Brand Marketing in Red Hill

Get in touch

Brand Advertising in Red Hill

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in B38 9?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Red Hill by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Red Hill (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Bentley The Straits Bristnall Fields Hill Catherine-de-Barnes Draper's Fields New Dock Upper Ettingshall Nechells Pinley Hawkes End Yardley Wood Finchfield Kingshurst Birchfield Woodcross Whoberley Warley Woods March End Lyndon Dudley Yew Tree Knowle Grove Royal Sutton Coldfield Brownshill Green Ryecroft Low Hill Bickenhill The Flatts Watford Gap Bromford Stirchley Hampton in Arden Oscott Garretts Green The Woods Ten Acres Wednesbury Oak Springfield Amblecote Sandwell Wallbrook West Bromwich Old Dock Pleck Coal Pool Buckland End Stow Heath Bournville Upper Eastern Green Illey Balsall Common Summerford Place Four Oaks Parkfield Stechford Cheswick Green Ettingshall Three Maypoles Millfields Stockland Green Streetly Smethwick Ley Hill Hamstead Catshill Lower Bradley Tyseley Ladywood Loxdale Gib Heath Barr Common Hasbury Knowle Wallington Heath Portway Roseville Bloxwich Tidbury Green Fallings Park Halesowen Tollbar End Parting of the Heaths Lambert's End Ladywood Summer Hill Dudley Port Benton Green Marston Green Brades Village Chapel Green Coombeswood Bishopgate Green Great Barr Hateley Heath Four Oaks Park Heath End Billesley Common Aldersley Sedgley Westwood Gardens Oakeswell End Box Trees Rotton Park Lower Gornal Little Bloxwich Paradise Perry Common Greet Cotteridge Priory Tettenhall Weoley Castle Springfield Kineton Green Bourne Vale Greets Green Springs Mire Saltley Hockley Heath Kitt's Green Penn Fields Stoke Heath Bartley Green Tudor Hill Berkswell Longbridge Rubery Wightwick Cinder Hill Upper Stoke Tipton West Coseley Old Fallings Darby's Hill Birchills Charlemont Aldridge Bordesley Green Lye Langley Green Goscote Bradley Shirley Fordhouses Bunker's Hill Middle Bickenhill Wolverhampton Wyken Green Doe Bank Chad Valley Reddicap Heath Cradley Compton Merry Hill Showell Green Old Swinford Bordesley Green East New Cross Kingswinford Monkspath Falcon Lodge Great Bridge Thimble End Lifford Gospel Oak Holly Bank Salter Street Oldwich Lane Wall Heath Coundon Green Leamore Norton Holbrooks Wordsley Grove Vale Digbeth Hill Wood Park Village Vicarage Toll End Clayhanger Bordesley Guns Village Hill Hook Lanesfield Monmore Green Wood End Whitmore Park Shepwell Green West Smethwick Rotten Row Woods Bank Lode Heath Handsworth Wood Rushall Canley Shard End Grace Mary Estate Ryders Green Winson Green Handsworth California Sharmans Cross Monks Park Old Oscott Blossomfield Catherine Cross Fishley Freezeland New Invention Hawne Bloomfield Red Hill Hockley Bacon's End Lane Head Ashmore Lake Stubber's Green Windmill End Dorridge The Coppice Soho Griffin's Hill Alcester Lane's End Yardley Fields Hodgehill Colehall Tippity Green Carol Green Wood End Small Heath Pickford Green Spring Bank Dunstall Hill Gornalwood Streetly Tividale Quarry Bank Fallings Heath Castle Bromwich Bromley Bearwood Green Lane Shelfield Brown's Green Black Patch Whitley Hall Green Binley Norton Green King's Norton Mesty Croft Bell Green Church Hill Green Lanes Lozells Leighswood All Saints Wollescote Solihull Lodge Swan Village Selly Park Coseley Dudley Wood Langley Upper Witton Henley Green Summerfield Park Round's Green Penn Pinkett's Booth Caldmore Sutton Coldfield Palfrey Wyken Blakenhall Neachells Balsall Street Maney Daisy Bank Causeway Green Chadwick End Tile Hill Tividale Hall Minworth Walsall Wake Green Allesley Green St Chads Pickford Hall Green Foxford Fen End Hollyberry End Perry Newbolds