Brand Marketing in Hanley Castle

Get in touch

Brand Advertising in Hanley Castle

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in WR8 0?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Hanley Castle by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Hanley Castle (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Portway Madeley Heath Frankley Green Woodgate Pendock Frankley Hill Badger's Hill Headley Heath Yarhampton Aggborough Guarlford Chaddesley Corbett Lower Wick Darbys Green Besford Diglis Sledge Green Rednal Dunley Stoney Hill Castlemorton Upper Rochford Blakebrook Broad Alley Doddenham Tanner's Green Frith Common Rainbow Hill Owlhill Summerhill Astley Hawthorn Bush Stourport-on-Severn Pensham Lower Westmancote Middle Littleton Ipsley Carpenter's Hill Copyholt Westmancote Abberley Pershore Lodge Park Drayton Horsham Alvechurch Longdon Heath Lower Bentley Hallow Heath Great Comberton Shatterford Green Street Red Hill Blackpole Guller's End Offmore Farm Nash End Witton Hill Kitwell Strensham New End Brickfields Lakeside Comhampton Upper Haselor Lower Howsell Bury End Birch Berrow Park End Norton Little Beckford Catshill Leigh Chawson Valley Dormston Himbleton Ribbesford Earl's Common Bournes Green Knighton on Teme Arrowfield Top Redditch Golden Valley Lem Hill Bliss Gate Worms Ash Ryall Sidemoor Broadmore Green Areley Kings Branson's Cross Walkwood Bromsgrove North Piddle Lower Lightwood Bayton Wick Twyford The Rampings Hanbury Hill Side Ankerdine Hill Hindlip Brockencote Hartle Bryan's Green Edgiock Hill End Bredicot Foxlydiate Mount Pleasant Broadwas Rye Street The Hook Winterfold Pole Elm Baughton Link Top Wythall Rushwick Malvern Common Broad Marston Aston Bank Wychbold Kington Willow Green Snead Common Upper Lode Torton Red Cross Conderton Bell End Frogsmarsh Southcrest Drakelow Shell Briar Hill Chapman's Hill Dawshill Feckenham Mere Green Upper Ham Hillpool Summerfield Hunnington White Ladies Aston Egdon Little Inkberrow Hook Bank Earl's Croome Bank's Green Pebworth Broome Hartlebury Common Blakedown Upper Marlbrook Malvern Wells Elmley Lovett Bordesley Little Comberton Berrow Lower Broadheath Ham Green Dines Green Ashfield Broughton Hackett Matchborough Stoulton Lower Marlbrook Crowcroft Cherry Orchard Teddington Hands Ronkswood Moor End Rushock Laughern Hill Martin Hussingtree Birtsmorton Brook End Purshull Green Elmbridge Newbridge Green Hipplecote Riverside Badsey Linthurst Low Hill Uphampton Bridge End Holbeache Crowle Green Pound Green Stock Green Birts Street Elcock's Brook Outwood Pin's Green Sankyns Green Harvington Norchard Cleeve Prior Greenlands Stanbrook Upton Warren Romsley Eachway Woodrow Hanley William Berrow Green Old Storridge Common Hillhampton Blackminster Leigh Sinton Ockeridge Shelsley Beauchamp Sytchampton Bouts Bredon's Norton Stanklyn Monkwood Green Welland Stone Oakenshaw Newtown Suckley Stockton on Teme Bank Street Tanwood Longdon Hill End Wribbenhall Whittington Interfield Structon's Heath Welland The Walshes Birch Green Picken End Birchen Coppice Trotshill Hurcott Howsen Sedgeberrow Corse Lawn Frankley Hales Park Titton Windmill Hill Lower Hook Rumbow Cottages Hopwood Kemerton Sneads Green Callow Hill Baylis Green Battenton Green Barnard's Green Long Green Rhydd Green Woodcote Green Kerswell Green Fladbury Collett's Green Severn Stoke Upper Bentley Tutnall Stonehall Overbury Broadwaters Slideslow Winyates Green Aston Somerville Trueman's Heath Sale Green Gallows Green Powick Village Aston Fields Stratford Clifton upton Teme Hinton Cross Whiteleaved Oak Broughton Green Halfkey Martley Elmley Castle Ramsden Bayton Common Worcester Cowsden High Green Broadway Habberley Abberton Church Hill Libbery Four Pools Park Farm Newland Common Cakebole Littleworth Gorst Hill Alfrick Pound Shurnock Bushley Dowles Lower Town Stonebow Cooksey Green Pensax Romsley Hill Wichenford Broad Green Kersoe Cobbler's Corner Stoke Pound Hadley Trimpley Saleway Dunhampton Norton Upper Arley Sherrard's Green Clifton Moon's Moat Lickey End Saxon's Lode Headless Cross Hagley Webheath Tardebigge Finstall Baynhall Great Witley Comberton Tolladine Huddington Lower Clent Bugle Gate Hanley Castle St Godwalds Mamble Footrid Wick Episcopi Sinton Knowle Fields Woolmere Green Wadborough Flyford Flavell Bengeworth Murcot Cropthorne Stanford Bridge Cotheridge Hinton on the Green Barnt Green Lineholt Common Wants Green Churchill Holt Heath Beckford Lower