Lorry and Truck Advertising in Grafton

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Advertising on Trucks in Grafton

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Grafton, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Grafton?

The costs for truck advertising in YO51 9 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Grafton for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Grafton (North Yorkshire)

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Foxholes Walden Howe Linton West Lutton Kirby Hill Thirsk Great Habton Kelfield Heslington Nunnington Padside Green Gilling East Hesley Streetlam Wath South Holme Low Whita Skelton Hunmanby Moor Stirton Ouse Acres Tadcaster Hirst Courtney Middleton-on-Leven Thornton Steward Dunsdale Burton Leonard Hemlington Langthwaite Newton-on-Ouse Blazefield Drax Sinnington Acklam Denton Liverton Mines Firby Guisborough Calcutt Bagby Grange Otterburn Harwood Dale Ramsgill Hutton Sessay Wistow Deighton Toulston Croft-on-Tees Cliffe Common Oatlands Ruswarp Chop Gate High Farnhill Commondale High Entercommon Little Ouseburn Marske-by-the-Sea Carlton Tollerton South Bank Pallister Tanton Langbaurgh South Milford Colsterdale West Haddlesey Cridling Stubbs Keld Houses Brompton-on-Swale Esk Valley Flixton Battersby Dalby Kellington Hunmanby Hambleton Little Fencote Routster Woodhall Lovesome Hill Cowling Brackenthwaite East Cowton Snape Norton-on-Derwent Stockton on the Forest Washfold Delves West End South Duffield Thorns Green Myton-on-Swale Old Malton Kirklington Huby Moke Hill Long Ashes Great Ouseburn Hawsker Silpho Wheatcroft Thornton-le-Street Coneysthorpe Cliffe Low Garth Sherburn Brawby Smallways Tockwith Foredale Bank Newton Crayke Green End Ingerthorpe Kirkham Earswick Langton Redmire Scruton Hazlewood Scarthingwell Elvington Grosmont Low Entercommon Coulton Danby Burrill Catterton Mowthorpe Iburndale Barrowby Walkerville Ainderby Quernhow Rillington Longscales Roundhill Village Brawith Marton Northwood Close Skutterskelfe West Witton Bishopton Forest Moor Newlands Newton under Roseberry Halton East Bishop Thornton Holme Green Chapel-le-Dale Scawton Wharram Percy Bossall Folkton Irton Bolton-on-Swale Netherby Briscoerigg Great Langton Sutton Grange Ganthorpe Ingleton Ringbeck Middleton Tyas Askham Bryan Killinghall Moor Booze Keld Gollinglith Foot Berwick Hills Caldwell Normanby Moor Monkton Thixendale Beckwith Brandsby Low Dalby Harton Helperby Hew Green Glasshouses Tancred Hutton Village Brompton Flixton Ings Swinton Scaling Ulshaw West Layton Barrowcliff Port Mulgrave Eavestone West Dyke Spaunton West End Scagglethorpe Wayside Terrace North Otterington Middleton Heights Knaresborough Grove Hill Oswaldkirk Staupes Gateforth Park Kirkbymoorside Tholthorpe Lowna Raithwaite Crambeck Stanghow Satron Copmanthorpe Normanby Sexhow Stean Camblesforth Skelton on Ure Marton Grove Murton Conistone Old Wennington Hartforth Lofthouse High Bradley Wilton Forcett West Lilling Deerstones Crathorne Hartwith West Marton Thorganby Gale Reighton Horsehouse Oxton Birstwith Muker West End Hornby Waithwith Saltergate Hill Nappa Scar South Bank Layerthorpe Norby Littlethorpe Hutton Wandesley Belford Rosedale Abbey Burnside Grafton Skirethorns Wensley Arkle Town Fangdale Beck Low Mill Kirklevington Lower Westhouse Ampleforth Colburn Helwith Arkendale Womersley Wath High Swinton New Thirsk Little Barugh Burn Kirkby Malzeard Saltergate Skelton Teesville Appleton Roebuck Prospect Mount Danby Botton Cowthorpe Stonegate Lingerfield Long Drax Harmby Hilton Seave Green Knox Wormald Green Kilburn Cracoe Westfield Park Houlsyke Middleton Sowerby Carlton Clapham Feetham Padside Whitwell-on-the-Hill Kilnsey Leathley Ellerby Kirby Misperton Welburn Ganton Langthorpe Ozendyke Barton Hill Little Fenton Laverton Holtby Nosterfield Osgodby North Kilvington Water End Weston Helmsley Arkleside Winton Fairburn Charlcot Hut Green Raygill Langthorne Settrington Acaster Malbis Everley New Houses Thornthwaite Gate Helmsley Howsham Little Crakehall Low Fremington Cockayne Middlecave High Leven Miry Hole Low Field Stillingfleet Meagill Newland Appleton-le-Street West Scrafton Ugthorpe East Lutton Whitley Norton-le-Clay Barden Beadlam Healaugh Ilton Scampston Westfield Ulleskelf Church Houses Aske Little Ribston Low Swinton Linton-on-Ouse Hackforth Lindley Scotton Azerley Heworth Fleets Weaponness High Ellington Welbury Balne Weeton Middle Town Catterick Garrison West Harlsey Ryton Sutton Skipton-on-Swale Londonderry North Cowton Skinningrove Swainby Well Birdforth Lingdale Sutton-in-Craven Burton Salmon Marton-in-the-Forest Rathmell Brown Bank High Shaw Carlton in Cleveland Calton Catterick Bridge Oldstead Dormanstown Leeming Storiths Beckwithshaw Constable Burton Mearbeck The Groves Breckenbrough Glusburn Green Thorntree Levisham Great Edstone Busby Stoop Allerston Starbeck Monk End Knayton Hinderwell East Newton Thrintoft Oulston Tentergate Bolton Bridge Hawes Hellifield Ingleby Arncliffe Butterwick Scalby Bolton Percy Spennithorne Selly Hill Castlelevington Fewston Bents Angram Low Marishes Wheldrake Rawcliffe Winterburn Brambles Farm Low Grantley Slapewath Deighton Sawdon Danby Head Winsley Middleton Quernhow Holme Melmerby Newby Cote Boltby Tame Bridge Whinney Banks Arrathorne South Cliff Airton Clotherholme Ellerbeck Leeming Bar Rossett Green Thoresby Kearby Park End Kirby Knowle Kilton Bouthwaite Catton Osgodby Pockley Bolton Abbey Fearby Hutton Conyers Whorlton Little Stainforth Carlesmoor Cold Kirby Castle Park Moor Monkton Moor Cawthorne Throxenby Thornton Rust Carlton Husthwaite Bendgate Bedlam Wighill Uckerby Copt Hewick Potter Brompton Tang Warthill Bilton Haggs Wombleton Rievaulx Scackleton Coxwold Lumby Sinderby Halton West Kirkbridge Robin Hood's Bay Sandybed South Stainley Gunnerside Castleton East Common Wilton Melmerby Shaw Mills Thimbleby Thorpefield Lothersdale Raskelf Low Harrogate Flawith Gatenby West Park Masham Applegarth Oughtershaw Leyburn Buttercrambe Escrick Dovenanter Holly Hill Nidd Whitley Thorpe Battersby Junction Baldersby St James Gargrave Hellifield Green Little Hutton Wilton Village Hole Bottom Kettleness High Bentham Gateforth Sleights Thorpe Green North Stainley Holgate Castley Plumpton Rocks Theakston Hartoft End Marton Harlow Carr Greenhow High Kilburn Thruscross Pinchinthorpe Old Saltburn Huntington South Otterington Picton Yatts Long Marston Leighton Strensall