Education Marketing in Watchgate

Get in touch

Education Sector Advertising in Watchgate

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Watchgate but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in LA8 9

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Watchgate (Cumbria)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Swinside Cowgill Silloth The Green Sunny Bank Keekle Newby West Pardshaw Hall Barton Sunbiggin Pategill Coalfell Askham Newbiggin Low Moresby Asby Matterdale End Lee Houses Barbary Plains Brackenthwaite Laversdale How Woodrow Nepgill Newby Head Millness Thornthwaite Rosside Prizet Tebay Scarness Garth Row Kirkby Stephen Bardsea Green Staveley Low Nibthwaite Scales Murton Beckhouse Halfpenny Kilnhill Forest Head Lamonby Saltcoats Townhead Little Urswick Eaglesfield Roadhead Cleator Nethertown Kirkland Guards Stone House Old Tebay Cardurnock Melmerby Langrigg Western Bank South Ulverston Nether Wasdale Cartmel Fell Siddick Great Easby Pooley Bridge Thrushwood Plasketlands Boot Grinsdale Great Corby Goat Whasset Hutton Row Sand Side West Silloth Backbarrow Witherslack Mountain View Bewaldeth North Row Bouth Troutbeck Flimby Rottington Papcastle Bowness-on-Windermere Four Lane Ends Cat Bank Cumdivock Hackthorpe Ewanrigg Stank Roose Gate Oxenholme Greenholme Middlesceugh Hall Senna Stone Raise Boltonfellend Sebergham Foulbridge Hartbarrow Langton North Side Hutton Seatle Lowther Castletown Great Strickland Salt Coates Cowan Head High Oaks Catholes Natland Southernby Keld Brackenber Abbotsmead High Ireby Scout Green The Hill Southerfield Slack Head Outcast Arrowthwaite Chapels High Whinnow Albyfield Grizebeck Wreay Elterwater Bowscar Thackthwaite Seaton Foxfield Wythop Mill Howbeck Little Corby High Waverbridge Row Arnside Greenside Calder Bridge Burnhill Roose Staffield Nether Welton Hazelslack Newlands Kentmere How Middletown Santon Bridge Corkickle Gatesgarth Kirksanton Grizedale Highlaws Castlerigg Rusland Cross Eden Mount Branthwaite Wilton Dufton Nook Aughertree Unthank Kirkby-in-Furness Aldoth Aiketgate Westnewton Edenhall Troutbeck New Rent Gilsland Frizington Scalebyhill Tirril Allonby Ormathwaite Wasdale Head Ludderburn Midgeholme Raby Grayson Green Walby Haverthwaite High Water Head Hutton Moor End Low Crosby Clawthorpe Skitby Thornby Pica Winskill Rowrah Spark Bridge Moor Row Warnell Bampton Ruckcroft Winster Hesket Newmarket Orthwaite Strawberry Bank Harras Wath Brow Oakshaw Ford Cumrew Lambfoot King's Meaburn Mains Waterhead Smithfield Longrigg Swallohurst South Newbarns Hincaster Milton Barugh Dacre Haws Bank Beck Houses Gleaston Tarnside Watermillock High Lorton Crossgates Broughton Moor Sandford High Wray Hall Waberthwaite Garsdale Head Crosslands Calder Green Quarter Strands Wetheral Cumwhitton Thickholme Drigg Satterthwaite Whitbarrow Bullgill Warcop Ploughlands Warwick Bridge Hindpool Wath Dykesfield Gamelsby Thwaite Flat Colthouse Whitbarrow Village Moor Row Swathwaite Head Parkgate Aikton Barclose Kingstown Row Haltcliff Bridge Kirkbampton Great Urswick Wreaks End Broughton in Furness Droomer Kingside Hill Millbeck Lady Hall Eveninghill Westfield Broughton Cross Water Garth Nook Colton Heggerscales Buckabank Stanthwaite Braithwaite