Business Marketing in Durham

Get in touch

Company Advertising in Durham

Business advertising is the process of generating sales and awareness for a company through various marketing mediums, both traditional and online, to keep it in the minds of its target audience.

We know that every business is different, so our specialist media planners will listen to the individual aims and ambitions of a company before putting together a marketing plan.

We work with a range of companies, from small and medium-sized enterprises to large corporate ones, to help them achieve their desired results; whether that is to increase sales or levels of brand awareness for their company, service or product. 

Our business marketing teams will listen to your aims and put together a bespoke plan; drop us a message, and one of the team will be in touch to discuss the various suitable options available to you. 

Contact Us

What is Business Advertising?

It is simply the promotion of a business or company and the services they provide. 

Business advertising is carried out by most companies so that they are in the public eye and conscious throughout the year. The benefits of such marketing are that a company can reinforce its popularity with current customers whilst also reaching out to new ones.

There are many different methods of advertising that a business can adopt to achieve exposure including TV and radio ads, emails, print, outdoor adverts, PPC online ads and social media advertisements. It all depends on your budget, where you are and what you want to promote. 

To find out more, drop us a message and tell us a bit about you; what you are looking to achieve, your target market, any geographical areas of interest and an idea of your marketing budget. When we have this information, we will put together a tailored marketing campaign for you to consider. 

Enquire Now

Which Companies Should Carry Out Business Advertising?

Basically, all businesses need to carry out some form of advertising and promotions to make sure that what they offer is known by the general public and consumers. Our teams work with companies of all sizes from: 

  • Sole traders and independent stores

  • Partnerships

  • Small and medium sizes enterprises (SMEs)

  • National Companies

  • International brands

Depending on the products or service you supply, we will identify a suitable and effective strategy to help your business be both stable in a tricky world, as well as grow. 

Which are the Most Effective Marketing Techniques to Advertise a Business?

The most suitable and effective techniques depend on the company, location and aims and ambitions of the company.

Smaller companies (such as local services, restaurants, bars etc) will only need exposure in a small geographical location, however, if you have a national service or product you will want to go further afield. 

Broadly, we look after the following types of businesses: 

SMEs with a Small Regional Catchment

Not all companies are looking to take over the world but all need customers to survive.

Most small and mid-sized companies exist by servicing their local areas, examples of these include builders, plumbers, electricians, local gardeners, independent local shops, non-chain restaurants and cafes.

When looking at a campaign for these types of businesses, we tend to focus on strong local outdoor advertising, local press advertising, targetted social media, print in appropriate outlets and possibly smaller local radio stations. Budgets are flexible but tend to start from a few thousand pounds. 

Larger Regional Businesses

Businesses that have a wider catchment area need to push beyond the smaller towns in which they may exist, they need to give a sense of greater size and scope. Options for these larger regional companies would include all of the options that an SME would adopt, however, other options may be included, such as larger regional radio campaigns on larger commercial stations, shopping advertising in large out-of-town malls and even regional TV advertising. 

National and International Companies

These are the biggest companies and brands.

They tend to have large budgets, and almost any and all techniques and advertising options can be used. These companies would often want to give a sense of scale and prestige, and most of these would have TV advertising, national press advertising, strong and impactful outdoor and underground advertising and strong online and social media campaigns.

These types of companies spend hundreds of thousands to cement their position at the top of the pile and to keep themselves clear of the opposition. 

Get a Quote

What Are The Costs Of Business Advertising in TS16 0?

The costs of marketing vary depending on many different factors.

These are basically; the type of media you choose, the length of the cycle (time period you want this to run for), location and time of year. 

For more information on costs, simply check out the individual pages that we have where we go into more detail. You can also contact us for additional information and free quotes. 

How to Advertise Your Business - The Next Step

We recommend the following steps if you are looking to advertise your business:

  1. Contact our team using the enquiry form to get the ball rolling.

  2. Tell us about your business and service – your history, your aims and ambitions. Where do you see yourself in the next year? Five years? And ten years? 

  3. Let us know your target market - we can help you research this if necessary or if you are uncertain. Put yourself in their mind; where do they live? Which radio stations did they listen to? Which papers do they read etc?

  4. Decide on the types of ads you want - our media planners will let you know which will work best for your organisation, however, you may already have some ideas on what you want to go for, or ideas on what you think will work. 

  5. Purchase the ads - our media buyers will do this for you. 

  6. Design artwork that you are happy with and supply to us. 

  7. See the advertising in action.

  8. Review the results!

Get in Touch

Frequently Asked Questions

  1. "What is marketing for a small business?" There are lots of options for small business marketing, many of which can be reasonable in terms of costs but achieve great results and allow you to attract new custom. Many consumers use Google (or another search engine) or social media when looking for products or services so we often suggest including these in any marketing strategy, they are a great way to inform people about what you do. We would normally suggest looking at some basic outdoor and press ads as well, as part of simple marketing plans, then take things from there.

