Charity Marketing in Drymere

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Drymere are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Drymere?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Drymere is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in PE37 8

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Drymere or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Drymere (Norfolk)

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Mill Hill Whissonsett Bawdeswell Lyon's Green Broadflash West End Pollard Street East Tuddenham Little London Potter Heigham Whimpwell Green Snetterton Itteringham Common Little Snoring Thurlton Old Beetley West End Trimingham Pedham Meeting House Hill Upgate Street Bunwell Stockton Weybourne Dersingham Rollesby Fodderstone Gap Saxlingham Green Halvergate Easthaugh Bircham Newton Hempnall Hunworth Lower Street Harling Road Didlington Fundenhall Street Hopton on Sea Coslany Black Carr Filby Felmingham Cobbler's Green Stalham Green Southrepps East Rudham Forncett End Wroxham Darrow Green Fulmodeston Frans Green Upper Street Eccles Road Thelveton Little Cressingham Swanton Hill Narrowgate Corner South Runcton New Sprowston Gorleston-on-Sea Rackheath Great Cressingham Mustard Hyrn Salters Lode Upper Brandon Parva Tilney Fen End Thunder Hill Emorsgate North Earlham Holly End Road Green Spixworth Gaywood Ditchingham Dam Toft Monks Baynard's Green Waterloo East Barsham Brancaster Staithe Lower Thurlton Low Street Ellingham Hingham Crane's Corner The Ling Suspension Bridge Carbrooke Bircham Tofts Threehammer Common Tottington Muckleton East Raynham Upper Street Hawes' Green Whitwell Street Frogshall Sutton Great Melton Burnham Norton Etling Green Kirby Bedon South End Beachamwell Ridlington Street Southgate South Burlingham Downham King's Lynn Pottergate Street Dunton Patch Walcott Stow Bedon Pockthorpe Browick Repps Harris' Green Ormesby St Margaret Trowse Millgate Pudding Norton Colegate End Melton Constable Mundham Foundry Corner Brinton Weston Longville Hall Green Reepham Frettenham Gateley Stokesby Acle Burgh next Aylsham Lordsbridge Cobholm Island Filby Heath Wolferton Butcher's Common Heartsease Sheringham Woodbastwick Starston Shernborne Hempnall Green West Tofts Little London Easton Croxton Great Yarmouth Wash Dyke Deopham Bushy Common Little Hautbois Oxborough Great Green Tharston Arlington Denver Alby Three Holes Eau Brink Great Fransham Primrose Corner Temple Bar St John's Highway Kenninghall Heath Crownthorpe Trunch Langham The Street Hickling Heath Low Street Emneth Hungate Brockdish Thornage Fustyweed Lyngate Southtown Thurlton Links Caister-on-Sea Gaultree Moulton St Mary Heigham Grove Ingham Corner Hilgay Fritton Wreningham Beckhithe Pilson Green Clint Green Hyltons Crossways Ashwicken Sharp Street South Pickenham Wramplingham Burnham Overy Town Lower Bodham Postwick Fengate Ingleborough Snetterton Heath Kirby Cane Burnham Thorpe Irstead Burnham Deepdale Low Common Hainford Reymerston Tilney St Lawrence Waterloo Cat's Common East Winch Witton Harleston Claxton Walpole St Peter Great Ellingham Hales Street Church Field Workhouse Common Heckingham Bawburgh Hill Stibbard Morley St Peter Barney Cucumber Corner Dockeney Puddledock Winfarthing Aylmerton Ludham Brundall Foulsham Swanton Abbott Ingham Cockthorpe Great Snoring Broome Street Bedingham Green East Wretham Thurning Metton Cantley Overstrand Earlham Mount Pleasant Oulton Street Aslacton Castle Acre Cranwich Wicklewood Hardwick