Media Planning in Uggeshall

Get in touch

Media Planners in Uggeshall

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in NR34 8 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Uggeshall for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Uggeshall

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

Other locations available for media planning
Herringfleet Bacton Green Wickham Street Earsham Street Ousden Mill Green Elmswell Bures Audley End Water Run Little Green Cross Green Warren Heath Ash Corner Baylham Stone Capon's Green Harleston Fornham St Genevieve Fen Street Wattisham Grundisburgh Otley Gipping Laxfield Copdock Bowbeck Foals Green Cole's Green Barnardiston Great Common Nayland Nether Street Longfield Green Little Knowles Green Hundon Little Blakenham Bell's Cross Occold Euston Toad Row Burgh Hintlesham Allwood Green Dunstall Green Broom's Barn Brundish Street Long Thurlow Denham Chilton Street Halesworth Easton Falkenham Sink West Street Woolpit Green Brandon Methersgate Sternfield Stradishall Shelley Timworth Mendham Brightwell Little Whittingham Green Church End Westerfield Carlton Colville Thorpe Street Willingham Great Thurlow Gosbeck Brome Brockford Green Drinkstone Green Great Waldingfield Little Stonham Stonecross Green Knettishall Calford Green Stoke Ash Brampton Street Trimley St Mary Groton Assington Green Earl's Green Debach Brockley Corner Elmsett Bedingfield Street Hartest Linstead Parva Whatfield Upper Street Eastbridge Hestley Green Great Saxham Gibraltar Walsham le Willows Tannington Place Stanton Chare Broad Green Ixworth Earl Soham Somerton Ubbeston Walpole Rougham Green Finningham Ringshall Chelmondiston Baylham Colchester Green Mace Green Cranley Rushbrooke Ixworth Thorpe Chippenhall Green Rumburgh Brettenham The Street Hawkedon Chilton Leys Worlington Dennington Little Thurlow Green Sowley Green Barsham High Rougham Smithwood Green Bleach Green Creeting St Peter Mill Hills Frizzeler's Green Bower House Tye Brome Street Camps Heath Wissington Great Blakenham Ipswich Gromford Holywell Row Stanwell Green Chevington Great Livermere Lakenheath Little Livermere Stonham Aspal Uggeshall Gedgrave Hoggard's Green Redgrave Erwarton Gunton Holton St Mary Hanningfield Green Heckfield Green Hoxne Wingfield Green All Saints' South Elmham Worlingworth Great Bricett Bedfield Cherrytree Green Theberton East Bergholt Wilde Street Leiston Denham Corner Woodbridge Mole Hill Little Finborough Monks Eleigh Combs Great Welnetham Newtown Haughley Green Bramford Little Saxham Thurston End Botesdale Sudbourne Landwade Honington Westleton Baxter's Green Walton Tannington Barking Saxtead Stowmarket Oldhall Green Oak Hill Forward Green Reydon Onehouse Little Bradley Old Felixstowe Athelington Buxhall Fen Street Great Green Belstead Yoxford Bruisyard California Frostenden Tuddenham St Martin Wattisfield Haughley New Street Hepworth Barking Tye Haughley Dallinghoo Chelsworth Common Bucklesham Pitcher's Green Cretingham Hacheston Chickering Rushmere Chattisham Roman Hill Mellis Stockhold Green Denham End Broadgrass Green Capel Green Brent Eleigh Rushmere Street Horner's Green East Barton West Stow Stanningfield Homersfield Stratford St Mary Aldringham Monks Eleigh Tye Charsfield Cow Green Curlew Green Bungay Lady's Green Timworth Green Undley Norton Lawshall Hopton Kedington Pixey Green Cross Street Marlesford Blackheath Friday Street Raydon Corton Brandeston Duke Street Stuston Offton Earl Stonham Daisy Green Bawdsey Coney Weston Bedingfield Cornard Tye Woolverstone Oulton Linstead Green Wenhaston Swilland Withersfield Lindsey Hanningfields Green Coldfair Green Market Weston Red Lodge Sutton Street Clay Common Upper Layham Button Haugh Green Naughton Helmingham Swingleton Green Town Street Bush Green Cowlinge Upper Town Coopers Corner Great Green Brabling Green Gosling Green Eyke Fakenham Magna Higham Cattawade East Green St Cross South Elmham Campsea Ashe Beyton Green Potash Badwell Ash Mettingham Fingal Street Bradfield St Clare Upthorpe Dennington Hall Kirton Kersey Tye Covehithe Bury St Edmunds Chelsworth Beyton Black Street