Education Marketing in Millington Green

Get in touch

Education Sector Advertising in Millington Green

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Millington Green but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in DE6 3

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Millington Green (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Aston Lightwood Ashford in the Water Nether Chanderhill Knockerdown Duckmanton Darley Dale Alfreton Fallgate Brimington Rise End Crowden Churchtown Rose Hill Carsington Duffield Codnor Breach Coplow Dale Sheldon Parkhouse Green Doehole Temple Normanton Calke Toadhole Furnace The Leys Nuttals Park Doveridge Combs Marlpool Ticknall Bullhurst Hill Stanfree Brookfield Bretton Greenhillocks Bridgeholm Green Cockyard Hollingwood Estate Cubley Common Mercaston Williamthorpe Nether Booth Owlcotes Mackworth Far Laund Rowthorne Bolehill Foremark Pilsley Higher Gamesley Swanwick Barber Booth Ambergate Rylah Staden Brindwoodgate Duffieldbank Calow Elton Edensor Bradley Killamarsh Millers Green Tissington Hangingbridge Tansley Smithy Houses Findern Allestree High Peak Junction Old Dam Holmewood Hulland Moss Weston Underwood Park Nook Hilcote Ollerbrook Booth The Holmes Hasland Furness Vale Over Haddon Woodseats Poolsbrook Matlock Bridge Aldercar Hayfield Somercotes Church Wilne Lower Gamesley Nithen End Matlock Bath Coton Park Birley Lullington Pomeroy The Brushes Lodge House Surface Mine Oaks Green Nether Sturston Boothgate Mickley Westhouses Marston Montgomery Langley Mill Ironville Whittington Moor Palterton Leaden Knowl Over Burrows Smalley Common Darley Bridge Shipley Common Eagle Tor Brockhurst Longlane Aldwark Morley Park Twyford Trusley Padfield Clay Mills Batham Gate Shipley Hockerley Great Wilne Upperwood Swadlincote Dalebank Calver Low Malcoff Oxcroft Hollington Grove Porterhouse Youlgreave Litton Brook Bottom Cross o' th' hands Bacon's Spring Sawley Crich Carr Rosliston Taxal Cock Alley Cowlow Shatton Biggin Holmgate Heathtop Taddington Egstow Beeley Somersal Herbert Brushfield Dale Abbey Markham Vale Bowshaw Baslow Matlock Cliff Cowhill Ashgate Wash Old Glossop Wyaston Oversetts Hillclifflane Lydgate Birch Vale Hilton Bradbourne Shirley Mount Pleasant Wheatcroft Ballidon Lowgates Golden Valley Wirksworth Moor Flagg Leadmill Ogston Littlemoor New Sawley Allenton Langley Common South Wingfield Pikehall Hill Top Bridgehill Churchbalk Darley Abbey Cinderhill Plaistow Green Plaistow Little Longstone Edlaston Shirebrook Sinfin Dale End Blackbrook Stanton Dunsa Sutton Scarsdale Dalbury Pentrichlane-end New Bolsover Morton Carr Vale Walton Waldley Radbourne Common Higher Crossings Brailsford Green Bakestone Moor Stanton Gate Breadsall Ripley Hallfield Gate Higham Ambaston Trentlock Normanton Foolow Upper Town Coal Aston Little Hallam Mount Pleasant Whaley Thorns Conksbury Bolsover Woodhouse Tunstead Milton Crich Winster Summerwood Top Moorfield Hopton Netherseal Stanley Common Hilltop Pilhough Heathcote Middlecroft Stone Edge Chapel Milton Fenny Bentley Hundall Pinxton Two Dales Deepclough Middleton Farlands Booth Yeaveley Little Hucklow Lea Thurvaston Culland Northwood Ravensnest Hollins Atlow Hollingwood Lumsdale Press Stanton by Bridge Palmer Moor Froggatt Corbriggs The Forties Woodlinkin Rowland Wingfield Park Holestone Hulland Ward Thornhill Heanor Gate Wakebridge Rowarth Blackwell Kilburn Newtown Whitehough Risley Smithfield Street Lane Morley