Brand Marketing in Four Lane End

Get in touch

Brand Advertising in Four Lane End

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in S36 8?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Four Lane End by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Four Lane End (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Fall Bank Stopes Stacey Bank Brick Houses Milton South Anston Bawtry Highlane Mapplewell Wheatley Park Potter Hill Hallowmoor High Bradfield Loxley Thrybergh Wharncliffe Side Piccadilly Low Valley Neepsend Brierholme Carr Ughill Hoyland The Lings Walkley Bank Adwick upon Dearne Handsworth Hill Jordanthorpe Castle Green Carsick Hill Wadsley Sharrow Vale Attercliffe Flanderwell Crane Moor Bentley Listerdale Austerfield Maltby Hall Broom Birkendale Batemoor Barnes Hall Sunnyside Lower Crabtree Woodthorpe Estate Endcliffe Crescent Thorn Hill Harden Totley Brook Intake Crosspool Clifton Thorne Rostholme Hollow Meadows Richmond Park The Green Old Haywoods Base Green Clifton Load Brook Holdworth Drakehouse Barugh Mexborough Cubley Kimberworth Park Carcroft Common Maythorn Storrs Goole Green Wood Willows Thornseat Aughton Wombwell The Wheel Letwell Stannington Bramley Lings Wingfield Coisley Hill Pot House Fir Vale Catshaw Canklow Hooton Levitt Southey Green Bolehill Arksey Todwick Wigtwizzle Totley Dunscroft Mortomley Nutwell Netherthorpe Measborough Dike High Melton Four Lane Ends Cawthorne Upper Crabtree Dean Head Millhouses Wentworth Dinnington Harley High Green Darton Ardsley Shiregreen Highgate Frickley Tivy Dale Shaftholme Waverley Richmond Foldrings Owlerton Norton Hammer Dungworth Cotterhill Woods Dunsville Auckley Upper Cudworth Conisbrough Mosborough Toll Bar Wheatley Hills Four Lane End Skelbrooke Shaw Lands Kexbrough Ravenfield Woodhouse Moorgate Rollestone Armthorpe Port Mahon Wood Royd Eskholme Smithies Burghwallis Low Holdworth Grimesthorpe Onesacre Sothall Highwoods Little Sheffield Summerfield Carter Knowle Burncross Nether Green Grimethorpe Braithwaite Lundwood Hazlehead Sprotbrough Hermit Hill Malinbridge Birdwell North Anston Hollins End Beighton Worsbrough Bridge Jordan Kelham Island Attercliffe Hill Top Blackburn Loxley Bottom Marr Slade Hooton Thurnscoe Thorpe in Balne Gildingwells Orgreave Loversall West End Wilthorpe Masbrough Gateway Plaza Netherthorpe Walkley Dalton Parva Swaithe Noblethorpe Higher Stubbin Sheffield Park Higham Common Ecclesall Deepcar Fullshaw Wales Cundy Hos Bradgate Thurgoland Hoyland Common Canal Side Elsecar Swallownest Whirlow Brook Sandhill Lane End Hood Hill Townhead High Hoyland Wisewood Norton Hangsman Hill Brierley Boulder Hill Cat Hill Church Field Firth Park Highfield Ward Green Richmond Hill Den Bank Upper Whiston Plumbley Cudworth Common Sheffield Lane Top Abdy Conanby Platts Common Greenside Bradway Swinton Bridge Hatfield Woodhouse Keppel's Column Whirlow Ecclesfield Littleworth Hoylandswaine Whitley Fairleigh Halfway Rivelin Glen Thorpe Common Harlington Coldwell Finningley Harthill Newfield Green Wormley Hill Shafton Two Gates Shafton Parkgate Wike Well End Doncaster Common Stainborough Intake Stainton Carr Stocksbridge Billingley Under Tofts Lydgate Greasbrough Grenoside Brightside Crookes Bramley Jordon Athersley North Oughtibridge Slay Pits South Lane Shirecliffe Victoria Blaxton Dalton Woodside Pincheon Green Upper Midhope Low Harley Tickhill Greenhill Bentley Rise Norton Woodseats Stainforth Little Hay Nooking Lewden Hallam Head Green Moor South Bramwith New Rossington Brampton Norton Holmes Wickersley Parkwood Springs Pitsmoor Aston Whiston Waleswood Scawthorpe Kilnhurst Old Cantley Lodge Moor Ranmoor Upper Haugh Brightholmlee Kine Moor Finkle Street East Dene Wybourn Rawmarsh Thorpe Hesley Normandale Brecks Bolsterstone West Green Whinney Hill Broom Hardwick Bromley Hanging Water