Dagworth Wickhambrook High Street Oaks Tye Scotia Drift Workhouse Green Gedding Hightown Green Freston Wyverstone Street Chediston The Downs Kersey Annis Hill Hawstead Green Wilsey Nedging Collipy's Green Bures Green Charles Tye Saxham Street Rickinghall Sibton Green Mickfield Maypole Green Thrandeston Mill Street Metfield Common Denston St Michael South Elmham Brockley Green Magpie Green Stoven Winston Green Little Green Cockfield Risby Otley Bottom Thorpeness Tunstall Aldham Stoke-by-Clare Bredfield Friday Street Old Newton Clopton Henstead Sibton Maidenhall Stoke Clopton Green Somersham Sweffling Thwaite Lackford Mells Oulton Broad Akenham Chimswell High Street Weybread Herringswell Brockley Horringer Hobbles Green Capel St Mary Bloodman's Corner West Row Withermarsh Green Poystreet Green Acton Stone Street Middleton Moor Battlies Green Ampton Melon Green Redisham Easton Bavents Shimpling Street Stutton Chedburgh Shotley Maypole Green Hollybush Corner Sackers Green Great Finborough Wortham Flixton Temple End Crownland Great Green Hengrave Newton Assington Burstall Bruisyard Street Oakley Chediston Green Lampardbrook Broke Hall Barnby Lindsey Tye Bentley Ashfield Green St James South Elmham Burthorpe Ashfield Green Hagmore Green Kettlebaston Saxtead Bottom Bromeswell Newman's Green Troston Coddenham Green Moats Tye Stoke Park Wissett Thurston Whitestreet Green Blyford Shingle Street Botesdale Green Pinford End Stowlangtoft Meeting Green Leavenheath Fressingfield Dunwich Whitton Farnham Fornham St Martin Little Wratting Bobby Hill Mill Green Flowton Norton Little Green Culford Palgrave Framlingham Boxted Brundish Rooksey Green Brook Green Cratfield Sotherton Debenham Wattisham Stone Westley Tan Office Green Martlesham Framsden Back Street Racecourse Cook's Green Braiseworth Fen Street Mill Green North Green Letheringham Tattingstone Woodbridge Walk East Green Wickham Skeith Ellough Westhorpe Bucks Horn Place Gazeley Shottisham Withersdale Street Brackenham Church Common Kentford Tostock Wickham Street Redlingfield Woolpit Heath Round Maple Lower Holbrook Priory Green Broadway Genesis Green Ufford Stoke-by-Nayland Butley Whepstead Stowupland Alderton Slough Hill Brantham Mile End Wangford Nowton Barley Green William's Green Cotton Badwell Green Oakley Park Blundeston Upper Street Canham's Green Park Gate Rishangles Henley Button's Green Newbourne Knodishall Farley Green Stansfield North Cove Ingham Lattinford Hill Ringsfield Common Cookley Nedging Tye Monewden Gislingham Lower Raydon Grinstead Hill Hibb's Green Blackthorpe Cocks Green Stubbing's Green Metfield West End Fenstead End Southwold Apsey Green Great Wratting Ilketshall St Lawrence Boyton Battlesea Green Weston Ditch Colton Cattishall Haverhill Bradfield Combust Bicker's Heath Wick's Green Combs Ford Lawshall Green Whelp Street Rodbridge Corner Stackyard Green Chantry Hoo Somerleyton Spratt's Street The City Martlesham Heath Santon Downham Thistley Green Lavenham Little Glemham Boxford Kersey Upland Shelland Wetherden White Horse Corner Milden Clopton Green Thurston Planche Kittle's Corner Saxtead Green Sotterley Reydon Smear Newmarket Boyden End Sicklesmere Falkenham Little Welnetham Wortham Ling Wordwell Mill Common Upsher Green Benhall Street Little London Stock Hill Sharpstone Street Horham Lower Layham Sapiston Four Ashes Little London Burgate Normanston Syleham Sherbourne Street Kettleburgh Saxtead Little Green Great Wenham Wangford Stow's Hill Capel St Andrew Washmere Green Barton Mills Rose Green Denham Street Pettaugh Stanton Street Butley High Corner Butley Low Corner Mill Green Boot Street Hasketon Newthorpe Ilketshall St Andrew Yaxley Hog's Corner Blythburgh Bacon's Green Weybread Street Flempton Castling's Heath Lower Common Crackthorn Corner Cranmer Green Langham Mildenhall Ramsholt Hulver Street Waldringfield Heath Kirkley Pound Green Cookley Green Stone Street Cock Street Badingham Otley Green Darsham Dorking Tye Pettistree St Peter South Elmham Barrow Ballingdon Denham Green Felixstowe Bell's Corner Parkway Little Bealings Frostenden Corner Conyer's Green Wingfield