Lorry and Truck Advertising in Knebworth

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Advertising on Trucks in Knebworth

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Knebworth, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Knebworth?

The costs for truck advertising in SG3 6 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Knebworth for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Daw's End Coleman Green Allen's Green Appspond Graveley Ayot St Lawrence Stapleford Little Heath Dane End Gustard Wood Kings Langley West Leith The Camp Hammond Street Hemel Hempstead Bulbourne Roestock Park Street Churchgate Titmore Green Counters End Newtown Bushey Heath Shaftenhoe End Presdales Thorley Loudwater Sacombe Harpenden Rucklers Lane Bennetts End Furneux Pelham Burn's Green Labby Green Green End Gosmore Staines Green Widford Frogmore Little Berkhamsted Waterdale Wigginton Bottom Pottersheath Broxbourne Moor Green Mill End Fiddler's Hill Potten End Aspenden Blackmore End Little Tring Abbots Langley Tewin Wood Tonwell Frithsden Borehamwood Puckeridge Bedwell Rye Park Frogmore Ley Green Ganwick Corner Little Hormead Black Green Sergehill Watford Barwick Ford Knebworth Berkhamsted Kemprow Fishers Green Burnham Green Cottered Todd's Green Lower Woodside Langley End Great Wymondley High Leigh Meesden Friar's Wash Sandridge Shenleybury Bayford Batchworth Heath St Julians Church End Shenley Puttock's End The Heath Standon St Ippolyts Flaunden Redcoats Green Great Amwell Garston Radlett Rusling End Letty Green Hay Street Bishop's Stortford Cromer Hyde Lincoln Hill Chaulden Broadgreen Wood Eastbury Mardleybury Markyate Hunsdonbury Oxhey Felden Wymondley Bury Ashwell Westbrook Hay Long Marston Lower Green Radwell Patchetts Green New Ground Rush Green Bower Heath Marshalswick Tringford Roe Green Reed Rossway Park Moneyhill Snailswell Great Gaddesden Bourne End Piccotts End Reed End Birchwood Shephall Bassus Green Peters Green The Folly St Margarets Northaw Chipping Newnham Dassels Kimpton Nash Mills Dancers Hill Clothall Tring Hebing End Astrope Nuthampstead Leasey Bridge East End Green Aldenham Amwell North Mymms High Cross Tring Wharf Peartree South Oxhey Green End Ansells End Bromley Deacons Hill Frogmore End Epping Green Westmill Great Offley Westland Green Holwell Childwick Green Kelshall Porter's End Hunton Bridge Lea Valley Lilley Perry Green Bedmond Hertford Cromer Bury Green Clapgate Wormley Westmill Painter's Green Latchford Driver's End Hadham Cross Oakfield Eastwick Childwick Bury Hockerill Brickendon New Town Digswell Winkwell Marshalls Heath Apsley Pine Hurst Ayot Green Howe Green Buntingford Cole Green Venus Hill Whippendell Bottom Batford Oxlease Bendish Barleycroft End Stevenage Damask Green Danesbury Puttenham Napsbury Digswell Water Pimlico Flamstead End Charlton King's Walden Baker's End Leverstock Green New Mill Wilstone Green Baldock Old Hall Green Wood End Old Bricket Wood Well End Bygrave Gilston Chipperfield Adeyfield Hoo End Paradise Perry Green Mackerye End Great Munden Langleybury Dudswell Sleapshyde Mangrove Green Cokenach Clay End Jockey End Upper Dunsley Shootersway Northaw Valley High Cross Hertingfordbury Wellpond Green Barwick Batlers Green New Greens Cradle End Symonds Green Holywell Poynders End Gadebridge Haultwick Ashbrook Cheverell's Green West Hyde Throcking Kinsbourne Green The Swillett Broadwater 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Street Belsize Jersey Farm Piper's End Patmore Heath Paynes End Welwyn Garden City Gilston Park Nup End Green Caldecote Hill Round Bush Bury Green Birch Green Temple End Little Gaddesden Hickman's Hill Wyddial Braughing Woodside Nettleden Park Corner Green Street Watford Heath Lower Green High Wych Langley Bottom Boxmoor Ridge Leavesden Green Broad Colney Sunnyside Cockernhoe Thundridge Colney Heath Newgate Street Wormley West End South Hatfield Mill Green Much Hadham Cumberlow Green Munden Woollensbrook Waltham Cross Stanborough Ardeley Carpenders Park Warners End Walnuttree Green Cooper's Green Snow End Hudnall Corner Kettle Green Sherrardspark Trowley Bottom Chorleywood Hammerfield Stocking Pelham Hook's Cross Spellbrook Upwick Green Bricket Wood Pouchen End Codicote Bottom Weston Walkern Hare Street Thorley Houses Helham Green North Watford Hitchin Codicote Aldbury Batchworth West Watford Braughing Friars Bovingdon Green End Bozen Green Smug Oak Poplars Gorhambury St Albans Old Knebworth Lucas End Ellenbrook Wandon End Rosedale Broadoak End Meriden Willian Old Hatfield Benington Turnford Sarratt Bottom Tewin Barley Hastoe Wildhill Washall Green Chells Manor Tyttenhanger Ballingdon Bottom Cow Roast Albury Roe End Bramfield Bragbury End Hare Street Hatfield Garden Village Hailey Slip End Whitwell Gravesend Burge End Sarratt Patient End Aston Ware Albury End Preston Wareside Corner Hall Shaw Green Breachwood Green Spitalbrook The Rookery Hall Grove Bentley Heath St Ibbs Nomansland Hall's Green Southern Green Two Waters Cuffley The Flints Wigginton The Node Church End Nether Street Hunsdon Welham Green Croxley Green Babbs Green Grovehill Thorley Wash Bamville Wood South Mimms Hertford Heath Fields End Heronsgate Smallford Clothall Common Oaklands Tylers Causeway Chiswell Green Darley Hall Woolmer Green Smith's End Barkway Chapel Croft Digswell Park Nasty Napsbury Park Therfield Green End Maple Cross Cupid Green Commonwood Ickleford Hudnall Swanley Bar Church End Harmer Green Wakeley Hoddesdon Little Almshoe Datchworth Green Shilley Green Hitchin Hill Letchworth Gubblecote Redhill Elstree Wormleybury Redbournbury Cold Christmas St Paul's Walden Broken Green Kingswood Sopwell Purwell Lower Titmore Green Monks Green Goff's Oak Colliers End The Frythe Marshmoor Youngsbury Newsells Cadwell Brookmans Park Flamstead Sacombe Green Hinxworth Chorleywood Bottom Church End Aston End Water End Handside Waterford Bury End Ringshall Levens Green Tower Hill Watton at Stone Langley Ayres End Bulstrode Little Wymondley Brent Pelham Norton Crabbs Green Highfield Cheshunt Holdbrook Bengeo Warren's Green Wallington Little Hadham Welwyn Whempstead Bernards Heath Trims Green West End Ayot St Peter