Sandwith Newtown East Causewayhead Reagill Ackenthwaite High Nibthwaite Ousby Newland Risehow Dalton Barrows Green Waverbridge Uldale Edentown Prospect Blitterlees Great Orton Brockleymoor Winder Stripes Gillbank Beckces Metal Bridge Sadgill Little Strickland Catlowdy Longlands Longpark Mansriggs Bootle Low Borrowbridge Culgaith West Causewayhead Mosser Oughterside Keisley Hayton Whicham Brampton Greengill Laithes Baggrow Lowgill Whelpo Hyton Ghyll Head Storth Mite Houses Mockerkin Heathwaite Hartley Scotby Temple Sowerby Newtown Little Langdale Ulpha Wampool Bolton Wood Lane Threapland Chapel Stile Kendal Water Yeat Blagill Stonethwaite Bleatarn Force Mills Glen Dowlin Leece Haile Brough Sowerby Dundraw Langwathby Scar Head Stapleton Maryport Dubwath Kirkland Mirehouse West Kingmoor House Low Braithwaite Mosser Mains St Bees Holker Garsdale Browtop Seatoller Dale Mill Side Heggle Lane Burgh by Sands Brigham Shoregill Watendlath Staveley-in-Cartmel Park Head Kearstwick Bowston Nentsberry Threlkeld Bushfield Near Sawrey Martindale Sandylands Wigton Penruddock Kirkby Lonsdale Parton Motherby Milton Holmwrangle Gullom Holme Ruleholme Friars' Ground Haresceugh Allithwaite Birkby Finsthwaite Pelutho Salkeld Dykes Raughton Powter How Nether Row Weasdale Heron Hill Winton Flakebridge Tarraby Woodhouses High Longthwaite Monk Moors Port Carlisle Bomby Sprunston Linstock Ormsgill Longcroft Kirkby Thore Hewer Hill Prior Rigg Pennington Bransty Kirkland The Flatt Smardale Milburn Hallgarth Thursby Burneside Soulby Great Musgrave Grange-over-Sands Greystoke Dalton-in-Furness Great Blencow Kirkhouse Maulds Meaburn Millthrop Galligill Whiteclosegate Barrow Island Anthorn Hayton Corney Braystones Waitby West Curthwaite Broughton Mills Crosthwaite Waterside Newtown Appleby-in-Westmorland Grasmere Sleagill Mirehouse East Laversdale Lane Cockermouth Sedbergh Millholme Hallow Bank Portinscale Legburthwaite Kirkborough Cotehill Brothybeck Scotsdike Cardew Fell Side Scuggate Crosby Garrett Newton Arlosh Aikhead Plumpton Head Ravenstown Kelsick Newtown of Rockcliffe Lupton High Hesket Woodhouse Brownber Rosewain Carlisle Whitbeck Raughton Head Long Marton Seathwaite Newbarns Oughterby Langrigg West Woodside Scarrowhill Stanger Easton Netherton Garden Village Mallsburn Town Bank Woodland Holme Mills Wolsty Rampside Garlands Torver Moat Watchhill Low Row Tower Wood Lowick Green High Braithwaite Brough Dendron Isel Highbridge Townhead Leadgate Plumptonfoot Lea Yeat Calvo Hoff Corby Hill Roger Ground Carleton Hall Dunnerdale Chapelburn Unthank End Bowness-on-Solway Biglands Crosby-on-Eden Hampsfield Mosedale Middleton Croftlands Low Cotehill Drumburgh Rockcliffe Cross Raise Holme St Cuthbert Brocklebank Ferney Green Marton Little Clifton The Howe Todhills Beacon Hill Low Wood Bridekirk Morton Howgate Thurstonfield Buttermere Levens Vickerstown Blennerhasset High Seaton Silecroft Shopford Great Ormside Tallentire Rosley Bank End Lower Hawthwaite Allerby Faugh Crook Colt Park Fothergill Roosebeck Cartmel Barugh Kirkbride High Hill Mungrisdale Warwick-on-Eden Old Carlisle Dovenby Deepthwaite Moss Side Annaside Gaitsgill Beanthwaite Townhead Bassenthwaite Nenthead Kinkry Hill Kirkcambeck Grisdale Lyneholmeford Blackwell