Education Marketing in Aggborough

Get in touch

Education Sector Advertising in Aggborough

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Aggborough but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in DY10 1

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Aggborough (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Lower Moor Briar Hill Eldersfield Kington Hanley Swan Green Street Churchill Chadwick Birch Berrow Barnard's Green Ham Green Great Malvern Kendal End Romsley Hill Far Forest Timberhonger Hunnington Oakall Green Lindridge Guarlford Conderton Leapgate Bushley Burlish Park Throckmorton Lickey Hills Berrington Green Arrowfield Top Rochford Town's End Stitchin's Hill Stock Wood Cofton Hackett Crown East Kyre Hill Furze Wythall Forhill Cruise Hill Wichenford Hartlebury Dunley West End Sandford Greenhill St Michaels Crowcroft Newtown Golden Valley Heightington Powick Village Lakeside Doddenham Rye Street Suckley Worles Common Rumbow Cottages Owlhill Beoley Ankerdine Hill Linkend Smite Hill Shenstone Walcot Little Inkberrow Lower Howsell Malvern Common Coles Green Honeybourne Broadmore Green Torton Chadbury Gilbert's End Broad Green Upper Marlbrook Whittington Woodmancote Frankley Hill Bayton Doverdale Frith Common Earl's Croome Kent's Green Broad Heath Callow Hill Eckington Shatterford Dodford White Ladies Aston Harvington St Godwalds Drakes Broughton Headless Cross Aldington Upper Berrington Stanford Bridge Bickley Harvington Teddington Hands Newtown Cowsden Hurcott Sneads Green Wribbenhall Broad Common Charlton Elms Green Frankley Green Evesham Fernhill Heath Park Gate St Peter The Great Four Pools Ashton under Hill Shawbrook Tolladine Drakelow Wadborough Stone Sharpway Gate Lower Sapey Cutnall Green Norton Lime Street Major's Green Bouts Yarhampton Cross Portway Laughern Hill Ipsley Castlemorton Drakes Cross Holt Heath Rushwick King's Green Dunhampstead Aston Fields Chapman's Hill Greenlands Pensax Norton Wyre Piddle Outwood Broad Alley Pound Bank Clifton upton Teme Great Witley Weatheroak Hill Woodcote Green Callow End Bury End Stakenbridge Hill Side Bell Green Drayton Southcrest Lower Broadheath Howsen Linthurst Earl's Common Chase End Street Summerhill Noah's Green Severn Stoke Kinsham Bricklehampton Upper Wolverton Hook Bank Pound Green Salwarpe Shelsley Walsh Stonebow Kinnersley Titton Hatfield New End Moseley Abbots Morton Frogsmarsh Grafton Flyford Vigo Bark Hill Bordesley Ramsden Crabbs Cross Suckley Knowl Clows Top Dawshill Littleworth Longley Green Sweet Green Childswickham Broadheath Common Astley Ronkswood Wildmoor Inkberrow Madeley Heath Lower Clent Holberrow Green Newland Beckford Cross Mill End Primsland Upper Rochford Gilvers Lane Elmbridge Welland Stone Comhampton Elmley Lovett Tunnel Hill Cookhill Belbroughton Little Witley Nineveh Hunt End Lower Berrington Bell Heath Holbeache Baughton Long Green Hackman's Gate Ross Green Purshull Green Stoneybridge Barnettbrook Worlds End Kemerton Grafton Bateman's Green Crowle Ribbesford Newbridge Green Winyates Green Hollywood Wychbold Himbleton Cakebole Diglis Woodrow Clent Buckbury Overbury Rhydd Green Atch Lench Sedgeberrow Rock Abberley Withybed Green Hadzor Harpley Collett's Green Upper Welland Eardiston Hill Croome The Burf Church Hill King's End Stourport-on-Severn Stanbrook Uckinghall Cookley The Rampings Beckford Little Comberton Martin Hussingtree Moor End Blakeshall Upper Bentley Broughton Green Marl Bank Gorst Hill Martley Park End Footrid Long Bank Twyford Warndon Castle Hill Bretforton Pink Green Woolmere Green Blakedown Cobley Hill Stoulton Brockamin Shernal Green Hanley William Peopleton Clevelode Green Street Sinton Grimley Newnham Bridge Uphampton Crowle Green Murcot Huntsbridge Longdon Dines Green Lower Bentley Bewdley Lower Wick Longdon Hill End Upton upon Severn Picken End Goom's Hill Broughton Hackett Defford Blackmore End Elmley Castle Mere Green Astwood Libbery Grafton Oldfield Hawford Cross Bank Kerswell Green Shell Chandler's Cross Ombersley Areley Kings Astley Cross Lickhill Trotshill Phepson Offmore Farm Sidemoor Dordale Catshill Upton Snodsbury Droitwich Spa Broadway Alfrick Pound Comberton Kitwell Sneachill Moon's Moat Washford Hipplecote Morton under Hill Woodsfield Worms Ash Little Malvern Slideslow Alfrick Willow Green Halfkey Abbotswood Holt Fleet Piper's Hill Bushley Green Rushock Hall Flat Holdfast Birch Acre Brotheridge Green Worcester Lem Hill Hallow