Creeting Bottoms Boulge Hadleigh Priory Heath Stone Common Blacksmith's Green Dandy Corner Shop Corner Beck Row Cavenham Coddenham Shotley Gate Clopton Corner Needham Market Glemsford Rougham Brightwell Heath Cookley Street Hadleigh Heath Washbrook Street Blacksmith's Corner East End Thorpe Green Larks' Hill Gainsborough Clements Annesons Corner Birds End Wetherden Upper Town Cobblers Corner Cox Common Acton Place Great Cornard Polstead Heath Monk Soham Chillesford Sudbury Claydon Malting End Ward Green Crowfield Wrentham Hollesley Bramfield Aldeburgh Eye Attleton Green Brampton Middleton Holbrook Nettlestead Rose Hill Ashbocking Cock & End Page's Green Clopton Green Thorington Street Windsor Green Base Green Barningham Wetherup Street Dennington Corner Calais Street Ringshall Stocks Cross Green High Street Bull Green Drakestone Green Westhall Thelnetham Darmsden Great Ashfield Mickley Green Mill Hole Alpheton Middlewood Green Lowestoft Beccles Wainford Bedfield Long Green Crown Corner Blaxhall Bromswell Heath Lower Green Buxhall Harkstead Scotland Street Maidensgrave Little Eriswell Stores Corner Duck Corner Lound Depden Thorney Green Winston Parliament Heath Kingshall Green Coltsfoot Green Pakenham Wetheringsett Wilby Cock and End Edwardstone Cove Bottom Exning Kenton Corner Rotten End Crowfield Green Almshouse Green Hinderclay Bardwell Honey Tye Higham Wickham Green Rushmere St Andrew Bacton California Candle Street Pitmans Corner Wixoe Mendlesham Green Battisford Tye Elveden Gedgrave Hall Rede Depden Green Easton Green Weston Pakefield Broad Street Nacton Monk Soham Green Hunston Rendlesham Ford's Green Battisford Carlton Mendlesham Humble Green Chapel Hill Cuckoo Tye Stanway Green Creeting St Mary Dalham Wrentham West End Upper Holton Shadingfield Cay Hill Friston Mellis Green Stradbroke North Green Poslingford Walberswick Gipsy Row Wherstead Semer Wales End Snape Watering Worlingham Borley Green Drybridge Hill Peasenhall Needham Street Cuckold's Green Waldringfield Broad Green Pea Porridge Green Russel's Green Goddard's Corner Hazel Stub Great Barton Harrow Green Hanchett Village Thornham Magna Long Melford Ilketshall St Margaret Saxmundham Snape Willisham Swan Green Kessingland Beach Dublin Hessett Daisy Green Rattlesden Gulling Green Shimpling Grimstone End Kenton Melton Chilton Sproughton Hemp Green Cuckoo Green Sutton Common Ash Street Moulton Benhall Green Hunston Green Drinkstone Kenny Hill Cross Green Southolt Thorns Sizewell Denham Flixton Culfordheath Cavendish The Port of Felixstowe Little Cornard Lower Street Bird Street Thornham Parva Boardy Green Bildeston Brown Street Woodside View Little Thurlow Holton Iken Brundon Westbourne Bradfield St George Cransford Wootten Green Fornham All Saints Levington Wyverstone High Street Green Bridge Street Thorpe Morieux Stratford St Andrew Thorington Mount Pleasant Upper Weybread Benacre Mutford Ashfield Cum Thorpe Felsham Huntingfield Greenwich Purple Hill Clare Babel Green Tuddenham Polstead Eriswell Hitcham Ringsfield Chimney Street Barham Gosland Green Stanstead Icklingham Barnaby Green Great Bradley Hargrave St Margaret South Elmham South Cove Witnesham Brockford Street St Nicholas South Elmham Orford Kessingland Preston St Mary Great Bealings Rendham Smallwood Green Great Glemham Kesgrave Wicker Street Green Burstallhill North Warren Woolpit Playford Silverley's Green Lower Falkenham Hawstead Kennett End Silverlace Green Ringsfield Corner Kelsale The Heath Dorley's Corner Hemley Wentford Poslingford Corner Washbrook Hillside Lower Hacheston Owl's Green Wenhaston Black Heath Tan Office Hemingstone Creeting Hills Knaves Green Wickham Market Stanton Heveningham Little Wenham Tattingstone White Horse Lambfair Green Culpho Willisham Tye Cargate Freckenham Trimley Lower Street Castle Hill Friday Street Parham Studlands Park Felixstowe Ferry Shotley Common Hartest Hill Lidgate The Woodlands Spexhall Boyton End Upper Street Kingshall Street Thorndon Little Waldingfield Sutton Wyverstone Green Sotherton Corner Gisleham Aspall East End Chalkstone Shipmeadow Barnham Hanchett End Trimley St Martin