Illey Poolbrook Alfred's Well Upper Wolverton Hall Green Broad Common Aldington Fladbury Cross Bockleton Hardwick Green Oldfield Pound Bank Apes Dale Wildmoor Hanley Swan Shernal Green Sneachill Ripple Crossway Green Linkend Kyre Green Clent King's Green Cookley Lower Heath Crabbs Cross Beach Hay Newtown Dodford Great Malvern Cofton Hackett Churchill Upper Moor Gilbert's End Crown East Kidderminster Dordale Pinvin Malvern Link Gilvers Lane Stanford on Teme Kempsey St Peter the Great Upper Berrington Hollybush Boreley Goom's Hill Madresfield Franche Westacre Pound Bank Stone Knightwick Britannia Square Oddingley Broad Heath Withybed Green Upper Strensham Low Habberley Yarhampton Cross Lickhill Broadheath Common Draycott Grafton Eight Oaks Kyre Astwood Walton Pool Suckley Green Shoulton Greenhill Green Street Marl Bank Crowle Blackmore End Worlds End Kinsham Town's End Beoley Marsh End Atch Lench Berrington Green Fernhill Heath Pink Green Stitchin's Hill Greenhill St Peter The Great Radford Uckinghall Eldersfield North Littleton Cladswell Sutton Farm Bark Hill Cookhill Bredon Ullington Grafton Flyford Stonepits Bishampton The Grove Bretforton Caunsall Droitwich Spa Claines Kinnersley Lineholt Woodsfield Bredon's Hardwick Shrawley King's End Powick Upper Gambolds Abbotswood Naunton Stakenbridge Catchems End Birlingham Spetchley Sandford Greenway Holy Cross The Burf Bransford Upper Catshill Blackwell Copcut Orleton Lower Strensham Rock Queenhill Hill Croome Astwood Bank Grafton St Michaels Ombersley Knighton Longdon Rochford Lower Wyche Park Gate Waresley Bastonford Chandler's Cross Duckswich Northampton Bell Green Shenstone Mill End Eastham Dunhampstead Drakes Broughton St John's Hunt End Lydiate Ash Upper Wyche Walcot Burlish Park Northwick Witnells End Broom Hill Neight Hill Netherwich Brayswick Bradley Green Kendal End Clows Top Hallow Little Witley Holt End Sheriff's Lench Little London Hackman's Gate Bushley Green Lickey Harvington Upper Welland West Hagley Birch Acre Little Welland Holdfast Lower Moor Clifton upon Teme Newland Nineveh Belbroughton Astwood Ashton under Hill Oakall Green Stock Wood Chadwick Hill Furze Timberhonger Ladywood Ab Lench Throckmorton Kingswood Lenchwick Leapgate Hampton Lovett Stoke Heath Foley Park Baughton Hill Major's Green Netherton Washford Hanley Child Honeybourne Moseley Henbrook Winyates Heath Green Podmoor Little Acton Little Eastbury Chadbury Berry Hill Long Bank Bluntington Chawson Worles Common Bevere Newtown Gadfield Elm Broombank Far Forest Cross Bank Smallwood Low Hill Coles Green Eardiston Buckridge Newnham Bridge Stoke Bliss Stoke Wharf Cooksey Corner Yieldingtree Abbeydale Tibberton Hoden Wilden Clevelode Noutard's Green Burcot Smith End Green Perryfields Abbots Morton Hatfield West Malvern Stoke Prior Church Lench Goosehill Green Heightington Swinesherd Rowney Green Rashwood Childswickham Camer's Green Lye Head Longley Green Wickhamford Astley Cross Sharpway Gate Callow End Smite Hill Bewdley Inkford Beckford Cross Woodmancote Castle Hill Witton Primsland Eckington Buckbury Bickley Upton upon Severn Acton Sinton Green Littleworth Spennells Bateman's Green Vigo Mustow Green Brockamin Tenbury Wells St Georges Hawbridge Harbours Hill Dunstall Common White End West End South Littleton Shawbrook Huntsbridge Hampton Kyrewood Lindridge Rhydd Lower Berrington Holt Kyre Park Lulsley Lea End Morton under Hill Upper Howsell Woodrow Pirton Noah's Green Tunnel Hill Charford Dayhouse Bank Brotheridge Green Hoobrook Holberrow Green Phepson Piper's Hill Barnettbrook Bell Heath Barbourne Oldwood Hollywood Bricklehampton Kent's Green Drugger's End Cruise Hill Pie Corner Elms Green Slades Green Shelsley Walsh Evesham Rous Lench The Lakes Ross Green Naunton Beauchamp Wolverley Lime Street Ravenhills Green Holt Fleet Chatley Charlton Nineveh Sweet Green Bournheath Hartlebury Hawford Drakes Cross Hall Flat Lincomb Enfield Deblin's Green Offenham Harpley Upper Wick Napleton Wyre Piddle Hadzor Cutnall Green Weatheroak Hill Lower Wolverton Forhill Hollybed Street Charlton The Vines Doverdale Blakeshall Chase End Street Cobley Hill Inkberrow Warndon Brownheath Common Defford Dagtail End Callow Hill Lickey Hills Lower Sapey Woodgates Green Menithwood Stoneybridge Little Malvern Offenham Cross Alfrick Salwarpe Batchley Grimes Hill Good's Green Upton Snodsbury Suckley Knowl Peopleton Hurcott Village Astley Burf Grimley North Malvern Priestfield Westlands