Charity Marketing in Holland-on-Sea

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Holland-on-Sea are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Holland-on-Sea?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Holland-on-Sea is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in CO15 5

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Holland-on-Sea or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Holland-on-Sea (Essex)

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Purfleet-on-Thames Galleywood Great Claydons Castle Hedingham Boyton End Great Clacton Upper Green Colliers Hatch Great Chesterford Crockleford Heath Cock Green Great Oakley Hatfield Broad Oak Holland-on-Sea Rawreth Shot Church End Leaden Roding Puttock End Runwell Leigh-on-Sea Bradwell Wick Jasper's Green Ford End Salcott-cum-Virley Taverners Green Hallsford Bridge Smith's Green Ovington Parney Heath Doddinghurst Bocking Chalvedon Hickford Hill Clapgate New Thundersley Abridge Gernon Bushes Windmill Hill Borley Green Great Berry Chignall St James Goose Green Alresford Fox Street Pilgrims' Hatch Mount Bovers Sunnymede Lamb Corner Seven Star Green Molehill Green Sibley's Green Purton End South Ockendon Blackmore Coxtie Green Fairstead Biggin Crow Green Grange Hill Rose Green Ramsey Ivy Chimneys Duck End Ashen Tolleshunt D'Arcy Eastend Sewardstonebury Littlebury Green The Common Cutlers Green Miller's Green Westcliff-on-Sea Stoneyhills Great Sampford Upper Dovercourt Lower Green Breach Barns Cooper's End Tilegate Green Little Totham Southfields Clapdog Green Daws Heath Horsley Cross Gaunt's End Navestock Common West Tilbury Arkesden Jack's Hatch Hope End Green Danbury Common Mill Green Steeple Gamble's Green Weeley Heath St Osyth Southend-on-Sea Panfield Cornish Hall End Threshers Bush High Garrett Keysers Estate Folly Green Radwinter Blake End Tollesbury Swan Street Canewdon Baker Street Hadstock Tyler's Green Tye Green Tindon End Duton Hill Writtle Great Horkesley Little Wigborough Clacton-on-Sea Elsenham Edney Common Keelars Tye Gubbion's Green Little Oakley Broxted Shalford Green Bamber's Green Mark Hall South Boyton Cross Herongate Hutton Mount North End Totham Hill Wimbish Green Newman's End Nazeing Long Green Building End Tinkers Green Little Baddow Clay Hills Green Street Woodgates End Eight Ash Green Lambourne Alphamstone Belchamp Otten Monk Street Crockleford Hill Leigh Beck Terling Tilty Mashbury Totham Plains Onslow Green Colne Engaine Low Street Woodham Walter Cold Norton Downham Tiptree Heath Chafford Hundred Fanner's Green Goose Green Courtsend North Benfleet Toppesfield Fobbing Little Bromley Mile End Four Wantz Church Langley Uppend Littlebury Sunken Marsh Aveley Nevendon High Houses Hobbs Cross Boxted Theydon Garnon Temple Fields Gestingthorpe Stanford-le-Hope Theydon Bois Thaxted Tye Green Point Clear Lanham Green Beacon Hill Porters Town Shellow Bowells Norton Heath Childerditch Lee Chapel North Crow's Green Paternoster Heath Gallows Green Coopersale Mountnessing Balstonia Hook End West Bergholt South Green Tilbury Green Pannel's Ash Ramsey Island Little Tey Thurrock Park Beazley End Finchingfield Henny Street Kelvedon Little Mascalls Wickham Bishops Gainsford End High Street Green Bradwell Tiptree Water End Paglesham Churchend Harlow Common East Mersea Fyfield Lee Chapel South Stockstreet