Charity Marketing in Areley Kings

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Areley Kings are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Areley Kings?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Areley Kings is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in DY13 0

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Areley Kings or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Areley Kings (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Holt End The Grove Hanley Swan Crown East Witton Hill Timberhonger Newbridge Green Monkwood Green Honeybourne Greenhill Upper Wolverton Welland Morton under Hill Burcot Lower Bentley Hampton Lovett Suckley Knowl Winterfold Lineholt Common Fladbury Cross Sneachill Rashwood Upper Catshill Cherry Orchard Elmbridge Hagley Walcot Church Hill Stanbrook Hollybed Street Franche Orleton Grafton Hill Furze Washford Chadbury Hopwood Chase End Street Saxon's Lode Hartlebury Beckford Little Beckford Littleworth Perryfields Bredon's Hardwick Radford Menithwood Sytchampton Abbots Morton Alfrick Wribbenhall Cleeve Prior Marl Bank Berrow Green Stoke Prior Rye Street Knowle Fields Bredicot Norton Little Welland Kinsham Hartle Broad Common Shelsley Beauchamp Astley Burf Earl's Croome Newtown Summerfield Napleton Hook Bank Kitwell Bickley Hadley Webheath Tenbury Wells Chawson Valley Trimpley Long Green Stourport-on-Severn Ramsden Low Hill Malvern Link St Peter The Great Broadheath Common Clows Top Gorst Hill Four Pools Astwood Lower Westmancote Greenhill Sneads Green Gilbert's End Hinton Cross Torton Piper's Hill Lineholt North Malvern Naunton Headley Heath Hipplecote Netherton Walkwood Stoke Pound Crowle Mamble Wick Episcopi Slades Green Good's Green Aldington Blackmore End Ashton under Hill Mill End Inkford Red Hill Rowney Green Hunnington Hampton Kyre Broadwaters Upper Wyche Smallwood Flyford Flavell Northwick Eardiston Chawson Aston Fields Lenchwick Oakenshaw Claines Longdon Stock Wood Upper Lode Drugger's End Abberley Grimley Lye Head Charlton Bishampton Inkberrow Shenstone Bengeworth The Walshes Buckbury Stanford on Teme Laughern Hill Castle Hill Rushock Brotheridge Green Oakall Green Cofton Hackett Dunhampstead Lower Wolverton Holt Charford Gadfield Elm Besford Tutnall Doverdale Arrowfield Top Stoke Bliss Newnham Bridge Lulsley Ribbesford Shrawley Interfield Malvern Common Catshill Rushwick Lindridge Knighton Hill Croome Hawthorn Bush Bank Street Lodge Park Bevere Drakes Cross Pound Bank Berrington Green Bransford Brayswick Elms Green Dayhouse Bank Chatley Stanford Bridge Stanklyn West Hagley Little Witley Dawshill Hadzor Lower Hook Brockencote Fernhill Heath West End Lower Marlbrook Rock Ombersley Ockeridge Kempsey Ham Green Dines Green Dordale Berry Hill Nash End Link Top Noutard's Green Bredon's Norton Bradley Green Upper Wick Rous Lench Cropthorne Sankyns Green White End Ullington Strensham Beach Hay Badger's Hill Town's End Blackwell Stakenbridge Sheriff's Lench Powick Village Woodrow Broombank Bastonford Diglis Murcot Lower Wyche Guller's End Comhampton Hardwick Green Westmancote Bretforton Charlton Ripple Cowsden Corse Lawn Eastham Kent's Green Kingswood Hindlip Noah's Green Holt Fleet Sedgeberrow Beckford Cross Martin Hussingtree Holberrow Green Norchard Lower Broadheath Eckington Baughton Hill Lincomb Newtown Powick Tibberton Hales Park Far Forest Kersoe Blakeshall Phepson New End Hall Flat Berrow Greenway Lower Sapey Upper Moor Bliss Gate Longdon Hill End Headless Cross Bricklehampton Saleway Lickey Hills Outwood Frogsmarsh Upper Howsell Southcrest Sledge Green Wildmoor Wick Chaddesley Corbett Bateman's Green Mount Pleasant Sidemoor Green Street Droitwich Spa Upper Ham Upper Strensham Little Malvern Stitchin's Hill Birtsmorton Branson's Cross Spennells Barnettbrook Pie Corner Holy Cross Mustow Green Catchems End Buckridge Elcock's Brook Churchill Stonebow Shurnock Cobley Hill Offenham Lickey Waresley Hackman's Gate Tanner's Green Kendal End Stoneybridge Nineveh Snead Common Stone Barnard's Green St Michaels Aston Somerville Stock Green Bugle Gate Purshull Green Newtown Bank's Green Eldersfield Dunley Park Farm Clifton upon Teme Summerhill Apes Dale Warndon Slideslow Batchley Drakes Broughton Sinton Green Feckenham Bromsgrove Longley Green Lower Heath Linthurst Doddenham Withybed Green Bournheath Blakedown Littleworth Queenhill Smite Hill Pound Bank Collett's Green Worlds End Carpenter's Hill High Green Frankley Hill Aston Bank Crowle Green Abberton Sandford Little Acton