Lorry and Truck Advertising in Lambton

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Advertising on Trucks in Lambton

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Lambton, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Lambton?

The costs for truck advertising in NE38 0 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Lambton for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Lambton (Tyne and Wear)

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Other locations available for lorry and truck advertising
Fawdon Holystone Walbottle Campbell Park Boldon Colliery Monkwearmouth Hebburn Cleadon Park Barlow Heworth Shore Sunderland Simonside Kingston Park Arthur's Hill Blakelaw Whitley Sands Heworth Lane Whickham High Moorsley Willington Quay Shiremoor Stella Stargate Carley Hill West Holywell Heworth Doxford Park Sourmilk Hill Friars Goose Easington Lane Hasting Hill Burnside Seaburn Murton Westerhope Hillview Harton Nook Windy Nook West Boldon Hetton-le-Hole Pallion Tyne Dock North Brunton Walker Low Fell St Lawrence Rickleton New Herrington Cullercoats Broom Hill East Howdon Hedgefield Town Centre Ryton Columbia Hastings Hill Witherwack Harton Harlow Green Hedworth Chopwell Earsdon East Rainton Whitehills Camperdown Jesmond Palmersville Dinnington Winlaton Mill West Chirton Somervyl Way Sedgeletch Humbledon Hebburn Row Folly Philadelphia Sheriff Hill Benton Square Sulgrave North Side Lamesley West Monkseaton Shiney Row Pennywell Allerdene Old Fold Ryton Woodside Woolsington Willington Blackhall Mill Billy Mill Washington Sunniside Kenton Bar Moor Blaydon Seaton Burn Winlaton Penshaw Old Burdon Felling New Town Washington Village Offerton Hylton Castle Bigges Main Newbiggin Hall Estate Houghton-le-Spring Hebburn Colliery Grindon Crookhill Newbottle New Silksworth Ashbrooke Low Moorsley Mount Pleasant Fulwell Thornhill Cresecent Tunstall Howdon South Hylton Springwell Spital Tongues Wardley Black Callerton High Spen West Harton Millfield Preston Grange Melton Park Rowlands Gill Bell's Close North Walbottle Hetton Downs Beechgrove Elemore Vale Longbenton Mount Pleasant Street Gate St Anthony's Roker Colliery Row Throckley Cleadon Willington Square Albany Hendon Old Benwell Whitburn Teal Farm Chowdene Old Ravensworth Moorside Benwell Rainton Bridge Lambton Holy Cross Wideopen Blaydon Burn Blaydon Haughs Killingworth Village East Denton Highfield Deptford East Herrington Sunniside Blackfell Newcastle upon Tyne High Heaton West Jesmond Oxclose Springwell Ford Byker Portobello Chilton Moor Westoe Killingworth Monkton Cowgate Hooker Gate Monkseaton Low Southwick Barmston Gateshead Brunton Park The Lawe Byermoor Wallsend Heaton Shipcote Brandling Village Town End Farm Follingsby Denton Burn Whitley Bay Dudley East Gateshead Swalwell Bank Top Beacon Lough Jarrow South Shields Biddick Shieldfield Victoria Garesfield Humbledon View Teams Brunswick Village Concord Farringdon Ayre's Quay Tynemouth Hazlerigg Biddick Hall Stony Gate New York Whiteleas Middle Herrington Fence Houses Dunston Hill Silksworth Backworth Fellgate High Dubmire West Herrington Great Eppleton St Peter's Paradise Team Valley Dunston Low Thornley Glebe Coxlodge Usworth Coalburns Hebburn New Town Low Eighton Pelaw Main Lady Park Whickham Fell Forest Hall East Holywell Plains Farm Derwent Haugh Pelaw Axwell Park Primrose Kenton Bar Hebburn Hall Ponds East Jarrow Rosehill Felling Shore West Denton Fatfield Hertburn Low Greenside Brockley Whins Gosforth Clara Vale Low Walker Newburn Fellside Scotswood Elswick South Gosforth Burradon Newcastle Helix Preston Horsley Hill Eighton Banks Thorney Close Killingworth Moor Cauldwell Carr Hill Deckham Newcastle Great Park Grasswell Grangetown Walkerville South Bents High Shields Meadow Well Southwick West Allotment Lyndhurst Bensham Lobley Hill Bishopwearmouth Percy Main Battle Field South Benwell Castletown Mill Dam Fordley Cox Green Walkergate Greenside Bill Quay West Moor Howdon Pans Crawcrook Lyons North Hylton Hetton le Hill Ryhope Callerton Brenkley Fenham Ayton Marden Wrekenton Marley Pots Hylton Red House Donwell Marley Hill Saltwell Callerton Lane End Kenton Bank Foot Lemington High Barnes Point Pleasant Leam Lane Kibblesworth Birtley Middle Rainton Benton Harraton Burdon East Boldon Downhill High Southwick North Shields