Wellstye Green Bradfield Heath Osea Island Little Leighs Corringham Kirby Cross Ridgewell Church End Mill Green Easthorpe Little Warley St Osyth Heath Ostend South Woodham Ferrers Hatfield Peverel Chalk End Harlow Bedlar's Green Churchgate Street Chatter End Thorpe Bay Howe Green Brick End Lee Chapel Friars Mead Philpot End Smythe's Green The Ryes Stafford's Corner Bentfield Bury Boose's Green White Roding Janke's Green Nine Ashes Fiddlers Hamlet Fordham Heath Cock Clarks Loyter's Green Shalford Heybridge Basin Rayleigh Rayne Hullbridge Thornwood Common Elkins Green Buttsbury Ugley Green Coggeshall Blackheath Woodhill Park Green Rawreth Sand Hill Rook End Bonhunt Water Bustard Green Malting Green Frenches Green Church End Hardy's Green Berechurch Oxley Green Long Green Lexden Foster Street Greenstead Green Little Horkesley Cole End Birchhall Corner Buckhurst Hill Stock Marks Tey Great Bromley Pitsea Ballards Gore Chapel End Parson's Heath Brandy Hole Potter Street Fingringhoe Bicknacre Young's End Frogs' Green Twinstead Greenhill Housham Tye Chickney Hazel End Moreton Long Gardens Man's Cross Oaker Hill Wesley End Tip's Cross Great Saling Little Maplestead Brookstreet Coggeshall Hamlet Feering Fryerning Little Parndon Linford Nounsley Abbess End Pig Street Great Totham Peldon Little Bentley Elmdon Elder Street Lippitts Hill Jaywick Tilbury Juxta Clare Shoeburyness High Park Corner Foxearth Elmstead Market Meadowend Bentley Little Bardfield Tilekiln Green Latchmore Bank Morris Green Little Henny Tumbler's Green Willingale Bigods Claverhambury Sewardstone Burton End Kirkby-le-Soken Margaretting Tye Row Green Hempstead Lane End Hartford End High Beach Mucking Ashdon Tendring Green Stondon Massey Hare Street Little Waltham The Hythe Chrishall Clifftown Great Notley Lamarsh Theydon Mount Passingford Bridge Shotgate Great Baddow Row Heath Eversley Duddenhoe End Great Leighs Thorpe Green Hare Street Start Hill Great Stambridge Cripple Corner Hutton Latchingdon Heckfordbridge West Horndon Southfields Audley End Debden Green Cherry Green Suttons School Green Rivenhall Chignall Smealy New Mistley Great Holland Hazeleigh Pepper's Green North Fambridge Widdington Coalhill Pigstye Green Harrowcross Broad Street Green Purleigh Woodham Mortimer Copthall Green Landermere Kirby-le-Soken Stondon Green Baddow Park Barling Dengie Frinton-on-Sea Wickham St Paul Abbey Field Steeple Bumpstead North Weald Bassett Padham's Green Piercing Hill Barstable Newlands Epping Ashingdon Thorpe Cross Little Laver High Ongar Downhall Beach Estate Galleyend Bradwell on Sea Heybridge Tye Green Aingers Green Broad's Green Roast Green Cressing Great Bentley Basildon Broomfield East Tilbury Aldham Mark Hall North Clavering Howegreen Gosfield Navestock Side Lindsell Epping Green Liston Gardens Runsell Green High Easter Maldon Seawick Boreham High Roding Rickling Green Upshire Galley's Corner Hockley Paslow Wood Common Chelmer Village Bobbingworth Bulmer Tye Battlesbridge Passmores Halstead Great Canfield Bradwell Waterside Walton-on-the-Naze Green Street Magdalen Laver Goldhanger Cambridge Town Churchend Curling Tye Green Old Heath Brick House End Daw's Cross Wix South Heath Wakes Colne Green Hawkspur Green Takeley Street Ramsden Bellhouse Hyde Chase Borley Lower Nazeing Holder's Green West Thurrock Hornells Corner Marden Ash Langham Wick