Brand Marketing in The Elms

Get in touch

Brand Advertising in The Elms

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in DE5 3?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in The Elms by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover The Elms (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Sapperton Allenton Waingroves Morley Park Morley Smithy Denby Village Morleymoor Mackworth Ravensnest Millers Green Pomeroy Bradwell Bolehill Morton Melbourne Woolley Higher Dinting Stainsby Shottle Hardstoft Common Hilton Palterton Two Dales Old Brampton Cock Alley Littleover Bridgehill Hollins Green Little Longstone Thurvaston Hassop Darley Abbey Radbourne Cromford Barlborough Summerwood Top Grindleford Charlesworth Milltown Ambaston Matlock Bath River's Vale Turnditch Pentrich New Brimington Mount Pleasant Nether Sturston Middlecroft Arkwright Town Hopton Smithy Houses Upper Hartshay Snelston Common Scotches Brand Side Stonegravels Oakwood Tupton Alport Charlestown Williamthorpe Thurvaston Owler Bar Spondon Lightwood Coddington Alkmonton Codnor Breach Tansley Knoll The Elms Blackwell Nether Chanderhill Slaley Over Haddon Ridgeway Hague Bar Ripley Alderwasley Unthank Alton Church Hill Tunstead Milton Mastin Moor Lower Crossings Wheston Heath Breckend Bakewell Unstone Green Nether Booth Cowley Milton Pilsley Aston-on-Trent Barton Blount Heath End Churchbalk Palmer Moor Hartshorne Brookfield Astwith Higham Moorhall Sinfin Edale Langley Summerley Newton Upper Biggin Lee Head Hargatewall Swanwick Owlcotes Woodville Bole Hill Tunstead Birdholme Caldwell Bramley Vale Smalldale Spitewinter Simmondley Church Town Bowshaw Bradley Lower Thurvaston Derby War Memorial Village Slackhall Matlock Bank Openwoodgate Moorend Uppertown Ashbourne Longcliffe Riddings Long Eaton Penny Green Ashopton Little Eaton Nether Handley Cowers Lane Wakebridge Coal Aston Markham Vale Godfreyhole Whitehough Coton in the Elms Belph Scropton Mount Pleasant Overseal Netherseal Boulton Cutthorpe Dethick Warrencarr Shuttlewood Sinfin Moor Lower Kilburn Trusley Idridgehay Heanor Gate Swathwick Sudbury Litton Mill Hardwick Wood Brough White Moor Hemming Green Earl Sterndale Marston on Dove Holloway Cropper Linton Hadfield Willington Lydgate Boylestonfield Normanton Grangemill Windley Crich Carr Weston Underwood Winsick Holmgate Peakley Hill Higher Crossings Gallows Inn Hayfield Edensor Marlpool Stoneyford Whitwell Common Brockwell Limekiln Field Common Side Crich Whaley Upper Loads Eckington Denby Bottles Idridgehay Green Harpur Hill Ladygrove Osmaston Doe Lea Newton Solney Little Hucklow Pear Tree Atlow Chinley Head Kelstedge Shirley Flagg Danesmoor Ilkeston Junction Corbriggs Ogston Shottlegate Whaley Thorns Little Chester New Whittington Bakestone Moor Over Burrows Troway Matlock Green Harehill Canholes Elmton Tinkersley Upper Booth Rowarth Arthurs View Blackbrook Edlaston Ridgeway Moor Buxton Doveridge Yeldersley Hollies Nether Loads Upper Padley Aldercar Stockley Sawmills Hockerley Stone Edge Abney Tansley Cotmanhay Elvaston Heathcote Sterndale Moor Somersal Herbert Churchtown Nether Moor Belper Lane End Lilypool Crewton Horwich End Toadhole Furnace Brampton Wash Dove Holes Stanhope Bretby Osmaston Swadlincote Horsley North Wingfield Kirk Langley Foremark Leam Linton Heath Newhall Staveley Whitfield Ashgate Farhill Horsleygate Hollington Grove Lumsdale The Gutter Upper End Mercaston Goseley Dale West