Brand Marketing in Tile Hill

Get in touch

Brand Advertising in Tile Hill

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in CV4 9?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Tile Hill by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Tile Hill (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Claregate Hart's Hill Four Oaks Great Bridge Lower Stoke Bradmore King's Norton Aston Lyndon Witton Cannon Hill Westwood Gardens Greet Portway Hawkes End Pedmore Park Village Scott's Green Earlsdon Aldersley Darlaston Coseley Glebe Farm Tettenhall Wood Rowley Regis Bromford Princes End Hawkesley The Lunt Binley King's Hill Tividale Pheasey Goscote Langley Green Coventry Woodcock Hill Perry Common Stourbridge Springfield Handsworth Billesley Common Four Oaks Bourne Vale Pendeford Reeves Green Moor Hall Deritend Ettingshall Park Cheylesmore Whitley Upper Gornal The Leys Tower Hill Upper Stoke Springs Mire Ashmore Lake Yardley Fields Lower Eastern Green Palmers Cross Oldbury Brickhouse Farm Ryecroft Little Bromwich Ward End Pickford Heronfield Woodway Park Westwood Heath Willenhall The Chuckery Fordbridge Hall End Scotlands Daisy Bank Tudor Hill Chelmsley Wood New Oscott Sparkbrook Minworth Church Hill Woods Bank Foxford Rubery Wednesbury Thimble End Gib Heath Pleck Pinkett's Booth Small Heath Oxley Blossomfield County Bridge Blakenhall New Cross Hockley Hawne Summer Hill Middle Bickenhill Primrose Hill Fallings Heath Pensnett Wood Hayes March End Cofton Common Shard End Sparkhill Upper Witton Edgwick Wallbrook Ruiton Highter's Heath Dudley Wood Ryders Green Woodsetton Wednesbury Oak Bunker's Hill Dickens Heath Tile Cross Woodcross Lyndon Green Gospel Oak Packwood Gullet Friar Park Kates Hill Chapel Green Kingstanding Eaves Green Marston Green Hockley Heath Kitt's Green Winson Green Gornalwood King's Heath All Saints Chad Valley Brierley Hill Harden Pelsall Wood Roughley Darby End Stubber's Green Copt Heath Queslett Vicarage Stockland Green Haden Cross Tipton Priestfield Moseley Hill and Cakemore Brownshill Green Grove Vale Old Fallings Wren's Nest Walsgrave on Sowe Wall Heath Stockwell End Castle Bromwich Penn Fields Falcon Lodge Tilehouse Green Lower Gornal Norton Green Sheldon Elmdon Heath Longbridge Four Oaks Park Woodgate Brown's Green Illey Harvills Hawthorn Monkspath Canley Gardens Blakeley Green Radford Dibdale Bowling Green Ladymoor Quarry Bank Brockmoor Pickford Green Ulverley Green Shirley Street Selly Oak Holbrooks Meriden Bournville West Bromwich Finham Cape Hill Lee Bank California Bearwood Warley Woods Bloxwich Stambermill Walsal End Low Hill Packwood Hamstead Shire Oak Birchfield Handsworth Wood Holly Bank New Town Rough Hay Little Heath West Smethwick Catherine Cross Tyburn Turves Green Whoberley New Town Tividale Hall Bartley Green Highgate The Woods Upper Eastern Green Lodge Hill West Coseley Hateley Heath Brownhills West Barr Common Showell Green Little Bloxwich Walsall Wood Cawney Hill Short Heath Wolverhampton Whitmore Park Wergs Stow Lawn Bromley Bishopgate Green Hodgehill Oscott Buckland End Churchfield Bradnock's Marsh Green Lanes Banners Gate Warstock The Coppice Guns Village Little London Hill Wood Allesley Green Tippity Green Compton Balsall Street Brandwood End Spon End Rumbush Aldridge Doe Bank Wednesfield Upper Ettingshall Balsall Carol Green Spring Vale Woodshires Green Greenleighs Ridgacre Millfields Wyken Canley Harborne Rotten Row Whiteheath Gate Rough Hills Mill Green Hurst Hill Underhill Merry Hill Wootton Green Catshill Erdington Elston Hall Bilston Shelfield Oxbarn Balls Hill Temple Balsall Shenley Fields Wyken Green Merridale Saltley Yew Tree Olton Cheswick Green Cinder Hill Streetly Hay Mills Old Hill Dixon's Green Swan