Charity Marketing in Birchover

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Birchover are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Birchover?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Birchover is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in DE4 2

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Birchover or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Birchover (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Marsh Lane Wheatcroft Holymoorside Mugginton Littleover Lowgates Kilburn Cotes Park Hope Stoneyford Denby Village Unstone Rosliston Furness Vale Hazelwood Brimington Butterley Somercotes Arthurs View Troway New Sawley Charlesworth St Augustines Morton Newhall Bramley Vale Stonegravels Bridgeholm Green Staveley Darley Dale Heanor Fallgate Hady Sheldon Buckland Hollow Heathcote Wardlow Calke Harper Hill Riddings Hopton River's Vale Slackhall Walton Bowshaw Bradwell Hills Bridge End Moorwood Moor Greenwich Ednaston New Smithy Leabrooks Moorend Oxcroft Estate Clifton Hilcote Froggatt Cockyard Owler Bar Pleasley Vale Longford Woodseats Glutton Bridge Brockhurst Chunal Weston Underwood Hardstoft Tunstead Milton Woodnook Steeple Grange Canholes Great Hucklow Annwell Place Millington Green Tetron Point Arkwright Town Biggin Slaley Hulland Village Kniveton Mill Green Fritchley Nether Loads Oakerthorpe Holbrook Ridgeway Over End Parkhouse Green Dethick Mount Pleasant Parwich Coplow Dale Brightgate Shireoaks Doveridge Lilypool Woodthorpe Holmgate Litchurch Edlaston Wyaston Cressbrook Pilsley Warrencarr Monsal Head Shirley Mickley Whittington Moor Coton Park Crich Thornsett Flaxholme Loscoe Friden Sunny Hill Upper Newbold Stanton in Peak Whaley Bridge Hill Somersal Peak Forest West Edge Millthorpe North Wingfield Stainsby Common Eagle Tor Codnor Dale Abbey Hayfield Horwich End Long Duckmanton Kelstedge Lower Kilburn Darley Bridge Castle Gresley Oakwood Alsop en le Dale Cokhay Green Offerton Alkmonton Clay Cross Sleet Moor Stonebroom Mount Pleasant Aston Greenhillocks Washgreen Sheepbridge Spitewinter Castleton Dronfield Woodhouse Eaves Knoll Smalley Grassmoor Sinfin Oversetts Overseal Middleton Park Head Mickleover Harehill Matlock Dale Church Broughton Wirksworth Moor Barlow Waingroves Swanwick Tintwistle Netherthorpe Rylah Freebirch Allestree Higher Buxton Holbrook Moor Wessington Derby Dimple Marston on Dove Ashford in the Water Press Biggin Matlock Bath New Stanton Swarkestone Horsley The Forties Hollingwood Cartledge Newbold Moor Goseley Dale Hargate Hill Spital Higher Chisworth Bubnell Crewton Coton in the Elms Bretby Matlock Cliff Wirksworth Stretton Stoneheads Hepthorne Lane The Brushes Owlcotes Chinley Blackbrook Nether Burrows Upper Midway Sudbury Kirk Langley Farlands Booth Leam Sutton Scarsdale Ford Poolsbrook Rawson Green Church Wilne Upper End Thulston Whitehough Hodthorpe Risley Great Longstone Chinley Head Pentrich Bolsover Lower Dinting West Handley Wheston Mount Pleasant Mackworth Aston Heath Matlock Green Wilday Green Penny Green Upper Langwith Kedleston Eyam Astwith Ollerbrook Booth Hollins Green Shepley Street Woodhead Smithfield Calow Green Blackbrook Linton Heath Waldley Brookfield High Lee Sterndale Moor Netherthorpe Dove Head Foston Hardwick Hartington Low Leighton Plaistow Mapleton Morley Slatepit Dale Cherrytree Hill Boulton Moor Moravian Settlement Shirland Hollingwood Estate Shipley Crowden Burntheath Sawmills Hull End Chesterfield New Horwich Ashopton