Charity Marketing in Beare Green

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Beare Green are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Beare Green?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Beare Green is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in RH5 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Beare Green or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Beare Green (Surrey)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Bagshot Heath Shepperton Shrubs Hill Brookwood Ashtead Common Haslemere White Post Dorking Abbey Mead Burstow Bellfields Brewer Street Woking Bushy Hill Ash Green Harpesford Westcott Meath Green Stanwell Moor Felcourt Hook Heath Artington Capel Slyfield Great Bookham Penton Hook Englefield Green Pains-Hill Middle Bourne Chobham Trumps Green Oatlands Park Sunbury Brook Place Mid Holmwood Shellwood Cross Tilford Nutcombe Frensham Broadford Lordshill Common Thames Ditton Ockley Mugswell Coldharbour Whitmoor Vale Bagshot Hookwood Littleton Common Park Barn Aaron's Hill Felthamhill Blackbrook Whitmoor Bottom Martyr's Green Mount Hermon Whyteleafe Woodham Rowledge Sunbury-on-Thames Dunsfold The Bourne Walton on the Hill Godstone Lower Kingswood Thursley Pirbright Rose Hill Smoky Hole North Looe Old Woking Pitland Street Rydeshill Frimley Shamley Green Pot Common Epsom Downs Milford Sheet's Heath Fredley Ridgebridge Hill Sutton Green Polesden Lacey Burwood Park Frimley Green Knowle Grove Weston Green Brook Rydens Knowle Hill Givons Grove Cranleigh Tower Hill Fetcham Grove Littleton St Johns Salfords Bisley Camp Subrosa Buckland Littlefield Common Peper Harow Whiteley Village Burgh Heath Hambledon Wisley Enton Green East Ewell Giggshill Ashford Crosswater Peartree Green Bishopsgate West Horsley Chertsey Ewell Mead Vale Weatherhill Jacobs Well The Sands Hersham South Park Wyke Brook Hale Povey Cross Normandy Dawesgreen Churt Egham Hythe Domewood Church Town Chertsey Meads Albury Heath Walton-on-Thames Wentworth Egham Rushmoor Tuesley Lingfield Hamhaugh Island Norwood Hill Charlwood Chelsham Gatwick Ottershaw Newlands Corner Rowhill Virginia Water Almshouse Common Outwood Row Town Culmer Pyrford Pyrford Green West Ewell Norney Chaldon Ramsnest Common Towpath Tyler's Green Kingswood Waterloo Woodcote Lyne Stroude Sandy Cross Leatherhead Holland Hogden Bottom Ewhurst Green Penny Pot Lower Green Godalming Tandridge Hurst Green Oxted Heatherside Stonebridge Westbrook Warwick Wold Addlestonemoor Horne Livingstone Park Upper Eashing Burpham Holmwood Corner Limpsfield Chart Greatpark Ash Vale Alfold Crossways Willey Green Whitewood Little London Donkey Town Farley Green Fisher's Hill Byfleet Royal Holloway Upper Ifold Farleigh Maybury Hurlands Moorhouse Bank Wormley Dockenfield Reigate Heath Stoke D'Abernon Strood Green Kingfield West End Leigh Hamm Moor Burntcommon Effingham Common Boundstone Mickleham Birtley Green Merle Common May's Green Ewhurst Great Enton West Clandon Tatsfield Loxhill Deepdene Pyle Hill Combe Common Lower Halliford Wheelerstreet Laker's Green Elmbridge Village Westfield Fairmile Guildford Tilford Reeds Chattern Hill Hamsey Green Walliswood Titsey Brockham Broadmoor South Earlswood Deepcut Nutfield Hooley Beacon Hill Beasley's Ait Haxted Shere Headley Windlesham York Town Keeper's Corner