The Arms Paston Wortwell Flaxlands Mile Cross West Winch Tattersett Mileham Thuxton Gunthorpe Freethorpe Glandford East Walton Old Lakenham Sedgeford Tibenham East Bilney Runcton Bottom Worstead Binham West Poringland Deopham Green Horningtoft Edingthorpe Beeston Horsey Larlingford South Creake Tasburgh Hassingham Wereham Tuckswood Great Green Themelthorpe Rushford Wacton Common Crimplesham Irstead Street Burgh Stubbs Ashill Drymere Sisland Upton Green Flordon Alby Hill Shouldham Thorpe Upper Sheringham Lower Street Brundish North Lynn North Wootton Great Dunham Matlaske Freeland Corner Badersfield Methwold Wickmere Fairstead Burgh Castle New Hainford Old Brigg Northacre Little London Stoke Ferry Old Hunstanton Long Stratton Queen's Hills Westbrook Green New Costessey Pentney West End Surlingham Wymondham Tyegate Green Breckles Walpole Highway Billockby Earsham Boyces Bridge Martham Copy's Green Pettywell Beckett End Paston Green Sharrington West Lynn Titchwell Jordan Green Fritton Hengrave West Beckham Illington Thompson Wolterton North Green Antingham Framingham Earl Salthouse Silver Green Wacton Blofield Corner Bustard's Green Hunstanton Gresham Wretton Upton Bradenham Woodgate New Holkham Cley next the Sea California Geldeston Yaxham Morston Litcham Stanford Nogdam End Frankfort Kirstead Green Hickling Green Setchey Bird's Corner Haddiscoe Suffield Costessey Shingham Maypole Green Catton Grove Neatishead Scole Wood Norton Bawburgh Great Moulton Wells-next-the-Sea New Buckenham Knapton Swannington Skeyton Corner Chapelfield Grove Mount Pleasant Hilborough Barningham Green Walpole Marsh Old Buckenham Howe Sandringham Red Pits Scottow Field Dalling Cantley Corner Clippings Green Sco Ruston Griston Newton Bintree Runhall Thorpe St Andrew Little Barningham Marlingford Guilt Cross Bittering Newtown Weeting Saham Toney Cargate Common Newgate Corner Shadwell Saham Waite Saxlingham Thorpe Orange Row Wiggenhall St Mary the Virgin Frenze Beeston St Lawrence North Tuddenham Honing West Somerton Ridlington George Hill Scratby West End Great Plumstead Burston Swaffham Walcot Green Dunburgh South Wootton Primrose Green Clenchwarton Blickling Outwell Welborne Great Massingham Westwick Burnham Westgate Rockland All Saints Fiddler's Green Old Hall Street Ingoldisthorpe East Lexham Waterheath Heggatt Street Ringland Barnham Broom Fen Street Stoke Holy Cross Marshland St James Little Fransham Felbrigg Necton Blo' Norton Bodham Sloley Billingford Thorpe Row Tatterford High Kelling Happisburgh Langley Street Walcott Green Low Common Crostwight Wormegay Sidestrand Ingworth Tungate Seething Dam Green Babingley Attlebridge Colney Hardingham Bawsey Wheatacre Coltishall Kirby Row Southburgh Silvergate Blackwater Cliftonville High Green West Harling Upwell Fordham Strumpshaw South Green Kenninghall Skeyton Spooner Row Gayton Walton Highway Stow Bridge Lower Tasburgh Lower East Carleton Gas Hill St Olaves Fen Street Dumpling Green Rockland St Peter Hockering Heath Holme Hale Hemblington Tilney All Saints Bergh Apton Brandon Bank Thickthorn Hall Pristow Green Lundy Green Ormesby St Michael Hindolveston Suffield Park Gimingham Stacksford Crostwick Tunstead St James' End Topcroft Bush Green Danemoor Green Daffy Green Kerdiston St James Anmer Briston Sprowston Guist Wilney Green Threxton Hill Frost Row Suton Little Hale Northrepps Scole Common Great Walsingham Weasenham St Peter Morley St Botolph Alderford Neaton Hempstead Tilney cum Islington Low Common Hickling Mill Common