Smisby Boylestone Chapel Milton Stenson Shottle Taxal Brookside Lane Ends Stone Edge Westhouses Creswell Heanor Gate Stanhope Bretby Blackwell Leaden Knowl The Leys Alvaston Northedge Smithy Moor Buxworth Broadmeadows Deepclough Ockbrook Doe Lea Shottlegate New Whittington Oxton Rakes Glossop Langwith Junction Cowlow Allenton Burrfields Wensley Codnor Gate Higher Gamesley Woodville Holmesfield Barber Booth Godfreyhole Kirk Ireton Overton Hilltop Snape Hill Handley Conksbury Somersal Herbert Heathtop Boylestonfield Warmbrook Lullington Hillclifflane Compton Egstow Holmesdale Churchtown Commonside Brampton Dunsa Farnah Green Spout Tapton Radbourne Calver Brockwell Earl Sterndale Dowry Grangemill Wingerworth Norwood Castle View Dove Holes Pratthall Mercaton Bakestone Moor Rodsley Rise End King Sterndale The Flourish Stanton Foremark Ingleby Fallinge Rowland Barton Blount Gorsey Leys Woolley Stoney Middleton Temple Normanton Pilsbury Callow Nether Padley Ilkeston Junction Middlecroft Bagshaw Smalley Green Chaddesden Tideswell Shirebrook Birley Cowley Hilton Grindlow Etwall Common Netherseal Egginton Common Smithy Houses Brailsford Coxbench Markham Vale Smalldale Wingfield Park Upper Hartshay Ballidon Ashover Hay Brackenfield Little Hallam Thurvaston Ashgate Bridgehill Leadmill Walton-on-Trent Rose Hill Codnor Park Whitwell Common Tupton Marston Montgomery Over Haddon Newlands Sandiacre Gamesley Little Chester Thurvaston Dunston Swathwick Millers Green Bradbourne Toadmoor Ticknall Highgate Whitehough Head Little Eaton Pentrichlane-end Eastmoor Corbriggs Curbar Milltown Apperknowle Lower Midway New Houghton Stockley New Brimington Church Town Henmoor Renishaw Duffieldbank Yeldersley Hollies Eckington Litton Mill Old Glossop Priestcliffe Ditch Higher Crossings Summerley Hassop Harpur Hill Palmer Moor Lees Openwoodgate Bellevue Newgate Pomeroy Normanton Ridgeway Moor Oaks Green Dale End Atlow Coldeaton Far Laund Hearthstone Dalbury Hill Top Padfield Alfreton Litton Trentlock Hardstoft Common Cowers Lane Duckmanton Heath Pikehall Rumbling Street Wash Kirk Hallam Robin Hood Hargatewall Hallam Fields Edensor Quarndon Shatton Hulland Moss Clay Mills Grindleford Stoke Unthank Crist Broadholm Two Dales Sutton on the Hill Golden Valley Glapwell Williamthorpe Shardlow Nether Moor Radbourne Common Whitfield Hadfield Cock Alley Hague Bar Lower Birchwood Crowdicote Nether Green Emmett Carr Aston Elmton Longway Bank Morleymoor Coal Aston Plaistow Green Belper Lane End Bolehill Bullbridge Grindsbrook Booth Chisworth Hare Edge New Zealand Yeldersley Fenny Bentley Langley The Holmes Thornhill Killamarsh Ravensnest Ripley Upperthorpe Swadlincote Cutthorpe South Wingfield Perryfoot Gowhole Ashgate Cowhill Ladmanlow Hatton Fields White Moor Smalley Common Darley Abbey Draycott Baslow Denby Bottles Pye Bridge The Elms Bramley Dalebank Pilsley Green Nether Biggin Inkersall Stainsby Gorseybank Borrowash Wormhill Priestcliffe Belper Aston-on-Trent Caldwell Old Whittington Whaley Bradwell Trusley Ashleyhay Parsley Hay Acre Ridge Estate Pinxton Ladygrove Hobroyd Etwall Heage Longfordlane New Bolsover Little Hucklow Chevinside Breadsall Street Lane Carsington Hangingbridge Peakley Hill Upper Hackney Holmewood Hales Green Nuttals Park Moorfield Sapperton Winster Calton Lees Osleston Newton Solney Repton Common Side Hillcross Milehill Cotmanhay Langwith Oxcroft Lea Newtown Ambergate Hallfield Gate Shipley Common Bankwood Gate Pilsley Mastin Moor Cromford Bolehill Ashover