Lorry and Truck Advertising in New Lenton

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Advertising on Trucks in New Lenton

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in New Lenton, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in New Lenton?

The costs for truck advertising in NG7 2 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in New Lenton for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Bagthorpe West Stockwith Stanton-on-the-Wolds Spalford Cuckney Bobbers Mill Mapperley Clipstone Aspley Winkburn Sturton le Steeple Drakeholes Harworth Orston Tibshelf Wharf Redmay Corner Upper Saxondale Tithby Willoughby-on-the-Wolds Norton Normanton Cinderhill East Stoke Pye Hill Aslockton Budby Sutton cum Lound Holme New Balderton Ravenshead Averham Park West Leake Babworth Upton Annesley Woodhouse North Clifton Maythorne Headon Westhorpe New Basford Saundby Hawksworth Scaftworth Old Lenton Bolham Sunnyside Woodhouse The Green West Markham Cottam Kirkby-in-Ashfield Flawborough Ompton Cropwell Bishop Brinsley Edwalton Grassthorpe Everton Halloughton South Carlton Harworth Bingham Stanton Hill Fulwood Kingston on Soar Halam Walkeringham Langold Lace Market Hoveringham Zouch Wollaton Gibsmere Old Basford Bakers Fields Sherwood Clifton Ranskill Dunham on Trent Coates Warsop Vale Markham Moor Elton on the Hill Rylands Wigsley Bramcote Hills Barnby Moor Hempshill Vale Thorpe in the Glebe Trowell Darfoulds Hockerton Sherwood Rise Bramcote Haywood Oaks Bulwell Forest Westville Farnsfield Gamston Norwell Beauvale Holbeck Woodhouse Maplebeck Misterton Soss New Brinsley Top Valley Sibthorpe New Eastwood Beeston Stony Dale Bilborough Retford New Westwood Little Carlton Bole The Park Meden Vale Bulcote Bulwell Bunny Upton Burrowsmoor Holt Whitemoor Butler's Hill Forest Town Greasley Skegness Holme Pierrepont Skegby Bradmore Weston Egmanton Daybrook South Muskham Bilby Balderton Littleborough Sookholme Nether Langwith Carburton Bleasby Bathley Beckingham Gonalston Widmerpool Caythorpe Woodbeck Plumtree Toadhole Swingate Caunton Sutton Forest Side Clipston Little Gringley Holbeck Lowdham Kelham Laneham Morton Sutton in Ashfield Lambley Jacksdale Papplewick Staunton in the Vale Brough Market Warsop Radcliffe on Trent Sutton Bonington Ragnall Moorhaigh Wellow Arnold Harlow Wood Brinkley Rosemaryhill Barnby in the Willows Thorpe Bentinck Town Annesley Lane End Alverton Owthorpe Radmanthwaite Normanton on Trent Tollerton Commonside Car Colston Gateford Common Upper Morton Friezeland Bircotes Boughton Hill Top Collingham Thorneywood Burton Joyce Gateford Newton Town Hayton Sneinton New Bagthorpe Cossall Lenton Abbey Askham Bilsthorpe Moor Rockley Nuthall Cotgrave Inkerman Shipley Gate Newton Fenton Screveton Trowell Moor Cox Moor Granby Carlton-on-Trent Dalestorth Commonside Woodnook Drinsey Nook Torworth Kirton Dunkirk Radford Mapperley Park Bestwood Bleak Hills Ratcliffe on Soar Nottingham Rufford Haughton Worksop Rhodesia Meadows Carlton in Lindrick Grove Ruddington Thoroton Shelford Farndon Thurgarton Oldcotes Gamston Huthwaite Sutton South Leverton Edwinstowe Wysall Syerston Broomhill St Ann's Costhorpe Shelton Osberton Girton Plain Spot Thorney Normanton on Soar East Markham Chilwell Colston Bassett Kirklington Dove Green Morton Stanford on Soar Darlton High Town Allen's Green Fiskerton Nether Headon Blue Hill Eastwood Averham Kersall North Carlton Fernwood Staythorpe Shireoaks Rainworth Langar Pleasleyhill West Drayton Bunny Hill Sibthorpe Flintham Redhill Belle Eau Park Awsworth Ossington Skegby Hyson Green Misson Bevercotes Normanton-on-the-Wolds Forest Fields Alma Tuxford Knapthorpe Colwick Oxton Hill Tiln Thoresby Styrrup Eakring Porchester Welham Toton Bilsthorpe North Leverton with Habblesthorpe Newark-on-Trent Elston Easthorpe Sutton on Trent Gedling Kneeton Manton Milton Moorhouse Hickling Carlton Forest Cotham Stapleford Bestwood St Albans Bracebridge Edingley Elkesley Selston Common Hardwick Village Newtown Holme Lane Mansfield Woodhouse Goverton Eastwood Hall South Wheatley Stragglethorpe Linby Watnall Adbolton Perlethorpe Kilvington Barton in Fabis Kneesall Plumtree Park Newthorpe South Retford West Bridgford Rolleston Wilford Newington Wallingwells Carrington Bothamsall Hazelgrove Alexandra Park Teversal East Bridgford Church Warsop Blidworth Bottoms Beacon Hill Ladybrook Eaton Underwood Newlands New Cross Hickling Pastures Red Hill West Field Laxton Kirkby Woodhouse Gorsethorpe Fackley Hodsock Babbington Scofton East Drayton South Clifton Standard Hill Ranby Rise Park Fledborough Coddington White Houses Stokeham South Scarle White Post Giltbrook Thorney Moor Kimberley Dunsill Costock Scarrington High Marnham Selston Green Beechdale Norwell Woodhouse Southwell Wiseton Treswell Highbury Vale Strelley Balk Field Thrumpton Clayworth New Lenton Scrooby Hanstubbin Bailey Grove Harby Stanley Gringley on the Hill Lound Netherfield Wigthorpe Top Green The Park Selston Rempstone Saxondale Ordsall Cropwell Butler Newstead Ollerton Barrows Green Thrumpton Annesley New Ollerton Scrooby Top Harlequin Bassingfield Church Laneham Cromwell Barnstone Beauvale Westwood Whatton-in-the-Vale Kilton Kinoulton Mattersey East Leake Besthorpe Ravensdale Rampton Stoke Bardolph Hall Green Kings Clipstone Newthorpe Common Blidworth Keyworth Mansfield Nornay Gunthorpe Bestwood Village Attenborough Upper Broughton Ruffs Epperstone Hawton Oxton Upton Field Blyth Weecar Carlton Cossall Marsh West Retford Mattersey Thorpe Blidworth Dale Spion Kop Woodthorpe Low Marnham Nuncargate Winthorpe Stanford Hills Langford Lower Beauvale Bull Farm Moorgreen New Kingston Serlby North Muskham Hucknall Walesby Woodborough Clarborough Calverton Misterton Gotham North Wheatley Broxtowe Harwell Wighay