Media Planning in Catisfield

Get in touch

Media Planners in Catisfield

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in PO15 5 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Catisfield for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Catisfield

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Catisfield (Hampshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Wolverton Pound Street Foulford Racedown Crux Easton Upper Farringdon Up Somborne Kings Furlong Monk Sherborne Winchfield Vernham Street Freemantle Stonehills Wildhern Warren Corner Eastney Bleak Hill Leigh Park Selborne Row Ash Hursley Worting Swarraton Upper Canterton West Heath Hazeley Heath Laverstoke Tadley Bottom Lymington Clarken Green Little Somborne Fulflood Elson Heathfield Newtown Shirley holms Nichols Town Newtown Lower Daggons Gundleton Ropley Dean Allum Green South View Stonymarsh East Martin Stanmore Roughdown North Fareham Bassett Green Newtown Westfield Whitenap Camdentown Deadwater Little London Peartree Green Newtown Ower Headley The Mint Mapledurwell Hatt Hill Northfields North End Awbridge Northbrook Street End North Kingston Lyde Green Rotten Green Upper Shirley Lopcombe Hocombe East Aston Waltham Chase Portchester Lower Bordean Middle Wallop Headley Newfound Bevois Valley Pooksgreen Dogmersfield Farnborough Green South Ham Lower Ratley West Common Fryern Hill Hill Park Hunton Ashurst Rotherwick Sea View Durrants Wittensford Bailey Green Wadwick Sherfield on Loddon Bowling Alley Bar End Littleton Criddlestyle Thedden Old Basing Martin Drove End Upham Bishop's Sutton Thorns Beach Little Basing Northam Hyde Griggs Green Lordswood Longstock Brockenhurst Banister's Park Upper Bullington Hawkley Newtown Sway Walhampton Woodgreen Frost Hill Woodside Froxfield Green Pheonix Green Beech Pennington Shamblehurst West Dean Hungerford North Gorley Bedford Place Litchfield Mockbeggar Hilsea Picket Post Sandford Gable Head Weston Westwood Park Fordingbridge The Frenches Plastow Green Ibworth Bailey's Hard Little Posbrook Shirley Turkey Island Fair Cross Chineham Chawton Tiptoe Abbotts Barton Grateley Landport Blendworth Shorley The Butts Warblington Thorney Hill Waterditch Lee-on-the-Solent Earlstone Common Warnborough Green Whale Island Hoe Cufaude Ampfield Malshanger East Tytherley Fleetend Upper Street Bramshaw St Mary Bourne Fleet Frenchmoor Broad Layings Hatchet Green Oakhanger Lindford Golden Pot Headley Down Fratton Kingston Townhill Park East Worldham Fox Lane Ashlett Woodlands West Heath Upper Swanmore Woodfalls North End Bramley Bishopstoke Compton Privett Four Marks Hillhead Stonyford Stoke Charity Up Green Winchester Old Milton Spearywell Drayton Little Holbury Mislingford Isington Pondtail Buttsash West End Green Highfield Crosshouse Woolton Hill Everton Langrish Lower Pennington Penton Mewsey Frithend Kempshott Fleet Worlds End Bevois Mount Fyfield Chapel Widley Colemore Baybridge Oakshott Baughurst Common St Austins Canada Common Brown Heath Kingston Foxhills North Oakley Newtown Horseport East Dean Bentworth Lee Ground Lovedean Standon Netley Hill Penwood Lyndhurst Braishfield Bidden North Charford The Close Copnor Brockhurst Over Wallop Lane End Abbots Worthy Avon Calshot Titchfield Common Coxford Danebury Redbrook Burridge Woodcott Applemore Heathfield Sholing Common West Wellow Lord's Hill Old Netley Milton Wheatley Heath End Bramshill Ovington Sandy Balls Locks Heath Whitehill Charlton Pitt Longparish Rafborough Stockbridge Andover Down Hazeley Bottom North Warnborough Wallington Minley Badger Farm Arford North Camp Preston Candover Ripley Battramsley Oak Hill Brock's Green Bickton Twyford Sladen Green Burkham Eastleigh Tadley Hill Newtown New Milton Hazeley Lea North Waltham St Giles's Hill Brickhill Stroud Soberton Fleetlands Boarhunt Great Shoddesden Battramsley Cross Ecchinswell Chilbolton Down East End Baffins Soake Fair Oak Woodmancott Bassett Lockerley Freefolk The Hummicks Park Kimbridge Rownhams Lower Froyle Brockhampton Daneshill Bunstead Lower Green Stubbington Cold Ash Hill Mount Pleasant South Baddesley The Soke Blashford Hawthorn Ragged Appleshaw Bentley Bursledon Bucks Horn Oak Maybush Blackhill Foxhall Warborne Bransbury Highclere Crampmoor Well Tufton Hollington Cross