Charity Marketing in Bedwell

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Bedwell are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Bedwell?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Bedwell is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in SG1 1

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Bedwell or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Bedwell (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Green Tye Standon Green End Great Gaddesden The Swillett Great Wymondley Puttenham Watton at Stone Ashwell End Frogmore Cromer Hyde Gosmore Latchford Purwell Pin Green Northaw Valley Waterdale Tower Hill Bury Green Mill End Puckeridge Trowley Bottom Baker's End Baldock Burge End Shenleybury Driver's End Stanstead Abbotts Shenley Therfield The Node King's Walden Moor Park Meriden Rucklers Lane How Wood Ellenbrook Kemprow Frogmore Southern Green South Mimms Tonwell Shephall Wymondley Bury Rossway Park Panshanger Cadwell Ballingdon Bottom Bedwell London Colney Whitwell Danesbury Sarratt Bottom Wakeley Flaunden Temple Dinsley Digswell Water Hammerfield Church End Westmill The Rookery Rushden Gorhambury Bennetts End Chells Cumberlow Green Swanley Bar Hitchin St Albans Mill Green Batlers Green Fiddler's Hill Great Munden Hook's Cross Sandon Welwyn Goff's Oak Lower Woodside Ashwell Tring Wharf Westwick Row Hadham Cross Langley Wyddial Sacombe Green Waterford Green End Chaulden Little Hadham Bramfield Hatfield Hyde Lower Green Fleetville Nasty Lemsford Hatching Green Much Hadham Symonds Green Hogpits Bottom Stapleford Woollensbrook Heronsgate Jockey End Poplars Little Heath Sherrardspark Roe End Woolmer Green Kinsbourne Green Batford Sandridge Round Bush New Greens Winkwell The Frythe Painter's Green Fields End Old Knebworth Slip End Cole Green Hudnall Hexton Bamville Wood Clothall Walkern Ringshall Dancers Hill Woodcock Hill Woodside Frogmore End Piper's End Harmer Green Broad Colney Washall Green Redbournbury Old Town Chorleywood West Gravesend Letty Green Peters Green Chorleywood Bull's Green Rush Green Todd's Green Wilstone Green Amwell Green End Old Hatfield Markyate Belsize Green Street Watford Heath Roe Green The Ryde Redhill Aston End Aldbury Batchworth Heath Helham Green Broadoak End Park Street Corner Hall Venus Hill Pimlico Great Offley Bury End Aldenham High Cross Epping Green Ayres End Snow End Chapmore End Ware Commonwood Buntingford Breachwood Green Woodside Carpenders Park Churchgate Hay Street Cherry Green The Willows Hoo End Reed Cheapside Little Tring Smug Oak Hailey Codicote Bottom Mackerye End Hunton Bridge Widford Weston Burnham Green Wareside Water End Upwick Green Peartree Potten End Dassels Bury Green Long Marston Albury End Welham Green Ansells End Little Almshoe Bulbourne Bovingdon Wigginton Frithsden South Oxhey Mill End Clapgate Chandler's Cross Ayot St Lawrence Broadwater Gilston Wandon End Black Green Patmore Heath Thundridge Caldecote Hill Batchworth Redbourn Ayot Green Leverstock Green St Paul's Walden Sleapshyde Little Berkhamsted North Watford Digswell Church End Gustard Wood High Leigh Wadesmill Babbs Green Patient End Preston Childwick Green Barley Chorleywood Bottom Shaw Green Childwick Bury Grovehill Hemel Hempstead Wormley Thorley Houses Langley Bottom The Folly Ardeley Kimpton Little Hormead Walnuttree Green Harpenden Wormleybury Ley Green Wheathampstead St Julians West Watford Harpenden Common Brickendon Bishop's Stortford St Ippolyts Hatfield Garden Village Marshalswick Moneyhill Newgate Street Loudwater Lincoln Hill Counters End Great