Casterton Kaber Beckermet Eccle Riggs Ambleside Aikrigg Moorhouse Yanwath Lowick Bridge Whitrigglees Barbon Sowerby Row Penrith Thornthwaite Banks Flookburgh Borwick Rails Middleton Place Burrells Coupland Studholme Parkside Sleetbeck Doddick Beetham Mansergh Carleton Moorthwaite Rowe Head Arrad Foot Newby North Dykes Summerlands Bowderdale Beck Fell End Briar Rigg Haggbeck Tarns Brigsteer Blackbeck Castle Carrock Cautley Hole Edderside Drybeck Moorclose Fenton South Stainmore Steel Green Greenscoe Moorhouse Bigrigg Hardendale Low Geltbridge Ickenthwaite Selside Thwaite Moss Bardsea Rowell Townhead Tummer Hill Westmoor End Lessonhall Little Braithwaite The Common Towcett High Walton Bleatarn Bolton Low Houses Waberthwaite Glasson Middleshaw Ainstable Scaleby Hilton Kells Wiggonby Flitholme Little Blencow Eskdale Green Helton Brampton Rheda Park Cark Beckbottom Seascale Sedgwick Brownrigg Parsonby Lockhills Crooklands Clappersgate Whitehaven Soulby Newland Bottom Crosscrake Cockley Beck Sandwick Boltongate Little Asby Yearngill Bayles Watchgate Sampool Orton Rigg Burnrigg Crosby Villa Raisbeck Felldyke Berrier Colby Lane Head Bleachgreen Bandrake Head Skiprigg Lakeside Dalston Newbiggin Sandwith Welton Field Broughton Clifton Dykes Butterwick Hurst Mawbray Arkleby Caldbeck Brownrigg Lindale Old Town Waverton Wescoe Longburgh Low Knipe Common End Ruthwaite Broughton Beck Town End Moorend Fletchertown Newbiggin Rydal Oxen Park Stainton Stainburn Seathwaite Fingland Brunstock Sunbrick Greystoke Gill Hopebeck Bewcastle Barepot Kidburngill Newtown Brackenlands Lindal in Furness Thwaite Head Branthwaite Clifton Standingstone Low Biggins Unthank Durdar Lanercost Ponsonby Beckfoot Wall End Houghton Stubble Green Skelton Bowland Bridge Woodend Sellafield Downfield Low Hesket Blackdyke Dent Harraby Gawthrop Firbank Aspatria Coniston Renwick Meathop Upper Denton Lowca Hutton Roof Gatebeck Bridgefoot Dockray Great Crosthwaite Park Broom Gilgarran Underbarrow Moss Side Brisco Endmoor Marthwaite Knock Greenbank Nenthall Bowmanstead Canal Foot Greysouthen Workington Market Brough Eamont Bridge Shap Hoskethill Hetherside Far Arnside Kents Bank Gilcrux Belah Cunsey Beck Head How Blackford Millom Harker Marsh Cummersdale Arnaby Walton Seaville Botcherby Beck Side Little Bampton Hutton End Mealrigg Wythburn Greenodd Burtholme Wharton Penny Bridge Stainton Calthwaite Hawcoat Little Salkeld Egremont Ayside Hubbersty Head Keswick Greengarth Hall Glasson Rooking Rannerdale Homewood Warwicksland Lazonby Plantation Bridge Little Arrow Wetheral Pasture Windermere Arlecdon Low Row Blindcrake Townfoot Slack Ireby Newby East Plumbland Barber Green Longtown Wordsworth Terrace Kirkandrews-on-Eden Newbiggin Wallthwaite Patton Bridge Sweetholme Stockdalewath Whitrigg Littlebeck Rosgill Carr Bank Irton Harriston Lenacre Rosebank Carleton Hall Garrigill Southwaite Cocklakes Cumwhinton Irthington Briery Towngate Applethwaite Beckfoot Swarthmoor Skelsmergh Little Orton Force Forge Wellgill Green Bank Roachburn Torpenhow Dunnerholme Little Musgrave Mealsgate Cargo Croglin Tindale Wetheral Shield Lamplugh Morton Tottlebank Branthwaite Edge Great Salkeld Birkthwaite Abbeytown Scales Grange Fell Aglionby Skelwith Bridge Town End