Berry Moor Catcliffe Wilsic Endcliffe Edge Barugh Green Stephen Hill West Melton Firbeck Common Side Templeborough Laughton Common Scawsby Scout Dike Gilroyd Dalton Magna Low Stubbin Stubbin Burngreave Guilthwaite Knoll Top Hayfield Green Barnby Dun Redbrook Moss Worsbrough Common Hurl Field Little Common Heeley Herringthorpe Wood Seats Lindrick Dale New Village Frecheville Low Bradfield Edderthorpe Warmsworth Stumperlowe Normanton Spring Ringinglow Horner House Soughley Park Side Gleadless Valley Hoober Worrall Sprotbrough Park Topham Balby Sunnyfields Townhead Haywood Monk Bretton Darnall Handsworth Herdings Longley Ings Long Sandall Tilts Arbourthorne Estate Lower Walkley Lidget Bessacarr Manor Estate Hill Top Street Tinsley Nether Edge Little Houghton Pinfold Hill Worsbrough Carcroft Dropping Well Pickburn Kirk Bramwith Brookhouse Dunford Bridge Birley Carr Brincliffe Spink Hall Garden Village Meersbrook Bank Hooton Roberts Mawson Green Little Norton Lower Bradway Carbrook Newhill Ewden Village Manvers Ryecroft Bridge End Meersbrook Belle Vue Ravenfield Common Askern Parson Cross Abbeydale Park Gawber Greystones Cliffe Braithwell Low Wincobank Middlecliffe Almholme Lowfield Kendray East Herringthorpe Westfield Carr Head Kiveton Park Stone Pismire Hill Broomfield Lowedges Northfield Newton Pogmoor Blacker Hill Oxspring Dodworth Bottom Swinton Silkstone Town End Athersley South Chapeltown Dore Fenwick St Ann's Wheatley Rotherham Stairfoot Wales Bar Manor Park Sharrow Head Ickles Low Barugh Belle Green Hill Top Sim Hill Warren Sandygate Gleadless Knowle Top Eastwood Trumfleet Fishlake Barrow Moorhole Smithy Moor Worsbrough Village Bracken Moor Ulley Owlthorpe Sutton Kimberworth Hill Top Pudding Hill Old Town Cricket Houses Causeway Head East Whitwell Hollin Busk Woodall Hill Top Meadow Head Woodlands Great Houghton Silkstone Common Bow Broom Birley Edge Spittal Houses Lea Brook Hatfield Chase Park Head High Wincobank Penistone Brinsworth Middlewood Aldwarke Upperthorpe Fosterhouses Dodworth Green Holme Park Hill Broomhill Fourlane Ends Grange Lane Throapham Doncaster Sharrow Upper Hoyland New Edlington Sykehouse Wadworth Stockbridge Carlton Liberty Hill Scholes Highfield Hatfield Charltonbrook Campsall Moorends Windhill Barnsley Hood Green Waterthorpe Branton Ingbirchworth Tapton Hill Micklebring Nethergate Haigh Sheffield Higham Hill Top Nether Haugh Elm Tree Hill Upper Tankersley Dolcliffe Common Cantley Hooton Pagnell Adwick le Street Eastfield Studfield Hill Meadow Hall Clayton Turnerwood Tankersley Carlecotes Brampton en le Morthen Denaby Main Thurlstone Dodworth Midhopestones Low Laithes Pilley Broomhill Barnburgh Woodland View Thurnscoe East The Manor Laughton en le Morthen Morthen New Lodge Hyde Park Keresforth Hill Philadelphia Worsbrough Dale Bradway Bank Long Line Cusworth Cundy Cross Crookesmoor Beauchief Hemsworth Snowden Hill Cadeby Hill Top Woodhouse Mill Old Denaby Upper Bradway Smithley Hackenthorpe Treeton Lakeside Village Thurcroft Crow Edge Langsett Shay House Darfield Hillsborough Kirk Sandall Spring Vale Fulwood Arbourthorne New Totley Steel Bank Birley Estate Westfield Jump Hexthorpe Hickleton Hellaby Banner Cross Edenthorpe Highfields Edge Mount Royston Wath upon Dearne Hemingfield Wortley Thorpe Salvin Hillfoot Howard Hill Ecklands Staincross Hoyle Mill Gleadless Townend Waldershaigh Abbeydale Wincobank Hampole Kirkhouse Green Lings Common Charnock Hall Millhouse Green Far Bank Cudworth Deep Pit Greenland Brodsworth Holbrook Old Edlington Rossington Bullhouse Backmoor Owston Bolton upon Dearne Goldthorpe Bents Green Cortworth Instoneville Howbrook Greystones Skellow New York Honeywell Royd Moor Parkhead Wadsley Bridge Totley Rise Carsick Orchard Square Longley Estate Royd Roughbirchworth Norton Lees Netherthorpe King Edwards Woodsetts Woodlands East