Lorry and Truck Advertising in Mill End

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Advertising on Trucks in Mill End

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Mill End, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Mill End?

The costs for truck advertising in CM7 4 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Mill End for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Mill End (Essex)

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Great Berry Pigstye Green Springfield Cambridge Town Little Warley Debden Green Althorne Brewer's End Wickford Hallsford Bridge Orsett Heath Holder's Green Bulmer St Osyth Inworth The High Cobbler's Green Steventon End Dry Street Robinhood End Faulkbourne Loyter's Green Easthorpe Housham Tye Broad Green Little Canfield Little Horkesley Little Oakley Matching Tye Killem's Green Epping Green Churchend Gooseberry Green Bedlar's Green Rowhedge Monkey Street Little Waltham Little Sampford St Vincent's Hamlet Bocking Bradwell The Birches Howe Street Ashingdon Ovington Lambourne Coopersale Rowney Corner Maldon Tolleshunt D'Arcy Little Thurrock Margaretting Tye Butts Green Keeres Green West Mersea Moreton Clacton-on-Sea Perry Green Stroud Green Little Walden Lee Chapel North Duck End Beaumont Thornwood Common Bartholomew Green Brick End Wimbish North Shoebury The Common Nazeing Gate Crawley End Castle Hedingham Oxen End Shellow Bowells Chrishall Coalhill Hornells Corner Latton Bush Fryerning 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Heath Building End Holyfield Roydon Hamlet Roydon Mucking Alphamstone Boxted Cross Navestock Heath Galleywood Little Clacton Row Green Baker Street Gay Bowers Fordstreet Hatfield Broad Oak Duck End Ramsey Tyler's Green Great Baddow Abbess Roding Langenhoe Nazeing Dewes Green Baythorne End Coggeshall Woodham Mortimer Bardfield Saling Tillingham Smith's Green Tye Green Bentley Upper Pond Street Broad Green Clay Hills Great Oxney Green Lanham Green Beazley End Manuden Radley Green Southchurch Gestingthorpe White Notley Ivy Chimneys Brentwood Little Parndon Great Bardfield Tumbler's Green Hawkwell Tilkey Frating Green Frogs' Green Howe Green Debden Bustard Green Colchester Bacon End Causeway End Frating Gaunt's End Hastingwood Doddinghurst Taverners Green Tye Common Buckhurst Hill Great Clacton Purfleet Woodham Ferrers Strethall Old Mead High Houses Bonhunt Water Woodhatch Navestock Side Coopersale Common Aingers Green Burrsville Park Church End Copford Green Mountnessing Silver End 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Walton-on-the-Naze Seawick Bromley Cross Rank's Green Eight Ash Green Galley's Corner Little London Lower Green Black Notley Brookend Birdbrook Wivenhoe New England Goose Green Cold Norton Thorpe Cross Hyde Chase Chigwell Dyer's End Meadowend Great Horkesley Ramsden Bellhouse Temple End Crays Hill Stow Maries Stanford-le-Hope Horseman Side Chalkwell Clifftown Eastend Matching Green Cherry Green Stebbing Hickford Hill Pitsea Gilwell Park Bovinger Clatterford End Green Street Tilegate Green Peartree Green Sheering Rickling Green Newtown Tye Green Marks Tey Oak Corner Buttsbury Dengie Berners Roding Gubbion's Green Great Braxted Paglesham Churchend Chatham Green Clapgate Great Canney Sunken Marsh Manningtree Campions Blackmore Sewardstone Writtle Boyton End Crockleford Heath Earls Colne Tendring Heath Bamber's Green Radwinter North Stifford Cobbs Fenn Goose Green Copthall Green Northend Shotgate Hare Green North Fambridge Terling Belchamp St Paul Gore Pit Pannel's Ash Church End Shalford Green Steeple Bumpstead Finkle Green Blackmore End Sible Hedingham Pentlow Street Stansted Mountfitchet Boose's Green Crow's Green Lower Green Ford End Linford Horsley Cross Helions Bumpstead Canvey Island Stocks Green Mount Pleasant Mott's Green Leaden Roding Little Leighs Hullbridge Purton End Mount End Pinnacles Farther Howegreen Copford Bentfield Green Gallows Green Needham Green Level's Green Harlow Common Brock Hill Toppesfield Kingswood Cock Green Belchamp Walter Courtsend Little Wigborough Fox Street Newman's End Brandy Hole Maple End Beauchamp Roding Mundon Netteswell Cross Berechurch Ingatestone Panfield Epping Gaston Green Harwich Feering Heckfordbridge Billericay Great Hallingbury Shenfield Great Saling Smythe's Green Peldon Stanbrook Rickling Stonebridge Bell Common Pentlow Rush Green Littlebury Abberton Horsleycross Street Church End Watton's Green Mill End Green West Tilbury Bentfield Bury Seven Star Green Stambourne Green Chappel West Bergholt Stondon Green Upper Dovercourt Churchgate Street Green Street Bumble's Green Brays Grove Hardy's Green Rawreth Shot Burton's Green Asheldham Kirby-le-Soken Horndon on the Hill Tye Green Ghyllgrove Porters Town Liston Great Waltham Long Green Parson's Heath Mashbury Great Oakley Fordham Heath Mistley Langham Moor Knowl Green Sabine's Green Rook End Elmdon Cole End Lower Nazeing Tiptree Heath Outer Part of Town Eastward Willows Green Norwood End Heybridge Tylerscross Salcott-cum-Virley Totham Plains Twinstead Green Lane End Manwood Green Almshouse Green Thorrington Katherines Elsenham Newney Green Temple Fields Maggots End Dovercourt Great Henny Wyatt's Green Wethersfield Southfields Brook Street School Green Mount Bovers Catmere End Theydon Mount Passingford Bridge East Tilbury Nuper's Hatch Birchanger Tollesbury Borley Green Bowers Gifford Crockleford Hill Chafford Hundred North Weald Bassett Broad Green Langley Littlebury Green Keelars Tye Hutton Roost End Milch Hill Ford End Noak Hill