Charity Marketing in High Hoyland

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in High Hoyland are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in High Hoyland?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in High Hoyland is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in S75 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in High Hoyland or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover High Hoyland (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
The Manor Finningley Plumbley Ulley Dodworth Green Backmoor Pickburn Mosborough Brightside Fullshaw Sprotbrough Snowden Hill Listerdale Shiregreen Meadow Head Attercliffe Brierholme Carr Catshaw Meersbrook Branton Almholme Cotterhill Woods Lea Brook Doncaster Common Greenhill Barnsley Woodside Lings Common West End Whitley Sykehouse Wheatley Park High Wincobank Wood Willows Hatfield Beauchief Woodall Swallownest Thorpe Hesley Campsall Low Barugh Hackenthorpe Pogmoor Todwick Greystones Waldershaigh Low Bradfield Goldthorpe Dodworth Dunford Bridge Hill Top Hollow Meadows Clifton Lindrick Dale Wheatley Broom Barugh Green Barugh Cudworth Thurcroft Worsbrough Harlington Broomhill Thurlstone Deepcar Sharrow Head Finkle Street Owlerton Marr Waverley Grimethorpe Townhead Norton Woodseats Bullhouse Woodhouse Royd Stacey Bank Moss Dunscroft Rossington Cricket Houses Darfield Austerfield Wadsley Bridge Upper Crabtree Wigtwizzle Sunnyfields Tivy Dale Upper Hoyland Carr Head Brick Houses Norton Hammer Drakehouse Pilley Richmond Hill Scawthorpe Higham Wingfield Herringthorpe Kirkhouse Green Base Green Highlane Braithwell Carbrook High Bradfield Wood Royd Lowedges Tickhill Under Tofts Hill Top Crow Edge Cat Hill Hoyle Mill Bramley Lings Fenwick Abbeydale Wales Bar Nether Edge Hayfield Green Potter Hill New Village Scout Dike Sheffield Park Kimberworth Dinnington Slay Pits Thorpe Common Hoyland Common Highwoods Moorhole Stumperlowe Warren Cundy Cross Birkendale High Green Sharrow Vale Smithies Thrybergh Hampole Tinsley Highgate Manor Park Fourlane Ends Birley Edge Barnby Dun Greenland Moorgate Charnock Hall Pudding Hill Hatfield Woodhouse Loxley Pot House Haywood Onesacre Townhead Gilroyd Fall Bank Maltby Silkstone Slade Hooton Carlecotes Halfway Upper Tankersley Southey Green Manvers Athersley North Lower Crabtree Coldwell Bow Broom Boulder Hill Abdy Swaithe Herdings Highfield Charltonbrook Woodlands East Kirk Sandall Sprotbrough Park Wincobank Shafton Two Gates Low Holdworth Burghwallis Howard Hill Woodthorpe Estate Crane Moor Owlthorpe Brodsworth Canklow Church Field Wortley St Ann's Belle Vue Moorends Wickersley Park Side Wheatley Hills Brookhouse Shaftholme Holbrook Dalton Dungworth Ecklands Garden Village Throapham Bolehill Hatfield Chase Park Head Sim Hill Port Mahon Crosspool Newfield Green Bradway Hardwick Bridge End Walkley Bank Templeborough Nethergate Hollin Busk Fir Vale Whirlow Bessacarr Brierley Intake Norton Lees Rollestone Skellow Bolton upon Dearne Lydgate Instoneville Morthen Shirecliffe Ewden Village Normandale Waterthorpe Fosterhouses Old Edlington Steel Bank Higham Common Walkley Orgreave Spink Hall Attercliffe Hill Top Newhill Letwell Hanging Water Arbourthorne Noblethorpe Parson Cross Eastwood Fishlake Kilnhurst Hellaby Upperthorpe Mexborough Ecclesfield Braithwaite Hyde Park Hoylandswaine Barnburgh High Hoyland Edderthorpe Penistone Birley Carr Cawthorne Billingley New Totley Woodhouse Mill Hallowmoor New Edlington Elm Tree Hill South Bramwith Liberty Hill Wharncliffe Side Berry Moor Hexthorpe Jump Ickles East Whitwell Studfield Hill Longley Ings Brightholmlee Carcroft Jordon Orchard Square Low Wincobank Wombwell Aston East Dene Smithley Gildingwells Bromley Millhouse Green Edge Mount Bentley Rise Frickley Carsick Hill Oughtibridge Loversall Sunnyside Parkwood Springs Wood Seats Four Lane End Pitsmoor Measborough Dike Bolsterstone Hill Top Kendray