Wherwell West End Whitway West Tisted Anna Valley Hardley Bighton West End Outwick Cuckoo Bushes Cricket Hill Swanwick Otterwood Bevois Town Goose Green Redenham Compton End Faccombe Botley Hamble-le-Rice Harefield Bordon Barton Stacey Moulsham Green Kingsland Place Bashley Hurstbourne Tarrant Hartley Wespall North Street Bowyer's Common Anchorage Park Denmead Hook Mill Green Norleywood Chilworth Old Village North End Ibsley Hook Park Estate Axmansford Liss Forest Lower Farringdon Denvilles Ashe Buddle Havant Upper Froyle Bramshott Chase Toothill Newnham Kitwood Goodworth Clatford Wildern Hill Brow Shortheath Hipley Tangley The Hangers Herriard Wintershill West Tytherley Ogdens Newtown Milford on Sea Kent's Oak Standford North Baddesley Chilcomb Pikeshill Portsmouth Monxton Heckfield Summerlug Hatch Warren Grayshott Headbourne Worthy Kingsmead Wonston Upper Wield Martyr Worthy Gobley Hole North Town West Leigh Broadgate Cottonworth Hyde Hambledon Itchen Abbas Clanfield Weeke Medstead Moortown Critchell's Green Chidden Stoke Common Hawley Silchester Filmore Hill Southend Thruxton Heather Row Wellow Wood Godshill Wood Allbrook Winsor Ball Hill London Minstead Highways Bagnum The Withies North Hayling South Farnborough Drayton Spanish Green South Town Crookham Village Horsebridge Frogmore Hatch Titchfield Park Beaulieu New Brighton Ashley Viables Brook Hill Swaythling Vernham Bank Knowle Lower Swanwick Ramsdell Ropley Soke Netherton Adbury Southington Upper Wootton South Weirs Palestine Farnborough Park Hatherden Bellevue Hazeley Stone Kentsboro Lower Green Otterbourne Hightown Wivelrod Ewshot Empshott Green Nutburn High Cross Popley Beauworth Burley Beacon Stakes Weavers Down Northington Curdridge Beech Hill Southwick Winklebury Holbury Cadnam Hartfordbridge Gritnam Walton Heath Deane Burley Upper Ratley Swampton Stanswood Hannington North Stoneham Southwood Houndmills Thornhill Lower Common Mottisfont Mead End Canada Chandler's Ford Privett Liphook Sherborne St John Ashford Hill Furzeley Corner Chalton Bank Warren Corner Godwinscroft Elvetham Heath North Weirs Frostlane Merry Oak Tinkers Cross The Holdings Basingstoke Little Ann Upper Common Anstey Ladwell Brambridge Hundred Acres East Hill Greatham Cliddesden Crookhorn Wymering Portswood Lower Exbury Hartley Wintney North Poulner Stockheath Hangersley Crow East Anton Winchfield Hurst Sherfield English Axford Nutley Montgomery Lines Broad Oak Romsey Seafield Bisterne Bransgore Hammond's Green Hammer Bottom Mount Pleasant Upper Clatford East Woodhay Blackwater Elvetham Owslebury Hound Green Stony Heath Godshill Lasham Harestock Paulsgrove Sandy Down Portsea Boyatt Wood Bucket Corner Newtown Cove Port Solent Bartley Meonstoke Funtley Tot Hill Crondall Quarley Pamber Heath Lower Burgate Durley Street Ellisfield Colden Common Selsmore Hollington Vernham Row Keyhaven Tote Hill Pilley Halterworth Swanmore Stamshaw Burghclere Eastland Gate Wecock Birchy Hill Gilbury Hard Winslade Liss Court Corner Murrell Green Catisfield Soberton Heath Salters Heath Lower Upham Horndean Breamore Bradley Petersfield Park Corner Ower Townsend Vernham Dean Oliver's Battery Turgis Green Farlington Waterlooville Compton Black Dam Hillpound New Town Nursling Mellishes Bottom Shalden Brook Pilley Bailey Hoe Gate Penton Corner Woodend Goose Hill Lower Brook Dibden Purlieu Clatford Oakcuts Plaitford Green Kilmeston Penton Grafton Steep Marsh East Stratton West Meon Woodlands Alverstoke Broadmere Stoney Cross Hill Top East Oakley Linwood Itchen Stoke Woodside Ashley Minstead Regents Park Wigley Hightown Kings Worthy Bishop's Waltham St John's Church Boorley Green Tye Blackfield Newton Valence Kent Hatch Bottom Steventon Forest Corner Shawford Westley Stratfield Saye Forton Mullenspond Broughton West Green Baughurst Bedenham Horris Hill Hiltingbury Hearn Fisher's Pond Langstone Little Hoddington North Boarhunt Heath End Woodlands Nether Wallop Church Crookham Causeway Cuckoo's Corner Ossemsley Upton Downton Michelmersh West End Bucklers Hard Totford Wimpson Highbury Browninghill Green Warsash Middleton Ibthorpe Exbury Wishanger Common Setley Charter Alley Pamber End Lepe Dowd's Farm Shirley Warren Peel Common Overton Little London Fairdown Dundridge Hill Grove Buriton Blissford Eastrop