Gosforth Patterdale Ulcat Row Wellington Dearham Armathwaite Helbeck Unthank Coulderton Down Hall Hale Low Lorton Wood Broughton Hall Glenridding Kelleth Loweswater Thackthwaite Rickerby Gaisgill Longdale Cotes Crackenthorpe Great Broughton Fell Foot Alston Carleton Brackenthwaite Stanwix Beckfoot High Scales Parton Newton Reigny Croasdale Brow Edge Ullock Pallaflat Upperby Knotts Oldwall Fair Hill Garnett Bridge Whale Duddon Bridge Oddendale Hensingham Kirkbarrow Baycliff Rookby Broad Oak Scales Embleton Soutergate Santon Ellenborough Raffles Grassgarth Willow Holme Salta Boustead Hill Shawfoot Dowbiggin Bonning Gate Morland Cleator Moor Hutton Roof Kentrigg Bampton Grange Brackenthwaite Kirkland Orton Bromfield Crosby Sockbridge Three Bridges Grange Greenrow Pardshaw High Harrington Yottenfews High Row Kirklinton Hawkshead Hill Blencogo High Cark Crewgarth Askam in Furness Scaws Low Newton Westlinton Millhouse Hethersgill Scales Howgill North Stainmore High Side New Hutton Brigflatts Roughsike Burnbanks Barrow-in-Furness Cardewlees Gawthwaite Milnthorpe Newbiggin Clickem Hall Santon Newby Bridge Rosthwaite Catterlen Howtown High Sellafield Harrington The Lound Mirehouse Knipe Fold Currock Gamblesby Kiskin Mossbay Nateby Ivegill Holme Preston Patrick Outgate Burton-in-Kendal Cliburn Glassonby Head Crag Biggar Ings Moresby Parks Winscales Low Walton Town Head Wood Gate Low Seaton Busk Crosscanonby North Scale High Biggins Newbiggin-on-Lune Church Brough Longthwaite Blawith Heversham Longsowerby High Side High Casterton Uppertown Far Sawrey Great Clifton Powhill Ulverston Ravenstonedale Old Hutton Dale Bottom Boothby Blencarn Roosecote Hallthwaites Hycemoor Meal Bank North Walney Redmain High Cunsey Plumpton Aldingham Rockcliffe Brougham Dragley Beck Thornhill New Mill Talkin Little Loughrigg Highmoor Ellonby Stair The Nook Dunnerdale Ennerdale Bridge Hornsby Gate Beck Wythop Grayrigg Hallbankgate Knowefield Longdales Harker Croslands Park Holmrook Red Dial Heads Nook Nealhouse Kirkoswald Docker Sandside Westward Belle Vue Chestnut Hill Outhgill Bradley Whitrigg Carwinley Red Hills Easton Birkett Mire Leasgill Skelton Wood End Hunsonby Nunclose Barras Thomas Close Wreay Bridgend Newtown Newbiggin Roundthwaite Newton Rigg Salterbeck Galemire Mintsfeet Bow Kershopefoot Scilly Bank Skirsgill Deanscales Hartsop Bolton Deepdale Troutbeck Bridge Great Asby Hornsby Micklethwaite Blackbank Mossedge Loppergarth Newton Sour Nook Stainton with Adgarley Brigham Stainton Quality Corner Broadwath Woodville Row Brow High Bankhill Etterby Crosby Ravensworth Station Hill Helmside Allenwood Longrigg Angerton Shire Skinburness Dunningwell Bolton New Houses Parkhead Sunderland Bothel Hawkshead Wetheral Plain Baldwinholme Sandale Distington Ireleth Beaumont Crookdake The Sands Killington New Cowper Farleton Denton Holme Newton-in-Cartmel Camerton Oulton Burthwaite Thrimby High Newton Chalkfoot Pool Bank Gilwilly Dean Goodyhills Brandlingill Melkinthorpe Wheyrigg Millgillhead Yarlside Little Ormside Oak Bank Haverigg Skirwith Heaning Greenwell Storrs Johnby Rusland Low Whinnow Farlam Penton Little Broughton East Curthwaite Caldewgate Plumgarths Mellguards Far End Paradise Ravenglass Monkhill Hawksdale Roa Island