  2. We have been told just to do digital marketing and email marketing for our small business, is that a good idea?” Marketing for small businesses is mainly about attracting new customers to a product or service. There are lots of options to consider and digital ones such, as social media (which in many ways also doubles as a form of customer service), email marketing, content marketing and PPC are all great however we would always suggest a few different avenues such as outdoor and press ads so that your product or service is seen by a wider audience. Get in contact today and leave an email address, we’ll send over some more info or arrange a call.

  3. "How do I market my small business UK?" Small business marketing is ultimately dependent on what product or service is being offered, most business owners know they "have to do something" to attract potential customers. It’s probably best to contact our teams and chat through your aims and ambitions and we can put together a bespoke campaign that includes everything from Facebook ads to TV and radio. 

Contact Us

Our experts at PromoMedia are able to help you create the most appropriate and cost-effective plan to promote your business, company or service, to help you attract customers whilst remaining in the consciousness of current ones.

If you would like to discuss our services please fill in our contact box and one of our friendly staff will get back to you quickly with helpful advice and a free quotation. We look forward to hearing from you. 

Contact Us

We cover Durham

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for business marketing
Lartington Spennymoor Little Stainton Woodham Woodhouses Hury Tow Law High Dyke Gilmonby Stanhope Eggleston Branksome Archdeacon Newton Sherburn Hill Low Etherley Tudhoe Todhills Shield Row Langley Park Urlay Nook Framwellgate Moor Pickering Nook Whessoe Hobson Great Stainton Low Coniscliffe Newton Ketton Eastgate Binchester Blocks New Kyo Urpeth Brancepeth Gray Street Rainton Gate Faverdale Bedburn Bearpark Chilton Lane Shotton Low Dinsdale Royal Oak Cornsay Eastbourne Wingate Woodside Foggy Furze Ouston Sherburn Grange Mount Pleasant Trimdon Colliery Sunniside Egglescliffe Newbiggin Piercebridge Sadberge Darlington Etherley Moor High Pittington Port Clarence Kimblesworth Bank Top Dalton Piercy Castleside Wolsingham Newtown Low Westwood Cowshill Page Bank Carlbury Hamsterley Kirk Merrington Aykley Heads Sunnybrow Embleton Ragworth Elvet Hill Hedley Hill Sherburn Old Stillington Toft Hill Throston High Grange Heighington East Kyo Leadgate Bowbank Kip Hill Langdon Beck Rise Carr Woodstone Village Old Quarrington Knitsley Malton North End North Close Barley Mow Bowburn Crawleyside Witton Gilbert Walworth Gate New Coundon Davy Lamp Mainsforth Ovington Ruffside Town Kelloe Parkside Barnard Castle Durham Woodham Village Norton Hett Bournmoor Frosterley High Lands Hart Station Seaton Carew Killhope Old Wingate West Kyo No Place Haswell Beamish Elm Tree Ushaw Moor The Dene Drinkfield High Haswell Coundon Grange Lane Head Murton Quaking Houses Hesleden Lowe's Barn Old Thornley Carrville Cotherstone Peterlee Copley Northlea Gainford Rushyford Waldridge Fishburn South Hetton Elton Oakenshaw School Aycliffe Witton-le-Wear Alum Waters Meadowfield Lane Head Wolviston Summerhouse Greencroft South Church Holmside Dyke House Howlish Dean Bank Roseworth Primrose Hill Green Head Clough Dene Perkinsville High Stoop Flint Hill Coppy Shadforth Hurworth-on-Tees Brignall Foxton White Kirkley High Beechburn Evenwood Wall Nook Tindale Crescent Lintz Mowden Seaham Shincliffe Holwick Ettersgill Butterknowle Craghead Dipton Lintzford Pontop Billingham Quarrington Hill Killerby Brasside Helmington Row High Friarside Garmondsway West View Whinny Hill West Park Newham Grange Northgrain Phoenix Row Tursdale Esh Hutton Magna Low Lands Startforth Littletown Barningham Rookhope Thringarth Kelloe Westwick Belmont Hill End Aukside Canada New Shildon Beech Terrace Mordon Burnopfield Sunnydale Bridgehill Mickleton Easington Elstob Rowley Cockerton East Hope Hamsterley Houghall Western Hill East Law Roddymoor Haverton Hill Westlea Easington Colliery Bradbury Longhill