Education Marketing in Wildmoor

Get in touch

Education Sector Advertising in Wildmoor

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Wildmoor but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in B61 0

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Wildmoor (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Town's End Churchill Crabbs Cross Newland Sandford Walcot Lakeside Franche Upper Bentley Woodrow Dormston Aldington Stone Evesham St John's Bluntington Lem Hill Kyre Britannia Square Holt Cakebole Egdon Acton Primsland Comberton Hill Side Rushock Little Malvern Kempsey Drayton Stitchin's Hill Broom Hill Atch Lench Bell Green Headless Cross Lindridge Alfrick Halfkey Bark Hill Twyford Northwick Baughton Pink Green Earl's Common Upton upon Severn Pendock Hampton Lovett St Godwalds Woodcote Green Chaddesley Corbett Abbotswood Grimes Hill Romsley Hollywood Inkford White End Hales Park Bayton Common Red Cross Greenhill Rushwick Bretforton Lower Sapey Neight Hill Dunley Mill End Mamble Lickhill Pole Elm Southcrest Beach Hay Stanford Bridge Netherton Brownheath Common Lickey Hills Kidderminster Wilden Uphampton Bournes Green Dunstall Common Perryfields Collett's Green Badger's Hill Fernhill Heath Severn Stoke Shoulton Great Witley Wichenford Dunhampton Stratford Slades Green Naunton Beauchamp Oddingley Leigh Sinton Sledge Green Hagley Chandler's Cross Buckridge Spetchley Clifton Windmill Hill Hanley Swan Catshill Berry Hill Mere Green Broughton Green Dordale Corse Lawn Shurnock Apes Dale Little London Wribbenhall Bransford Bournheath Astwood Childswickham Gilbert's End Salwarpe Lime Street Rowney Green Knighton on Teme Yarhampton Hindlip Barnt Green Lower Howsell Stanbrook Wick Episcopi Kent's Green St Peter the Great Hadzor Radford Podmoor Northampton Lower Moor Upper Ham Yieldingtree Winyates Stonebow Offmore Farm Leigh Rock Dagtail End Linkend Ladywood Crowcroft Pin's Green Cowsden Heath Green Moor End Golden Valley Good's Green Throckmorton Footrid Dawshill Upton Warren Rhydd Shernal Green Conderton Birch Acre Hanley Child Lydiate Ash Owlhill Worles Common Rednal Rainbow Hill Stoulton Charlton Cross Bank Berrington Green Torton Pound Bank Netherwich Deblin's Green Rye Street Honeybourne Marsh End Hoobrook Hanbury Teddington Hands Sharpway Gate Slideslow Blakeshall Hinton Cross Beckford Stockton on Teme Ashfield Bromsgrove Snead Common Beoley Ripple Arrowfield Top Menithwood Sale Green Camer's Green Eachway Berrow Green Cobley Hill Guller's End Tibberton Castle Hill Hollybed Street Bewdley Frankley Henbrook Drugger's End Birlingham Kitwell Ribbesford Upper Haselor Bordesley Rochford Grafton Bredon's Norton Great Malvern Withybed Green Hallow Mount Pleasant Bell End Trueman's Heath Lower Town Shrawley King's Green Peopleton Astley Burf Cooksey Green Ryall Shell Brockamin Frankley Green Holy Cross Feckenham Long Bank Powick Village Winterfold Pebworth King's End Eight Oaks Rashwood Elmley Castle Cotheridge Lower Berrington Park End Pensax Bricklehampton Duckswich Littleworth Yarhampton Cross Trimpley Woodgate Eckington Areley Kings Summerfield Kyre Park Inkberrow Lodge Park Interfield Bushley Wildmoor Norton Elmley Lovett Clifton upton Teme Chatley Broadway Hawbridge Summerhill Rous Lench Greenlands Bell Heath Claines Chawson Stourport-on-Severn Little Acton Noah's Green Sytchampton Earl's Croome Woodmancote Alfrick Pound West Malvern Lower Hook Matchborough Dowles Holbeache Rhydd Green Oldwood Lower Clent Hill Croome Blakebrook Upper Catshill Cutnall Green Berrow Badsey Ockeridge Westacre Strensham West End Bryan's Green Hillhampton Major's Green Purshull Green Nineveh Callow Hill Goom's Hill Upper Wick Bickley Offenham Wants Green Riverside Goosehill Green Tardebigge Witton Hill Stoke Heath Walton Pool Elmbridge Newtown St Georges Orleton Bouts Woodrow Harvington Brockencote Doddenham Lower Wyche Bayton Charlton Little Comberton Willow Green Long Green Birts Street Little Eastbury Wychbold High Green The Lakes Hartlebury Common Longdon Hill End White Ladies Aston Hillpool Suckley Knowl Habberley Diglis Ab Lench Martin Hussingtree Newtown Hackman's Gate Cropthorne Ashton under Hill Pensham Birtsmorton Cookhill Cofton Hackett Caunsall Ham Green Ankerdine Hill Upper Wyche Kinsham Hook Bank Picken End Upper Arley Littleworth Smite Hill Piper's Hill Lineholt Common Tunnel Hill Far Forest Woodgates Green Bateman's Green Portway Blakedown Knowle Fields