Smithy Cokhay Green Heath Arkwright Town Willington Hatton Shottle Birdholme King's Newton Starkholmes Sparrowpit Dronfield Woodhouse New Whittington Glapwell Hobroyd Wensley Netherthorpe Denby Common Upper Padley Foston Upper Loads Old Whittington Curbar Warmbrook Parsley Hay Littleover Butterley Osmaston Newlands Slaley Priestcliffe Ashover Hay West Handley Farley Smithy Moor Charlestown Cartledge Hepthorne Lane Hollins Green Apperknowle New Mills Grassmoor Heanor Hardwick Wood Stoke Nether Handley Spitewinter Scarcliffe Washgreen Hardwick Sudbury Oxcroft Estate Fernilee Short Heath Bakewell Shelton Lock Canholes Gamesley Crewton Longcliffe Spancarr Over Leigh Hillstown Gowhole Openwoodgate Ashleyhay Riber Upper End Gorsey Leys White Moor Gorseybank Bowden Head Simmondley Heath End Shardlow Upper Newbold Ridgeway Moor Pilsley Green Denby Village Eastmoor Holmesfield Upper Booth Bradwell Hills Nether Loads Nether Padley Little Hayfield Harper Hill Matlock Bellevue Ashopton Pleasley Newton Solney Clifton Newhall Peak Dale Nether Burrows Church Town Congreave Codnor Barrow Hill Caldwell Burntheath Spitalhill Mapperley Rumbling Street Church Broughton Denby Bottles Winsick Bolsover Upper Biggin Steeple Grange Waingroves Repton Limekiln Field Ladygrove Bubnell Matlock Green Hearthstone Oxton Rakes Dicklant Owler Bar Hague Bar Hales Green Holymoorside Brough Walton-on-Trent Horsley Woodhouse Edale Dinting Vale Cressbrook Bullbridge Cotmanhay Stockley Kirk Hallam Hallowes Matlock Bank Chevinside Pleasley Vale Ingmanthorpe Alton Cotes Park Cropper Potter Somersal Melbourne Stonebroom Weston-on-Trent Peasehill West End Etwall Common Langwith Junction Cromford Eyam King Sterndale Idridgehay Parwich Horwich End Lower Kilburn New Brimington Cherrytree Hill Bankwood Gate Higher Buxton Milton Bretby Dethick Annwell Place Birleyhay Lower Pilsley Tupton Norbury Elmton Lee Head Chinley Head Torr Top Newbold Shottlegate Upperthorpe Breadsall Hilltop Quarndon Mickley Linton Heath Spinkhill Pentrich Bramley Whaley Dove Holes Hope Chunal Gallows Inn Wilmorton Acre Ridge Estate Birchover Dove Head South Normanton Lane Head Arthurs View Eckington Glossop Church Hill Alsop en le Dale Upper Birchwood Belph Boythorpe Higher Chisworth Moorend Great Hucklow Larklands Higher Dinting Longfordlane Creswell Newbold Moor Great Longstone Townend Dowry Yeldersley Hollies Uppertown West Hallam Brassington Fallinge Calver Sough Grindsbrook Booth Handley Dalbury Hollow Bridgemont Sheepbridge Church Gresley Upper Hartshay Linton Barrow upon Trent Troway Spondon Perryfoot Emmett Carr Lane Ends Wessington Barton Blount Upper Town Belper Highgate River's Vale Loscoe Slackhall Harehill Chinley New Horwich Hassop Shuttlewood Coxbench Freebirch Holmley Common Chesterfield Rowsley Hammersmith Moorwood Moor Matlock Dale Newton Stenson Blackbrook Whitfield Park Lower Midway Crowdicote Spital Sapperton Tideswell Woodnook Wardlow Hardstoft Snape Hill Smalldale Hady Ault Hucknall The Bungalows Shaw Upper Langwith Castle View Whitwell Common Borrowash Hatton Fields Leam Riddings West Edge Long Duckmanton New Houghton Wilday Green Little Eaton Inkersall Barlborough Compton Common Side Hazelwood Hemming Green Greenwich Radbourne Wardlow Mires Osmaston Tetron Point Danesmoor Kedleston Quarndon Common Marston on Dove Marsh Lane Smalley Green Etwall Alkmonton Ireton Wood Peak Forest Pride Park Woodthorpe Henmoor High Cross Bank Sterndale Moor Holmesdale