Media Planning in Far Thrupp

Get in touch

Media Planners in Far Thrupp

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in GL5 2 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Far Thrupp for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Far Thrupp

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Far Thrupp (Gloucestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Tortworth Staunton Wymans Brook Tirley Fishpool Little Sodbury Charlton Kings Leonard Stanley Tortworth Green Rudgeway St Briavels Common Lynworth Upleadon Court Twigworth Rodborough Battledown Upper Siddington The Beeches Kitlye Ryeworth Newerne Ampney Crucis Pamington Plusterwine Tredworth Great Witcombe Gloucester Pool Meadow Totteroak Clapton-on-the-Hill Berkeley Heath Adlestrop Kendleshire Smart's Green Swineford Petty France Staple Hill Lower Oddington Highnam Kingscote Knightsbridge Bowling Green Upper Ley Colethrop Bishop's Cleeve Prior's Park Chatterley Fairford Northfield Grovesend Bromesberrow Cambridge Saintbury Cobb's Cross Yate Broadrock Mangotsfield Pinfarthings Mobley Berkeley Road Chaceley Hole Churcham The Folly Little Bristol Westonbirt Leddington Sherborne Toddington Corse Coombe Naunton Park Hayden Frampton on Severn Elcombe Ruardean Hill South Cerney Stancombe Milton End Sezincote Horwood Riding Lowbands Lower Dowdeswell France Lynch Churchend Upton Cheyney Ashleworth The Scarr Over Chalford Hill Nag's Head Tewkesbury Puckshole Whiteshill Tuffley Lower Kilcott West End Calmsden The Butts Buckover Abbotside Flaxley Upper Soudley Brand Green Windrush Mount Pleasant Somerford Keynes Alderton Fields Aylworth Cress Green Pillowell Meysey Hampton Eastleach Martin Charfield Hill Longridge Rudford Cromhall St Paul's Hasfield Brain's Green Eastleach Turville Ham Compton Greenfield Bradley Green Moorend Bledisloe Damery North Nibley Tresham Breadstone Frampton Court Slimbridge Brimps Hill Winterbourne Townsend Carterspiece Chargrove Littleworth Stow-on-the-Wold Yorkley Slade Gretton Cowhill Dyrham Tillers' Green Great Stoke Rendcomb Mount Hill Filton Cold Ashton Nailsworth Stidcot Foss Cross Wick Rocks Syde Christchurch Old Passage Pennsylvania Andoversford Apperley Preston Pullens Green Edge Bengrove Hampton Green Horsepools Lassington Saul Little Drybrook Coldharbour Ruardean Woodside Middle Wick Marsh Common Brockworth Woodbridge St Mark's Glasshouse North Woodchester Wanswell Eggs Tump Nethercote Amberley Upper Cam Stroud The Haw Nether Westcote Rockstowes Hilcot Poolway Down Hatherley Clifford's Mesne Smart's Green Fairfields Broadwell Shipton Moyne Lydney Butterrow Woodchester Falfield Elkstone Rockhampton Doynton Shortstanding Stone Hill Randwick Beverston Abbeydale Shab Hill Haresfield Westend Blockley Avening Green Collafield Duntisbourne Rouse Little Rissington Frenchay Wyndbrook Charlton Abbots Gorsley Watermead Dudbridge Brown's End Selsley West Gatcombe Whitfield Easter Compton Upper Wick Hampnett Priding Seven Springs Kempsford Cranham Corner Talbot's End Burnt Ash Kineton Blackwells End Green Chedworth Laines New Cheltenham Shapridge Benhall Whiteway Stroud Hill Barnwood Chipping Sodbury Winchcombe Norman Hill Aston on Carrant Berry Hill Little Witcombe