Blackwell Wythall Lea End Moon's Moat Batchley Broad Green Upper Welland Coles Green Upper Lode Tutnall Hunt End Low Hill Drakes Cross Forhill Longdon Lye Head Holt Fleet Lincomb Kingswood New End Castlemorton Foley Park Link Top Aston Bank Laughern Hill Draycott Elcock's Brook Ipsley Morton under Hill Ombersley Kemerton Bredicot Hawford Hawthorn Bush Broome Grafton Flyford Lulsley Newland Common Astley Lower Wolverton Pound Bank Pound Green Broad Common Witnells End Upper Wolverton Nineveh Shenstone Crowle Green Tanner's Green Martley Ross Green Clent Murcot Clevelode Worcester Green Street Low Habberley Frith Common Spennells Baughton Hill South Littleton Outwood Briar Hill Shawbrook Abbeydale Malvern Common Cruise Hill Harbours Hill Saleway The Walshes Overbury Sankyns Green Longdon Heath Eldersfield Priestfield Broadwas Lower Marlbrook Ramsden Norton Hill End Chapman's Hill Barnettbrook Newnham Bridge Gallows Green Carpenter's Hill Edgiock Oakenshaw Finstall Tanwood Brickfields Structon's Heath Cobbler's Corner Whittington Bank's Green Bugle Gate Welland Alfred's Well Crowle Hopwood Suckley Green Red Hill Blackmore End Huddington Lickey Kington Pershore Stoke Wharf Westmancote Kyrewood Birch Green Cookley Birchen Coppice Abberton The Rampings Charford Upper Rochford Warndon Sinton Broad Marston Brotheridge Green Norchard Kendal End Trotshill Buckbury Stonepits Wolverley Chadwick Bengeworth Headley Heath Branson's Cross Lower Broadheath Blackpole Hurcott Kinnersley Baylis Green Offenham Cross Droitwich Spa Ullington Greenhill Stanklyn Stock Wood Kyre Green Cherry Orchard Lower Illey Bradley Green Upton Snodsbury Hampton Doverdale Upper Berrington Upper Strensham Pie Corner Eastham Church Hill Stoke Bliss Frankley Hill Baynhall Callow End Cladswell Wick Broughton Hackett Green Street Rumbow Cottages Church Lench Hinton on the Green Tolladine Astwood Bank Weatheroak Hill Broadmore Green Timberhonger Alvechurch Malvern Link Wickhamford St Peter The Great Broad Alley Lineholt Lower Westmancote Fladbury Wadborough Stoke Prior Napleton Kerswell Green Horsham Hartle Cleeve Prior Little Witley Catchems End Frogsmarsh Burcot Lower Wick Westlands Sherrard's Green Sneachill Bliss Gate Darbys Green Webheath Monkwood Green Dines Green Chawson Valley Hatfield Newtown Worms Ash Wyre Piddle Holt Heath Howsen Sheriff's Lench Barbourne Sedgeberrow Uckinghall Swinesherd Dayhouse Bank Titton Little Welland Great Comberton Lenchwick Crossway Green Waresley Shelsley Beauchamp Hollybush Flyford Flavell Bredon's Hardwick Worlds End Stoneybridge Sutton Farm West Hagley Elms Green Copyholt Boreley Fladbury Cross Ronkswood Knightwick Libbery Madresfield Old Storridge Common Romsley Hill Belbroughton Bridge End Lickey End Witton Low Hill Chase End Street Harvington Ravenhills Green Pinvin Woodsfield Sinton Green Sidemoor Bushley Green Hipplecote Dunhampstead Sweet Green Naunton Blackminster Aggborough Defford Drakelow Broadwaters Bishampton Smith End Green Astwood Grimley Huntsbridge Greenway Smallwood Stock Green Newbridge Green Gorst Hill Hill Furze Burlish Park Stonehall Park Gate Crown East Kersoe Cooksey Corner Malvern Wells Upper Moor Broadheath Common Welland Stone The Hook Holdfast Broombank Himbleton Shatterford Birch Berrow Hall Green Longley Green Madeley Heath Comhampton Hallow Heath Bredon Broad Heath Upper Marlbrook Upper Howsell Upper Gambolds Vigo Oldfield Bockleton Queenhill Hurcott Village Besford Mustow Green Phepson Enfield Astley Cross Hunnington Abberley Oakall Green Dodford Chadbury Four Pools North Littleton Callow Hill Walkwood Little Inkberrow Suckley Battenton Green Middle Littleton Aston Fields Marl Bank Hadley Beckford Cross The Vines Brayswick Harpley Saxon's Lode Stakenbridge Lower Heath Little Beckford Lower Strensham Stoney Hill Brook End Pirton Holt End Bank Street Hartlebury North Malvern Lower Lightwood Tenbury Wells Gilvers Lane Hardwick Green Leapgate Washford Copcut Clows Top Noutard's Green Foxlydiate The Grove Churchill Clifton upon Teme The Burf Barnard's Green Poolbrook Guarlford Grafton Gadfield Elm Abbots Morton Park Farm Sneads Green Eardiston Winyates Green Moseley North Piddle Hoden Aston Somerville Heightington Shelsley Walsh Bury End Redditch Linthurst Bevere Lower Bentley St Michaels Powick Hanley Castle Whiteleaved Oak Hanley William Stoke Pound Stanford on Teme Bastonford Drakes Broughton Knighton Woolmere Green Holberrow Green Nash End Hall Flat