Brand Marketing in Whiteheath Gate

Get in touch

Brand Advertising in Whiteheath Gate

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in B65 9?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Whiteheath Gate by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Whiteheath Gate (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Mere Green Willenhall Guns Village Handsworth Wood Friar Park Stambermill Perry Common Chelmsley Wood Tansley Hill Aston New Town Tividale Hall Chapel Fields Rowley Regis Ashmore Park Wootton Green Chad Valley Hollyberry End New Invention Eastcote Colehall Pensnett Cofton Common Stirchley Moor Green Meriden Ridgacre Compton Tyseley Brownshill Green Rood End The Knowle Packwood Gullet Turves Green Balls Hill Lambert's End Mount Pleasant Acocks Green Charlemont Tile Hill Norton Green Benton Green Radford Vicarage Stoke Park Penn London Fields Willenhall Allesley Princes End Hay Mills Eve Hill Four Oaks Bescot Vigo Deepfields Bloxwich Brandwood End Brierley Hill Park Village Mushroom Green Swan Village Gospel Oak Hasluck's Green Wood Green Shirley Street Knowle Upper Stoke Bishopgate Green Hall End Paradise West Coseley Walsall Wood Bordesley Griffin's Hill Reeves Green Kingswinford Old Oscott Barr Common Cheylesmore West Heath Illey Goldthorn Park Mill Green Shirley Coombeswood Darlaston Yardley Tudor Hill Balsall Heath Stow Lawn Stubber's Green Newton Pleck Merridale Westwood Gardens Birches Green Heath End Langley Green Hart's Hill New Mills Blossomfield Bloomfield Gibbet Hill Binley Kitt's Green The Flatts Buckland End Oxley Longbridge Bordesley Green Gilbertstone Shenley Fields Leamore Canley Gardens Yardley Wood Blackheath Oakeswell End Ryecroft Washwood Heath Dudley Wood Wood Hayes Brandhall Nechells Selly Park Red Hill Fen End Stechford Sparkbrook Hill Top Manor House Catherine Cross Shelfield Parkfield Upper Witton Moseley Primrose Hill Old Fallings All Saints Bentley Heath The Woods Aston Netherwood Heath Balsall Street Four Oaks Ryders Green Chadwick End Lye Cradley Bilston Darley Green Dorridge Wake Green Hawkes End Kingstanding Withymoor Village Salter Street Hill Wood Darby's Hill Bournville Lower Gornal Whitley Wall Heath Coseley Rubery Shepwell Green The Coppice Coventry Northfield Tipton Wren's Nest Castle Bromwich Reddicap Heath Walsall Harden Birchfield New Town Bowling Green Lodge Hill Tettenhall Hockley Cawney Hill Stone Cross Shirley Heath Fordbridge Russell's Hall Warley Woods Stourbridge Cradley Heath Caldmore Wergs Parkes Hall West Smethwick Packwood Kates Hill Palfrey Blowers Green Stoke Aldermoor Smethwick Yew Tree Fallings Park Hasbury Lyndon Green Henley Green Meer End Windmill End Keresley Underhill Black Patch Falcon Lodge Hodgehill Wolverhampton Ley Hill Highter's Heath Hurst Green Spring Bank Ettingshall Park King's Norton Woodgate Loxdale Cheswick Green Deritend Daw End Three Maypoles Garretts Green Pickford Green Whitmore Reans Horseley Heath Darby End Amblecote Old Dock Coal Pool Lode Heath Ladywood Norton Rough Hay Wednesfield Catshill Tibbington Greets Green Cinder Hill Great Barr Wylde Green Londonderry Rotton Park Pype Hayes Freezeland Little London Ward End Roughley Lapal Temple Balsall Handsworth Finham Fordhouses Harvest Hill Dunstall Hill Catchems Corner Springfield Alum Rock Summer Hill Wellington Place Palmers Cross Selly Oak Warstock Oldwich Lane Bacon's End Walsal End Chapel Green The Straits Pinley Gardens Lime Tree Park Rushall Woodgate Valley Middle Bickenhill Gravelly Hill Earlsdon Wollaston Winson Green Bickenhill Dudley Lee Bank Lower Eastern Green Nechells Green Swan Village Bartley Green Portobello Brownhills West Spring Vale Cape Hill Woodcross Lea Hall Fallings Heath Grove Vale Boldmere Dickens