Radio Advertising in Beare Green

Get in touch

Radio Station Advertising in Beare Green

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in RH5 4?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Beare Green?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Beare Green, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in RH5 4. 

We cover Beare Green (Surrey)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Weybourne Knowle Hill Whitfield Court Norwood Hill Worplesdon Grove Heath Burpham Gatton Ash Estates Field Common Middle Bourne Ottershaw Westborough Nutfield East Molesey Chaldon Birtley Green Upper Ifold Willey Green Rowly Send Grove Chertsey Sutton Green Mytchett Place Felthamhill Wormley York Town Whitewood Nalderswood Greatpark Smart's Heath Clark's Green Farley Green Egham Betchworth Godstone Hascombe Millbridge Ockham Ashtead Common Pagewood Littleton Walton-on-Thames Longcross Fairmile Hurtmore Capel Maybury Peaslake Sheet's Heath Netherne on-the-Hill Mayes Green Felcourt Dunsfold Common Laleham Cranleigh Caterham Tandridge Aaron's Hill Hooley Shepherd's Hill Limpsfield Common Friday Street Crawley Hill Towpath Martyr's Green Woldingham Garden Village Cramhurst Leatherhead Common St Ann's Hill East Shalford Chilworth Kingswood Warren Witley Sunbury Common Gatwick Felbridge Dawesgreen Headley Knaphill Bagshot Addlestonemoor Almshouse Common Mid Holmwood Shere Tongham Norney West Ewell Abinger Bottom Woodmansterne Littleton Common Abbey Mead Stanners Hill Wonersh Tatsfield Shepperton Green Crowhurst Shrubs Hill Outwood Warwick Wold Shamley Green Coles Meads Strood Green Harpesford Wey Meadows Send Ansteadbrook Grayswood Knowle Grove Mayford Great Burgh Cartbridge Grafham Virginia Water West Molesey North Looe Domewood Fan Grove Hatton Hill The Bourne South Merstham Nork Mimbridge Newlands Corner Lane End Donkey Town Abinger Common Blindley Heath Waterloo Ewell South Nutfield West End Merle Common Povey Cross Ash Vale Stroud Common Dippenhall Lower Green Runfold Sutton Abinger Limpsfield Royal Holloway Holmethorpe Heatherside Shortfield Common Stonehill Blackheath Burrowhill Catteshall Burrows Cross Ash Broadford South Earlswood Ripley Springs Critchmere Dockenfield Lower Eashing Churt Brewer Street Gomshall Farleigh Court Littleton Ashford The Sands South Godstone Frimley Green Wrecclesham Weatherhill Lightwater Munstead Heath Leatherhead Albury Heath Blackbrook Ellen's Green Hoe Ockley Ramsnest Common Coldharbour Merrow Pains-Hill Fredley Mickleham Tyrell's Wood Charleshill Tower Hill Dennisville Claygate Keeper's Corner Hambledon Frimley Thorpe Lea Godalming St Ann's Heath Shottermill Knowle Green Buckland Palmers Cross Okewood Hill Eashing Sandy Cross Newchapel North Holmwood Alfold Crossways Puttenham Chobham Sandhills Ockford Ridge Holloway Hill Pyrford Green Ashford Common Hamhaugh Island Chertsey Meads Pachesham Park Pyrford Great Bookham Jacobs Well Compton Dormans Park Tilford Common Beare Green Lower Kingswood Lower Bourne Hindhead West End Limpsfield Chart Forest Green Mytchett Haxted Newdigate Pharaoh's Island Addlestone Bishopsgate Long Ditton Frith Hill Bletchingley Farncombe Nutcombe Pray Heath Frensham Camberley Bisley Camp Lingfield Lower Halliford Laker's Green East Ewell Whitmoor Vale Lock Island