Media Planning in Bradfield St Clare

Get in touch

Media Planners in Bradfield St Clare

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in IP30 0 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Bradfield St Clare for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Bradfield St Clare

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Bradfield St Clare (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Somerton Bell's Cross Lambfair Green Sotherton Corner Elveden Thorington Gunton Aspall Acton Thorndon Forward Green North Green Mells Borley Green Uggeshall Bloodman's Corner Kenny Hill Darsham Potash Rodbridge Corner Wales End North Green Wickhambrook Mendlesham The Downs Southwold Red Lodge Blythburgh West Stow Ashfield Cum Thorpe Badwell Green Monks Eleigh Tye Clopton Green Creeting St Mary Bull Green Lavenham Colchester Green Carlton Colville Wortham Ling Edwardstone South Cove Kersey Upland Rushmere Shottisham Stoke Heveningham Newtown Cock & End Holton St Mary Hinderclay Henley Stowmarket Brabling Green Sudbourne Lindsey Somersham Farnham Cookley Green Fressingfield Wingfield Stone Street Washmere Green Framlingham Thurston Daisy Green Ilketshall St Andrew Weybread Street Annis Hill Redlingfield Scotia Drift Hemp Green Harleston Battisford Grundisburgh Stoven Mellis Racecourse Winston Mill Common Stradishall Mole Hill Brome Wilde Street Wick's Green Great Barton Sutton Street Kettleburgh Framsden Pakenham Wainford Culfordheath St Peter South Elmham Moats Tye Haverhill Barningham Oakley Park Lakenheath Bardwell Hollybush Corner Mill Hills Brettenham Hitcham Chimney Street Woolpit Green Sibton Green Undley Great Bricett Pitcher's Green Herringfleet Old Newton Newbourne Ford's Green Brandon Apsey Green Lower Raydon Erwarton Wissett North Warren Reydon Kittle's Corner Wortham Stanwell Green Gislingham Carlton Brockley Brockley Corner Waldringfield Heath Drybridge Hill Frostenden Wangford Chantry Whitton Lower Green Grinstead Hill Lackford Water Run Round Maple Castling's Heath Hazel Stub Swilland Gisleham Monewden Little Glemham Dennington Corner Market Weston Denham Langham Dennington Hall Hoo Chalkstone Longfield Green Bleach Green Culford Rose Green Cattawade Linstead Parva Worlington Kirkley Baylham Thornham Magna Chediston Green Barham Wissington Woolpit Heath Wickham Street Moulton Dagworth Blacksmith's Corner Mutford Thrandeston Glemsford Willisham Tye Westhall Lidgate Chapel Hill Shipmeadow Hawkedon Sapiston Eastbridge Thorington Street Felixstowe Dennington Wattisham Bacon's Green Cargate Willisham Kessingland Beach Warren Heath Cotton Cook's Green Temple End Stone Common Saxtead Green Fornham St Martin Weston Gipsy Row Stoke Park Earl Soham Chediston Wrentham West End Shotley Common Butley Rotten End Battlesea Green Homersfield Tattingstone White Horse The City Hightown Green Windsor Green Tostock Bedfield Brent Eleigh Little Green Heckfield Green Great Ashfield Milden Bucklesham Martlesham Heath Charsfield Barsham Coltsfoot Green Gulling Green Kingshall Green Newmarket Spexhall Woodbridge Cuckoo Tye Hanningfield Green Little Whittingham Green Boxford Denham End Belstead Malting End Stanstead Freckenham Coney Weston Studlands Park Hacheston Upper Town St Margaret South Elmham Chelmondiston Bacton Leiston Bromeswell Parham Bradfield St George West Row Bicker's Heath Cratfield Stuston Brockley Green Stradbroke Timworth Falkenham Sink Holywell Row Crowfield Green Halesworth Withersdale Street Hollesley Chelsworth Common Sternfield Akenham Sherbourne Street Yaxley Lower Layham Upper Layham Brundish Street Denham Street Whelp Street Pea Porridge Green Stoke Ash Thwaite Braiseworth Honey Tye Ringsfield Bowbeck Combs Ford Clare Stoke-by-Clare Great Green Norton Little Green Coldfair Green Whatfield Denham Corner East End Flixton Wyverstone Street Gipping Nacton Trimley St Mary Cranley Assington Green Priory Green Newthorpe Palgrave Little Livermere Westleton Exning Metfield Common California Coddenham Green Dorking Tye Stow's Hill Henstead Bedfield Long Green Kesgrave Gosbeck Ufford Newman's Green Wangford Kentford Chilton Street Hunston Green