End Hope Upper Birchwood Crist Biggin Tintwistle Hillclifflane Woodnook Ironville New Mills Hollingwood Upper Town Rodsley Pilsley Lodge House Surface Mine Middleton Hilltop Stony Houghton New Horwich Poolsbrook Stainsby Common Bamford Potter Somersal Hangingbridge Pilsley Green Brailsford Nether Heage Chapel-en-le-Frith Hodthorpe Hallfield Gate Mapleton Upper Town Compton Brindwoodgate Hartington Gorseybank Netherthorpe Malcoff New Houghton Brockhurst Millthorpe Holbrook Moor Oxton Rakes Knockerdown Golden Valley Middleton Old Dam Stenson Shipley Wilday Green Walton Bowden Head Wingfield Park New Smithy Scarcliffe Hargate Hill Farlands Booth Smithy Moor Hilcote Congreave Thornhill Great Longstone Larklands Barlow Heanor Church Gresley Newbold Moor Cokhay Green Calver Marehay Dalbury Quarndon Dale Moor Dove Head Pilsbury Monsal Head Ireton Wood Boythorpe Townend Weston-on-Trent Offerton Stanley Common Hollington Cotes Park Woodhead Creswell Hundall Press Brackenfield Lower Hartshay Darley Bridge Great Wilne Acre Ridge Estate Fenny Bentley Littlemoor Holmley Common Rylah Fallgate Cowdale Chapel Milton Highgate Carsington Langley Mill Dalbury Hollow Draycott Borrowash Moorwood Moor Brassington Bubnell Upper Midway Ashleyhay Wirksworth Moor Wyaston Little Hallam Chinley Spancarr Bacon's Spring Dinting Vale Snelston Quarndon Common Dowry Kedleston Bramley Bullbridge Calton Lees Sutton Scarsdale New Stanton Taxal Inkersall Newhaven Gamesley Ashover Sandiacre Harlesthorpe Deepclough Stanley Codnor Dicklant Cherrytree Hill Oaks Green Ingleby Sparrowpit Hatton Hepthorne Lane Bolsover Woodhouse Eyam Greenside Grindsbrook Booth Kirk Hallam Killamarsh Breadsall Hilltop Hasland New Sawley Crowden Tomthorn West Broughton Nether Green Stoneheads Makeney Longfordlane Wardlow Mires South Normanton Clifton Bellevue Greenwich Dalebank Crowhole Spital Shireoaks Farnah Green Hill Somersal Great Hucklow Coxbench Hillcross Higher Gamesley Rowland Clay Mills Woodseats Hulland Moss Middle Handley Breaston Fritchley Hammersmith Pleasley Overton Marsh Lane Sheepbridge Millers Dale Combs Upper Newbold Hallowes Cowhill Wormhill Boylestone Stoke Duffieldbank Holymoorside Spitalhill Bretton Lane Ends The Brushes Warmbrook Woodthorpe Mill Green Hathersage Booths Hady Chunal Mercaton Slack Tapton Whitehough Head Bankwood Gate Butterley Leabrooks Shatton Gosforth Valley Foston West Edge Walton-on-Trent Inkersall Green Northwood St Augustines Ticknall Peak Dale The Flourish Over End Bolsover Ingmanthorpe Peasehill Blackwell Dale End Milehill Mickley Burbage Cressbrook Peak Forest Heage Staden South Wingfield Boulton Moor Lower Dinting Ilkeston Crowdicote Rawson Green Smisby Nithen End Longford Wirksworth Millington Green Brightgate Stretton Upperwood Bargate Stoney Middleton Cross o' th' hands Calver Low Brimington Common Priestcliffe Ditch Roston Cartledge Wigley The Forties Rise End Lower Pilsley Nether Padley Aldwark Sleet Moor Chesterfield Bonsall Thornsett Egginton Common Friden Plaistow Fernilee Cinderhill Park Nook Old Tupton Ambergate Pilhough High Lee Lower Midway Birley Shaw Wardlow Cockyard Yeaveley Etwall Common Lower Gamesley Perryfoot Somercotes Stanton Holbrook Shacklecross Burrfields Longlane Smalley Barber Booth Horsley Woodhouse Hollins Ford New Zealand Bolehill Hardwick Ollerbrook Booth Hulland Village Temple Normanton Boothgate Kniveton Chevinside Grassmoor Batham Gate Oxcroft Estate Sawley Birch