Education Marketing in Polstead

Get in touch

Education Sector Advertising in Polstead

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Polstead but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in CO6 5

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Polstead (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Mill Street Creeting Bottoms Kelsale Parliament Heath Finningham Ringsfield Common Lattinford Hill Racecourse Little Cornard Great Bradley Hintlesham Levington Needham Market Little Stonham Priory Green Stratford St Mary Stonham Aspal Sapiston Carlton Meeting Green Butley Low Corner Annis Hill Easton Green Thrandeston Brandon Dennington Cranmer Green Ford's Green Theberton Kirton Redgrave Bucklesham Sudbury Sudbourne Earl Soham Ilketshall St Lawrence Farnham Grinstead Hill Stone Street Chattisham Falkenham Sink Barnardiston Maypole Green Great Saxham Mells Mile End St Cross South Elmham Bowbeck Walpole Troston Wickham Market Lakenheath Great Glemham Kenny Hill Wattisfield Mill Green Owl's Green Bardwell East Green Willingham Upper Town Gromford Sutton Debach Swan Green Boyton Sproughton Wetherden Bures Green Rendlesham Denham Weybread Street Rendham Barley Green Bromswell Heath Pitcher's Green Earl's Green Bacton Green Stowupland Wattisham Chediston Green Sibton Green Euston Drinkstone Green North Warren Hagmore Green Chilton Street Oakley Poslingford Corner Rooksey Green Otley Bottom Wick's Green Tuddenham Forward Green Cattawade Babel Green Flixton Tannington Place Offton Hundon Dennington Corner Collipy's Green Stubbing's Green Reydon Hinderclay Little Whittingham Green Chickering Dunwich Cowlinge Cobblers Corner Gisleham Chilton Framsden Worlingworth Sternfield Denham Green Lidgate Church End Barnham Goddard's Corner Apsey Green Polstead Heath Brundish Street Martlesham Heath East Bergholt Chelsworth Sweffling Hemp Green Crownland Larks' Hill Clopton Green Blyford Buxhall Cuckoo Green Toad Row Cross Green Stoke Ash Playford Leavenheath Crowfield Green Great Blakenham Colton Aldeburgh Lady's Green Haughley Needham Street Athelington Benhall Street Lower Raydon Priory Heath Saxtead Bottom Herringswell Workhouse Green Ilketshall St Andrew Yaxley Harkstead Thurston Planche Groton Barking Tye Button Haugh Green Lower Common Woodside View Carlton Colville Whitestreet Green Round Maple Withersdale Street Wangford Silverley's Green Gislingham Linstead Parva Acton Brightwell Easton Conyer's Green Gedgrave Withersfield Borley Green Kittle's Corner Upsher Green Stone Common Sutton Common Rushmere St Andrew Wyverstone Street Smallwood Green Stoke-by-Nayland High Street Harleston West Stow Little Wratting Lower Layham Lower Street Moulton Pea Porridge Green Whitton Ballingdon Martlesham Cornard Tye Upper Street Stanton Street Alderton Holywell Row Friday Street Worlingham Stradishall Campsea Ashe Badwell Ash Kenton Corner Ampton Brockford Green Brampton Street Semer Boyton End Langham Winston Holton St Mary Hadleigh Heath Wortham Ling Huntingfield Kennett End Thornham Magna Dorking Tye Eriswell Honey Tye Wattisham Stone Willisham Tye Rumburgh Birds End Trimley Lower Street Bacton Rede Barsham Flempton Redlingfield Denham Corner Hollesley Little Bradley Aldringham Metfield Common Shipmeadow Yoxford Wickham Street Barking Ufford Shotley Common Eyke Sicklesmere Woolpit Heath Shotley Gate Icklingham Broke Hall Boxted Battlies Green Clopton Green Great Common Hawstead Holbrook Freckenham Gosling Green Lower Holbrook Bungay Humble Green Little Welnetham Saxtead Little Green Stanton Dalham Melton Onehouse Great Cornard Wetherup Street Otley Ash Corner Canham's Green Saxham Street Maidensgrave Uggeshall Castling's Heath Kedington Hunston Green Shelley The Woodlands Stowlangtoft Gipping Felixstowe Ferry Wixoe Coldfair Green Culpho Willisham Lindsey Tye Snape Daisy Green Ringsfield Corner Felixstowe Hawstead Green Melon Green Wilsey Brundon Holton Saxmundham Chillesford Parkway Broad Green Woodbridge Culford Elmsett Mill Common Cransford Butley Rishangles Battlesea Green Gunton Tattingstone Rodbridge Corner Bromeswell Brockley