Skelbrooke Rawmarsh Hill Top Lidget Redbrook Lane End Hallam Head Bracken Moor Barrow Howbrook Smithy Moor Brecks Sandhill Hickleton Upper Cudworth Thorne Hemsworth Ecclesall Ardsley Woodlands Greenside Batemoor Lewden Wentworth Gleadless Townend Guilthwaite Carcroft Common Ward Green Ranmoor Kexbrough Arbourthorne Estate Canal Side Pismire Hill Coisley Hill Topham Hood Hill Whinney Hill Banner Cross Street Old Haywoods Auckley Neepsend Shay House Hoyland Netherthorpe Lower Walkley Dolcliffe Common The Green Scholes Doncaster Hazlehead Bents Green Adwick le Street Newton West Green Warmsworth Bradgate Aughton Highfield East Herringthorpe Wilthorpe Lower Bradway South Anston Hall Broom Old Town Middlewood Abbeydale Park Wormley Hill Worrall Cusworth Stairfoot Mapplewell Ringinglow Far Bank Handsworth Hill Lundwood Dean Head Manor Estate Roughbirchworth Wadsley Ravenfield Common Windhill Meadow Hall Askern Totley Rise Castle Green Normanton Spring Brampton en le Morthen Stubbin Catcliffe Highfields Stocksbridge Laughton Common Spittal Houses Denaby Main Conanby Den Bank Holme Parkhead Harley West Melton Swinton Hollins End Thornseat Thorn Hill Beighton Cadeby Elsecar Nutwell Broomfield Maythorn Harden Brampton Shaw Lands Brinsworth Pincheon Green Holdworth Park Hill Carr Clifton Hoober Storrs Ughill Tapton Hill Totley Dalton Parva Goole Green Greystones Cliffe Blaxton Burngreave Piccadilly Four Lane Ends Blacker Hill Rostholme Darnall Hooton Pagnell Dore Common Side Chapeltown Carlton Platts Common Long Sandall Little Norton Harthill Woodsetts Worsbrough Common Pinfold Hill Sheffield Frecheville Wales Clayton Hillfoot Old Denaby Cudworth Common Dalton Magna Hemingfield Causeway Head Stainforth Monk Bretton Netherthorpe Dropping Well Sutton Keresforth Hill Totley Brook High Melton Old Cantley Holmes Kine Moor Foldrings Balby Firth Park The Lings Kelham Island Turnerwood Low Stubbin Upper Bradway Scawsby Netherthorpe Bramley Treeton Thorpe Salvin Endcliffe Edge Summerfield Load Brook Little Hay Nooking Milton Philadelphia Flanderwell Lakeside Village Kiveton Park New Lodge Eastfield Knowle Top Honeywell Dunsville Firbeck Crookesmoor Gateway Plaza New Rossington Carsick Waleswood Hurl Field Carter Knowle Sharrow New York Low Harley Swinton Bridge Town End Hermit Hill Wybourn Sothall Soughley Woodland View Deep Pit Little Houghton Hooton Roberts Cantley Thorpe in Balne Broomhill Norton Worsbrough Bridge Stephen Hill Higher Stubbin Rivelin Glen Ravenfield Shafton Green Moor Belle Green Wilsic Ryecroft Sandygate Cundy Hos Mawson Green Crookes Gleadless Armthorpe Handsworth Kirk Bramwith Masbrough Malinbridge Fairleigh Hooton Levitt Westfield Worsbrough Village Loxley Bottom Sheffield Lane Top Bentley Stainborough Wike Well End Lodge Moor Bradway Bank Royd Moor Kimberworth Park Staincross Arksey Intake Thurnscoe Birdwell Dodworth Bottom Jordanthorpe Lowfield Blackburn Fulwood Royston Thurgoland Burncross Hood Green Haigh Stopes Parkgate Birley Estate Wadworth Edenthorpe Low Laithes Meersbrook Bank Ingbirchworth Richmond Bawtry Grenoside Hill Top Hillsborough Middlecliffe Hill Top Eskholme The Wheel Upper Haugh Gleadless Valley Victoria Adwick upon Dearne Rotherham Darton Low Valley Endcliffe Crescent Cubley Nether Haugh Hangsman Hill Horner House Upper Midhope Barnes Hall Stone Norton Stainton Tilts Gawber Brincliffe North Anston Toll Bar Owston Thurnscoe East Oxspring Littleworth Athersley South Conisbrough Northfield Jordan Aldwarke Spring Vale Nether Green Laughton en le Morthen Tankersley Wisewood Little Common Long Line Worsbrough Dale Whirlow Brook Cortworth Trumfleet Heeley Micklebring Upper Whiston Longley Estate Langsett Grange Lane Stannington Silkstone Common Mortomley Little Sheffield King Edwards Stockbridge Millhouses Greasbrough Richmond Park Knoll Top Whiston Keppel's Column South Lane Great Houghton Westfield Midhopestones Wath upon Dearne Grimesthorpe