Local Council and Party Political Marketing in Kidlington

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Local Council Advertising in Kidlington

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

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What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in OX5 2?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts- newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Kidlington looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

Other locations available for local council and party political marketing
Moreton Kirtlington Belmont Nettlebed Pishill Bottom Bainton Wytham Milton Common Greenend Pishill Bank Shepherd's Green Kingstone Winslow East Hanney Deddington Church End Sandhills Middleton Stoney Church Enstone Horley North Hinksey Village Aston Rowant Hethe Finstock Minster Lovell Fyfield Chinnor West End Kidlington Letcombe Regis Lyford Goosey Sydenham Fernham Baldon Row Tackley Chalgrove Over Kiddington Crowell Church Hanborough Frilford Heath North Stoke Littlestead Green Kingston Blount Wheatley Steventon Alkerton Risinghurst Ascott d' Oyley Huntercombe End Maidensgrove Little Haseley Beckley Bure Park Preston Crowmarsh Holton Newton Purcell Banbury Woodway Oakley Wood Woodcote Wootton Village Burford Aston Caversfield Cleveley Hinton Waldrist Campsfield Tusmore Sunningwell Spelsbury Water Eaton Weald North Leigh Heath End Nuneham Courtenay Stanford in the Vale Checkendon Brookend Golden Balls Whiteoak Green Upperton Little Bourton Moreton Claydon Denton Bridge End Tadley New Botley Winterbrook Frilford Stanton St John Jericho North Aston Holwell Gozzard's Ford Shipton-under-Wychwood Upper Wardington South Moreton Millend Path Hill Cornwell Asthall Leigh Broadplat Woodgreen Leafield Upper Milton South Leigh Thrupp High Cogges Tetsworth Bix Cumnor Great Haseley Milton-under-Wychwood Noke New Yatt Ramsden Henwood Hornton Farmoor New Osney Over Worton Slade End Grove Catslip Highmoor Ducklington Botley Charlbury Kiddington Walton Manor Alvescot Cowleaze Corner Widford Shutford Langford Marston Letcombe Bassett Rose Hill Easington Stadhampton Rotherfield Greys Buscot Shilton Hardwick Collins End Cray's Pond Churchill Balscote Towersey Hailey Dean Hempton Knighton Milcombe Scotland End Woodeaton Caldecott Bourton Foscot Cote Binsey Burcot Greys Green Ardington New Hinksey Nuffield Adderbury Dorchester Calthorpe Grafton Chadlington Compton Beauchamp Curbridge Hempton Wainhill Newnham Murren Enslow Cholsey Langford Village Charlton-on-Otmoor Hampton Gay Sarsden Mount Skippett Cleeve Stanton Harcourt Somerton Goring Heath Tokers Green Hensington Greenfield Headington Shifford Blewbury Overy Upton Elsfield Southrop Broadwell Bucknell Heathfield Village Lower Tadmarton Cold Harbour Barton Abbey Kennington Mapledurham Yarnton Gibralter Great Coxwell Trench Green Harwell Norham Manor Bushey Ground Ledwell Stoke Row West Lockinge Barton West Ginge Aston Upthorpe Faringdon Chimney Sarsden Halt Upper Wolvercote Berinsfield East Hendred Mackney Denchworth Chipping Norton Little Clanfield Glympton Lower Arncott Marcham Shiplake Bottom Dry Sandford Summertown Ewelme Appleford-on-Thames Christmas Common Shrivenham Epwell Milton Chilson Crowell Hill Sunnymead Whistlow Warborough Netherton New Marston Little Minster Mollington Eaton East End Wantage Pyrton Cassington Horton-cum-Studley Childrey West Adderbury Idbury Culham Brightwell Baldwin Highmoor Cross Hook End Shiplake Row Bladon Eastend Northmoor Shillingford Oakley Greenwood East End Carswell Marsh Ipsden Rotherfield Peppard West Challow Neat Enstone Fulbrook Tadmarton Blackthorn Meadside Fritwell Begbroke Barnard Gate Cothill Whitchurch-on-Thames Rowstock Lower Radley Murcott Hill Bottom Cowley Newington Chalkhouse Green Appleton Steeple Barton Harcourt Hill Dane Hill