Norley Common Green Cross Thorncombe Street The Chart Bellfields Weybridge Tadworth Pixham Deepdene Frimley Ridge Polesden Lacey Cobham Manor Park Hurlands Church Town Holmbury St Mary Whyteleafe Ridge Green Littlefield Common Cudworth Woodbridge Hill Pyle Hill Broadham Green Hog Hatch Hurst Park East Clandon Runnymede Livingstone Park Enton Green Ashley Park Dorking Brockham Isle of Wight Normandy Downside Rowledge Fetcham Grove Margery South Park Charlton Reigate Heath The Ridge Smallfield Doversgreen Rydens Lower Ashtead Tyrrell's Wood Rose Hill Weston Green Ranmore Common Sheerwater Kempton Park Burstow Abbotswood Pirbright Camp Ewhurst Green Heath End Hermitage Woods Estate Brooklands Thames Ditton Egham Hythe Albury Whitebushes Little Bookham Westbrook Parkgate Stoughton Oxted Chattern Hill Loxhill Effingham Common Horne Birch Green Englefield Green Bramley Wyke Thorpe Broadmoor Walton on the Hill Egham Wick Effingham Pitland Street Subrosa St John's Dogkennel Green Burntcommon Hawk's Hill Send Marsh Peasmarsh Trumps Green South Holmwood Peartree Green Abinger Hammer Thorpe Green Brick Hill Wray Common Meath Green New Haw Charlwood Hatchford Wheelerstreet Banstead Chiddingfold Seale Upper Halliford Onslow Village Gadbrook Warlingham Woking Ewhurst Hinchley Wood Giggshill Byfleet Paynes Green Upper Eashing East Horsley Henley Park Stanwell Stroude Row Town Staines-upon-Thames Pyrford Village Rushmoor Logmore Green Peper Harow Brook Wisley Wanborough Smoky Hole Brockham Park St George's Hill Tyler's Green Kingfield Epsom Brook Place West Byfleet Irons Bottom Westfield Mugswell Little London Redhill Fickleshole Tuesley Milford Hook Heath Ashtead Beasley's Ait Beacon Hill Busbridge Park Barn May's Green Hersham Moorhouse Bank Batt's Corner Upper Hale Dunsfold Green Lucas Green Mousehill Old Woking Anglefield Corner Worcester Park Sunbury-on-Thames Leigh White Post Fairlands Castle Green Wentworth Elmbridge Village Lordshill Common Chipstead Hale Windlesham Holland Lingfield Common Penny Pot Haslemere Dormansland Artington Guildford Hurst Green Farleigh Hamm Court Estate Thursley Shalford Langley Vale Salfords Bunce Common Elstead West Clandon Brookwood Ridgebridge Hill Elm Corner Stonebridge Woldingham Rowhill Guildford Park Crownpits Bagshot Heath Hatchford End Oxshott Shortheath Titsey Westhumble Esher Stanford Common Horsell Birch Spreakley Kingswood Compton Pitch Place Slyfield Hookwood Alfold Merstham West Bedfont The Wells Givons Grove Burwood Park Hamm Moor Crowhurst Lane End Flexford Stoneleigh Woodcote Rydeshill Farnham Woolmer Hill Box Hill Mogador Wood Street Village Shellwood Cross Whiteley Village Hogden Bottom Hockering Estate Oatlands Park Sidlow Whitmoor Bottom Holmwood Corner Shepperton Skimmington Ash Green Russ Hill Horsell Culmer Dunsfold Pot Common Woodham Boundstone Shackleford Bisley Reigate Fetcham Lyne Westcott Bowlhead Green Great Enton Stoke D'Abernon Wotton Ripley Stanwell Moor Walliswood Tilford Pirbright Brook Binscombe Chelsham St Johns Buckland Mead Vale Wasp Green Hamsey Green Bushy Hill New England Highstreet Green Claremont Park Badshot Lea Horley Deepcut Mount Hermon Epsom Downs Combe Common Tilford Reeds West Horsley Fisher's Hill Woodhatch Sunbury Hydestile Penton Hook Crosswater Littlewick Burgh Heath