Heacham Bastwick Gasthorpe Boyland Common Gooderstone Letton Green Thorpe Market Diss East Beckham Kettlestone Shotesham Bradwell Foxhole North End Redcastle Furze Trowse Newton Westgate Pockthorpe Mattishall Pockthorpe Nordelph Guestwick Low Common Goose Green Drabblegate Bexfield Plumstead Upper Stoke Fring Long John's Hill Toprow Little Ryburgh Runham Coxford West Lexham Colby Syderstone High Street Costessey Park Dowe Hill Castle Rising Cockley Cley Dereham Eaton Wereham Row Gissing Lenwade Horsey Corner Fincham Croxton Plumstead Green Merton Ashby St Mary Burnham Market Low Tharston Brandiston Belaugh Whitwell Roughton Tunstall Barroway Drove Stalland Common The Common Belton Edingthorpe Green Rushall Sustead Cawston Barmer Greensgate Edgefield Ragmere East Ruston Sparham Horstead Little Thornage Brampton Collett's Br Shouldham Bow Street Bracon Ash West Barsham West Walton Nordelph Corner Forncett St Peter Brewers Green North Green Foxley Carleton Forehoe Langmere Elsing Needham Saddle Bow Thorpland Dickleburgh Southgate Cordwell Emneth North Elmham Florence Walk Highgate Mundford Lower Street Clippesby Besthorpe Harper's Green Warham Billingford Southery Walton Warren Little Melton Bunwell Bottom Mundesley Hempstead Edgefield Street Hoe Dunston The Heath East Harling Wiveton Cangate North Walsham Hoveton Morningthorpe Browston Green North Denes Richmond Hill White Horse Common Stanfield Larling Poringland Wood Street Lakes End Hellington Swafield Boughton Kirby Green Longham Thwaite St Mary Pott Row Ketteringham Tottenhill Row Brumstead Flitcham Chequers Corner Cess Hedenham Newton Flotman Letheringsett Lower Stow Bedon Workhouse Common Pockthorpe Bramerton West Earlham Great Hockham Oby Nethergate Piccadilly Corner Horsham St Faith Stiffkey Coston Briningham Lushbush Grimston Runcton Holme Attleborough North Creake Anchor Corner Waxham Swanton Morley Wighton Crossdale Street South Walsham Tottenhill Beeston Regis Marham Drayton Bellmount Drury Square Snow Street Broadmoor Sneath Common Oxwick Alburgh Brandon Creek Helhoughton Baconsthorpe North End New Rackheath Lower Easton Leziate Thurgarton Godwick Burgh St Margaret Middleton Fakenham Narborough Ringstead Briggate Furze Green Southwood Tower End Broomsthorpe Terrington St Clement Witton Hempton The Lings Middle Harling West Dereham Barton Bendish Kelling Anchor Street South Acre Salle Norwich Weasenham All Saints Blakeney Tuttington Caistor St Edmund Rush Green Hemblington Corner Dam Brigg Horning Stody Gayton Thorpe Thorpe Marriot Little Massingham Holt Great Bircham Mattishall Burgh Crowgate Street Fersfield Common Garlic Street Beighton Little London Scoulton Little Walsingham Mill Green Saxlingham Nethergate Heydon Kidd's Moor Barton Turf Lyng Easthaugh Thursford Green Roydon Lyngate Wiggenhall St Mary Magdalen Suton Street Pulham Market Hellesdon Walpole Cross Keys Podmore Bale Stow Bardolph Shropham Blackmoor Row Sidestock Caudlesprings Waterloo Yelverton Wiggenhall St Germans Buxton The Green Ditchingham Penny's Green South Raynham Great Witchingham Carleton Rode Witton Bridge Misery Corner South Lynn Upper Street Shepherds' Gate Newport Bush Estate Woodrising Crowshill Thorpe End Rockland St Mary Smallworth Broomholm West Rudham Lakenham Stubbs Green Wimbotsham Moorgate Hardwick Tivetshall St Margaret Lynford Crabgate Potthorpe Broom Green Scarning The Banks Little Green Northall Green Ashmanhaugh Buckenham Hockering East Carleton Thurne Hanworth Wood Dalling Lingwood Limpenhoe Dickleburgh