Lorry and Truck Advertising in Thurlaston

Get in touch

Advertising on Trucks in Thurlaston

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

Contact Us

What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

Enquire Now

Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Thurlaston, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Thurlaston?

The costs for truck advertising in LE9 7 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Thurlaston for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Thurlaston (Leicestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for lorry and truck advertising
Bondman Hays Osbaston Stapleford Eastwell Woodthorpe Boundary Sibson Asfordby Hill The Crescent Beeby Keythorpe Kibworth Harcourt Carlton Sproxton Kirby Bellars Rolleston Oadby Wistow Barsby Lutterworth Highfields Queensway Old Dalby Sinope Three Gates Osbaston Hollow Hunt's Lane Sutton in the Elms Leicester Leesthorpe Oaks in Charnwood Stonton Wyville Wyfordby Elmesthorpe Launde Abbey Newton Burgoland Coleorton Moor Hallaton Brascote Willoughby Waterleys Norris Hill Mountsorrel Barkby Nailstone Breedon on the Hill Leicester Forest East Swepstone Tilton on the Hill Hathern Laughton Kilby Bridge Sheepy Parva Old Ingarsby Barwell Albert Village Woodhouse Eaves Groby Scraptoft Blackfordby Thorpe Arnold Countesthorpe Leire Goadby Marwood Knaptoft Atterton Cranoe Donisthorpe Eaton Coleorton Stretton en le Field Freeby Gartree Peggs Green Osgathorpe Bottesford Sapcote Rearsby Ratby Coalville Wigston Magna Market Bosworth Spring Cottage Shenton Dadlington Seagrave Ratcliffe Culey Great Easton Ab Kettleby Glenfield Greenhill Newtown Linford Loddington Cold Overton Stapleton Oakthorpe Swithland Bushby Bitteswell Upton Peatling Magna Allexton Prestwold Ringing Hill Packington Wigston Battram Burbage Kibworth Beauchamp Wartnaby Cavendish Bridge Billesdon Kimcote Asfordby Tugby Market Harborough Gaulby Desford Croft Sketchley Old Village Acresford Barlestone Walcote Harston Syston Long Whatton Thorpe Acre Kirby Fields Leicester Forest West King Street Buildings Thurlaston Kirby Muxloe Old Dalby Husbands Bosworth Moira Saxelbye Thurcaston Chilcote Claybrooke Magna Hose East Goscote Whetstone Six Hills Western Park Slawston Ibstock Peckleton Merry Lees Nanpantan Newbold Cotes Belgrave Sketchley Welby Ashby-de-la-Zouch Gilmorton Braunstone Town Easthorpe Newbold Verdon Redmile Narborough Burton Lazars Little Twycross Bufton Black Friars Brooksby Care Village South Croxton Fleckney Sharnford Lowesby Newbold Sheepy Magna Wymeswold Peatling Parva Earl Shilton Ratcliffe on the Wreake Shellbrook Great Glen Bagworth Shawell Birstall Foxton Harby Houghton on the Hill Little Dalby Blaston Stonesby Peckleton Common Rothley Somerby Gaddesby Whitwick Lubenham Far Coton Kilby Barkby Thorpe Barton in the Beans Brentingby Lockington Ullesthorpe Frisby Griffydam Pickwell Upper Bruntingthorpe Misterton Skeffington Burton Overy Nether Hall Thorpe Satchville Mowsley South Kilworth Lount Ravenstone Norton-Juxta-Twycross Shangton Great Stretton Shoby Gumley Garthorpe Church Yard Ashby Woulds Rotherby Snarestone Sewstern Church Town Southfields Wigston Parva Braunstone Frith Thurnby Lodge Buckminster Tur Langton Nether End Primethorpe Hollycroft Thurmaston Wycomb Worthington Fenny Drayton Hoton Mowmacre Hill Saxby Isley Walton Dunton Bassett Stoney Stanton North Kilworth New Swannington Withcote Walton on the Wolds Stoneygate Long Clawson Queniborough Barrow upon Soar Farm Town Ellistown Wanlip Kegworth Ashby Folville Twyford Snibston Chadwell Cadeby Edmondthorpe Spinney Hills Kirkby Mallory Huncote Coston Rothley Plain South Wigston Owston Donington le Heath Cosby Outwoods Westcotes Bilstone Claybrooke Parva Stanton under Bardon Sileby Branston Hugglescote Enderby Sulby Great Bowden East Norton John O'Gaunt Holwell Horninghold Heather Frog Island Loughborough Bardon Normanton Orton-on-the-Hill Stoughton Humberstone Garden Shelthorpe Church Langton Anstey Newton Harcourt Plungar Knighton Fields Noseley Grimston Burton on the Wolds Muston Illston on the Hill West Langton Nether Broughton Witherley Waltham on the Wolds Quorndon Melton Mowbray Crown Hills Woolrooms Copt Oak Wykin Thrussington Rowley Fields Broughton Lodges Saltby East Langton West Knighton Beaumont Leys Arnesby Walton Bruntingthorpe Wymondham Nevill Holt Blaby Medbourne Thornton Diseworth Littlethorpe Markfield Little Bowden Wigston Harcourt North Evington Thorpe Langton The Brand Thringstone Appleby Magna Odstone Theddingworth Normanton le Heath High Cross Aylestone Park Agar Nook Smeeton Westerby Drayton Boothorpe King's Norton Sutton Cheney Shepshed Scalford Rushey Mead Frisby on the Wreake Little Stretton South Knighton Knossington Pinwall Knighton Appleby Parva Hoton Hills Fosse Park The Valley Gelsmoor Great Dalby Bescaby Cotesbach Hinckley Saddington Thurnby Catthorpe Potters Marston Twycross Aylestone Newtown Unthank Stoke Golding Swannington Woodhouse Marefield Ashby Parva Wilson Ragdale Eyres Monsell Croxton Kerrial Belcher's Bar Frolesworth Normanton Turville Cossington Newbold Heath Swinford Glen Parva Cropston Stathern New Parks Botcheston Tonge Wellsborough Upper End Barkestone-le-Vale Humberstone Shearsby Ashby Magna Stockerston Aston Flamville Staunton Harold Halstead Cold Newton Glooston Bringhurst Higham on the Hill Keyham Evington Belvoir Broughton Astley Clarendon Park Hungarton Castle Donington Knipton Dishley Foston Smockington Potter Hill Welham New Found Pool Hemington Goadby Belton Congerstone Burrough on the Hill Shackerstone Hoby Field Head Measham Carlton Curlieu