Stony Houghton Millington Green Makeney Belper Lane End Dale Moor Grindlow Sutton on the Hill Bridge End New Zealand Darley Hillside Unstone Green Windley Overseal Stretton Whitehough Head Farnah Green Tomthorn Park Head Hodthorpe Chapel-en-le-Frith Mickleover Moorhall Hathersage Booths Smalldale Old Matlock Derby War Memorial Village Over End Boylestone Edale End Hathersage Hillcross Sunny Hill Wigley Glutton Bridge Ilkeston Junction Shireoaks Chaddesden Inkersall Green Clowne Osleston Hargate Hill Nether Heage Wingerworth Coddington Lees Lower Crossings Grangemill Stanley Litton Mill Brookside Kniveton Buxton Buxworth Mount Pleasant Draycott Bradwell Little Chester Cowers Lane Milford Doe Lea Calver Nether Green Stanton in Peak Ashbourne Northedge Netherthorpe Old Brampton Great Cubley Alvaston Woolley Moor Ridgeway Aston Heath Low Leighton New York Cowley Windmill Hare Edge Lower Thurvaston Commonside Thorpe Brightgate Thurvaston Harlesthorpe Greenside Stoneyford Nether End Horsley Burnaston The Elms Offerton Elvaston Gosforth Valley Upper Hackney Eaves Knoll Alport Clay Cross Bargate Spout Boulton Earl Sterndale Holbrook Roston Mercaton Tintwistle Biggin Turnditch Stanhope Bretby High Lee Buckland Hollow Mill Green Dimple Flaxholme Whaley Bridge Rawson Green Burbage Newhaven Hargatewall Egginton Common Snitterton Pilsbury Castle Gresley Mapleton Chellaston Scropton Morleymoor Norwood Newgate Goseley Dale Castleton Whitwell Penny Green Farhill Oaker Calow Green Leabrooks Codnor Gate Blackwell The Gutter Stainsby Common Coldeaton Mugginton Cowdale Priestcliffe Ditch Fritchley Unstone Swarkestone Broadholm Chisworth Bamford Brimington Common Hollington Bolehill Calton Lees Tansley Knoll Middle Handley Harpur Hill Callow Breckend Stanton-by-Dale Monyash Aston-on-Trent Oakwood Ashgate Hardstoft Common Millers Dale Lower Dinting Hull End Warrencarr Kelstedge Kirk Ireton Ockbrook Marehay Smisby Heage Kirk Langley Cutthorpe New Stanton Tibshelf Abney Godfreyhole Shepley Street Brand Side Slack Shirland Ilkeston Barlow Hadfield Ible Muggintonlane End Monsal Head Mastin Moor Idridgehay Green Hidebank West Broughton Staveley Pear Tree Little Bolehill Breaston Wormhill The Park Longford Old Tupton Summerley Milltown Alderwasley Hartington Newmarket Yeldersley Unthank Upper Midway Litchurch New Smithy Lilypool Hill Somersal Brailsford Ladmanlow Bramley Vale North Wingfield Dronfield Coton in the Elms Oakerthorpe Lower Birchwood Egginton Common Side Stanton Lees Sinfin Moor Thulston Pilsley Brockwell Brampton Ednaston Hulland Village Grindleford The Flourish Tinkersley Ingleby Broadmeadows Milehill Friden Cross Hill Holbrook Moor Riddings Overton Stoneheads Morley Swathwick Ridgeway Ashover Boylestonfield Snelston Common Hallam Fields Tapton Nether Moor Nether Biggin Loundsley Green Burrfields Tunstead Woolley Boulton Moor Sleet Moor Thornsett Bagshaw Moravian Settlement Horsleygate Robin Hood Codnor Park Markeaton Shacklecross Pratthall Hartshorne Aston Snelston Long Eaton Renishaw Toadmoor Holloway Stonegravels Sandiacre Butterley Westthorpe Middleton Little Cubley Whitfield Hognaston Lower Hartshay Astwith Dunston Ford Peakley Hill Langley Chelmorton Brackenfield Langwith Millthorpe Crowhole Rodsley Sawmills Charlesworth Wadshelf Woodville St Augustines Woodhead Bonsall Derby Stoney Middleton Wheston Bole Hill Scotches Smalley Pye Bridge Crist Stainsby Whatstandwell Longway Bank Wirksworth Slatepit Dale