Local Council and Party Political Marketing in Donington le Heath

Get in touch

Local Council Advertising in Donington le Heath

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in LE67 2?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Donington le Heath looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Donington le Heath (Leicestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Wanlip Six Hills Launde Abbey Crown Hills Loddington Humberstone Countesthorpe Gaddesby Brascote Osgathorpe Glenfield North Kilworth Thornton Primethorpe Sketchley Old Village Rotherby Wymeswold Goadby Marwood Markfield Redmile Spinney Hills Black Friars Halstead Sheepy Parva Wymondham Queniborough Kimcote Little Twycross Upton Leire Ashby Woulds Cold Newton Peckleton Common Boundary Cossington Rothley Welham Castle Donington Sutton Cheney Thringstone New Found Pool Wistow Croxton Kerrial Beaumont Leys Smeeton Westerby Bardon Heather Little Dalby Far Coton Stonton Wyville Albert Village Barkestone-le-Vale Buckminster Staunton Harold Woolrooms Thurnby Lodge Market Harborough Old Ingarsby Leesthorpe Claybrooke Magna Glooston Wycomb Aylestone Park Rushey Mead Sibson Marefield Mowmacre Hill Ashby-de-la-Zouch Atterton Littlethorpe Great Bowden Scraptoft Burrough on the Hill Easthorpe Frolesworth South Wigston Shoby Gartree Packington Ratcliffe Culey Ringing Hill Burbage Medbourne Narborough Congerstone Prestwold Ibstock Thrussington Sileby Rothley Plain Stoke Golding Newtown Unthank Peckleton Houghton on the Hill The Valley Harby Tur Langton Snarestone Welby Nether Broughton Woodthorpe Ashby Folville Shepshed Kirby Muxloe Moira Donington le Heath Nanpantan Burton Lazars Griffydam Breedon on the Hill Woodhouse Higham on the Hill Holwell Barlestone South Kilworth Upper End Branston Normanton le Heath Belvoir Wigston Parva Newton Harcourt Thurnby Dunton Bassett Birstall Knighton Copt Oak Stathern East Langton Great Stretton Melton Mowbray King Street Buildings Knaptoft Horninghold Scalford Peatling Parva Isley Walton Hoby Noseley Aylestone Bushby Walton Earl Shilton Evington Westcotes Sutton in the Elms Barkby Blaby Rearsby Chadwell Dadlington Hallaton Newbold Quorndon Swepstone Mountsorrel Stoney Stanton Tugby South Croxton Loughborough Swinford Pickwell Cavendish Bridge Wykin Lount Stoughton Ab Kettleby Thurmaston Kirkby Mallory Knipton Diseworth Newtown Linford Braunstone Frith Shawell Nevill Holt Boothorpe New Parks Greenhill Stapleton Broughton Lodges Brooksby Freeby Barkby Thorpe Saddington Saxelbye Leicester Forest East Ullesthorpe Knighton Fields Croft Keythorpe Sapcote The Brand Keyham High Cross Aston Flamville Leicester Forest West Swannington Nether End Hoton Hills Dishley Whetstone Desford Smockington Brentingby Oaks in Charnwood Gilmorton Billesdon Cranoe Market Bosworth Belcher's Bar Thorpe Satchville Barton in the Beans Hathern Skeffington Sinope Appleby Magna Catthorpe Sketchley Potter Hill Snibston Hugglescote Field Head Wilson Tonge Humberstone Garden Western Park Plungar Muston Walcote Bilstone Ravenstone Great Easton Leicester Cadeby Hungarton Thorpe Acre Coalville Illston on the Hill Anstey Stoneygate South Knighton Long Clawson Misterton Wigston Harcourt Frisby on the Wreake Frog Island Cold Overton Chilcote Farm Town Claybrooke Parva Old Dalby Mowsley Waltham on the Wolds Carlton Curlieu Sproxton Great Dalby Ashby Parva Highfields Newbold Heath Odstone Ragdale Eyres Monsell Hinckley Bitteswell Barsby Hollycroft Edmondthorpe Whitwick Stretton en le Field Knossington Queensway Old Dalby Osbaston Huncote Carlton Slawston Theddingworth Glen Parva Wartnaby Garthorpe Bescaby Ashby Magna Drayton Sharnford Fenny Drayton Donisthorpe Burton Overy Cropston Burton on the Wolds Barwell Kibworth Harcourt Clarendon Park Fleckney Belgrave Enderby Bottesford Goadby Church Town Owston Elmesthorpe Thurcaston Eastwell Wigston Bagworth Stockerston Wellsborough Groby Shackerstone Upper Bruntingthorpe Rolleston Peggs Green Arnesby West Knighton Newbold Hose Three Gates Lutterworth Coleorton Witherley Hoton Thorpe Arnold Pinwall Broughton Astley Rowley Fields Eaton Saltby Stanton under Bardon Spring Cottage Church Yard Bondman Hays Kirby Bellars North Evington Outwoods Syston Peatling Magna Normanton Nether Hall Fosse Park Frisby Cosby John O'Gaunt Cotes Husbands Bosworth Tilton on the Hill Foxton Swithland Allexton Blaston Botcheston Bringhurst Osbaston Hollow Kilby Bridge Walton on the Wolds Withcote Lowesby Wigston Magna Orton-on-the-Hill Kibworth Beauchamp Shellbrook Sheepy Magna Ratcliffe on the Wreake Blackfordby Acresford Twyford Gelsmoor Foston Harston Battram Oakthorpe Long Whatton East Goscote Lubenham Asfordby Hill Stonesby Lockington New Swannington Appleby Parva Little Bowden Belton Willoughby Waterleys Sewstern Measham Seagrave Gaulby Care Village Cotesbach Barrow upon Soar Southfields Coleorton Moor Bruntingthorpe Grimston Shelthorpe Norton-Juxta-Twycross Twycross Braunstone Town Little Stretton Oadby Merry Lees King's Norton Worthington Church Langton Thurlaston Hunt's Lane Gumley Kirby Fields Bufton Hemington East Norton Norris Hill Agar Nook Ellistown West Langton Normanton Turville Stapleford Thorpe Langton Potters Marston Saxby Wyfordby Beeby Kegworth Newton Burgoland Shangton Kilby Shenton Nailstone Newbold Verdon Laughton Woodhouse Eaves Somerby Coston Sulby Asfordby Great Glen Shearsby Ratby The Crescent