Lorry and Truck Advertising in Wolston

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Advertising on Trucks in Wolston

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Wolston, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Wolston?

The costs for truck advertising in CV8 3 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Wolston for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Chapel End Draycote Weethley Outhill Wolfhamcote Newton Galley Common Darlingscott Dunsmore Heath Stoneleigh Barton Kington Lower Brailes Barcheston Stockingford Nuneaton Sherbourne Whateley Dunnington Furnace End Weston in Arden Cock Bevington Hunts Green Bulkington Langley Green Royal Leamington Spa Drayton Rushbrook Middle Tysoe Campion Hills Marston Robinson's End Green End Stoke End Foul End Nether Whitacre Upper Quinton Hungerfield Woodloes Park Southam Iron Cross Little Wolford Radway Hillmorton Bascote Curdworth Salford Priors Rookery Merevale Whitemoor Bickmarsh Hillmorton Paddock Wixford Lawford Heath Aston Cantlow Ardens Grafton Ashorne Middleton Bubbenhall Bushwood Knightcote Stareton Northend Exhall Oversley Green Idlicote Kemps Green Old Milverton Ullenhall Turner's Green Bascote Heath Longbridge Wroxall Hurley Common Piccadilly Sutton-under-Brailes Chattle Hill Lower Shuckburgh Chessetts Wood Hartshill Green Shuttington Little Warton New Town Blunt's Green Beaudesert Willey Withybrook Cosford Bentley Common Ashow Duke End St Helena Tattle Bank Great Wolford Woolscott Lea Marston Church End Ansley Brownlow Green Honington Red Hill Rowington Green Corley Studley Lower Clopton Kinwalsey Burton Green Princethorpe Heath End Caldecote Whitestone Borrowell Ilmington Hill Top Wishaw Kings Coughton Haseley Whittington Kitebrook Priors Marston Sambourne Ballard's Green Five Ways Little Morrell Gilson Austrey Forshaw Heath Upper Milcote Priory Hall Kite Green Bishop's Itchington Farnborough Newbold on Avon Hoggrill's End Luddington Chapel Green Middletown New End Willington Coughton Fields Pailton Marston Jabbett Alderminster Park Hill Rowington Bishop's Tachbrook Halford Harborough Magna Little Packington Ufton Snitterfield Billesley Rushford Myton Little Compton Cherington Shilton Weston-on-Avon Little Kineton Leek Wootton Broom Botts Green Exhall Bearley Cross Shotteswell Hatton Birdingbury Birchley Heath Fenny Compton Tidmington Tomlow Tiddington Wolverton Churchover Winderton Bilton Lighthorne Rough Combrook High Cross Offchurch Bedworth Temple Herdewyke Barford Mill End Fulready Wimpstone Kingswood Harborough Parva Packmores Old Arley Admington Chadshunt Castle Green Chesterton Green Weethley Bank Flecknoe Bassetts Pole Bridge End Kenilworth Ryton-on-Dunsmore Armscote Claverdon Stretton under Fosse Binton Preston Green Heath End King's Newnham Alveston Hill Baddesley Clinton Bramcote Mains Ettington Blackwell Stockton Honiley Barton-on-the-Heath Deppers Bridge Wasperton Copt Green Avon Dassett Walcote Hill Long Compton Lapworth Mount Pleasant Whittleford Coalpit Field Tredington North End Morton Bagot Lower Clopton Stourton Sydenham Budbrooke Stratford-upon-Avon Newbold-on-Stour Spernall Birchmoor Polesworth Broadwell Blyth End St Johns Old Town Aspley Heath Shelfield Marston Doles Nuthurst Lighthorne Nethercote Weston under Wetherley Cliff Hill Dean's Green Wibtoft White Stitch Whatcote Eathorpe Blackdown Shipston-on-Stour Gorcott Hill Lime Tree Village Hallend Black Bank Nethercote Marlcliff Abbey Fields Littleworth Lillington Cubbington Mousley End Wood End The Cape Newbold Pacey Mappleborough Green Loxley Weddington Ailstone Lower Binton Alne End Crackley Bedworth Heath Morton Spirt Welford-on-Avon Moreton Paddox Frankton Hill Wootton Stourton Hill Leamington Hastings Shottery Radford Semele Langley Water Orton Whitnash Kites Hardwick Kingsbury Alcester Model Village Atherstone on Stour Horeston Grange Great Pinley Abbey End Ansty Hunningham Wolvey Wormleighton Pathlow Over Green Attleborough Finwood Baxterley Ladyes Hills Walton Whichford Freasley Hatton Rock Corley Moor Lower Quinton Upper Tysoe Ascott Keresley Newlands Heathcote Wootton Wawen Ansley Common Hopsford Bentley Kingswood Brook Edstone Rugby Street Ashton Corley Ash Little Lawford Clifford Chambers Wood End Lower Norton Nebsworth Over Whitacre Holywell Haselor Little Dassett Hampton Lucy Guy's Cliffe Grendon Devitts Green Copston Magna Long Lawford Bedworth Woodlands Windy Arbour Emscote Chilvers Coton Bretford Newtown Tipper's Hill Bishopton Brinklow Allen End Ratley Preston on Stour Grandborough Alne Hills Burton Dassett Trap's Green Hampton on the Hill Braggington Dunchurch Bramcote Lye Green Monks Kirby Butlers Marston No Man's Heath Bidford-on-Avon Oldfield Wolston Ridge Lane Hatton Green Wappenbury Upper Brailes Baginton Cloudesley Bush Hampton Magna Clifton upon Dunsmore Haseley Green Mancetter Wood End Littleworth End Goldicote Newton Regis Milverton Sun Rising Arlescote Wolfhampcote Ingon Little Shrewley Burmington Buckley Green Chesterton Gross Green Green Lane Arrow Beausale Hunningham Hill Lighthorne Heath Newnham Stretton-on-Dunsmore Waste Green Atherstone Meon Vale Moreton Morrell Monwode Lea Abbot's Salford Preston Fields Church Lawford Warwick Charlecote Oldberrow Ash Green Long Itchington Baddesley Ensor Henley-in-Arden Thurlaston Barnacle Warmington Shustoke Coleshill Alvecote Lowsonford Oldbury Ladbroke Hartshill Edgehill Bearley Cathiron Knowle End Gilbert's Green New Arley Wilmcote Plough Hill Preston Bagot Warton Seckington Hurley Crimscote Lower Tysoe Hill Top Yarningale Common Red Hill Danzey Green Chapel Green Upton Pillerton Hersey Oxhill Church End Tachbrook Mallory Yew Green Norton Lindsey Shelfield Green The Spring Little Walton Barnmoor Green Kineton Leicester Grange St Nicolas Park Hawkesbury Wood Bevington Easenhall Pillerton Priors Cranhill Binley Woods Stoneton Long Marston Pinley Green Astley Sawbridge Neal's Green Bermuda Marston Fillongley Brownsover Shelford Terry's Green Bodymoor Heath Bourton on Dunsmore Great Alne Willoughby Maxstoke Camp Hill Wolvey Heath Cliff Wellesbourne Griff Stretton-on-Fosse Goodyers End Burton Hastings Weethley Gate Littlewood Green Compton Wynyates Coughton Tanworth-in-Arden New Bilton Collycroft Shrewley Marton Little Alne Marton Moor Napton on the Hill Alveston Haseley Knob Kinwarton Priors Hardwick Gaydon Temple Grafton Cawston Bridge Town Grendon Common Whitacre Heath Black Hill Overslade Earlswood Brandon Grove End Harbury Dordon Dorsington