Dorley's Corner Old Newton Blackheath Shelland Mildenhall Great Ashfield Crown Corner Bucks Horn Place Nedging Tye Thornham Parva Mill Hills Mount Pleasant Lawshall Great Welnetham Stow's Hill Hoo Rickinghall Mole Hill Mill Green Heckfield Green Tuddenham St Martin Westhorpe Frostenden West Street Tunstall Wrentham Pakefield Drinkstone William's Green Hawkedon Upper Holton Reydon Smear Wetherden Upper Town Stratford St Andrew Brantham Annesons Corner Kettleburgh Exning Waldringfield Bawdsey Bruisyard Four Ashes Burstallhill Stoke Park Ringshall Erwarton Southwold Broadway Botesdale Green Eastbridge Audley End Little Saxham East Green Denham Chimney Street Blundeston Witnesham Boyden End Boot Street Little Eriswell West End Raydon Homersfield Stanwell Green Clopton Corner Waldringfield Heath Bildeston Great Wenham Pitmans Corner Hoggard's Green Stutton Trimley St Mary Knettishall Cratfield Brettenham Church Common Ingham Cotton Water Run Mill Hole Coltsfoot Green Herringfleet Whatfield Bury St Edmunds Risby Back Street Burgate California Corton East End Poystreet Green Hollybush Corner Cross Green Timworth Long Thurlow Sowley Green Temple End Combs Ford Rushmere Lower Green Chevington Hasketon Drybridge Hill Battisford Tye Leiston Little Green Orford Dandy Corner Dennington Hall Cross Green High Street Boulge East Barton Shimpling Cookley Thorington Street St Peter South Elmham Harrow Green St James South Elmham Framlingham Bramford Clare Cockfield Wangford Bull Green Wicker Street Green Dallinghoo Long Melford Woolpit Green Brundish Brook Green Stanningfield Pound Green Swilland Little Bealings Ixworth Thorpe Sherbourne Street Wetheringsett Boardy Green Studlands Park Eye Coddenham Green Aspall Haverhill Darsham Hoxne Scotia Drift Creeting St Mary Brightwell Heath Gedgrave Hall Redisham Bridge Street Gedding Upper Weybread Walton Hestley Green All Saints' South Elmham Chapel Hill Park Gate Benacre Great Green Lowestoft Stockhold Green Shadingfield Upthorpe Great Livermere Mendham Buxhall Fen Street Sotterley Coney Weston Bramfield Weston Ditch Friston Haughley Green Burthorpe Beyton Hibb's Green Malting End Snape Watering Shottisham High Street Green Poslingford Bush Green Rougham Greenwich Hillside Monk Soham Base Green Thorpe Street Shingle Street Mendlesham Green Thorpe Green Hanchett Village Calford Green Kessingland Beach Combs Stoke-by-Clare Scotland Street Falkenham Wilde Street Great Green Stackyard Green Lindsey Blacksmith's Corner Gibraltar Pakenham Ashbocking West Row Glemsford Colchester Green Broad Green Hemingstone Rougham Green Hargrave Brockley Corner Felsham Chimswell Cook's Green Capel St Andrew Cuckoo Tye Monk Soham Green Lawshall Green Knodishall The Downs Ashfield Green Hemley Bobby Hill Worlington Somersham Westley High Street Bloodman's Corner Lackford Withermarsh Green Occold Frizzeler's Green Candle Street Cow Green Attleton Green Covehithe Hanchett End Bredfield Fen Street Wickham Street Henley Aldham Chantry Blythburgh Great Finborough Kersey Tye Thorndon Hopton Hacheston Wyverstone Green Depden Coddenham Elveden Tan Office Iken Heveningham Battisford Hartest Hessett Bentley Little London Cookley Green Dagworth California Thorney Green Mendlesham Spratt's Street Kentford Depden Green Newman's Green Ringsfield Stanway Green Hepworth Bradfield St George Roman Hill Cross Street Longfield Green Chippenhall Green Saxtead Whepstead Somerleyton Chelsworth Common Woodbridge Walk Creeting St Peter Santon Downham Marlesford Tan Office Green Mellis Magpie Green Trimley St Martin Market Weston Thurston Rushbrooke Friday Street Daisy Green Middleton Moor Wickhambrook Boxford Maidenhall Fen Street Grundisburgh Weston Flowton Washmere Green Undley Oakley Park Farley Green Hazel Stub Westhall Hartest Hill Stansfield Gulling Green Allwood Green Kingshall Street Rose Green Barton Mills Barningham Kersey Otley Green Charles Tye Preston St Mary Ubbeston Cattishall Mill Green Cargate Cherrytree Green Tostock Rotten End Barnby Cretingham Monks Eleigh Tye Letheringham Pixey Green Gosland Green Shotley Palgrave Duke Street Braiseworth