The Chart Woldingham Garden Village Ash Estates Compton Wasp Green Knaphill Frimley Ridge Anglefield Corner Stanners Hill New England Shepperton Green Highstreet Green Mousehill Fairlands Kingswood Warren Ansteadbrook Wey Meadows Irons Bottom Newdigate Stroud Common East Horsley Batt's Corner Abinger Hammer Fetcham Caterham Wray Common Spreakley Fickleshole The Wells Crownpits Egham Wick St George's Hill Long Ditton Castle Green Redhill Coles Meads East Clandon Holmbury St Mary Mytchett Wotton Bletchingley Claremont Park Binscombe Mayes Green Stanwell Skimmington Compton Ashtead Manor Park Kempton Park St John's Bunce Common Send Marsh Little Bookham Effingham Smallfield Green Cross Ockham Hatchford Hurst Park Stanford Common Sandhills Stonehill South Nutfield Holmethorpe Forest Green Laleham Lock Island Reigate Abinger Bottom Burrowhill Hermitage Woods Estate Birch Green Mayford Hawk's Hill Downside Puttenham Russ Hill Crowhurst Lane End Bowlhead Green Runnymede Shalford Parkgate Wonersh Weybourne Limpsfield Millbridge Palmers Cross Thorpe Pyrford Village Oxshott South Holmwood Sunbury Common Woodhatch Merstham Chipstead Shackleford Newchapel St Ann's Heath Gomshall Hog Hatch Okewood Hill Hinchley Wood Langley Vale Leatherhead Common Norley Common Elstead Weybridge Felbridge Hoe Dogkennel Green Lane End West Byfleet Ridge Green Banstead Westborough Charlton Farleigh Court Hockering Estate Shottermill Whitebushes Ranmore Common Nalderswood Send Holloway Hill West Bedfont Ash Sutton Abinger Betchworth Wood Street Village Guildford Park Peaslake Cramhurst Nork Lucas Green Chiddingfold Abbotswood Cartbridge Charleshill Witley Littlewick Fan Grove Ashford Common Send Grove Worplesdon Worcester Park Rowly Onslow Village Bramley Margery Dippenhall Beare Green Chilworth Critchmere Thorpe Green Dormans Park Warlingham Lower Eashing Brooklands West Molesey Cudworth Smart's Heath Woolmer Hill Tadworth Mimbridge Pachesham Park Grayswood Gatton Farncombe Tyrell's Wood Elm Corner South Godstone Ellen's Green Farnham Blindley Heath Dennisville Lower Ashtead Hascombe Ripley Springs Brick Hill Paynes Green North Holmwood Staines-upon-Thames Stoughton Eashing Camberley East Shalford Wanborough Grove Heath Shepherd's Hill Badshot Lea Lower Bourne Shortfield Common Thorncombe Street Buckland Shortheath Whitfield Court Alfold Hydestile Woodbridge Hill Dunsfold Common Hamm Court Estate Crowhurst Longcross Frith Hill Abinger Common Upper Halliford Mytchett Place Horsell Birch East Molesey Albury Gadbrook Hatton Hill Friday Street Crawley Hill Limpsfield Common Dunsfold Green Pirbright Camp Pagewood Pray Heath Thorpe Lea West End Lingfield Common Westhumble Peasmarsh Woldingham Brockham Park Tongham Sidlow Great Burgh St Ann's Hill South Merstham Clark's Green Busbridge Stoneleigh Hurtmore Hatchford End Knowle Green Ashley Park Box Hill Tilford Common Sheerwater Henley Park The Ridge Pixham Logmore Green Broadham Green Woodmansterne Horley Tyrrell's Wood Mogador Claygate Flexford Heath End Littleton Seale Hindhead Esher Isle of Wight Ockford Ridge Runfold New Haw Pitch Place Munstead Heath Netherne on-the-Hill Grafham Pharaoh's Island Dormansland Wrecclesham Burrows Cross Epsom Lightwater Catteshall Addlestone Merrow Ripley Blackheath Doversgreen Cobham Field Common Bisley Upper Hale Horsell