Mill Green Stockhold Green Tan Office Green Euston Barnham Great Bradley Hanningfields Green Falkenham Clopton Green Cox Common Tan Office Herringswell North Cove Great Welnetham Bramford Trimley St Martin Hadleigh Westbourne Upthorpe Benacre Broad Green Oulton Nedging Tye Ashbocking Lowestoft Baxter's Green Peasenhall Metfield Depden Finningham Stubbing's Green Boyden End Workhouse Green Wilsey Weybread Bradfield St Clare Haughley Green Gosling Green Fen Street Bruisyard Street Thorpe Green Brockford Green Cole's Green Denston West Street Theberton Hessett Otley Bottom Hundon Bungay Westhorpe Burstallhill Farley Green Middleton Sackers Green Thelnetham Great Waldingfield West End Stanningfield Burstall Copdock Blackheath Bruisyard Alderton Mill Green Woodside View Sweffling Ash Street Cross Green Otley Little Wratting Wickham Market Aldham Saxmundham Groton Humble Green Foals Green Maidensgrave Saxham Street Capel Green Brandeston Coopers Corner Ousden Hopton Buxhall Parkway Fornham All Saints Cross Street Broadgrass Green Combs Brantham Buxhall Fen Street Redgrave Stowupland Sizewell Chilton Hepworth Denham Green Cock Street Frizzeler's Green Stonecross Green Four Ashes High Rougham Ash Corner The Port of Felixstowe Camps Heath Brundon Horner's Green Eriswell Little Waldingfield Westley Audley End Thorns Boxted Hoxne Kessingland Cattishall Pitmans Corner Barnaby Green Walberswick Capel St Andrew Hartest Martlesham Brook Green Frostenden Corner Southolt Haughley New Street Ilketshall St Lawrence Wattisham Stone Lower Holbrook Gibraltar Battlies Green Thorney Green Landwade High Street Ballingdon Park Gate Earl's Green Worlingham Woolpit Great Green Black Street Lound Wentford Ixworth Thorpe Conyer's Green Redisham Chippenhall Green Covehithe Little Bealings Stone Street Cow Green Gedgrave Hall Monk Soham Green Wickham Skeith Silverley's Green Upper Weybread Linstead Green Mill Street Larks' Hill Rougham Corton Winston Green Melton Wyverstone Cross Green Felsham Stansfield High Street Friday Street Mildenhall Wixoe Greenwich Cookley Pettistree Mendlesham Green Sharpstone Street Tuddenham St Martin Botesdale Green Gedding Little London Campsea Ashe The Heath Wickham Green St Michael South Elmham Monks Eleigh Crowfield Great Cornard Melon Green Troston Botesdale Little Cornard Lady's Green Brome Street Page's Green Hoggard's Green Barrow Methersgate Chilton Leys Little Finborough Coddenham Yoxford Cross Green Bradfield Combust Rishangles Ingham Bedingfield Street Upper Street Timworth Green Cock and End Risby Boyton Great Blakenham Mickfield Boyton End Upper Holton Barnby Cocks Green Horham Wootten Green Wattisfield Elmswell Barking Tye Meeting Green Worlingworth Wickham Street Kelsale Syleham Norton Bawdsey High Street Green Hulver Street Freston Horringer Button's Green Hasketon Chattisham Middleton Moor Broad Green Whepstead Shotley Gate Great Glemham Shimpling Rose Hill Elmsett Hillside Ringsfield Common Thorpe Morieux Mount Pleasant Upsher Green Pound Green Higham Purple Hill Mace Green Blundeston Chimswell Letheringham Nether Street Sproughton Gazeley Dorley's Corner Brightwell Heath Hobbles Green Hanchett End Harkstead The Woodlands Charles Tye Roman Hill Eye Withermarsh Green Great Common Rushmere St Andrew Lawshall Cay Hill Rushbrooke Clopton Green Middlewood Green Great Wenham Babel Green Little Bradley Stutton Goddard's Corner Sudbury Kedington Lower Falkenham Kenton Easton Back Street Huntingfield Rendlesham Clopton Lower Common Mill Green Wetherden Upper Town Hemley Badwell Ash Stores Corner Wenhaston Thornham Parva Sicklesmere Swingleton Green Old Felixstowe Tuddenham Scotland Street Rumburgh Whitestreet Green Walsham le Willows Nedging Sotterley Mettingham Bury St Edmunds Drinkstone Green Hagmore Green Barking Colton Cove Bottom Woolverstone Friday Street Beyton Beck Row Shelland Beccles Stoke-by-Nayland Stratford St Andrew Candle Street Flowton Oakley St James South Elmham Shelley Curlew Green Bower House Tye Thorpe Street White Horse Corner Capon's Green Broom's Barn Cavendish Fingal Street Little Stonham Drinkstone Onehouse Slough Hill Little Wenham