Buckskin Mill Lane West Meon Bagmore Stuckton Burghclere Common Houghton Droxford Stoke Ocean Village Weston Colley Hillstreet Balmerlawn Long Sutton Bramley Corner Binsted Eversley Centre Frogmore Lee Lynch Hill Purbrook Odiham Carter's Clay Martin Wolverton Common Highcliffe Fawley Hook Park Little Shoddesden Kingsley St Cross Southsea Red Rice Brokenford Charlwood Sparsholt Bedhampton Hook Mengham Sprat's Down Forton Newgrounds Netley Marsh Burgates Bisterne Close Millbrook Holybourne Copythorne Old Portsmouth Mattingley Chilbolton Woolston Hound Lord's Wood Hawley Lane Buckland Bashley Park Monkwood Midanbury Harefield Leckford Hythe Lynch North End Church Oakley East Cholderton Sopley Inhurst Latchmere Green Catherington Yateley Church End Dilton Brockbridge Hill Pound Green Meon Avington Ashfield Newtown Calmore Popham Lower Slackstead Hordle South Hayling Stoner Hill Worthy Down Bramdean Ashford Sleaford Bitterne Manor Smannell Ashmansworth Dibden Picket Piece Upton Old Shirley Three Ashes Fritham Blackmoor Durns Town Cosham North Houghton Anthill Common Lower Buckland Lowford Andwell Newbridge Abbotswood Blacknest Crockerhill Shirley Park Hartley Mauditt Rake Common Kimpton Couch Green Bishop's Green Fareham Newtown Common Totton Bitterne Park Upper Pennington Weston Patrick Hinton The Common Shedfield Marchwood Bridgemary Cheriton Colt Hill Duck Street Wootton St Lawrence Whiteley Harbridge Green Dora's Green New Alresford Cole Henley St Denys Corhampton Upper Kingston Newtown Ramsdean Gosport Abshot Hale Gunville East Boldre Hounsdown Wilsom Shootash Steep East Liss West Hill Foxdown Warnford Sleepers' Hill Langley Winnall Barton on Sea Ashurst Bridge North Ripley Dunley Portsea Island Darby Green Itchen East Wellow Stony Batter Empshott Hatchet Gate Keeping Water End Oakridge Curbridge Prince's Marsh Ramridge Park Bulbery Frogham Glebe Sarisbury Brown Candover Lower Canterton Ringwood Micheldever Tichborne Pucknall Wickham Common Sholing Testwood Dean Hedge End Netley East Meon Dummer Abbotstone Furze Hill Butlocks Heath Dunbridge Bramshott Timsbury Kingsclere Coombe Harbridge Brook Phoenix Green Bramley Green Swelling Hill Stoke Emsworth Enham Alamein Morestead Linkenholt Old Alresford Eversley Cross Clanville Dipley Emery Down Picket Hill Segensworth Whitchurch Spitalhatch Neatham Clayhall Passfield Cupernham Rowner Fair Oak Exton Blounce Ratlake Ashton Valley Park Crawley Powntley Copse Upper Slackstead Upper Burgate Aldermoor South Gorley King's Somborne Linford Foxcotte Andover West Worldham New Cheriton Burley Lawn Rockford Poulner South Down Polhampton Custards Horton Heath Tidpit Potbridge Up Nately Wootton Shipton Bellinger West Town Bossington Chilworth Northney Furzey Lodge Woodcot Hurstbourne Priors Knights Enham Furzedown Lower Wield Wharf Hill Old Burghclere Ellingham North Sydmonton Lower Common Tilly Down Rye Common Whitsbury Sydmonton Nob's Crook Southampton Pamber Green Somers Town Upper Enham Cocksford Down Ann's Hill Easton Boldre Silkstead Thornhill Park Hattingley Kingsclere Woodlands Crowdhill West Liss Gore End Springvale Tunworth South Warnborough Ropley Park Gate Wyck Purbrook Heath Anmore Downend Soldridge Tipner West Stratton Quidhampton Hill Head Nashes Green Fullerton Sutton Scotney Chandlers Green Sandleheath Fair Oak Green Holt Pound Oakley Hinton Ampner Titchfield Binley Ridgeway Parade Neacroft Turmer Brighton Hill Eastoke Tadley Redlands Alton Portmore Newton Stacey Rockbourne Nately Scures Bull Hill St Mary's Ridge Common North Street Weyhill Upton Grey Buckland Weston Corbett Barford Highbridge Shobley Sheet Lower Bullington Leagreen Lymore Farnborough Polygon Ashe Warren Rushington Wickham Amport Redbridge Woodley Belbins Wildmoor Bitterne Eling Cowplain Farleigh Wallop Newtown Finchdean South Wonston Furzley Shalden Green Burley Street Hensting Conford Damerham Lower Turmer Egbury Abbotts Ann West Ham Shirrell Heath Egypt Little Down Pardown Stratfield Turgis Hillyfields Rowlands Castle Weston Durley Holt End Wheat Hold Gilbert Street Northbrook East Tisted Woodington Dean Tapnage Holt Hollywater Wimble Hill Greywell Knapp Beckley East End Mortimer West End Colbury Southrope Aldershot Farnborough Street Flood Street Hampton Park Chilton Candover Appleshaw