PPC Management in Cambridgeshire

Get in touch

Pay Per Click Advertising in Cambridgeshire

If you are looking for PPC (Pay Per Click) management services we can help, offering this fantastic digital marketing option to help promote your business, service or product at a budget and time to suit you. 

Managing Pay Per Click advertising campaigns can be tricky in making sure that the adverts are offering value for money and a return on investment at all times, but our specialist teams have the skills and expertise to make it a success, continually optimising campaigns and performance to make sure they are delivering results. 

Advertising online and digital marketing, in general, are among the most popular ways for brands to reach a broad yet targeted audience.

With a PPC campaign, you can actively target those who are specifically looking for or will be interested in your service or product based on their previous search histories and online behavioural patterns; this means wastage is reduced, and return is often excellent. 

Simply fill in the contact form and let us know what you are looking for from your PPC campaign and one of our team will come back with more information and a plan for you to consider. 

Get in Touch

What is Pay Per Click Advertising?

Pay Per Click advertising or PPC adverts are essentially online paid adverts that appear above the organic search results in Google and subsequently have great stand-out, offering great exposure for any business and any industry.   

This form of marketing can be carried out as a stand-alone marketing option or is more commonly coupled with other forms of more traditional advertising methods for even greater returns. This means that a potential consumer may see or hear an advert and then at a later time "google" or search for your company online. If this is the case, it is advisable that you are sat near the top of the searches so that your initial marketing efforts are not wasted. This is the beauty of pay-per-click in guaranteeing this positioning.  

The appeal of running a PPC campaign is that, as they sit at the top of searches (above the natural results), they are more likely to be clicked on. It is proven that people don't generally like searching across too many search pages, so being near the top of a Google (or another search engine) search is key and desirable for any company.

If you are looking for a PPC management agency to help with your online marketing, contact us today, and we will provide more information.

The Benefits of a PPC Campaign

There are many benefits to running a pay-per-click or paid search campaign; the main ones are: 

  • Controlled outlay - one of the main benefits of these paid search ads is that you can control your budget. Most PPC agencies will have a minimum spend requirement but most of the times these are pretty reasonable. 

  • Highly targetted - with a PPC campaign you take target who, when and where you like. We will carry out keyword research, carry out a PPC audit and also create effective ad copy so that your audience sees your PPC campaigns, adverts and messaging at the top of relevant landing pages. 

  • Quick results - organic SEO (search engine optimisation) techniques and natural and relevant backlinking methods are brilliant ways to achieve high positions in Google in a natural way, but they can take time. If you need to achieve results more speedily using a PPC agency and paid search campaign is probably the best option. PPC campaigns will also compliment other strands of your broader digital marketing, including social media and YouTube advertising

As an experienced PPC agency, we can help you through the whole process, from researching your keywords and your target market to executing your whole campaign from start to finish. For more information, get in touch with our PPC management services teams today for a chat. 

PPC Ads - Flexible Online Marketing Campaigns For All

Pay Per Click marketing campaigns can be flexible to suit:

  • Different keywords

  • Budgets

  • To target certain times of the year

  • Be location specific

This means you can effectively turn them on and off at different times of year (great if you are selling seasonable products or services), whilst our PPC management teams will constantly tweak adverts and copy mid-campaign to achieve even greater results, making sure that everything is delivering and performing as it should. The type of responsive marketing is one of the reasons online marketing is so popular with many advertisers across a huge range of industries; you can up and down spends and change directions if needed.   

Our teams at PromoMedia - and also PromoSEO - will carry out keyword research and look into your target audience before developing an online strategy to increase the number of visitors to your website through these PPC adverts. 

More Information

How Much Does PPC Management Services Cost?

The beauty of PPC campaigns is that it can work for most budgets and the costs of PPC management fees are normally factored within total budgeted figures. Costs that determine the cost of a PPC campaign include: 

  • Length of campaign - literally how long do you want it to run through? A week? A month? Something longer. Generally the longer the campaign the more expensive it will be. A PPC agency will guide you on what is best. 

  • Reach -  how many people are you looking to reach? This will be down to your target market and audience preferences. Again broadly the wider the reach the more costly but on the plus side you are being seen by more people. 

The way that AdWords works is fairly simple, and it means you can never overspend. Basically, you'll decide on a budget and we'll find keywords to work for you. It couldn't be easier. Each keyword or phrase will have a different cost per click (CPC), depending on how competitive it is. So if you choose to have your ad shown when someone searches for a particular keyword, and that keyword has a CPC of £3.50, you'll pay £3.50 whenever someone clicks your ad. When your budget has been spent, the ad won't be shown anymore so you can't be charged for any further clicks. This is a great way to manage your spending and make sure it always stays affordable.

The results from a pay-per-click advertising strategy can be extremely beneficial for your business. 

For more information on PPC advertising in PE19 6 and a free quote get in touch.  

Will PPC Work For My Company?