Bures Green Bramfield Oaks Tye Tattingstone Church Common Wenhaston Black Heath Ashfield Green Silverlace Green Dunstall Green Friston Ringshall Sibton Thorpeness Hintlesham Broad Street Wingfield Green Clements Hengrave Stowlangtoft Spratt's Street Rattlesden Great Livermere Tunstall Broadway Offton St Nicholas South Elmham Cretingham Holton Oak Hill Rushmere Street Brundish Depden Green Debenham Needham Street Dunwich Long Melford Russel's Green Butley High Corner Hawstead Dallinghoo Fornham St Genevieve Lampardbrook California Shop Corner Ipswich Hunston Polstead Bredfield Oulton Broad Otley Green Crownland Ringshall Stocks Stanton Chare East Green Parliament Heath Lawshall Green Cuckoo Green Saxtead Bottom Mile End Poystreet Green Withersfield Magpie Green Rougham Green Pinford End Sutton Easton Bavents Barton Mills Monk Soham Little Green Little Thurlow Green Benhall Street Ward Green Pakefield Witnesham Cornard Tye Earl Stonham Little Thurlow Birds End Thurston Planche Lindsey Tye Helmingham Washbrook Street East Green Wetheringsett Harrow Green Walpole Brackenham Cockfield Wetherden Ellough Blyford Knodishall Kettlebaston Lower Street Debach Poslingford Wyverstone Green Semer Burthorpe Bobby Hill Denham Bures Mill Hole Toad Row Cuckold's Green Bentley Bacton Green Nettlestead Creeting Hills Great Bealings Butley Low Corner Barnardiston Button Haugh Green Annesons Corner Shingle Street Holbrook Gainsborough East Barton Rooksey Green Saxtead Somerleyton Weston Ditch Darmsden Higham Ramsholt Wordwell Thurston End Gedgrave Mickley Green Hibb's Green Little Blakenham Tannington Place Haughley Newton Sotherton Brampton Stanton Street Barley Green Blacksmith's Green Little Eriswell Brightwell Aldringham Fakenham Magna Laxfield Trimley Lower Street Daisy Green Great Finborough Bush Green Honington Stackyard Green Friday Street Felixstowe Ferry Chelsworth Dalham Bridge Street Cransford Little Saxham Beyton Green Pixey Green Walton Woodbridge Walk Baylham Stone Playford Hestley Green Calais Street Easton Green Hawstead Green Great Wratting William's Green Stratford St Mary Church End Cobblers Corner Knaves Green Aldeburgh Base Green Brockford Street Sutton Common Burgh Bromswell Heath Chillesford Wherstead Canham's Green Poslingford Corner Boot Street Mellis Green Maypole Green Knettishall Brown Street Shotley Great Thurlow Attleton Green Dublin Castle Hill Hog's Corner Ringsfield Corner Acton Place Duke Street Blackthorpe Orford Rede Gosland Green Ubbeston All Saints' South Elmham Crackthorn Corner Drakestone Green Assington Westerfield Santon Downham Stock Hill Great Green Washbrook Reydon Smear Sowley Green Wilby Wrentham Flempton Upper Street Tannington Shimpling Street Cookley Street Little London Preston St Mary Duck Corner Waldringfield Wicker Street Green Little Knowles Green Lattinford Hill Mendham Bedingfield Cavenham Priory Heath Battisford Tye Nayland Long Thurlow Stanton Town Street Eyke Normanston Allwood Green East Bergholt Stanway Green Ixworth Crown Corner Flixton Maidenhall Claydon Bell's Corner Pettaugh Bildeston Wetherup Street Bird Street Nowton Hargrave Ampton Maypole Green Creeting Bottoms Occold Grimstone End Kennett End East End Almshouse Green Hadleigh Heath Kirton St Cross South Elmham Swan Green Leavenheath Rendham Thistley Green Alpheton Snape Watering Kenton Corner Owl's Green Saxtead Little Green Collipy's Green Fen Street Willingham Shadingfield Cowlinge Needham Market Icklingham Cranmer Green Chickering Mill Green Blaxhall Bucks Horn Place Benhall Green Ashfield Green Boulge Burgate Hemingstone Athelington Brampton Street Stonham Aspal Clay Common Clopton Corner Kersey Fenstead End Creeting St Peter High Street Cherrytree Green Naughton Polstead Heath Upper Street Calford Green Gromford The Street Ilketshall St Margaret Chevington Genesis Green Chedburgh Dandy Corner Hartest Hill Great Saxham Raydon Badingham Boardy Green Lower Hacheston Levington Snape Marlesford Smallwood Green Oldhall Green Rickinghall Smithwood Green Iken Broke Hall Culpho Little Welnetham Capel St Mary Kingshall Street Kersey Tye Earsham Street Hanchett Village