Hormead Cromer Northaw Letchworth Radlett Jersey Farm Clothall Common Upper Dunsley Digswell Park Barwick Hertingfordbury Highfield Burn's Green Cold Christmas Tylers Causeway Bullen's Green Throcking Westland Green Poynders End Brent Pelham Thorley Brook End Albury Pottersheath Titmore Green Deacons Hill Wood End Lower Green Aston Hunsdon Haultwick Water End Bell Bar Elstree Bernards Heath Nether Street West End Damask Green Datchworth Lea Valley Park Corner Hare Street Datchworth Green Green End Little Offley Colliers End Caldecote Tea Green Kelshall Potters Crouch Chells Manor Tring Leasey Bridge Flamstead Barleycroft End Hall Grove Sarratt Church End Bushey Oxhey The Flints Bozen Green Langley End High Wych Tringford Spellbrook Radwell Great Amwell Dane End South-end Hinxworth Hare Street Langleybury Hadham Ford Nash Mills Newhall Green Green Street Perry Green Green End Smith's End Thorley Street East End Friar's Wash Blackmore End Mangrove Green Chipping Birchwood Hammond Street St Stephens Sergehill Eastwick Chiswell Green Cockernhoe Bygrave Well End Benington The Folly Cow Roast Bedmond Staines Green Marshmoor Walsworth Allen's Green Codicote Fishers Green Coleman Green New Ground Tewin Wood Brookmans Park Shaftenhoe End Bentley Heath Thorley Wash Hebing End Hertford Bushey Heath Barwick Ford Spitalbrook South Hatfield Handside High Cross Whempstead Hickman's Hill Garston Welwyn Garden City Oakfield Adeyfield Munden Stanborough Kingswood New Town Old Hall Green Hertford Heath Ayot St Peter Newnham Ickleford Cokenach Stevenage Trims Green Colney Heath The Camp Warren's Green Shilley Green Howe Green Paynes End Moor Green Eastbury Bricket Wood Old Bricket Wood Potters Bar Rosedale Crabbs Green Darley Hall Apsley Aspenden Roe Green Appspond Westmill Rye Park Cradle End Nomansland Kettle Green Norcott Hill Gadebridge Royston Borehamwood The Heath Flamstead End Warners End East End Green Watford Broxbourne Paradise Bendish Nup End Green Bucks Hill Woodhall Chipperfield Reed End Tolmers Cupid Green Two Waters Stocking Pelham Sawbridgeworth Labby Green Nast Hyde Newsells Sunnyside Pouchen End Turnford Perry Green Nuthampstead Meesden Wigginton Bottom Felden Mardleybury West Hyde Roestock Piccotts End Buckland Croxley Green Napsbury Monks Green Holywell Newtown Barkway Bulstrode Charlton St Margarets Wallington Temple End Northchurch Birch Green Tewin Levens Green Hudnall Corner Rooks Nest Smallford Astrope Cooper's Green Marshalls Heath Patchetts Green Hitchin Hill Hartham Snailswell Gilston Park Rickmansworth Waltham Cross Cottered Kings Langley Wildhill Cheverell's Green Clay End Little Gaddesden Sacombe Bassus Green Graveley New Mill Ashbrook Colney Street Chapel Croft Furneux Pelham Youngsbury Lucas End Holdbrook Wormley West End Berkhamsted Sopwell Rableyheath Knebworth Kitts End Holwell Shootersway West Leith Haldens Braughing Bromley St Ibbs Westbrook Hay Cuffley Rusling End Maple Cross Hockerill Boxmoor Micklefield Green Bourne End Gubblecote Willian Lower Titmore Green Rush Green Essendon Hall's Green Leavesden Green Oaklands Lilley Hastoe Abbots Langley Anstey Nobland Green Ridge Presdales Bragbury End Church End Hay Green Hunsdonbury Cheshunt Oxlease Townsend Tyttenhanger Easthall Ganwick Corner Pirton North Mymms Dudswell Bengeo Pine Hurst Porter's End Hoddesdon Norton Hatfield Nettleden Broadgreen Wood Letchmore Heath Redcoats Green Wellpond Green Bower Heath Puttock's End Bayford Napsbury Park Luffenhall Green End Braughing Friars Broken Green Wilstone Daw's End Little Wymondley Standon Whippendell Bottom