Hopwood Blackminster Besford Napleton Hallow Heath Suckley Green Link Top Camer's Green Marsh End The Hook Berry Hill Tanwood Whiteleaved Oak Smallwood Winterfold Bank Street Lincomb Snead Common Barnt Green Egdon Copyholt Eachway The Walshes Upper Gambolds Low Hill The Vines Boreley Goosehill Green Good's Green Kyrewood Noutard's Green Trueman's Heath Dunhampton Ryall Stoke Wharf Kidderminster Pinvin Malvern Wells Holy Cross Mustow Green Neight Hill Little Welland Hurcott Village Newtown Oakenshaw Badger's Hill Offenham Stoke Pound Northwick Bluntington Walton Pool Kyre Green Stoke Bliss Kersoe Perryfields Powick Draycott Brook End Brockencote Baughton Hill Chawson Valley Elcock's Brook Carpenter's Hill Radford Aggborough Ripple Bockleton Hampton Windmill Hill Upper Catshill Broadwas Lower Illey Birchen Coppice North Malvern Madresfield Lower Marlbrook Sankyns Green Romsley Naunton Beauchamp Lineholt Woodgates Green Sinton Green Clifton upon Teme Bell End Hollybed Street Eight Oaks Offenham Cross Habberley Tibberton Pershore Knighton Podmoor Cobbler's Corner Sledge Green Lower Hook Bugle Gate Bastonford Witton Hill Shurnock Hollybush Shoulton Upper Wyche Stanford on Teme Upper Strensham Kyre Park Rowney Green Bayton Common Batchley Lower Wolverton Drugger's End Feckenham Headley Heath Stoke Heath Blackpole Newland Common Britannia Square Broadwaters Battenton Green Hardwick Green Low Hill St Peter the Great Bromsgrove Hadley Foxlydiate Brayswick High Green Bryan's Green Woodgate Broome Bradley Green Upper Haselor Grimes Hill Park Farm Monkwood Green Poolbrook Fladbury Cross Lulsley Ockeridge Yarhampton Bridge End Ab Lench Dagtail End Berrow Green Little Acton Corse Lawn Lower Lightwood Crossway Green Little Beckford Greenhill Bishampton Hanbury Ravenhills Green Charford Hawthorn Bush Lower Heath Broom Hill South Littleton Queenhill Ullington Priestfield Upton Warren Rous Lench North Littleton Pole Elm Webheath Aston Bank Oddingley Shelsley Beauchamp Badsey Lea End Saleway Stonehall Bredon Pie Corner Church Lench Astwood Bank White End Buckridge Chatley Ladywood Sheriff's Lench Woodrow Pin's Green Bliss Gate Inkford Apes Dale Norchard Birtsmorton Dayhouse Bank Knighton on Teme Horsham Dunstall Common Hoden Holt End Holt Pendock Bransford Menithwood Barbourne Bournheath Westlands Stanklyn Sherrard's Green Gallows Green Wick Episcopi Witnells End Cleeve Prior Franche Winyates Upper Howsell The Lakes Matchborough Cooksey Green Oldwood Branson's Cross Red Cross Lenchwick Westacre Lydiate Ash Witton Hanley Castle Flyford Flavell Sale Green Bengeworth Abberton Netherwich Sutton Farm Rainbow Hill Mamble Heath Green Rhydd Summerfield Spennells Cladswell Pensham Catchems End Hagley Waresley Astwood Pirton Lower Westmancote Old Storridge Common Stock Green West Malvern Hillhampton Nineveh Hartle Knightwick Hill End Duckswich Wolverley Littleworth Mount Pleasant Bredon's Hardwick Lodge Park Saxon's Lode Claines Cotheridge Hawbridge Westmancote Stoke Prior Naunton Cropthorne St John's Little Eastbury Lickey Charlton Upper Ham Redditch Brickfields Tutnall Pebworth Blakebrook Wickhamford Fladbury Astley Burf Darbys Green Ashfield Beach Hay Upper Wick Stoney Hill Tanner's Green Finstall Bournes Green Nash End Chaddesley Corbett Broombank Hartlebury Common North Piddle Hanley Child Hinton on the Green Interfield Lower Strensham St Georges Welland Stratford Aston Somerville Netherton Red Hill Upper Lode Hampton Lovett Rednal Rashwood Lower Town Frankley Leigh Sinton Alvechurch Slades Green Stonepits Wants Green Eastham Caunsall Dormston Stockton on Teme Gadfield Elm Knowle Fields Dowles Low Habberley Shrawley Birlingham Hoobrook Orleton Lickey End The Grove Middle Littleton Upper Arley Kingswood Acton Trimpley Yieldingtree Strensham Enfield Upper Moor Abbeydale Lye Head Spetchley Deblin's Green Bank's Green Longdon Heath Tardebigge Baylis Green Birch Green Bredicot Hillpool Sytchampton Guller's End Huddington Swinesherd Churchill Smith End Green Foley Park Chawson Little London Great Comberton Pound Bank Blackwell Berrow Riverside Clifton Tenbury Wells Harbours Hill Wilden Malvern Link Lower Wyche Walkwood Greenway Structon's Heath Copcut Hinton Cross Bredon's Norton Henbrook Cooksey Corner Callow Hill Hales Park Bevere Alfred's Well Birts Street Broad Marston Edgiock Brownheath Common Baynhall Lineholt Common Northampton Burcot Kempsey Hall Green West Hagley Wick Cherry Orchard Hindlip Leigh