Bayton Common Upper Welland Hawbridge Upper Rochford Howsen King's End Spetchley Priestfield Offmore Farm Lime Street Birch Green Himbleton Deblin's Green Enfield South Littleton Westlands Callow End Winyates Green Shawbrook Peopleton Severn Stoke Cruise Hill Shell Belbroughton Eight Oaks Stonepits Ronkswood Bryan's Green Yarhampton Cross Dodford Brook End Kyre Park Broad Alley Broughton Hackett Frankley Britannia Square Moon's Moat Offenham Cross Battenton Green Uphampton Ryall Woodsfield Park End Cross Bank Grafton Flyford Stoke Heath White Ladies Aston Bewdley Pin's Green Stoulton King's Green Frith Common Stoney Hill Tardebigge Worms Ash Lower Lightwood Shoulton Woodgates Green Longdon Heath Birchen Coppice Sweet Green Harvington Lower Town Hanbury Primsland Throckmorton Goosehill Green Forhill Pendock Wichenford Baughton Drayton Rhydd Green Cookley Little Inkberrow Worles Common Astwood Bank Middle Littleton Bark Hill Castlemorton Park Gate Worcester Kyre Green Goom's Hill Footrid Hoden Cladswell Abbotswood Wickhamford Atch Lench Frankley Green Broadway Brockamin Alfrick Pound Bury End Aggborough Wychbold Heath Green Broughton Green Lower Moor Holbeache Little London Romsley Hill Cakebole Great Witley Upton upon Severn Wilden Yarhampton Hunt End Crabbs Cross Greenlands Kemerton Sharpway Gate Grimes Hill Callow Hill Uckinghall Trotshill Cotheridge Bredon Madeley Heath Twyford Cutnall Green The Burf Bell End Walton Pool Suckley Green Acton Ipsley Linkend Woodrow Dowles Wadborough North Littleton Badsey Habberley Bordesley Lower Berrington Bell Heath Blakebrook Holt Heath Woodmancote Podmoor Birts Street Upper Bentley Pebworth Great Comberton Rednal Halfkey Major's Green Astwood Upper Gambolds Witton Darbys Green Drakelow St Georges Picken End Harvington St Godwalds Shatterford Hollywood Lower Clent Churchill Westacre Pershore Barnt Green Lem Hill Hinton on the Green Woodcote Green Poolbrook Baynhall Winyates Brickfields Redditch Areley Kings Sale Green Lea End Cooksey Corner North Piddle Salwarpe Norton Eachway Portway Heightington Earl's Common Lickey End Bayton Golden Valley Lickhill Sinton Hillpool Henbrook Moor End Madresfield Bridge End Huddington Bell Green Burlish Park Briar Hill Dagtail End Great Malvern Structon's Heath Hill Side Hanley Child Camer's Green Callow Hill Northampton Upton Warren Woodgate Conderton Leigh Hallow Heath Bouts Broadwas Welland Stone Knightwick Hill End Duckswich Stonehall Astley Cross Huntsbridge Edgiock Crowcroft Hollybush Egdon Cookhill Defford Yieldingtree West Malvern Lydiate Ash Suckley Ravenhills Green Evesham Vigo Owlhill Lakeside Long Bank Hall Green Bluntington Overbury Oldwood Ross Green Birlingham Upper Marlbrook Hanley William Matchborough Leigh Sinton Little Comberton Kinnersley Libbery Low Hill Little Eastbury Windmill Hill Clifton Newland Bockleton Elmley Castle Tolladine Chadwick Red Cross Cooksey Green Birch Berrow Clent Harpley The Vines Kerswell Green Broom Hill Holdfast Upper Berrington Dunstall Common Dormston Hallow Tunnel Hill Dunhampton Pirton Pound Green Birch Acre Childswickham Coles Green Witnells End Hoobrook Foley Park Gilvers Lane Rochford Upton Snodsbury Brownheath Common Broad Green Hurcott Clevelode Broad Marston Weatheroak Hill Oddingley Hatfield Woolmere Green Broadmore Green Rainbow Hill Ankerdine Hill Pensham Whittington Barbourne Upper Arley Draycott Green Street Chandler's Cross Lower Illey Oldfield Naunton Beauchamp Old Storridge Common Copcut Wants Green Bournes Green Crossway Green Grafton Foxlydiate Moseley Netherwich Smith End Green Knighton on Teme Romsley Sherrard's Green St Peter the Great Shelsley Walsh Ladywood Clifton upton Teme Hanley Castle Malvern Wells Bushley Green Stockton on Teme Ab Lench Wythall Kyrewood Abbeydale Alfred's Well Whiteleaved Oak Marsh End Upper Haselor Astley Newland Common Lower Wick Horsham Pensax Broad Heath Rhydd St John's Stoke Wharf Stratford Elmley Lovett Harbours Hill Lower Howsell Lower Strensham Rumbow Cottages Hurcott Village Wolverley Hawford Low Habberley Caunsall Alvechurch Blackminster Broome Pole Elm Baylis Green The Rampings Comberton Kington Blackpole Neight Hill Finstall Mere Green Pink Green Nineveh Bushley Martley Trueman's Heath Gallows Green Wyre Piddle Riverside Cobbler's Corner Titton Swinesherd Shernal Green Ashfield Teddington Hands Pinvin Hartlebury Common Chapman's Hill Beoley Church Lench Hillhampton Tanwood Guarlford Fladbury Leapgate Boreley The Lakes Kidderminster Willow Green Sutton Farm Copyholt The Hook