Compton Green Upton St Leonards The Quarry Pitchcombe New Town Moor End Rowanfield Tutnalls Hanham Bourton-on-the-Water Snowshill Hallen Dyer's Common Burleigh Coombe Hill Shepperdine Ashchurch Fiddler's Green Middleyard Westerleigh Hill Wotton Rodmarton Wicks Green Dursley Chalford Primrose Hill Allaston Woolstone Almondsbury Mayshill Oldbury-on-Severn Brockweir Swanley Bitton Cross Hill Boxwell Botloe's Green Woodmancote Rangeworthy Upper Framilode Potterswood Nastend Kemble Hawkesbury Brimscombe Ablington Didmarton Plusterrwine Northleach Green Street Longney Hawling The Purlieu Huntingford Frogland Cross Owlpen Coaley Peak Gaunt's Earthcott Nupdown Twyning Cirencester Heathfield Twyning Green Doughton Cashes Green Cam Aston Magna Aston Subedge Oldbury on the Hill Sundayshill Ebley Greenway Smallbrook Wotton-under-Edge Mork Edgeworth Warmley Hill Brierley Hawcross Daglingworth Dixton Ayleford Hinton Awre Chase Hill Lower Rea Perrott's Brook Kingswood Poulton Upleadon New Passage Hillend Green Battlescombe Naunton Sladbrook Alderley Holbrook Common Oakley Bream Postlip Bartlett's Green Aldsworth Hanham Green Walkleywood The Rangers Claypits Epney Lower Chedworth Charingworth Forthampton The Leigh Stowell Marsh Lane Compton Abdale Robinswood Hunt's Grave Harnhill Chipmans Platt Lower Wick Phipps Bottom Coltham Fields Whaddon Chesterton Standish Church End Townwell Hewelsfield Yorkley Highfields Newmarket Lower Redbrook King's Stanley Maisemore Kempley Green Cleevemount Coberley Lower Lemington Hyde Longwell Green Mitcheldean Bread Street Cleeve Hill Woodhouse Down Baker's Hill Homedowns Highfield Minchinhampton Colesbourne Ball's Green Teddington Trow Green Swindon Bays Hill Whaddon Winterbourne Down Miserden Knockdown Marshfield The Pound Lower Cockleford Bussage Dymock Far Thrupp Frampton End Salperton Park Hopewell Hill Podsmead Berkeley Churchend Old Down Stowe Bradley Broadoak Church Westcote Aston Cross Oxlynch Newport Chavenage Green Oxenton Palmer's Flat Lower Hazel Wallow Green Hinton Harleywood Redmarley D'Abitot Netherend Lintridge Parkfield Sapperton Gotherington Stanfields Up Hatherley Lower Ley Dorn Lower Meend Bourton-on-the-Hill Hatherop Coney Hill Wishanger Sibland Arlingham Watledge Long Newnton Coalway Shortwood Bownham Murrell's End Draycott Beach Sheepscombe Calcott's Green Little Badminton Patchway Alderton Hawkesbury Upton Shortwood Netherhope Elberton Sandpits Lower Apperley Stumps Cross Plump Hill Quedgeley The Camp Tumpy Green Eastington Four Oaks Hampen Arlebrook North Common Huntley Westrip King's Green Woodcroft Upper Up Coln St Aldwyns Frampton Cotterell Daylesford Harry Stoke Hillesley Wormington Worley Quenington Lower Lydbrook Winstone Tickshill Sudgrove Stanton Draycott Cherington Westington Woolaston Slade Fossebridge Dunkirk Cutsdean Crossways Frampton Mansell Coalpit Heath Vinney Green Littleton-upon-Severn Cowhorn Hill Duntisbourne Abbots Joy's Green Upper Hill Woolaston Woodside Leighterton Cerney Wick Purton Milkwall Central Lydbrook Kingsholm Baunton Crossways Redwick Clearwell Cannop South Woodchester Colt's Green Stanway Beeches Green Moreton Valence Upper Common Montpellier Barnsley Charlton Park Elmstone Hardwicke Ham Hill