Lorry and Truck Advertising in Woodway

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Advertising on Trucks in Woodway

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Woodway, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Woodway?

The costs for truck advertising in OX11 9 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Woodway for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Woodway (Oxfordshire)

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Eaton Hastings Ascott Earl Bletchingdon Charterville Allotments Radley Park Milcombe Headington East End Faringdon Hardwick Townsend Frilford Heath Langford Village Thrupp Radfordbridge Bradwell Godington Rowstock High Meadow View Sutton Courtenay Clanfield Wolvercote Filchampstead Fifield South Weston Greenwood Over Norton Childrey Shiplake Bottom Brightwell-cum-Sotwell Milton-under-Wychwood Minster Lovell Charney Bassett West Hagbourne South Newington Field Assarts Letcombe Bassett Little Coxwell Cornwell Shipton-under-Wychwood Bessels Leigh Brize Norton Leafield Chiselhampton Ascott-under-Wychwood Milton Hill West Adderbury Fringford Claydon Path Hill Pusey Fewcott Denchworth Garsington Filkins Ardley Baulking Burdrop Duns Tew Fyfield Coleshill Little Minster Clifton Hampden Carterton Heythrop Townsend Chimney-end Radford Kidlington Mixbury Barford St John West Challow Buscot Wick Stoke Row Whiteoak Green Marsh Baldon New Osney Bayworth Marston Ewelme Newton Purcell Neat Enstone 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Kingston Blount Cuxham Hampton Poyle Upper Wolvercote Bunkers Hill Huntercombe End Scotland End Kennington Chalkhouse Green Great Rollright Rotherfield Greys Hook End Camp Corner Culham Great Tew Littleworth Fritwell Old Chalford Goosey Woodgreen Taston Bampton Deddington Foscot Chimney Brookhampton Finmere North Newington Woodcote Mount Skippett Little Wittenham Sandford-on-Thames Moulsford Broughton Blackbird Leys Ashbury Crowell Taynton Old Woodstock Westcot New Marston Upton Woodfield Westcott Barton Goring Heath Boars Hill Postcombe Lewknor Gosford Pishill Bottom Blackditch Gagingwell Hill Bottom Tusmore Swinford Buckland Marsh Hardwick Elsfield Dunsden Green Nuneham Courtenay Waterstock Harpsden Hempton Uffington Chawley Dry Sandford Bradwell Grove Kingston Lisle Hornton Barnard Gate Fulwell Eynsham West End Great Milton Spelsbury Mollington Wardington Millend Florence Park Blenheim Cogges Wigginton Heath Salford Fencott Cray's Pond North Aston Broadplat Rousham Bloxham Dunthrop 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Cropredy Stoke Lyne Lower Tadmarton Kingwood Common Horton-cum-Studley Well Place Winterbrook Little Faringdon New Hinksey Kelmscott Worton Warborough Nethercote New Headington Little Clanfield Wilcote Burcot Rose Hill Berinsfield Benson Bruern Abbey Ardington Wick Ramsden Highfield Delly End Banbury Hook Norton Crawley Holwell Little Chesterton Greenend Over Worton Moreton Enslow Murcott Barton Chinnor Curbridge Middle Aston Church End Longworth Souldern North Leigh Poffley End Southmoor Ardington Aston Upthorpe King's End Harpsden Heights Kingston Bagpuize Piddington Little Haseley Denton Bladon Walton Manor Britwell Salome Shorthampton Rotherfield Peppard Watchfield South Leigh Caversfield Cold Harbour Middle Assendon Ascott d' Oyley Lower Wolvercote Longcot Stratton Audley Carswell Marsh Lower Arncott Woolstone East End Noke Albury Northmoor Shotover Hill Standlake Peachcroft Caulcott Westend Aston Rowant Norham Manor Upper Wardington Weald Frilford Hardwick Upper Heyford Golden Balls Southcombe Westwell Dorchester Gozzard's Ford Bure Park Wootton Clifton West Hanney Shipton-on-Cherwell Upperton Lodge Hill Down End Greys Green Bushey Ground Broughton Poggs Oddington Eastend Christmas Common Compton Beauchamp Tadmarton Sunningwell Southrop Cumnor Easington Bridge End Thame Brookend Emmington West Lockinge Cottisford Letcombe Regis Barford St Michael Harpsden Bottom Wildmoor Bainton Crowsley Mackney Wendlebury Checkendon Cote Charlton-on-Otmoor Temple Cowley Cumnor Hill Garford Hatford Langford Pishill Lower Radley Swinbrook Milton Heights Westhall Hill Osney Lower Heyford Water Eaton Alkerton Sibford Ferris Little Tew Broadwell Chipping Norton Coscote Oxford Swalcliffe Headington Hill Belmont Neithrop Shilton Shiplake Row Tetsworth Trench Green Sutton Nuney Green Nether Worton Sonning Eye Sonning Common Charlbury Shippon Radley Fawler Long Wittenham Preston Crowmarsh Little Bourton Newnham Murren Juniper Hill Bicester Buckland Cutteslowe Swerford Shenington Launton West Ginge Ipsden Sarsden Baldon Row Cookley Green Jericho Upton Ledwell Adwell Shores Green Milton Dane Hill Wootton Village Bould Foxcombe Hill East Hanney Over Kiddington Chastleton Russell's Water Merton Twyford Enstone New Yatt Rokemarsh Blewbury Ducklington Mapledurham Stanford in the Vale Grove Eaton Middleton Stoney Steeple Aston Alvescot Sparsholt Iffley Cuddesdon Park Town Garden City Stoke Talmage Headington Quarry Highmoor Cross Sibford Gower Holton Didcot Bicester Village Wheatley Overy Pishill Bank Bourton Witheridge Hill Harwell Horspath Play Hatch Great Coxwell Northcourt Tokers Green Abingdon-on-Thames Littlemore Blackthorn Waterperry Crowmarsh Gifford Pyrton Clattercote East End Roke Buscot Risinghurst Newland Watlington Exlade Street Upper Milton Satwell Tubney East Hendred Williamscot East Adderbury Widford Balscote Kidmore End Hensington Horley Witney Dean Court Church Enstone Whitchurch Hill Drayton St Leonard Farmoor Oakley Hampton Gay High Cogges Nuffield Binsey Church Hanborough Appleford-on-Thames Cholsey Crowell Hill Barton Abbey Howe Hill Hinton Waldrist Calthorpe Sunnymead Shutford Churchill Ruscote