Piddington Easington Woodstock Upton Fifield Lower Heyford Wildmoor Adwell Eynsham Fencott Drayton Forest Hill Bletchingdon Cottisford Souldern Stonor High Meadow View Worton Black Bourton Wilcote Didcot Headington Hill Ardley Wallingford Swinbrook Lower Shiplake Kingston Stert Bradwell Charterville Allotments Field Assarts Lower Assendon Signet West Hagbourne Great Rollright Lidstone Chesterton Cumnor Hill Tiddington Bruern Abbey Kelmscott Rousham Watchfield Worsham Hardwick Warpsgrove Newland Postcombe Yelford East Challow Bould Buckland Marsh Little Tew Gagingwell Crowsley Wootton Littleworth South Weston Bessels Leigh Charlton Peppard Hill Baulking Camp Corner Westcott Barton Barford St John Sandford-on-Thames Stratton Audley Combe Little Rollright Milton Hill Lower Highmoor Cookley Green East Hagbourne Newbridge Great Milton Blackditch Radley Park Lew Merton Middle Aston Clifton Ascott-under-Wychwood Shenington South Hinksey Shipton-on-Cherwell New Headington Henton Chimney-end Tubney Kidmore End Brookhampton Henley-on-Thames Sutton Britwell Salome Lower Bourton Cuddesdon Southcombe Ruscote Well Place Park Town Nether Worton Barford St Michael Hardwick West Hendred Hook Norton Sonning Eye Twyford Swerford Harpsden Bottom Heythrop Westwell Old Woodstock Hatford Harpsden Heights Filkins Little Wittenham Howe Hill Moulsford Wigginton Stonesfield Chazey Heath Little Milton Townsend Townsend Shellingford Chiselhampton Chastleton Benson Park Corner Charney Bassett Duns Tew Drayton Middle Assendon Northcourt Shorthampton North Newington East Lockinge Pishill Bicester Chilton South Stoke Mixbury Wigginton Heath Radfordbridge Cutteslowe Binfield Heath Hampton Poyle Albury Westhall Hill Cuxham Foxcombe Hill Whitchurch Hill Crawley Exlade Street Berrick Salome Hanwell East End Pusey Wolvercote Weston-on-the-Green Swinford Caulcott The Green Lodge Hill Upper Arncott Chawley Headington Quarry Ashbury Fewcott Gainfield Crowmarsh Gifford Wardington Cane End Clifton Hampden Standlake Dean Court Garsington Nuney Green Down End Blenheim Brighthampton Longworth Long Hanborough Bicester Village Garden City Clattercote Sparsholt Ascott Earl Broughton Iffley Fordwells Brightwell-cum-Sotwell Nethercote Burdrop Kingston Bagpuize Steeple Aston Lower Wolvercote Russell's Water Florence Park Woodleys Horspath North Moreton Highfield Buscot Wick Ambrosden Kencot Idstone Launton Peachcroft Finmere Shiplake Brize Norton Little Faringdon Gosford Osney Long Wittenham East Adderbury Bodicote Garford Rack End Great Holcombe Oddington Neithrop Great Bourton Old Chalford Toot Baldon Fawler Filchampstead Roke Coleshill Bunkers Hill Thame Enstone Emmington Godington Waterperry Sibford Gower Buckland Witheridge Hill Taston Shores Green Dunthrop Dunsden Green Shirburn Witney Radford Satwell Radcot Mongewell Marsh Baldon Freeland Ardington Wick Wendlebury Harpsden Lewknor Upper Heyford Fawler Over Norton Asthall Oakley Court Fulwell Drayton St Leonard Newtown Goring Aston Tirrold Shotover Hill Delly End Islip Sibford Ferris Littleworth Waterstock Lyneham Eaton Hastings Clare Swalcliffe Taynton Poffley End Sonning Common Stoke Lyne Cogges Clanfield Wroxton Oxford Spires Park Southmoor Williamscot Kingston Lisle Grandpont Kingwood Common Crocker End Milton Heights Fringford King's End Great Tew Stoke Talmage Uffington Coscote Abingdon-on-Thames Rokemarsh Radley Little Chesterton Lower Wainhill Carterton Boars Hill Baynard's Green South Newington Bradwell Grove Bampton Littlemore Draycot Sutton Courtenay Sandford St Martin Westend Kingham Watlington Hailey West Hanney Milton Wootton Oxford Woolstone Cropredy Middle Barton Shippon Broughton Poggs Bloxham Temple Cowley East Ginge Little Coxwell Woodfield Westcot Little Heath Salford Bayworth Play Hatch Juniper Hill Longcot Grimsbury Hopcroft's Holt Blackbird Leys Gallowstree Common