Lorry and Truck Advertising in Dormanstown

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Advertising on Trucks in Dormanstown

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Dormanstown, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Dormanstown?

The costs for truck advertising in TS10 5 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Dormanstown for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Dormanstown (North Yorkshire)

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West Appleton Wensley Upper Dunsforth Berwick Hills Teesville Whitley Thorpe Ellerbeck Carthorpe Balk Oxton Huttons Ambo Cold Cotes Bishop Thornton Brackenthwaite Upper Poppleton Skewsby Kettlewell Askwith Staxton Scorton Hambleton Broughton Salton Hutton Wandesley Dalton-on-Tees Tanton Kilnsey Hornby West Tanfield Sheriff Hutton Scalby Mills Houlsyke Wighill East Common Catterick Garrison Buttercrambe Greystone Skirethorns Applegarth Westerdale Cross Hills Scagglethorpe Hutton Hang Burtersett Thorganby Gale Foxup Kearton East Rounton Low Worsall Kexby Brookfield Helm Burn Dunsdale Kirby Misperton Ainderby Steeple Goldsborough West Lutton Bondgate Halton East Otterburn Helmsley West Stonesdale Brown Bank Thoraldby Long Preston Eryholme Simonstone Skeeby Crakehill Settrington Silver Hill Northallerton Flixton Ings Airy Hill Hunmanby Moor Hunton Birdsall Long Ashes Ashfold Side Colburn Colsterdale Gallows Hill Rotherford Amotherby West End Leeming Bar Swinden Bridge Hewick Eskdaleside Swetton Little Fencote Tancred Linthorpe Lower Dunsforth Newby Caldwell Melmerby Wombleton Scalby Spring End Tholthorpe Hazlewood Byram Drax Stalling Busk Hole Bottom High Skyreholme Angram Beckwith Sawdon Lingdale Felixkirk Draughton Fairburn Bewerley East Heslerton Warsill East Barnby Cleasby University Nether Poppleton Wheldrake Newby West Rounton High Fremington Wass Forest Moor Kellington Copgrove Scotton Whixley Pickering Grimston South Kilvington Green End Cawood Firby The Groves Great Fencote Low Garth Azerley Great Heck Holme Walmgate Stray Claxton Bedlam Upleatham Raygill Norby Thirn Allerston Coulby Newham Thoralby Lebberston Skelton Hemlington Foredale Yafforth Crayke Wharram Percy Kettlesing Pallister Osgodby Kilburn Kirkby Overblow Old Wennington Cowthorpe Colton Lane End Danby Wiske Newton Mulgrave Marske-by-the-Sea Arncliffe Morton-on-Swale Selby Low Snaygill Cononley Thistle Hill Summerbridge Camp Close Birkby Conistone Stearsby Fryton Harlow Hill Broughton Hawes Carr End Great Habton Burn Bridge Ripon Padside Littlebeck Lund Grosmont Swineside Kilton Thorpe Park Little Smeaton Pateley Bridge South Duffield Foxton Low Hawsker Scarborough Carlton Husthwaite Thwaite Gateforth Park Kirby Grindalythe Newton Morrell Ingerthorpe Terrington Oldstead Bickerton East Cowton Flaxton Stackhouse Stirton Linton Maltby Wykeham Marton Hutton Bonville Dacre Banks Yedingham Gollinglith Foot Busby Stoop Little Broughton Kirkby Mills Little Crakehall Carlton Appleton Wiske Old Thirsk Crathorne Mowthorpe Oakdale Eppleby Weaverthorpe High Hutton Rosedale Abbey Sexhow Nether Silton Thimbleby Thorpefield North Stainley North Moor Green Close Glaisdale Ampleforth Lower Westhouse Great Ayton Myton-on-Swale Skelton Leavening Fadmoor Leathley Caldbergh Picton Danby Botton Halton Gill Sowerby East Hauxwell Appleton Roebuck Hutton Village Ravenseat Barton Low Bradley Marske Kirkby Malzeard Arkendale Whenby West Ayton Water End Guisborough Carlton Miniott Moorside Brompton-on-Swale Marsett Asenby Warrenby Rathmell Bolton Bridge West Marton Dalton Cliffe Newton under Roseberry Helwith Bridge Grangetown West Burton Cowling Routster High Farnhill Reighton Westfield Towton Gristhorpe Ferrensby Spacey Houses Carlton Birkin Hackforth Catton Darley Head Roxby Willerby Threapland Fawdington Warlaby High Hawsker New Marske High Bentham High Harrogate Grinton Oatlands Meagill York Stainsacre Cowling South Otterington Lady Edith's West End Town Head Boulby West End Bouthwaite Brotton Cobby Syke Esk Valley Cloughton Sedbusk Kirby Wiske Skinningrove Chapel Hill High Entercommon Kirklington Ellerton-on-Swale Middle Skyreholme Thornton-le-Street Street Pannal Heworth Glusburn Green Spaunton West Harlsey Litton Brambles Farm Cargo Fleet Briscoerigg Great Broughton Kirby Hill Castleton Swinithwaite Stockton on the Forest Biggin Satron East Appleton Scotton Constable Burton Market Place Great Thirkleby Low Hutton Swarcliffe