Eastwood Outer Part of Town Westward Little Henham Old Harlow Chipping Hill Tarpots Broad Green Norton End Carter's Green Upper Pond Street Loughton Peartree Green Thundersley Belchamp Walter Lower Sheering Ost End Dry Street Clatterford End Halls Green Beauchamp Roding Crays Hill Far Thorpe Green Don Johns Coopersale Street Cowey Green Hawbush Green Fordstreet Norton Mandeville Sucksted Green Birdbrook Tilkey Bumble's Green Doddinghurst Common Willows Green The High Twinstead Green Little Walden Cobbs Fenn Rivenhall End Greensted Butt's Green Handley Green Reader's Corner Molehill Green Langley The Birches Knowl Green Purfleet Bridge End North Stifford St Lawrence Watton's Green Brookend Wimbish Boxted Cross Dobb's Weir Tillingham Bartholomew Green Catmere End Little Thurrock Ingrave Great Malgraves Langdon Hills Woodhatch Roundbush Bath Side Bell Common Braintree Corner Bardfield End Green Burnt Heath Langham Chelmsford Elsenham Sta Pond Street Dewes Green Radwinter End Fuller's End Wivenhoe Bromley Cross Little Dunmow Harwich Hawkwell Wickford Wakes Colne Rotchfords Horseman Side Lambourne End Stonebridge Lee-over-Sands Ardley End East Hanningfield Tilbury Flack's Green Brentwood Layer-de-la-Haye Woodend Green Beggar Hill Roost End Horndon on the Hill Great Wakering Robinhood End Cranes Broadley Common Southey Green Silver End Lower Bobbingworth Green Stocks Green Latton Bush Ardleigh Heath Mount Bures Brickkiln Green Billericay Kingswood White Colne Deer's Green Gooseberry Green Chatham Green Newney Green Laindon Creeksea Farnham Green Black Notley High Laver Braiswick South Stifford Brewer's End Good Easter Ulting Manwood Green Hawkin's Hill Hobbs Cross Great Maplestead Rochford Bovinger Quendon Loves Green Lower Green Barnston Pattiswick Nazeing Gate Broad Green Bentfield Green Southchurch South Fambridge Pebmarsh Thorpe-le-Soken Katherines Dyer's End Asheldham Great Henny Langham Moor Manningtree Cripplegate Netteswell Cross Little Braxted Farmbridge End Stewards Baythorne End Little Chesterford Gallows Green Richmond's Green Needham Green Great Yeldham Layer Breton Noak Hill Pedlars End Waterhales Warley Further Ford End Roydon Greenstead Havering's Grove Crawley End Bradfield Rotten End Dutch Village Long Green Baconend Green Bunting's Green Holyfield Temple End Howlett End Milch Hill Gay Bowers Killem's Green Birch Green Mount Pleasant Henham Danbury Monkey Street Tye Common Little End Waltham Abbey Abberton Birchanger Howe Street Wix Green Fuller Street Harknett's Gate Mowden Burnt Mills Debden Green Burrsville Park Level's Green Langenhoe Horne Row Oxen End Rickling Stebbing Green Tye Green Great Canney South Benfleet Bishop's Green Abbess Roding Stambourne Noak Bridge Brook Street Stanbrook Matching Green Liston Gilwell Park Queen's Park Little Hallingbury Causeway End Felsted Aythorpe Roding Great Tey Ramsden Heath Cross End Middleton Farnham Burnham-on-Crouch High Beech Dedham Heath Surrex Bush End Great Bardfield Hemp's Green Oak Corner Fryerns Bocking's Elm Saffron Walden Gore Pit Horsleycross Street Grays Manuden Langford Whiteash Green Starling's Green Keeres Green Frating Green West Hanningfield Stanway Braintree Armigers Woodside Green Hellman's Cross Rudley Green Pentlow Street Great Warley Shelley Tye Green Stapleford Tawney Cooksmill Green Grass Green Wyatt's Green Roydon Hamlet