Education Marketing in Hardwick Green

Get in touch

Education Sector Advertising in Hardwick Green

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Hardwick Green but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in GL19 4

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Hardwick Green (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Trimpley Harpley Conderton Wick Aston Fields Shatterford Newland Moon's Moat Briar Hill Hopwood Lem Hill Astwood St John's Kempsey Wilden Nineveh Hanley Castle Powick Village Stonepits Clifton upon Teme Little Comberton Oddingley Broad Marston Blakeshall Bridge End Hurcott Blackpole Major's Green Dawshill Badger's Hill Lower Berrington Sandford Beoley Belbroughton Castle Hill Aggborough Astley Burf Arrowfield Top Camer's Green Shell Pebworth Dunstall Common Elmbridge Fladbury Cross Fernhill Heath Whittington Hadley Elms Green Kinnersley Birts Street Naunton Greenlands The Hook Hampton Yarhampton Cross Lakeside Upper Rochford Clifton Knighton on Teme Summerfield Little London Shoulton Grimes Hill Halfkey Walton Pool Burcot Broughton Hackett Cooksey Green Stoneybridge Brockencote Sedgeberrow Wolverley St Peter the Great Pound Bank Berrow Green Abberley Low Hill Powick Little Beckford Oakall Green Caunsall The Vines Teddington Hands Martin Hussingtree Long Green Wadborough Brotheridge Green Knowle Fields Drakes Broughton Hinton on the Green Madeley Heath Holy Cross Little Inkberrow Lickey End Perryfields Astley Cross Frith Common Longley Green Lickey Hills Cakebole Blackwell Malvern Common Headless Cross Webheath Areley Kings Horsham Longdon Hill End Tanner's Green Bliss Gate Pound Green Smite Hill Worles Common Woodmancote Suckley Green Primsland Upper Welland Sinton West Malvern Outwood Rushock Stanbrook Sankyns Green Newbridge Green Egdon Noah's Green Guarlford Abbots Morton Sale Green Ombersley Pin's Green Wildmoor Goosehill Green Charlton Baughton Hill Cowsden The Rampings Oldwood Dunhampstead Mere Green Dayhouse Bank Moseley Sherrard's Green Pirton Tanwood Dagtail End Rainbow Hill Kent's Green Hindlip Longdon Heath Bayton Common Stitchin's Hill Beckford Spennells Barbourne Shenstone Churchill Doddenham Tunnel Hill Bransford The Burf Broadwaters Naunton Beauchamp Bark Hill Shawbrook Strensham Stratford Cutnall Green North Malvern Apes Dale Pinvin Charford Pink Green Catshill Lineholt Forhill Charlton Martley Baylis Green Severn Stoke Carpenter's Hill North Littleton Purshull Green Broadway Lydiate Ash Podmoor Earl's Croome Stoulton Pensax Hollybed Street Cross Bank Cookhill Smallwood Hall Green Lickhill Lea End Upper Bentley Bank Street Leigh Sinton Cookley Woodrow The Lakes Hanley William Southcrest Bredon's Norton Harvington Westmancote Brook End Lenchwick Broombank Rock Astwood Bushley Green Eldersfield Lower Bentley Brayswick Hallow Heath Trotshill Good's Green Middle Littleton Rashwood St Peter The Great Newtown Hill End Torton Stoney Hill Bouts Ryall Drakelow Eardiston Kinsham Cruise Hill Upper Ham Inkford Suckley Knowl Dodford Hartlebury Netherwich Northwick King's End Hook Bank Woodsfield Ravenhills Green Holt Heath Birch Berrow Morton under Hill Ankerdine Hill Brownheath Common Darbys Green Astwood Bank Alfrick Pound Cobbler's Corner Callow Hill Libbery St Godwalds Blakedown Bredon's Hardwick Walkwood Lower Broadheath Drugger's End Newland Common The Grove Vigo Ribbesford Orleton Catchems End Holt Besford Murcot Wants Green West Hagley Kitwell Wyre Piddle Woodrow Green Street Stonehall Swinesherd Noutard's Green Inkberrow Ipsley Upper Berrington Mamble Chatley Clent Lower Wyche Evesham Hoden Norton Crowcroft Stourport-on-Severn Bretforton Sinton Green Upper Wick Tibberton Slades Green Ramsden Sneachill Upper Wolverton Abberton Hardwick Green Pershore Bryan's Green Twyford Birch Green Alfrick Stakenbridge North Piddle Elmley Castle Broadheath Common Dunhampton Foley Park Peopleton Summerhill Malvern Wells Hill Side Lulsley Linkend Trueman's Heath Bayton Lineholt Common Kemerton Weatheroak Hill Bushley Bell Heath Guller's End Littleworth Stock Green Owlhill Frogsmarsh Crown East Crossway Green Structon's Heath Clevelode Wichenford Oakenshaw Feckenham Burlish Park Kersoe Churchill Headley Heath Welland Saleway Leigh Throckmorton Lower Westmancote Barnard's Green Hagley Blackminster Hunnington Dunley Elcock's Brook Hillpool Interfield Stoke Bliss Great Malvern Oldfield Alvechurch Bengeworth Offmore Farm Lower Hook Bredon Lower