Education Marketing in Bamville Wood

Get in touch

Education Sector Advertising in Bamville Wood

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Bamville Wood but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in AL5 1

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Bamville Wood (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Oxhey Cumberlow Green Wymondley Bury Thundridge Northchurch Snow End Childwick Bury North Mymms Meesden Brickendon Peters Green Gustard Wood Sarratt Bottom Wigginton Bottom Kelshall St Ibbs Boxmoor King's Walden Brookmans Park Great Gaddesden Titmore Green Southern Green Rush Green Amwell Rusling End Chapmore End North Watford Bishop's Stortford Shootersway Birch Green Buntingford Langley End Wilstone Green Shenleybury Barley Hoo End Chorleywood West Crabbs Green Wadesmill Hertford Batford Green End Barkway Flamstead Ayot Green Much Hadham Green Tye Brent Pelham Cadwell Cupid Green Colney Street Barwick Ford Thorley Houses Potters Bar Nomansland Sherrardspark Cheapside Walkern Barleycroft End Croxley Green Bullen's Green Ringshall Sandridge Piper's End West Watford Newnham Clothall Walnuttree Green Hay Green Welham Green Aston Breachwood Green Bramfield Walsworth Hertingfordbury Hadham Cross Upwick Green Bayford Cole Green Tring Wharf Maple Cross Tyttenhanger Moneyhill Ashbrook Broadoak End Rooks Nest Essendon Bygrave Hailey Lucas End Pimlico Todd's Green New Town Epping Green Napsbury Park Two Waters Pine Hurst Peartree Reed End Rickmansworth Welwyn Garden City East End Green Woodhall Harmer Green South-end Astrope Napsbury St Margarets Bovingdon Jockey End Digswell Chipperfield Burge End Puttenham Nettleden Braughing Friars Brook End Whempstead Hudnall Corner Radwell Westwick Row Green End Haldens Lilley Nuthampstead Nasty Broadwater Norton Dassels Gilston Park Hunsdon Chapel Croft St Julians Elstree Rucklers Lane Cromer Slip End Smith's End Hastoe Digswell Park Old Hatfield Newgate Street Frogmore End Frogmore Watford Heath Cow Roast Stocking Pelham Borehamwood Fishers Green Bedmond Youngsbury Hudnall Wellpond Green Hatfield Garden Village Bengeo Chaulden Clapgate Bragbury End Whippendell Bottom Old Knebworth Mackerye End Redcoats Green West Hyde Nash Mills Sopwell Felden Great Munden Wareside Marshmoor Newhall Green Jersey Farm Northaw Waltham Cross Langley Old Hall Green Letty Green Marshalls Heath St Ippolyts Friar's Wash Wigginton Chorleywood Bottom Kings Langley Turnford Ellenbrook Barwick Patient End Stapleford London Colney Tewin Wood Frithsden The Ryde The Swillett Porter's End Wyddial Ayot St Peter Trims Green Holywell Church End Mill End Markyate Kettle Green Belsize Ardeley Rableyheath Norcott Hill Standon Pin Green Buckland Ridge St Stephens Lower Woodside Carpenders Park Black Green Dudswell Great Wymondley Little Heath Rye Park Gorhambury Hogpits Bottom Aldenham Fields End Latchford Church End Roestock Garston Damask Green Northaw Valley Smallford High Leigh Lower Green High Cross Wildhill Welwyn Church End Cottered Ickleford Flaunden Bury Green Little Almshoe Park Street The Rookery Bulstrode New Mill Perry Green Westmill Woodside Hockerill Lincoln Hill Meriden Gadebridge Kingswood The Frythe Codicote Bushey Newsells Redbourn Furneux Pelham Hebing End Poynders End Oxlease Little Gaddesden Marshalswick Highfield Green Street The Node Hunsdonbury Bamville Wood Sacombe Green Coleman Green Widford Baker's End Hammond Street Kimpton Perry Green Darley Hall Roe Green Wilstone Presdales Blackmore End Hook's Cross