Alstone Marle Hill St Peter's Paxford Itchington Fairview Charfield Green Eastington Cockleford Leathern Bottle Chedworth West Littleton Hamshill Kingswood Bledington Cainscross Notgrove Upper Kilcott Piff's Elm Hallwood Green Woolaston Donnington Sharpness Minsterworth Harrow Hill Farfield Neds Top Engine Common Synwell Nailbridge Emerson's Green Upper Rissington Wibdon Double View Stowe Green Newtown Henfield Great Washbourne Kington Horton Picklenash Uplands Hardwicke Nupend Cockadilly Howley Bradley Stoke Yate Rocks Nibley Green Linden Newland Sedbury Evington Great Barrington Bencombe Thornbury Little Washbourne The Pludds Middle Street Wood Stanway Park Hill Nimlet Ruddle Warden Hill Newington Bagpath Eastcombe Parkend Ryton Harescombe Mile End Bagendon Tarlton Saintbridge Stanley Downton Bream's Meend Boughspring Ryeford Marston Hill Bagpath Aylburton Newent East End Ashmead Green Hinchwick Longridge End Longford Drybrook Ruspidge Abson Oridge Street Tytherington Hill End Staunton Forthay Stroud Green Town Street Crawley Triangle Bibstone Stratton Hatherley Prior's Norton Oakhunger Kenton Green Siston Common The Island Oldland The Flat Littleworth The Rocks Ready Token Downend Oakridge Lynch Icomb Coleford Boddington The Tynings Hethelpit Cross Warmley Paganhill Rodford Willis Elm Barton Arle Gatwick Woolaston Common Ingst Guiting Power Woodfield Laverton Symonds Yat East Kingshill Pucklechurch Dursley Cross Earthcott Green Upper Soundwell Bishop's Norton Ketford Gillingstool Scowles Greet Batsford Kingscourt Footbridge Hilcot End Evenlode Broad Campden Bentham Walton Cardiff Playley Green Woodstock Nibley Green St Chloe Ganborough Sunhill Malswick Hazleton Cheltenham Westbury-on-Severn Ampney St Mary Woodford Mitton Painswick Wyegate Green Clapton Tidenham Chase Bagpath Overton Knave-in-hole Bevington Southend Hucclecote Lechlade-on-Thames Five Acres Hudnalls Brookend Alstone Upper Slaughter Nibley Clements End Bullo Oldbury Naite Oldcroft Chipping Campden Upper Swell Leckhampton Hill Littleford Kings Hill Lower Morton Crackstone Lasborough Stockend Coates Old Bishton Theescombe Woodmancote Bath Street Horcott Kent's Green Holywell Inchbrook Joyford Avening Naas Thames Head Wick Syreford Golden Valley Farmcote Putloe Bafford Barrow Wake Poolhill Barrow Readings Badbrook Waterlane Ellwood Matson North Corner Fiddington Dodington Snig's End Green Bottom Tormarton Shipton Solers Bilson Green The Hacket Olveston Brockhollands Moreton-in-Marsh Blaisdon Hartpury Bubblewell Shipton Arlington Milbury Heath Jack's Green Forest Green Nuppend Clanna Shadwell Shepherd's Patch Millbottom Chaceley Stock Fretherne Staverton Bridgend Wyck Rissington May Hill Village Springbank Aust Tiltups End Pilning Ford Broadwell Dumbleton Longhope Littledean Hill Sandhurst Warmley Tower Bamfurlong Througham Leckhampton Newnham St Paul's Mount Pleasant The Mythe Whitminster Salperton Lightpill Bournside Fromebridge Etloe Broom's Green Halmore Milbury Heath Stone Brockhampton Ruscombe Hystfield Anthony's Cross Far Oakridge Little Shurdington Stinchcombe Coln St Dennis Chaxhill Turkdean Hagloe Tickmorend Hook Street Tibberton Fairmead Walham The Park Moor End Cold Elm Wickwar Newtown Great