Sparkbrook Merridale Whitlock's End Chapel Fields Solihull Aston Ocker Hill Ashmore Park Vauxhall Priestfield Lyndon Green Glebe Farm Hurst Green Cofton Common Moseley Walsgrave on Sowe Beechwood Bescot Hill and Cakemore Wood Green Hurst Hill Shirley Street Erdington Beech Lanes Catchems Corner Meer End Moor Hall Tilehouse Green South Yardley Coundon Blakeley Green Packwood Ridge Hill Spon End Rumbush Woodside Harborne Walsal End Court House Green Lea Hall Netherwood Heath Tile Cross Withymoor Village Wootton Green Oxbarn Canley Gardens Dudley's Fields Daw End New Town Gilbertstone Olton Brownhills Hillfields Selly Oak King's Hill Wood Hayes Walsall Wood Flint's Green Dickens Heath Bournbrook Mill Green New Mills Kirby Corner Yardley Mayer's Green Oakham Haden Cross Hayley Green Wollaston Perry Beeches Cheylesmore Earlsdon Pensnett Londonderry Bushbury Hill Chester Road Princes End Dixon's Green Perry Barr Highfields King's Heath Baptist End Blowers Green Radford Brockmoor Brownhills West Short Heath Ulverley Green Blakenall Heath Allesley Acocks Green Moseley Holly Hall Tettenhall Wood Primrose Hill Darley Green Birches Green Shirley Heath Millison's Wood Lee Bank Northfield Albion Pendeford The Chuckery Spring Vale Wren's Nest Oxley Chelmsley Wood Nordley Hill New Town Rowley Regis The Leys Alum Rock Gibbet Hill Billesley Stone Cross Sheldon Little Heath County Bridge Ridgacre Manor House Lodge Hill Pelsall Horseley Heath Tibbington Stoke Aldermoor Woodgate Valley Moor Green Finham Hawkesley Hill Top Brickhouse Farm Walker's Heath Lutley Bradmore Palmers Cross Lower Eastern Green Wellington Place Eaves Green Barston Lower Stoke Moseley Village Short Cross Darby End Hilltop Temple Balsall Springfield Golds Hill Parkes Hall Wergs Oldbury Waring's Green Mushroom Green Boldmere Moxley Hardwick Sedgemere Stambermill Balsall Heath Keresley Spring Vale Highgate Stoke Swan Village Brookfields Newbridge Church End Four Oaks Rood End The Knowle Nechells Green Bilston Friar Park Claregate Netherton Heath Town Harvest Hill Heronfield Castle Vale Wednesfield Woodsetton West Heath Balls Hill Walmley Castlecroft Black Lake Batmans Hill Old Hill Coventry Bradnock's Marsh Fordbridge Underhill Edgbaston Willenhall Hall Green Washwood Heath Titford Sparkhill Scotlands Whitehouse Common Tansley Hill Brierley Hill Pedmore Illshaw Heath Cape Hill Stockfield Stourbridge Roughley Packwood Gullet Gravelly Hill The Delves Shire Oak Ruiton Pinley Gardens Great Heath Tat Bank Meriden Little Bromwich Scott's Green Bentley Heath Cradley Heath Hall End Hockley Kates Hill Stoke Park Wednesbury Blackheath Ettingshall Park Lapal Alderman's Green Highter's Heath Russell's Hall Woodway Park Bramford Upper Gornal Golds Green Ladymoor Elston Hall Ward End Edgwick Vigo Witton Wylde Green Little London Darlaston Green Portobello Brandwood End Bushbury Westwood Heath New Town Row Rough Hay Greenleighs Willenhall Garrets Green Dibdale Goldthorn Park Bowling Green Tipton Green Harden Brandhall Balsall Whiteheath Gate Mere Green Kingstanding Rough Hills Harvills Hawthorn Shenley Fields Elmdon Darlaston Hasluck's Green Newtown Cannon Hill Eastcote Turves Green Foleshill Elmdon Heath Burnt Tree Cawney Hill Lodge Green Stow Lawn Deepfields Churchfield Deritend Reeves Green Longford Pelsall Wood New Oscott Merry Hill Newton Woodcock Hill Short Heath Queslett Frankley Birmingham Middle Stoke Woodgate Eve Hill Hall Green Tyburn Aston New Town Copt Heath Mount Pleasant Potter's Green Pype Hayes Warstock Woodshires Green Whitmore Reans Gosford Green Lime Tree Park Hay Mills Banners Gate Pheasey Beechwood Gardens Hart's Hill The Lunt Stivichall The Manor London Fields Rowley's Green Stockwell End Goldthorn Hill Tower Hill