Burnhope Etherley Dene Pierremont Bowes Redford South Pelaw Bishop Middleham Woodland Pelton Fell Hart Aislaby Grindon Plawsworth Harrowgate Village Medomsley Edge Skerne Park Crookgate Bank East Stanley Craigside Ramshaw South Moor Mount Pleasant Tanfield Lea Church Kelloe Ferryhill Station Waskerley Wynyard Village Redworth Crookhall Browney Brafferton Horsleyhope Laithkirk Thornley Leazes Newfield East Howle The Sands Little Thorpe Croft on Heugh Harperley Denton St Helen Auckland Middlestone Preston-le-Skerne Kelton Blackwell Broom Hill Stanley Crook Lendings New Brancepeth Coundon Billy Row East Hedleyhope Langley Moor Stanley Thorpe Lonton Windlestone Haswell Moor Binchester New Ho Forest-in-Teesdale Romaldkirk Little Newsham New Hunwick Stainton Grove Tanfield Stockton Grange Croxdale Lanehead Plawsworth Gate New Town High Forge Littleburn Stainton Eastlea Ferryhill Bowlees Shotton Colliery Tudhoe Grange Carlton West Rainton Edmondbyers West Pasture Pity Me Trimdon Whorlton Coal Bank Bollihope Redmarshall Hunwick Barmpton Deanery View Westerton Bryan's Leap White-le-Head Bishopton West Butsfield Cornsay Colliery Thorpe Thewles Annfield Plain Portrack Old Eldon Butterwick Harrowgate Hill North Bitchburn Cockfield Crook Brandon Village Albert Hill Grangefield Thinford Leeholme Thornley Brotherlee Westgate Leasingthorne Snaisgill Eldon Lane Hamsterley Mill Coronation Hurworth Burn Tudhoe Village Wycliffe Howden-le-Wear California Ebchester Hummerbeck Sedgefield Elm Terrace Castle Dene Allensford Sandy Carrs Chester Moor Crimdon Park Pelton Evenwood Gate Sockburn Cornriggs Merrington Lane Shotley Bridge Langton Houghton Bank South Stanley Whitton South Cleatlam Hawthorn Ludworth Old Cassop West Pelton Firth Moor Hilton Regent Street Middlestone Moor Dawdon Deaf Hill Esperley Lane Ends Deneside Consett Middridge Beaumont Hill Tan Hills Catchgate Close House Waterhouses Eden Vale Throston Grange Estate West Blackdene Greta Bridge Scargill Stillington Cassop Neville's Cross Whitehill Metal Bridge Cold Hesledon Hutton Henry Morton Tinmouth Hunderthwaite Low Spennymoor Chester-le-Street Daddry Shield Bolam Shildon Bridge End Edmondsley Dent Bank Whinfield Toronto Hudegate Satley Stony Heap Newton Hall Burtree Ford Neasham Bellevue Lintzgarth Newsham Staindrop Oak Street Grange Villa Bishop Auckland Low Beechburn Hunstanworth Owton Manor Moorside Blackhall Rocks Gilpin Brown Healeyfield The Grove Bildershaw Monk Hesleden Hardwick High Handenhold High Throston Lumley Thicks Coxhoe Queen's Park Middleton Newfield Coundongate Oak Tree High Westwood Nettlesworth Low Pittington Preston-on-Tees Ornsby Hill Pittington Red Hall High Escomb High Etherley Egglestone Abbey Sheep Hill Lime Terrace Morley Merrybent High Coniscliffe Running Waters Benfieldside South Wingate Eldon South Side Lanchester Lane Side Gilesgate Moor Copthill Witton Park Ingleton Hurworth Place Sunderland Bridge West Sherburn Hope Town Newton Aycliffe Iveston Old Town High Urpeth Haughton le Skerne Coatham Mundeville Broompark Graythorp Leamside Lane Head Rift House Newton Bewley Sherburn House West Cornforth Fleming Field Thorpe Larches Middleton-in-Teesdale Town Head Templetown Oxhill Willington Walworth East Briscoe Dalton-le-Dale Fir Tree Egglesburn Wheatley Hill Lynesack Grassholme Seaton Inkerman Hartburn Muggleswick Middleton St George Medomsley Eaglescliffe Aycliffe Village Delves East Blackdene Byers Green Whitesmocks Trimdon Grange Middleton One Row Thwaite Heatherycleugh Ireshopeburn Haswell Plough Great Burdon Stonebridge Stranton Raby Stockton-on-Tees Winston Houghton-le-Side Briscoe Sheraton Old Durham Hummersknott Blackhall Colliery Brierton Kinninvie St John's Chapel East Butsfield Great Chilton Elwick Black Banks Station Town Boldron Headlam West Auckland Ramshaw High Shincliffe Causey Mountsett Middle Side Blackhill The Middles Harelaw Maiden Law Greatham High Clarence Esh Winning Longnewton Hartlepool Quebec Brandon Escomb Tantobie Gilesgate Bishopsgarth Horden Boltshope Park Townfield Great Lumley St Ann's Hill Cowpen Bewley Sacriston Chilton Crossgate Moor Fulthorpe Wearhead Castle Eden High Hesleden Cornforth Wackerfield Merryoaks Oxbridge Cleatlam