Vale Codnor Park Glapwell Sheldon Stanfree Calke Hobroyd Monyash Clay Cross Ashgate Nuttals Park Froggatt Dronfield Woodhouse Farley Porterhouse Morley Holmesfield Riddings Bradwell Hills Gorsey Leys Aston Over Leigh Repton Darley Hillside Lees Newgate Trentlock Cubley Common Bridgemont Pratthall Mapperley Great Cubley Shardlow Newbold Mount Pleasant Windmill Rowsley Brailsford Green Netherthorpe Old Whittington Heathtop Brookside Ridgeway Ednaston Swarkestone Woodlinkin Mickleover Moorfield Little Hayfield Woolley Moor Fallinge Stanton Gate Snape Hill Bagshaw Priestcliffe Grindlow Hatton Fields Bridge End Long Duckmanton Parsley Hay Castle Gresley Newmarket Hathersage Hearthstone Hull End Ballidon Hollingwood Estate Birchover Pinxton Hulland Ward Denby Common Flaxholme Nether End Shirland Osleston Wensley Oakerthorpe Parwich Matlock Dale Buckland Hollow Riber Egginton The Holmes Belper Commonside Hallam Fields Longway Bank Oaker Wilmorton Pentrichlane-end West Handley Langley Common The Park Muggintonlane End Westthorpe Birleyhay Wheatcroft Newlands Taddington Calow Dimple Stonebroom Torr Top Gowhole Thulston Park Head Risley Waldley Chaddesden Butterley Whaley Bridge Alfreton Little Cubley Old Glossop Smalley Common Lullington Parkhouse Green Newtown Shelton Lock Upperthorpe Leadmill Dronfield Matlock Bridge Moravian Settlement Old Matlock Brushfield Baslow Hales Green Common Side Stanton in Peak Castleton Church Wilne The Leys King Sterndale Upper Hackney Henmoor Aston Heath Smalldale Oversetts Unstone Elton Calver Sough Hill Top Ashover Hay Glutton Bridge Whitwell Barrow Hill Hardstoft Conksbury Sunny Hill Allestree Starkholmes Little Bolehill Findern Egstow Radbourne Common Curbar Youlgreave Matlock Cliff Loscoe Ault Hucknall Yeldersley Cross Hill Derby Winster Castle View Hazelwood Kilburn Carr Vale Pye Bridge New Bolsover Padfield Furness Vale Stanton Lees King's Newton Holmewood Milford Holmesdale Chisworth High Cross Bank Litton High Peak Junction Langwith Tissington Freebirch Alsop en le Dale Lowgates Steeple Grange Alvaston Ladmanlow Norwood Broadmeadows Markeaton Toadmoor Plaistow Green Low Leighton Brimington Nether Biggin Bradbourne Nether Burrows Upper Langwith New York Matlock Burntheath Rumbling Street Leaden Knowl Ible Loundsley Green Renishaw Beeley Wingerworth Robin Hood Etwall Duffield Chelmorton Tetron Point Holestone Dunsa Hidebank Shirebrook Whatstandwell Pikehall Pleasley Vale Higher Buxton Blackbrook Edale End Eastmoor Barrow upon Trent Rosliston Doehole Ockbrook Harper Hill Thorpe Burnaston Washgreen Street Lane Stanton-by-Dale Clowne Tibshelf The Bungalows Westhouses Coldeaton Lane Head Lea Coplow Dale Hognaston Mickley Dunston Wessington Kirk Ireton Church Broughton Marston Montgomery West Hallam Greenhillocks Emmett Carr Short Heath Litchurch Whittington Moor Brook Bottom Calow Green Shepley Street Ashford in the Water Breadsall Lower Birchwood Bridgeholm Green Callow Dale Abbey Wadshelf Spout Hare Edge Cowlow Glossop Far Laund Bretby Snitterton Hillstown Smithfield Biggin Stanton by Bridge Slatepit Dale Mugginton Aston Annwell Place Oxcroft Handley Whitfield Park Foolow Northedge Twyford Spinkhill Codnor Gate Culland Sutton on the Hill Coton Park Rose Hill Duckmanton Bullhurst Hill Higher Chisworth Buxworth Tideswell Darley Dale Smalley Green Broadholm Langwith Junction Eaves Knoll Norbury Pride Park Apperknowle Rowthorne Eagle Tor Chellaston Shipley Common