Yes! PPC advertising works for a full variety of companies - basically if someone is likely to Google what you offer it's worth looking into this form of online marketing. Pay Per Click is successful whether you are launching a new product, promoting your business or trying to sell products and services. It also works across a cross-section of industries including retail, healthcare, luxury and finance. 

PPC adverts are particularly effective if you are selling something which is only available for a limited time, such as ticketed events and theatre shows, or items at a sale price.   

Combining Traditional Marketing Which Works With PPC

Pay Per Click advertising can work alone as an individual form of marketing, however, this is often only successful if a person already has some knowledge of your product or service. At PromoMedia, we, therefore, find that many of our advertisers use PPC as part of an overall marketing strategy, often coupling this with other forms of advertising such as:

The reason they work successfully together is that people often see or hear these traditional forms of marketing but don't have time to respond to them straight away (as they are doing something else), they tend to then "Google" these events, products or businesses later; this is where PPC comes into force.

Traditional marketing can get their interest then PPC can take them to the next stage of the purchase and gets them on your website.  

Request a Quote

Frequently Asked Question About PPC Services

  1. "What is PPC management services?" PPC management services are basically managing the entire process of your PPC campaign, from audience research to keyword research, design, implementation, tweaking and amending, reporting. There are many strands we pull together to make it a smooth and seamless process. As an online management agency, we will take you through the whole process from start to finish. 

  2. "How much does PPC cost?" There are no set costs as outlined in the guide. The beauty is that budgets can be set so there are no nasty surprises at the end. When you get in touch, we will normally run a PPC audit of what you have done before and talk through your aims and ambitions for the new campaign. After that, we will put together a bespoke plan and quote. 

  3. "What do you mean by pay per click?"  Pay per click advertising is basically a paid search ad - sometimes known as Google ads. They are adverts that appear with a small AD next to them at the top of search engine results pages. 

  4. I am looking for a marketing agency a PPC agency to look after my pay per click and social media advertising, what is the benefit of out-sourcing this rather than doing in-house?” You can obviously look after your social media and pay per click marketing in Cambridgeshire in-house however we feel the main benefits of using an experienced team is that you can control the budget, know you are in safe and professional hands, plus it saves you time and money. For more information and a free quote get in touch.

  5. "How do I manage Google ads?" You can choose to manage these yourself or get a specialist marketing agency such as us to manage this for. As well as offering online assistance, such as social media and YouTube adverts, we can advise on more traditional methods to complement your online campaign and hit your target audience in different ways and with different approaches. 

Our Blog

Don't forget to check out our regular blog, where we look at a full range of subjects, including UK regional marketing, a look at "Is advertising important?" an A guide of marketing jargon - and more!  

Contact Us about PPC Adverts in Cambridgeshire

If Pay Per Click (PPC) Advertising is of interest to your company, please contact our online team today.

Simply fill in the enquiry box with your details and one of our specialists in PPC management will come back to talk you through the options. 

We look forward to working with you. 

