Lorry and Truck Advertising in Caulcott

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Advertising on Trucks in Caulcott

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Caulcott, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Caulcott?

The costs for truck advertising in OX25 4 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Caulcott for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Caulcott (Oxfordshire)

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We aim to get back to you in 1 working day.


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in the Vale Waterperry Crowell East Ginge Little Haseley Hill Bottom Shipton-under-Wychwood Bix Abingdon-on-Thames Baynard's Green Pishill Bottom Standlake Ambrosden Gosford Kingston Blount Nuneham Courtenay Middle Assendon Bourton Burdrop The Green Stonor Park Town New Marston Upton Cottisford Cuddesdon Longcot Weald Great Coxwell Goring Woodway Eynsham Kingston Lisle Park Corner Fencott Brookend Little Tew Bloxham Stoke Talmage Cothill Garsington Fringford Shores Green Lower Heyford Kidlington Hailey Bayworth Shillingford Draycot Stadhampton Heath End Steventon Sibford Gower Launton Albury Knighton Mollington Marston Steeple Aston South Newington Little Clanfield Signet Ascott Earl Nettlebed Stanton Harcourt Woodfield Whitchurch Hill Warborough Middleton Stoney Sarsden Chawley Delly End Bampton Kingwood Common Satwell Buscot Wick Wigginton Cowleaze Corner Pishill Bank Woodgreen Lower Wainhill Bessels Leigh Foscot Church End Headington Asthall Broughton Poggs Crowmarsh Gifford Path 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Park Great Holcombe Shenington Whiteoak Green Upper Heyford Beckley North Moreton Tubney Islip Blenheim Widford Sydenham Deddington Wilcote Sandford St Martin Moreton East End Huntercombe End Burcot Filchampstead Ascott d' Oyley Old Chalford Brightwell Baldwin Jericho Buscot Upper Milton Binsey Minster Lovell Radford Sonning Eye Aston Tirrold Greys Green Spelsbury Millend Aston Harpsden Heights Newnham Murren Hatford Cassington Water Eaton Little Bourton Chastleton Greenfield Milton Common Woodeaton Woodleys Holton Milton Hill Thame Swalcliffe Hardwick Sparsholt Aston Upthorpe Fulwell Rotherfield Greys Rowstock Clattercote Shotover Hill Wildmoor Goosey Claydon Little Faringdon Wolvercote Worton Hardwick Littlestead Green Binfield Heath Woolstone Witney Field Assarts Lower Wolvercote Littleworth Churchill New Osney Appleford-on-Thames Shilton Lower Highmoor Henley-on-Thames Shellingford Trench Green Chiselhampton West Hendred Townsend Enstone Barton Abbey Swinford Little Heath Oakley Court Farmoor Wardington Tetsworth Chalgrove Great Milton Hopcroft's Holt Milton-under-Wychwood Banbury Gagingwell Southmoor Bladon Campsfield Shirburn Sutton West Hagbourne Peppard Hill Charlton-on-Otmoor Over Worton Great Tew Postcombe Preston Crowmarsh Stoke Lyne Cogges Southcombe Camp Corner Coleshill Meadside Wytham Stonesfield Godington Mackney North Hinksey Village Kelmscott Fordwells Highmoor Cross Shrivenham Black Bourton Great Rollright Tiddington Florence Park Gallowstree Common Steeple Barton Clifton Hampden Lewknor Chesterton Waterstock Wootton Village Stanton St John Shifford Radfordbridge Ardington Lower Assendon Carswell Marsh Catslip Glympton Carterton Worsham Crowsley Letcombe Bassett Finmere Duns Tew Wootton Shiplake Russell's Water Oakley Hampton Poyle Ledwell Buckland Fewcott Kingston Bagpuize East Hanney Lower Radley Cleveley Drayton Warpsgrove Great Bourton Cowley Fawler Ducklington Barford St John Wantage Brightwell-cum-Sotwell Kencot Chimney-end Ashbury Moulsford Blackbird Leys Chilson Foxcombe Hill Coscote East Hagbourne Shutford Grimsbury Baulking Thrupp Balscote Faringdon Netherton Shorthampton Westend Hempton Wainhill Dunthrop Hempton Littlemore Hardwick Bletchingdon Hensington Clare Cookley Green South Weston Botley West Challow Barton Wheatley Cumnor Asthall Leigh Kennington Lower Tadmarton Norham Manor Lyneham Milton Newbridge Yarnton Wallingford Peachcroft Shepherd's Green Radley Park Rousham Piddington Southrop Adwell Kingham Souldern Easington South Stoke Fifield Somerton Hornton Langford Oxford Upper Wardington Caversfield Moreton Neat Enstone Goring Heath Northcourt Cote Church Hanborough South Hinksey Dean Court North Leigh Sibford Ferris Wroxton Shippon Play Hatch Lower Arncott Bure Park Townsend Tusmore Nether Worton Newington Checkendon Broughton Milton Bodicote Harpsden Bottom Berinsfield Ardley Kingston Stert Tackley Westcott Barton Temple Cowley Sutton Courtenay Appleton Gozzard's Ford Swinbrook Twyford Kiddington Emmington Rotherfield Peppard Little Wittenham Bunkers Hill Fritwell Old Woodstock Tadley Charterville Allotments Fawler Henwood Grandpont Hethe Eaton Hastings