Easthall Lower Green Ashwell End East End Broad Colney Staines Green Cherry Green Childwick Green South Oxhey Weston Tea Green Park Corner Handside Stanstead Abbotts Thorley Wash Shilley Green Chipping Hall Grove Batlers Green Lea Valley Warren's Green Letchmore Heath Colney Heath Sarratt Symonds Green Wormley West End Tonwell Great Hormead Royston Wallington Patchetts Green Lower Titmore Green Sacombe Water End Levens Green Redbournbury Bucks Hill Broadgreen Wood Gravesend Leasey Bridge Broken Green Moor Park Hadham Ford Little Offley Bower Heath Dane End Cokenach Church End Dancers Hill Bulbourne The Heath New Greens Digswell Water Bennetts End Graveley Hatfield Hyde Therfield Hunton Bridge Rushden South Mimms Roe Green Deacons Hill Puckeridge Wheathampstead Datchworth Green Old Town The Folly Tewin Nether Street Thorley Street Little Wymondley Roe End Shenley Chells Manor Watton at Stone Heronsgate Cheverell's Green High Wych West Leith Holdbrook Clay End Puttock's End The Willows Hammerfield Hemel Hempstead Tring Waterdale Woollensbrook Cheshunt Tolmers Pirton Bassus Green Potten End St Paul's Walden St Albans Hexton Mill Green Tower Hill Poplars Frogmore Aldbury Stanborough Batchworth Heath Datchworth Whitwell Townsend Rosedale Chandler's Cross Hickman's Hill Hare Street Rush Green Benington How Wood Potters Crouch Sergehill Spellbrook Birchwood Burnham Green Gilston Caldecote Hill Shephall Oakfield Westland Green Adeyfield Wakeley Leverstock Green Cuffley Westbrook Hay Counters End Hertford Heath Wood End Bentley Heath Newtown Bozen Green Fleetville Charlton Batchworth Sandon Gubblecote Standon Green End Cradle End Kemprow Throcking Eastbury Ballingdon Bottom Hinxworth Wormleybury Broxbourne Water End Old Bricket Wood Hatching Green Hoddesdon Ganwick Corner Bury Green Gosmore Nobland Green Willian Little Berkhamsted Bedwell Bury End Redhill Ayres End Eastwick Babbs Green Flamstead End Corner Hall Woodcock Hill Rossway Park Luffenhall Round Bush Cold Christmas Trowley Bottom South Hatfield Burn's Green Hitchin Hill Oaklands Mardleybury Woolmer Green Cooper's Green Nup End Green Sawbridgeworth Hay Street Colliers End Chorleywood Purwell Helham Green Long Marston Hitchin The Camp Bourne End Chells Hartham Abbots Langley Woodside Ashwell Labby Green Berkhamsted Sunnyside Grovehill Paynes End Apsley Nast Hyde Hall's Green Holwell Washall Green Panshanger Lemsford Ware Ansells End The Folly Kinsbourne Green Moor Green Temple End Allen's Green Little Tring Westmill Fiddler's Hill Great Offley Radlett Micklefield Green Bendish Chiswell Green Watford Daw's End Temple Dinsley Ley Green Leavesden Green Monks Green Warners End West End Piccotts End Churchgate Anstey Pouchen End Kitts End Reed Hatfield Green Street Bushey Heath Clothall Common Harpenden Knebworth Appspond Sleapshyde Harpenden Common Spitalbrook Munden Bernards Heath Bell Bar Venus Hill Aspenden Shaw Green Green End Little Hormead High Cross Aston End Upper Dunsley Ayot St Lawrence Braughing Great Amwell Bricket Wood Little Hadham Smug Oak Albury End Well End Wandon End Tylers Causeway Patmore Heath Green End Bromley Letchworth Bull's Green Codicote Bottom Haultwick Cromer Hyde Loudwater Langley Bottom Snailswell Mill End Thorley Pottersheath New Ground Swanley Bar Shaftenhoe End Mangrove Green The Flints Tringford Preston Paradise Stevenage Green End Driver's End Albury Caldecote Goff's Oak Waterford Winkwell Langleybury Wormley Howe Green Danesbury Baldock Cockernhoe Commonwood Painter's Green Hare Street