Village Tat Bank Portobello Moseley Soho Box Trees Golds Hill Mayer's Green Vigo Great Barr Longford Coundon Dunstall Hill Sandwell Ocker Hill Lifford Beech Lanes Brownhills Fen End Stirchley Walker's Heath Amblecote Neachells Manor House Oakeswell End Withymoor Village Loxdale Golds Green Stone Cross Cotteridge Stoke Hockley Highfields Leamore Albion Wollaston Aston New Town Vauxhall Causeway Green Balsall Heath Springfield Yardley Wood Tibbington Rood End Dudley Port Perry Barr Monmore Green Spring Bank Beechwood Gardens Lambert's End Tollbar End Rushall Finchfield Russell's Hall Bradley Mushroom Green Great Heath Middle Stoke Lime Tree Park Smethwick Hayley Green Norton New Mills Three Maypoles Gibbet Hill Cradley Blakenall Heath Catchems Corner Alderman's Green Horseley Heath Wollescote New Invention Selly Park Clayhanger Brades Village Hill Top Bacon's End Billesley Beechwood Foleshill Nordley Hill The Delves Yardley Berkswell Bordesley Summerford Place Willenhall Wellington Place Stockfield Wightwick Birmingham Red Hill Heath End Newbridge Stivichall Dorridge Kingshurst Alcester Lane's End Paradise Lye Henley Green Hurst Green Short Cross Ley Hill Springfield Lodge Green Summerfield Park Oldwich Lane Tyseley Pelsall Dudley Eastcote Lozells Potter's Green Fordhouses Hall Green Gosford Green Bickenhill Batmans Hill Wood End Old Oscott Bentley Heath Woodside Deepfields Coombeswood Barston Penn Solihull Reddicap Heath Caldmore Lanesfield Eve Hill Burnt Tree Whitmore Reans Knowle Garrets Green Moseley Village Tettenhall Baptist End Heath Town Nechells Green Stow Heath Boldmere Bushbury Hill Waring's Green Mesty Croft Whitlock's End Lower Bradley Streetly Pype Hayes Pinley Gardens Lutley Wallington Heath Brookfields Rotton Park Hardwick Freezeland New Town Row Benton Green Woodgate Valley Round's Green Darby's Hill Darley Green Perry Beeches Hill Hasbury Toll End Hollyberry End Kirby Corner Newtown Ladywood Dudley's Fields Chester Road Balsall Common Parkfield Holly Hall Priory The Knowle Black Lake Colehall Mount Pleasant Fishley Cradley Heath Shirley Moxley Lea Hall Bristnall Fields Daw End St Chads Lapal Netherwood Heath Londonderry Greets Green Wake Green New Dock Sedgemere Swan Village Maney Merry Hill South Yardley Oakham Ten Acres Windmill End Roseville Royal Sutton Coldfield Frankley Bramford Green Lane Parting of the Heaths Newton Gravelly Hill Watford Gap Langley Alum Rock Pinley Hampton in Arden Sutton Coldfield Weoley Castle Nechells Stoke Park Ashmore Park Wood End Harvest Hill Walsall Kingswinford Wood Green Knowle Grove Grace Mary Estate Castle Vale The Straits Lane Head Whitehouse Common West Heath Ettingshall Bentley Hilltop Gilbertstone Northfield Millison's Wood Catherine-de-Barnes Goldthorn Hill Birches Green Short Heath Court House Green Meer End Stoke Aldermoor Walmley Old Dock Keresley Bescot Bell Green Stoke Heath Bloomfield Leighswood Draper's Fields Wordsley Church End Black Patch Birchills Hasluck's Green Castlecroft Chadwick End Spring Vale Palfrey Shirley Heath Allesley The Flatts Monks Park Hillfields Griffin's Hill Coundon Green Tipton Green London Fields Charlemont Hill Hook Garretts Green Old Swinford Parkes Hall Shepwell Green Sedgley Edgbaston Sharmans Cross Moor Green Blowers Green Elmdon Salter Street Tile Hill Halesowen Bushbury Tidbury Green Hall Green Lode Heath Ladywood Titford Ridge Hill Bordesley Green Darlaston Green Stechford Brandhall Goldthorn Park Solihull Lodge Blackheath Bordesley Green East Kineton Green Netherton Tansley Hill Rowley's Green Flint's Green Fallings Park Chapel Fields Coal Pool Hall Green Illshaw Heath Digbeth Washwood Heath Mere Green Perry Hall Green Wylde Green Newbolds The Manor Acocks Green Bournbrook