Felmore Weeley Navestock Heath Inworth Hastingwood Bournes Green Nuper's Hatch Greensted Green The Green Steward's Green Wiggens Green Pentlow Duckend Green Stambourne Green North Shoebury Craig's End Little Wakering Pale Green Mill End Green Montsale Chalkwell Skye Green Burton's Green Tye Green Stones Green Blasford Hill North End Brock Hill Bocking Churchstreet Bran End Breeds Newport Forrey Green Stebbing Mayland Cobler's Green Maggots End West Mersea Countess Cross Frating Bulmer Hill Green Clatterford End Winter Gardens Black Horse Corner Tolleshunt Major Witham Margaretting Rush Green Little Clacton Hamperden End Chitts Hills Parkeston Althorne Nether Street Vange Mott's Green Duck End Raven's Green Shenfield Ardleigh Lower Pond Street Westley Heights Stisted Earls Colne Rowhedge Mount End Mulberry Green Widford Springfield Shrub End Ford End Outer Part of Town Eastward Church End Bowers Gifford Little Cambridge Roundbush Green Horkesley Heath Stickling Green South Weald White Notley Pleshey Wendens Ambo Little London Butts Green Nazeing Mead Little Canfield Workhouse Hill Cupid's Corner Steeple View Hope's Green Bardfield Saling Steventon End Fox Hatch Canvey Village Sheering South Hanningfield Ringtail Green Beacon End Coopersale Common Matching Colchester Watch House Green Chigwell Row Perry Green Berners Roding Roxwell Rushley Green Delvin End Garnetts Cannon's Green Rowney Corner Little Sampford Copford Sabine's Green Rettendon Sandon Samuel's Corner Tendring Heath Upper Green Margaret Roding Hare Green Chadwell St Mary Chipping Ongar Lucking Street Ghyllgrove Great Parndon Barrow Hill Maple End Farther Howegreen Hatfield Heath Swallows Cross Pipps Hill Blackcat Mistley Heath Berden Lower Green Smith's Green Canvey Island Wicken Bonhunt Little Yeldham Little Easton Brays Grove Newtown Old Mead Elmstead Heath Hallingbury Street St Vincent's Hamlet Broad Green Great Burstead Wormingford Chapelend Stansted Mountfitchet Tylerscross Lawford Moulsham Great Braxted Mill End Prittlewell Orsett Rank's Green Birch Paglesham Eastend Sible Hedingham Waltham's Cross Howe Street Stanford Rivers Almshouse Green Northend Stagden Cross Curtismill Green Mundon Great Waltham Southminster Hadleigh Coryton Mill End Stocking Green Toot Hill Sewards End Campions Finkle Green Welshwood Park Greenwoods King Street Chappel Little London Bridge Green Aimes Green Glen Faba Mill End Woodend Great Hallingbury Hornestreet Brightlingsea Gaston Green Clatterford End Ugley Mallows Green Howe Green Maylandsea Minnow End Mistley Fordham Audley End Little Burstead Stow Maries Little Oxney Green Tye Green Epping Upland Sumners Pledgdon Green Bacon End Beaumont Messing Cobbler's Green Wrabness Layer Marney Pharisee Green Puttock's End Blackmore End Olmstead Green East Gores Kelvedon Hatch Sturmer Strethall Takeley Northend Heybridge Powers Hall End Stroud Green Woodham Ferrers Great Wigborough Matching Tye Faulkbourne Foxash Estate Norwood End Kingsmoor Orsett Heath Helions Bumpstead Dedham Great Oxney Green Bulphan Debden Stapleford Abbotts Little Common Great Easton Gransmore Green Salmon's Corner Bannister Green Tendring Littley Green Belchamp St Paul Brookend Copford Green Chigwell Nazeing Radley Green East Horndon Dovercourt New England Tolleshunt Knights Ingatestone Wethersfield Thorrington Netteswell Great Dunmow Pinnacles