Rissington Sling Hidcote Bartrim Brookend Catbrain Newtown Maugersbury Farmington Ozleworth New Mills Upthorpe Severn Beach Lower Cam Little London Selsley Edge End Four Mile Elm Alveston Prescott Stoke Gifford Cooper's Hill Tivoli Fyfield Whiteshill Little Haresfield Charfield Ruardean Blakeney Hill Homestead Stantway Norcote Hampton Fields High Woolaston Poole Keynes Forwood Blakeney Duckhole Daneway Ashley Elmbridge Sevenhampton Stroat Pope's Hill Lower Slaughter Whiteway The Twittocks Shaw Common Betty's Grave Puckrup Longridge Aylburton Common The Eaves Temple Guiting Todenham Wheatenhurst Elmore Back Birdlip Rooksmoor Littledean Brookthorpe Blackhorse Stonehouse Bagstone Horsley Rodley Stoke Orchard Bromesberrow Heath Slad Cowley Upper Coberley Tunley Silver Street Highfield Upper Lydbrook Lower Berry Hill Brimpsfield Highnam Green Middle Duntisbourne Coln Rogers Park End Hardwicke Stanley Pontlarge Upper Oddington Purton Bromley Heath Bisley Cadbury Heath Pillows Green Latteridge Highleadon Ganders Green Uley Natton Norton Redinhorne The Heath Lower Tuffley Elmore North Cerney Kempley East End St Briavels Little Herbert's Viney Hill Itlay Old Sodbury Heath End Tilsdown Wickridge Street Overton Park Mickleton Box Starveall Cranham Buckland Hester's Way Cold Aston Lower Common Oxenhall Prestbury Deerhurst Hidcote Boyce Alveston Down Taddington Lower Soudley Upper Morton Shurdington Little London Shipton Oliffe Shorncote Kingsditch Iron Acton Three Ashes Whelford Farleys End Worrall Hill Soundwell Foxcote High Nash Shakesfield Woodmancote Tetbury Little Barrington Brownshill Hempsted Henley Far Green Northville Northwood Green Everlands Windsoredge High Orchard Withington Bibury Tockington Pittville Hillersland Okle Green Frocester Southrop Parkend Bridge Yate Britain Bottom Down Ampney Cockshoot Bournes Green Cinderford Quarhouse Netherton Hailes Birdwood Whitecroft Barton End Chaceley Berwick Coomb's End Whitecliff Uckington Hardeicke Lower Soundwell Cribbs Causeway Boulsdon Gretton Fields Little Sodbury End Ram Hill The Reddings Longlevens Deerhurst Walton The Fence Paradise Bournstream Westerleigh Duntisbourne Leer Pitt Court Dunfield Abenhall Pilley Lynch Northway Lower Swell Abwell Kemble Wick Summerhayes Orange End Woolridge Innsworth Castletump Lower Stone Churchdown Lower Lode Cromhall Common Barton Nympsfield Sandy Lane Badminton Whittington Southam Yanworth Lower Hamswell Upper Dowdeswell Weston-sub-Edge Preston Cross Hamwell Leaze Preston Beachley Tetbury Upton Grange Village Caudle Green Oldend The Moat Stanley Alvington Tutshill Ewen Noverton Jeffries Hill Over Bowbridge Highfield Rockness Cassey Compton Boxbush Hewelsfield Common Wallsworth Condicote Houndscroft English Bicknor Willersey Codrington Wortley Acton Turville Tirley Knowle Coaley Watley's End Culkerton Oldland Common Brockhampton Hambrook Calcot Thrupp Driffield Newleaze High Brotheridge Awkley Newton Moorslade Elton Northwick Egypt Badgeworth Shuthonger Tidenham Taynton Bulley Willsbridge Longborough Siston Didbrook Stratfordbridge Ebrington Steam Mills Siddington Oakle Street Gossington Morton Framilode Kilcot Pancakehill Watermoor The Barton Ampney St Peter Wapley Tredington Winson