Idridgehay Green Coddington Taddington Holmley Common Old Matlock Ault Hucknall Youlgreave Brushfield Holestone Bonsall Simmondley Elton Shelton Lock Newhaven Buxton Upper Birchwood Peasehill Nithen End Dale Moor Hathersage Booths Middle Handley Churchbalk Old Brampton Matlock Bank Brook Bottom Upper Town Barlborough Darley Hillside New Mills Tinkersley Bullhurst Hill Over Burrows Peak Dale Hidebank Scropton Heath End Lane Head Spinkhill Starkholmes Spancarr Fernilee Dicklant Birleyhay Norbury Cubley Common Hammersmith Hemming Green Chelmorton Breckend Pear Tree Burnaston Inkersall Green New York Ironville Summerwood Top Elvaston Twyford Brough Slack Bakewell Stanley Common Great Cubley Wadshelf Ambaston Muggintonlane End Shacklecross Boothgate Aldercar Nether Chanderhill Porterhouse Dalbury Hollow Mapperley Breadsall Hilltop Makeney South Normanton Larklands Mickley Rowarth Millers Dale Short Heath Langley Common Shuttlewood Hallowes Milford Stanley Matlock Melbourne Hundall Osmaston Little Longstone Batham Gate Linton Clowne Bargate Hillstown Horsley Woodhouse Roston Burbage Chellaston Higher Dinting Little Bolehill Ingmanthorpe Markeaton Sparrowpit Codnor Breach Whitwell Brindwoodgate Brimington Common Northwood Wakebridge Hognaston Farley Ireton Wood Upper Town Cropper Knockerdown Aldwark Lower Hartshay Woodlinkin Cinderhill Abney Rowthorne Lower Crossings Breaston Snelston Quarndon Common Osmaston Yeaveley Pilhough Brand Side Bole Hill Little Hayfield Charlestown Dronfield Hollington Marehay Alderwasley Doehole Riber Brassington Birdholme Rowsley Church Hill Higham Weston-on-Trent Findern Nether Booth Newmarket Barrow upon Trent Ible Newbold Upperwood Butterley Edale End Calver Sough Stanton by Bridge Limekiln Field Boulton Idridgehay Toadhole Furnace Hockerley King's Newton Birchover Stanton Lees Hathersage Hollins Townend Holloway Windmill Lee Head Middleton Ogston The Gutter Sawley Bridgemont Pride Park Gosforth Valley Lydgate Upper Biggin Edale Littlemoor Riddings Sinfin Moor Newton The Bungalows Snelston Common Tomthorn Birch Vale Ashbourne Upper Booth Marlpool Cross Hill Tansley Knoll Hasland Lower Pilsley Whaley Thorns Church Gresley Barrow Hill Crowhole Horsleygate Tissington Dinting Vale Torr Top Lodge House Surface Mine Hardwick Wood Stanton-by-Dale Uppertown Longlane Ilkeston West End Monyash Bolsover Woodhouse Bacon's Spring Farhill Congreave Nether Sturston Malcoff Calow Gallows Inn Wardlow Mires Over Leigh Lower Gamesley Milton Boythorpe Old Dam The Park Flagg Willington Long Eaton Chapel-en-le-Frith Unstone Green Lightwood Potter Somersal Hulland Ward Greenside Hollington Grove Harlesthorpe Scotches Wigley Snitterton Egginton Culland High Cross Bank Mercaston Lower Thurvaston Whatstandwell Windley Foolow Old Tupton Thorpe Danesmoor Palterton Hatton Blackwell Morley Park Nether Handley Wilmorton Derby War Memorial Village Hartshorne Bretton Shaw Beeley Staden West Broughton Nether End Pleasley Alport Whitfield Park Common Side Stanfree Stanton Gate Denby Common Longcliffe Ridgeway Woolley Moor Scarcliffe Little Cubley Morley Smithy Alton Spitalhill Matlock Bridge Stony Houghton Tibshelf Westthorpe Combs Turnditch Langley Mill Tansley Brailsford Green Cross o' th' hands Carr Vale Cowdale Nether Heage Belph High Peak Junction Crich Carr Spondon West Hallam Tunstead Bowden Head Great Wilne Winsick Park Nook Smalldale Lumsdale Loundsley Green Moorhall Calver Low Bamford Upper Padley Duffield Oaker Bradley Upper Loads