Earsham Street Great Bricett Cookley Street Ward Green Tattingstone White Horse Bedingfield Street Timworth Green Beyton Green Brackenham Rushmere Street Capel St Mary Capel Green Brown Street Acton Place Chelmondiston Lavenham St Michael South Elmham Claydon Lound Shop Corner Denham Street Hog's Corner Nether Street Upper Street Barham Bacon's Green Chilton Leys Wenhaston Black Heath Normanston Beck Row Badingham Newbourne Parham Higham Purple Hill Newthorpe Coopers Corner Bruisyard Street Page's Green Lower Hacheston Ilketshall St Margaret Helmingham Brampton Cuckold's Green Westleton Wootten Green Fornham St Martin Polstead Gainsborough Grimstone End Wingfield Green Easton Bavents Sibton Stoke Blacksmith's Green Benhall Green Hunston Little Blakenham Cavenham Gazeley Middleton Stone Street Sutton Street Assington Green Mill Green Walsham le Willows Button's Green Windsor Green Great Waldingfield Hulver Street Kingshall Green Hobbles Green Oulton Broad Bedfield Long Green Capon's Green Upper Layham Baylham Wherstead Darmsden Mickfield Burstall Little Glemham Cove Bottom Oldhall Green Sharpstone Street Blackthorpe Laxfield Metfield Red Lodge Castle Hill Shimpling Street Ashfield Cum Thorpe Hitcham Whelp Street Bradfield Combust Wilby Halesworth Great Barton Almshouse Green Denston Little Finborough Brockley Green Great Thurlow Bedingfield Norton Little Green Walberswick Bradfield St Clare Botesdale Thwaite Little Wenham Southolt Wingfield Newton Fornham All Saints Great Green Lower Falkenham Cock & End Knaves Green Wickham Green Flixton Foals Green Genesis Green Broadgrass Green Burgh Cole's Green Crowfield Gipsy Row Chalkstone Cay Hill St Margaret South Elmham Clay Common Charsfield North Green Hightown Green Friday Street Kenton Stanton Chare Bleach Green Linstead Green Wentford Russel's Green Chedburgh Lambfair Green Baylham Stone Newtown Brome Street Old Felixstowe Mace Green The Street Fornham St Genevieve Dublin Cock Street Blaxhall Brent Eleigh Dunstall Green Ash Street Assington Duck Corner Cock and End Beccles Thorpeness Little Green Cocks Green High Rougham Milden Stowmarket Barrow Culfordheath Maypole Green Ipswich Akenham Hanningfields Green Wales End Stanstead Town Street Little Waldingfield Camps Heath Nedging Wainford Cox Common Broad Street South Cove Stoven Drakestone Green Fenstead End Thorington Sotherton Corner Barnaby Green Ousden Swingleton Green Ellough Nowton Fakenham Magna Horringer Stonecross Green Wordwell Copdock Little London Brabling Green Henstead Clopton Kessingland Rattlesden Wissington Moats Tye Wenhaston Thorpe Morieux Little Knowles Green Hanningfield Green Bicker's Heath Wickham Skeith White Horse Corner Lampardbrook Belstead Curlew Green Stock Hill Great Bealings Ringshall Stocks Thorns Woolverstone Oaks Tye Elmswell Newmarket Crackthorn Corner Stradbroke Little Livermere Sizewell Creeting Hills Chediston Clopton Green Alpheton Peasenhall Wyverstone Syleham Mettingham Debenham Wortham Brome East End Winston Green The Heath Somerton Rose Hill Washbrook Street Monks Eleigh Sotherton Wissett The Port of Felixstowe Freston Methersgate Great Wratting The City Upper Street Oak Hill Kersey Upland Cavendish Brandeston Horner's Green Kesgrave Oulton Thelnetham Horham Pettaugh Thistley Green Frostenden Corner Middlewood Green Fressingfield Fingal Street Potash Saxtead Green Cranley Nettlestead Westerfield Stuston Bower House Tye Baxter's Green Earl Stonham Westbourne Bedfield Pettistree Spexhall Nayland Tannington Badwell Green Denham End Ashfield Green North Green Smithwood Green Bures Landwade Little Thurlow Green Bell's Cross Weybread Mellis Green Monewden Wrentham West End Slough Hill Kettlebaston Clements Black Street Higham Washbrook Silverlace Green St Nicholas South Elmham Stores Corner Ramsholt Butley High Corner Haughley New Street Mutford Brockford Street Edwardstone Woolpit Naughton Kirkley Nacton Mickley Green Ixworth Hadleigh Hengrave Calais Street Pinford End Warren Heath Bell's Corner Honington Bird Street Broom's Barn Thurston End Norton Gosbeck Little Thurlow North Cove Sackers Green