Moor Highoak Wiggenhall St Peter Wattlefield Bressingham Common Little Ellingham Panxworth Salhouse North Runcton Pennygate Three Cocked Hat West Head Hethersett Hapton Upgate Itteringham Long Row Ickburgh Hamrow Harpley Withergate Brisley Saxthorpe Mulbarton Toftwood Great Barwick Dunton Guestwick Green Lyng Wolferd Green South Green Lot's Bridge Little Witchingham Little Dunham Colkirk Peaseland Green Bessingham Quidenham Broome Lamas Westgate Street Welney Pound Corner Weston Green Hillington Craymere Beck Shipdham Arminghall Earlham Rise Balsam Field Woodton Hardley Street Happisburgh Common Burlingham Green Limpenhoe Hill Toftrees Ivy Todd Booton South Lopham Bodney Bunwell Hill Stratton Strawless Stonebridge Northwold High Common King Row Hackford Whinburgh Aylsham North Barningham Alpington Watton Watton Green Saham Hills Alburgh Street Oxnead Sculthorpe Methwold Hythe Shepherd's Port Saxlingham Bengate Roudham Stanhoe Runham Vauxhall Loddon Ingloss South Green Brakefield Green Bexwell Ten Mile Bank Welborne Common Swainsthorpe Blackborough End Morton Terrington St John Keswick Little Barwick West Acre Bacton Upgate Street Newtown Upper Guist Feltwell Docking Honingham Garboldisham Loddon Stradsett Lessingham Snettisham Reedham Fundenhall Horsford Barford North Burlingham Raveningham North Lopham West Bilney Tumbler Hill Burgh St Peter Keswick Tyby Brandon Parva Paradise Hellington Corner Newgate Colton Bull's Green Walpole St Andrew Wicken Green Village Little Plumstead Framingham Pigot Tivetshall St Mary Hungry Hill Banham Shammer North Barsham Hemsby Deopham Stalland Denton Aldeby Houghton St Giles New Catton North Pickenham Erpingham Stratton St Michael Eastmoor Whittington Cake Street Blofield Heath Thurton Wilby The Drove Roydon Great Ryburgh Damgate Thursford Mautby Swardeston Carleton St Peter Ashwellthorpe Thornham Tilney High End Brock's Watering Great Hautbois Bridgham Pulham St Mary Winterton-on-Sea Banningham Stalham Intwood Mundham Common Thorpe Marriott Thorpe Abbotts Cromer Bradfield Old Catton Hindringham Blofield Thrigby Burnham Overy Staithe Marsham Garvestone Cranworth Ranworth West Raynham Eccles on Sea Calthorpe Street Houghton Brookville Fiddlers' Green Thorpe West Caister Westfield St John's Fen End Sheringwood Lower Gresham Brooke West Runton Norton Subcourse Bagthorpe Caston Gressenhall Bridge Green Grub Street Shereford Gillingham Fair Green Runham Oulton Dilham Shelton Pooley Street Sparhamhill Tittleshall Wendling Bressingham Newton St Faith Chedgrave Whitlingham Upgate Manson Green Thorpe Hamlet Little Marsh East Somerton Silfield Hethel Colby Corner Cringleford East Runton West Newton Aldborough Sea Palling Spa Common Forncett St Mary Johnson Street Eaton Rise Egmere The Grove Bedingham Corner Mill Street Shimpling RAF Coltishall The Close Brancaster Corpusty Swanton Novers Baconsthorpe Hales Sporle Park Common Upper Hellesdon Haveringland Wickhampton Norton Hill Norton Corner Beetley Wellingham Waterden Brettenham Eastgate Ovington Shelfanger Tacolneston Holkham Downham Market Congham Pockthorpe Sparrow Green Calthorpe Redenhall Twyford Taverham Foundry Hill Watlington Short Green South Denes Damgate Hargate Cat's Corner Topcroft Street Kimberley Foulden How Hill Hockwold cum Wilton Broomhill Thetford Catfield Smallburgh Blackwater Felthorpe Bowthorpe Haverscroft Street Hunt's Corner Little London Burgh Common Worthing Hevingham Town Green Little London Rougham Fersfield Fritton Holme next the Sea Plaw Field