We cover Cambridgeshire

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for ppc management
Orton Northgate Hardwick Newtown Ramsey Heights Coppingford Wistow Caldecote Norman Cross Somersham Orton Longueville Hampton Hargate Coton Cardinal's Green Chatteris Ramsey Mereside Gunthorpe Woodhurst Chesterton Kings Ripton Boxworth Hauxton Guyhirn Gull Walton Wood Walton Soham Great Staughton Little Wilbraham Little Gransden Westlands Winwick Freestones Corner Christchurch Barway Cottenham Whittlesey Chippenham Eldernell Northborough Linton Meldreth March Long Meadow Witchford Offord D'Arcy Little Raveley Oldeamere Etton Leverington Caldecote Redmere Steeple Gidding Colne Offord Cluny Toft Brampton Graveley Godmanchester Trumpington Nosterfield End Ramsey End Fen Ditton Wittering Alconbury Upton The Thrift Reach Stow cum Quy Over Waterside Pampisford Great Gidding Milton Weald Wimblington Flood's Ferry Little Gidding Tydd St Giles Great Shelford Caldecote Castle Camps Elford Closes Impington Upwood Thriplow Orton Wistow Sapley Inham's End Stanground South South Bridge Field Eaton Socon Bar Hill Old Fletton Little Ouse Dullingham Dullingham Ley Wilburton Gamlingay Great Heath London End Green End Cross Green Snailwell Morden Green Barnack Bridgefoot Wisbech St Mary Covington Peas Hill Orton Malborne Wintringham Wardy Hill Mepal Whaddon Gap Ditton Green Peterborough Bassingbourn Shingay Brampton Park Roman Hill Woodston Ickleton Weston Green Old Weston Little Ditton Newborough Barham Molesworth Sutton Histon Bythorn Whaddon Warboys Staughton Green Black Horse Drove Stow Longa Reach Fenstanton Yelling Newark Rampton Broad Hill Leverington Common Coates Coveney Teversham Pymoor Second Drove West Wickham Broughton West Perry Weston Colville Little Chishill Great Eversden Arrington Orchard Park Turves North Brook End Newton Whittlesford Earith New Fletton Way Head Chittering Buckworth Holme Waresley Down Field Sutton Gault Wyton North End Little Downham Huntingdon High Cross Wimpole Orwell Haddenham Heathfield Caxton White Cross Hill River Bank Newnham Thornhaugh Stilton Croxton Toseland Bury Haslingfield Wicken Hildersham Upton East End Gorefield Orton Southgate Hail Weston Chapel End Church End Melbourn Ravensthorpe Stanground Church Field Islands Common Dutter End Crow End Dunkirk Isleham Burrough Green Eaton Ford Gatley End Woodditton New England Westley Waterless Ramsey Hollow Willingham Leighton Bromswold Catworth Eye Four Gotes Witcham Frog End Fowlmere Elton Hamerton Chapel Head Prickwillow Benwick Town End Girton Begdale Boxworth End Great Chishill Camps End Rogues Alley Hook St Neots Upware Wennington Lower Cambourne Conington Pidley Little Stukeley Fen Drayton Wentworth Sawtry Little Abington Gamlingay East Fen Common Willingham Green Chainbridge Stukeley Barrington Odsey Barton Little Thetford Burrough End Denny End Mill End Cheveley Guilden Morden Chiswick End Landbeach Diddington Badgeney Burwell Black Bank Purls Bridge Walsoken Gamlingay Cinques Madingley Litlington Stuntney Chettisham Papworth St Agnes Saxon Street East Hatley Fenton Eastrea Woolley Belle Isle North Side Elsworth Coldham Haddenham End Field Horseway Wenny Severals Marholm Longthorpe Dogsthorpe Abbotsley Padney Castor Wendy Knapwell Hardwick Little Eversden Helpston Swavesey Lynch Wood Spaldwick Dry Drayton Great Raveley Bourn Ramsey Quy Waters Croydon Sibson Wothorpe Denton Great Abington Old Wimpole Ailsworth Sawston Horningsea Eastwood End Milking Nook Peakirk Sutton Steeple Morden Glinton Maxey Norwoodside Eastfield Grafham Hatley St George Stretham Guyhirn Dennis Green Orton Goldhay Soham Cotes Stonea Buckden Werrington Shudy Camps Great Boleness Field Wood End Pilsgate Northstowe Colnefields Hemingford Grey Heydon Ellington Millfield Easton Newtown Highfields Caldecote Ely Murrow West Wratting Fordham Barcham Corner Tholomas Drove Wansford Great Green Conington Horseheath Little Paxton Haroldsbridge Wisbech Eastgate Over End Carlton Green Old Hurst Broad Green Bunker's Hill Badlingham Nene Terrace Great Wilbraham Church End Orton Brimbles North Field Westwood East Perry Aldreth Balsham Parson Drove Briggate Hartford Friday Bridge Brinkley Eddington Farcet Chesterton Dyer's Green Tipps End Abbots Ripton Kings Hedges Little Catworth Newton-in-the-Isle Needingworth Cambridge Gold Hill Bluntisham Ashton Carlton Dillington Stetchworth Harston Little London Cambourne Ring's End Westry Stapleford Upthorpe Great Stukeley Romsey Town Oakington Bretton Newtown Duxford Kirtling Bartlow Morborne Hilton Swaffham Bulbeck Ellington Thorpe West End Newnham Longstowe Water Newton Little Green Welches Dam Longstanton Houghton Lode Stonely Kennett Tetworth Hampton Vale Ridgeway Village Haddon Shepreth Eye Green Castle End Eltisley Cherry Hinton Great Gransden Clayhithe Littleport Mill Green Folksworth Green End Eynesbury Doddington Southorpe Yaxley Alconbury Weald Knight's End Mile End Alconbury Weston Widgham Green Tilbrook Little Heath Thorney Toll Old Pembroke Farm Arbury Orton Waterville Little London Keyston Foxton Hinchingbrooke Commercial End Ufford Pondersbridge Deeping Gate Lolham Ramsey Forty Foot Streetly End Hemingford Abbots Southoe Harlton St Ives Bassenhally Field Green End King's Dyke Holywell Foul Anchor Queen Adelaide Childerley Ramsey St Mary's Upper Cambourne Kimbolton Red Barns Upend Oxlode Little End Westwick Downham Hythe Kneesworth East End Westley Bottom Stibbington Tadlow Great Paxton Fitton End Ashley Fengate Swingbrow Manea Newnham Croft Little Shelford Childerley Gate Fulbourn Claypit Hill Paston Waterbeach Babraham Coldham's Common Bainton Abington Pigotts Bottisham Lolworth Comberton Hinxton Staughton Highway Thorney Brington Kingston Washingley Flint Cross Kirtling Green Stirtloe Lark Hall Corner Glatton Elm Owl End Swaffham Prior Papworth Everard Six Mile Bottom Grantchester Alwalton The Lipneas