Lorry and Truck Advertising in The Walshes

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Advertising on Trucks in The Walshes

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in The Walshes, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in The Walshes?

The costs for truck advertising in DY13 0 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in The Walshes for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover The Walshes (Worcestershire)

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Green Purshull Green Monkwood Green Hagley Hanley Swan Cofton Hackett Blakebrook Pershore Pensham Shawbrook Kinsham Beckford Moor End Hanley Castle Holberrow Green Chandler's Cross Bournes Green Northwick Lea End Mill End Interfield Inkford Lower Sapey Hampton Broad Common Lower Wick Smite Hill Washford Grafton Drakelow Long Green Norchard Winyates Malvern Common Abberley Sneads Green Bishampton Lickey Madeley Heath Stonepits Rumbow Cottages Fladbury Cross Baughton Longley Green Astwood Orleton St Michaels Greenhill Abbotswood Green Street Astwood Bank Bushley Green Brockamin Wolverley Sale Green Stoney Hill Littleworth Rye Street Ockeridge Bastonford Childswickham Upton Warren Newtown Witton North Littleton Knighton on Teme Guarlford Comberton Barnt Green Foxlydiate Pound Bank Lower Wolverton Sidemoor Aston Somerville Stone Stanbrook Marl Bank Willow Green Winyates Green Crowcroft Callow Hill Little Eastbury Worlds End Upper Rochford Smith End Green Buckridge Menithwood Bredicot Offenham Cross Britannia Square Lydiate Ash Knighton Cotheridge Shrawley Far Forest Ab Lench Stratford Blakedown Birch Berrow Romsley Hill Slideslow Rock Tanwood Broadmore Green Burcot The Burf Oldwood Owlhill Oddingley Charford Bockleton Tenbury Wells Norton Hollybed Street Sharpway Gate Lakeside Rainbow Hill Pound Green Bouts Wick Broadwas Newbridge Green Berrington Green Stourport-on-Severn Windmill Hill Sytchampton Lower Lightwood Crowle Green Kyre Guller's End Hook Bank Mere Green Inkberrow Kinnersley Woodgates Green Sherrard's Green Chapman's Hill Bricklehampton Longdon Hill End Wadborough Hollybush Bordesley Lindridge Bark Hill Harvington Pink Green Huddington Egdon Cowsden Upper Strensham Stoke Prior Bradley Green Overbury Long Bank Astwood Hindlip Ramsden Elms Green Shell Lenchwick Noah's Green Bell Green Priestfield Birts Street Blackmore End Hill Furze Lodge Park Berrow Green The Lakes Knowle Fields Cutnall Green Pound Bank Brotheridge Green Major's Green Himbleton Laughern Hill Shenstone Aston Fields Titton Bugle Gate Severn Stoke Upper Ham Kidderminster Grafton Flyford Upper Berrington Hill End Upper Haselor Woolmere Green Sweet Green Hall Flat Whiteleaved Oak Branson's Cross Wildmoor Areley Kings Snead Common Tanner's Green Powick Village Howsen Whittington Naunton Beauchamp Upper Bentley Alfrick Drakes Cross Stoke Bliss Lower Strensham Stanklyn Clows Top Uckinghall Ham Green Matchborough Tardebigge Belbroughton Cladswell Bredon Lower Howsell Cherry Orchard Kingswood Park Farm Camer's Green Woodsfield Stanford on Teme Earl's Common Gadfield Elm Hoden Edgiock Stoke Pound Broome Brook End Cruise Hill Swinesherd Greenhill Tibberton Suckley Green Yarhampton Hinton on the Green Hillpool The Walshes Oldfield Deblin's Green Tutnall Bank Street Teddington Hands Upton upon Severn Castlemorton Shelsley Beauchamp Mamble Broad Green Eachway Fernhill Heath St Peter the Great Pensax Ankerdine Hill Hartlebury Common Churchill Trueman's Heath Heath Green Moon's Moat Strensham Burlish Park Leigh Sinton King's Green Rushock Baughton Hill Bretforton Pebworth Chase End Street Kemerton Holt Fleet Collett's Green Green Street Astley Burf Park Gate Shelsley Walsh Harpley Westlands Clifton upton Teme Elmbridge Lower Marlbrook Stoneybridge Apes Dale Brownheath Common Bredon's Hardwick Sheriff's Lench Wyre Piddle Fladbury Hawthorn Bush Claines Harbours Hill Rous Lench Hopwood Worms Ash Witton Hill Wick Episcopi Low Hill Darbys Green Upper Marlbrook New End Sledge Green Longdon Heath Finstall St John's Outwood Great Comberton Slades Green Blackpole Broad Alley Sankyns Green Clevelode Frankley Green Wythall Ipsley Murcot Newtown Walton Pool Shatterford Callow End Knightwick Stonehall Ombersley Bredon's Norton Crowle Beoley Ravenhills Green Upper Gambolds Goosehill Green Chadbury Eight Oaks Bevere Linthurst Lickey Hills Stitchin's Hill Duckswich Battenton Green Holt Heath White Ladies Aston White End Huntsbridge Nineveh Sedgeberrow Birtsmorton Frogsmarsh Cleeve Prior Cakebole North Piddle Shoulton Badsey Defford Little Comberton Brickfields Peopleton Dodford Morton under Hill Queenhill Gallows Green Saxon's Lode Offmore Farm Bank's Green Stoke Wharf Nineveh Park End Powick Cropthorne Arrowfield Top Suckley Knowl Birlingham Hawford Stonebow Ripple Pinvin Batchley Upper Arley Stock Green Picken End Birch Acre Clent Cobley Hill Hackman's Gate Astley Welland Lower Westmancote Franche Little Acton Dines Green West Malvern Wilden Crossway Green Saleway Uphampton Weatheroak Hill Redditch Bateman's Green Frankley Leigh Ronkswood Littleworth Holbeache Ross Green West End Headley Heath Little Beckford Atch Lench Holy Cross Woodrow Flyford Flavell Heightington Martley Dordale Lower Bentley Dagtail End Piper's Hill Mustow Green Oakenshaw Woodmancote Kyre Green Old Storridge Common Stoke Heath Hanley Child Grimley Hunt End Spetchley Woodcote Green Hunnington Alvechurch Poolbrook St Peter The Great Hallow Heath Birchen Coppice Barbourne Woodrow Holt End Stockton on Teme Lincomb Charlton Harvington Halfkey Little Inkberrow Lem Hill Martin Hussingtree Town's End Broadway Cobbler's Corner Lower Town Lickhill Kyre Park Upper Moor Netherton Shernal Green Ribbesford Enfield The Grove Alfrick Pound Hatfield Beckford Cross Moseley Newland Common Stoulton Great Witley Lineholt Perryfields Bell Heath Little Witley Lye Head Rhydd Green Rhydd Broughton Green Wychbold Naunton Kendal End Welland Stone Dormston Pirton South Littleton Salwarpe Broad Marston Barnard's Green Shurnock Honeybourne Tolladine Little Welland Copyholt Phepson Radford