Heath Bordesley Green East March End Alderman's Green Causeway Green Holly Hall Wednesbury Oak Aldridge Neachells Lifford Foxford Bradmore Dudley's Fields Woodcock Hill Gosford Green Churchfield Harvills Hawthorn Hateley Heath Oxbarn Dibdale Hall Green Yardley Fields Rotten Row Monks Park Stoke Coundon Copt Heath Brades Village Bearwood Elmdon Heath California Sandwell Carol Green Moseley Village Hawne Short Heath Alcester Lane's End Tower Hill Brownhills Newtown Mayer's Green Beechwood Gardens Claregate Bushbury Stivichall Solihull Lodge Woodsetton Heath Town Hall Green Hill Hook Great Bridge Rowley's Green Black Lake The Lunt Church End Hilltop Upper Eastern Green Tollbar End Minworth Green Lanes Low Hill The Delves Short Cross Lyndon Tilehouse Green Perry Cannon Hill Elmdon Haden Cross Hockley Clayhanger Sheldon Walmley Bramford Stow Heath Rumbush Lanesfield Millfields Baptist End Bradley Bradnock's Marsh Woods Bank Ashmore Lake King's Heath The Manor Hurst Hill Merry Hill Longford Bromford Hockley Heath St Chads Billesley Common Watford Gap Hawkesley Nordley Hill Little Bloxwich Hamstead Sparkhill Moxley Wightwick Saltley Berkswell Banners Gate Pinley Cotteridge Glebe Farm Spon End Sutton Coldfield Short Heath Whiteheath Gate Coundon Green Solihull Ladymoor Lower Bradley Queslett Box Trees Lodge Green Pelsall Wood Whitmore Park Bunker's Hill Wednesbury Great Heath Whitlock's End Tat Bank Stockfield Brown's Green Ulverley Green Erdington Waring's Green Court House Green Hall Green Foleshill Showell Green Shard End Rough Hills Beech Lanes Oakham Titford Netherton Scotlands Priory Hill and Cakemore Monmore Green Mesty Croft Kineton Green New Oscott Merry Hill Green Lane Flint's Green Gib Heath Bromley Roseville Springfield Greenleighs Vauxhall Wollescote Hayley Green County Bridge Illshaw Heath Leighswood Albion Woodway Park The Leys Hillfields Whoberley Blakenall Heath Walsgrave on Sowe Perry Beeches Wyken Brookfields Castlecroft Highfields Tettenhall Wood Lane Head Canley Springfield Old Swinford Upper Gornal Golds Green Stockwell End Stockland Green New Town Barston Quarry Bank Doe Bank Spring Vale Dudley Port South Yardley Wood End Birmingham Church Hill Holbrooks Eaves Green Shire Oak Sedgemere Oscott Wallbrook Summerford Place Aldersley Royal Sutton Coldfield Millison's Wood Catherine-de-Barnes Springs Mire Pheasey Marston Green Hardwick Thimble End Langley Goscote Tidbury Green West Bromwich Olton Tippity Green Bristnall Fields Brockmoor Pendeford Edgwick Westwood Heath Parting of the Heaths Balsall Common Draper's Fields Four Oaks Park Tividale Lutley Witton Ladywood Edgbaston Moseley Ridge Hill Wood End Kingshurst Maney Round's Green Gornalwood Tyburn Penn Fields Summerfield Park Hall Green Golds Hill Whitehouse Common Little Heath Daisy Bank Pelsall Toll End Monkspath Elston Hall Portway Harborne Digbeth Lower Stoke Wordsley Pedmore Brickhouse Farm Wallington Heath Dixon's Green Ruiton Oldbury Holly Bank Chester Road Streetly Garrets Green Blakenhall Bournbrook Small Heath Allesley Green Ettingshall Ten Acres Tile Cross Walker's Heath Woodside Upper Ettingshall Tipton Green Weoley Castle The Chuckery Kirby Corner Perry Barr Woodshires Green Potter's Green Greet Newbolds Highgate Burnt Tree Birchills Soho Darlaston Green Wyken Green Bell Green Castle Vale Beechwood Goldthorn Hill King's Hill Sharmans Cross Grace Mary Estate Newbridge Heronfield Pinkett's Booth Hampton in Arden Pickford Blakeley Green Hill Old Hill Sedgley Streetly Little Bromwich New Cross Frankley Lozells Bourne Vale Batmans Hill Halesowen Middle Stoke Fishley New Dock Moor Hall Scott's Green New Town Row Priestfield Bushbury Hill Knowle Grove Finchfield Balsall Billesley Ocker Hill Bentley Stoke Heath