Marlbrook Upper Strensham Moor End Gorst Hill Newtown Aston Bank Grimley Romsley Hill Winterfold Frankley Hales Park Holt Fleet Childswickham Little Acton Suckley Footrid Newtown Poolbrook Hurcott Village Castlemorton Lower Strensham Little Witley Gilbert's End St Michaels Crabbs Cross Ullington Warndon Rednal Upper Lode Waresley Titton Rochford Stone Flyford Flavell Portway Cladswell High Green Long Bank Bishampton Timberhonger Franche Kyre Green Rous Lench Hanley Child Hanbury Monkwood Green Church Hill Walcot Uckinghall Bastonford Battenton Green Callow Hill Hawford Tardebigge Witton Hill Offenham Hampton Lovett Crowle Golden Valley Blakebrook Redditch Menithwood Bevere Hollybush Bournheath Huntsbridge Chandler's Cross Doverdale Baughton Rushwick Broome Brockamin Gallows Green Malvern Link Yarhampton Phepson Church Lench Hill Croome Marl Bank Lower Clent Lindridge Hanley Swan Piper's Hill Holdfast Stonebow Fladbury Cooksey Corner Town's End Hunt End Branson's Cross Ham Green Birtsmorton Stanklyn Kerswell Green Shelsley Beauchamp Comhampton Ross Green Windmill Hill Holbeache Westacre Chadwick Spetchley Barnettbrook Heightington Yieldingtree Broadwas Whiteleaved Oak Withybed Green Aston Somerville Crowle Green Habberley Chase End Street Hallow Kidderminster Edgiock Droitwich Spa Offenham Cross Coles Green Shurnock Greenway Baynhall Kingswood Great Witley Woodgate Park Farm West End Red Hill Shernal Green Broad Green Winyates Stockton on Teme Rhydd Littleworth Clows Top Pensham Bluntington Stanford Bridge Honeybourne Copcut Harbours Hill Birch Acre Hawbridge Bugle Gate Wickhamford Pole Elm Worms Ash Pie Corner Rhydd Green Leapgate Nineveh Sheriff's Lench Upton upon Severn Stoke Wharf Broad Heath White Ladies Aston Lower Moor Batchley Newnham Bridge Bredicot Dormston Howsen Drakes Cross Defford Lower Illey Henbrook Abbeydale Picken End Barnt Green Birchen Coppice Stoke Heath Salwarpe Blackmore End Madresfield Four Pools Broughton Green Himbleton Little Welland Nash End Grafton Astley Red Cross Winyates Green Stanford on Teme Bromsgrove Holt End Worlds End Enfield Green Street Bateman's Green Far Forest King's Green Slideslow Bank's Green Foxlydiate Kyre Park Saxon's Lode Buckridge Queenhill Berry Hill Bewdley Frankley Hill Beckford Cross Wick Episcopi Acton Eastham Hipplecote Woolmere Green Bockleton Greenhill Hawthorn Bush Rumbow Cottages Cobley Hill Ripple Riverside Beach Hay Marsh End Badsey Shrawley Mustow Green Hill Furze Collett's Green Sledge Green Gadfield Elm Woodcote Green Wribbenhall Chawson Valley Cofton Hackett Hackman's Gate Linthurst Park End Diglis Overbury Callow End Welland Stone Britannia Square Park Gate Bricklehampton Heath Green Lower Town Worcester Ashfield Upper Wyche Cleeve Prior Shelsley Walsh Netherton Dowles Napleton Berrington Green Link Top Tutnall Sidemoor Cotheridge Atch Lench Upton Snodsbury South Littleton Woodgates Green Ronkswood Ladywood Gilvers Lane Goom's Hill Lower Howsell Ashton under Hill Chaddesley Corbett Rye Street St Georges Bordesley Knighton Bradley Green Lickey Grafton Chadbury Bournes Green Harvington Willow Green Broad Common Earl's Common Lower Heath Frankley Green Low Habberley Broad Alley Westlands Duckswich Sutton Farm Little Eastbury Sytchampton Hoobrook Priestfield Deblin's Green Matchborough Elmley Lovett Upper Gambolds Kendal End Sneads Green Boreley Greenhill Knightwick Upton Warren Romsley Hartle Ockeridge Lower Wick Claines Rowney Green Stock Wood Radford Holberrow Green Witton Lincomb Upper Howsell Ab Lench Pound Bank Mill End Alfred's Well Pendock Abbotswood Lodge Park Bell Green Neight Hill Great Comberton Huddington Eachway Norton Laughern Hill Upper Marlbrook Lower Lightwood Hall Flat Hatfield Lower Sapey White End Berrow Norchard Uphampton New End Tenbury Wells Dines Green Drayton Old Storridge Common Dordale Wythall Hadzor Stoke Prior Lime Street Wychbold Low Hill Broadmore Green Witnells End Sharpway Gate Clifton upton Teme Hinton Cross Corse Lawn Bury End Finstall Upper Moor The Walshes Hillhampton Hartlebury Common Cropthorne Birlingham Longdon Upper Haselor Broom Hill Bickley Cherry Orchard Tolladine Smith End Green Brickfields Lye Head Eckington Chawson Kyre Copyholt Sweet Green Buckbury Little Malvern Chapman's Hill Comberton Draycott Mount Pleasant Washford Kington Upper Catshill Northampton Stoke Pound Kyrewood Eight Oaks Lower Wolverton Grafton Flyford Upper Arley Snead Common Bell End Aldington Hollywood