Retail Marketing in West Causewayhead

Get in touch

Retail Advertising in West Causewayhead

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in CA7 4?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

Other locations available for retail marketing
Boustead Hill Durdar Beckfoot Grayson Green Fletchertown Blackbeck Low Crosby Tebay Bouth Browtop Bolton High Hill Rosley Goat Bushfield Rowrah Ulverston Arnaby Deepthwaite Moor Row Plumptonfoot Great Blencow Staffield Middleton South Ulverston Hallthwaites Haverthwaite Firbank Western Bank Felldyke Roose Low Whinnow Millthrop Saltcoats Heron Hill Holmrook Gawthrop Garsdale Head Lupton Hale Hutton Roof Powhill Bow Cocklakes High Waverbridge Common End Scales Ploughlands Waitby Eccle Riggs Natland Newlands Broadwath Dovenby Threapland Howgill Stone House Arrowthwaite Cummersdale Belle Vue Howgate Low Seaton Blitterlees Low Newton Gilcrux Briery Great Ormside Bandrake Head High Lorton Fingland High Side Brigsteer Lowca Hutton Roof Hallow Bank Cleator Moor Garsdale Endmoor Brackenthwaite Beckfoot Newton-in-Cartmel Flookburgh Pool Bank Kentrigg Netherton Howtown Lessonhall Branthwaite Bewcastle Hoskethill Kirkby Thore Watchhill High Water Head Longpark Lowick Green Nether Welton The Sands Kirklinton Scaleby Crook Crosby Ravensworth Brigham Coalfell Little Clifton Winskill Dunningwell Holker Broughton Beck Great Salkeld Townhead Garden Village Woodland Great Strickland Aikton Gatesgarth Wath Brow Whitbeck Rowe Head Holme Mills Mellguards Swathwaite Head Ewanrigg Brothybeck Brough Sowerby Scalebyhill Haws Bank Melkinthorpe Roger Ground Seathwaite Little Blencow Wilton Renwick Pardshaw Hall Burrells Dundraw Ireleth Millgillhead West Silloth Towcett Catlowdy Knipe Fold Brackenlands Kirkland Barbon Low Walton Carleton Pallaflat Green Quarter Chestnut Hill Lower Hawthwaite Wetheral Plain Southerfield Tottlebank Ruthwaite Lazonby Dalton-in-Furness Stainburn High Oaks Branthwaite Siddick Broughton Cross Low Row Hall Waberthwaite High Cark Brackenber Chalkfoot Longdale Cat Bank Scaws Askham Ivegill Newbiggin-on-Lune High Nibthwaite Blackbank Brownber Applethwaite Outhgill Brocklebank Whitrigg Heggle Lane Grasmere Bowderdale Moorclose Red Hills Whale Wordsworth Terrace Forest Head Hazelslack Arkleby Plumpton Head Blackwell Johnby Salkeld Dykes Lamplugh Cowan Head Woodend Corkickle Ennerdale Bridge Newbarns Grizedale Tarraby Melmerby Mite Houses Raughton Keld Longsowerby Little Bampton Townhead Welton Torver Brackenthwaite Scuggate Ainstable Thomas Close Longtown Sadgill North Dykes Whelpo Rosside Isel High Biggins Middletown Yearngill Great Urswick Wood Gate Lea Yeat Bowston Rooking Sweetholme Moor Row Harriston Plasketlands Tower Wood High Newton Stripes Slack Head Bomby Downfield Station Hill Micklethwaite Heversham Moss Side Beckces Dearham Hackthorpe Underbarrow Westmoor End Scout Green Armathwaite Seatle Tirril Sandale Maryport The Green Nepgill Kentmere Lanercost Meal Bank Newbiggin Field Broughton Pooley Bridge Warnell Hornsby Gate Whitrigglees Low Braithwaite Flakebridge Unthank Hubbersty Head Weasdale Botcherby Mintsfeet Whitbarrow Thornby High Row Middleshaw Unthank Nunclose Waverton Greysouthen Wall End Longlands Pennington Heathwaite Gilgarran Hartsop Skitby Barrow Island Gamblesby Newton Arlosh Little Salkeld Todhills Seaville Market Brough Heads Nook Glasson Salta Fair Hill Hutton Droomer Milburn Longcroft Santon Bridge Towngate Langrigg Skirsgill Kelsick Barugh Gilsland Allenwood Roundthwaite Seascale Cartmel Fell Bleachgreen Crosby-on-Eden Tindale Thornthwaite Greenwell Walby Cumdivock Croglin Scales Bowness-on-Windermere Haile Highmoor Loppergarth Castlerigg Oddendale Morton Barras Easton Southwaite Beck Head Roachburn Oxenholme Highbridge Scotby Great Broughton Ulpha Newtown Moat Bonning Gate Arrad Foot Beckfoot Sandylands Waverbridge Sedbergh Westfield Oak Bank Rookby Kiskin Cleator Wetheral Shield Fell End Dendron Beacon Hill Parsonby Kershopefoot Dragley Beck Burthwaite Clifton Dykes Nealhouse Mealsgate Ravenstown Beckermet Greenodd Cark Roughsike Greystoke Littlebeck Nethertown Gilwilly Wallthwaite Corby Hill Winscales Yarlside Monk Moors Row Sprunston Burgh by Sands Grange Arlecdon Bothel Longrigg Prizet Barepot Rosebank Westward Orton Edderside Orton Rigg Kearstwick Row Brow Ferney Green West Woodside Nether Row Kirkoswald Far Sawrey Old Town Low Borrowbridge Annaside Ghyll Head Sowerby Row West Causewayhead Aikhead Wreay Kirkland Red Dial Thurstonfield Raby Helton Broad Oak Biggar Little Langdale Long Marton Buttermere Gosforth Blencogo Asby Newtown Langton Halfpenny Roose Gate Oughterside Gamelsby Beetham Kaber Patterdale Middlesceugh Newtown Ickenthwaite Colthouse Farleton Great Clifton Garlands Ruleholme The Lound Flimby Greenside Thwaite Moss Bampton Wescoe Currock Longburgh Park Head Soulby Hopebeck Sunny Bank Fell Side Mossbay Harrington Anthorn New Mill Sampool Sandwith Crosscrake Scales Down Hall Lowgill Lindal in Furness Cliburn Raughton Head Dacre Hall Dunnerdale Crosscanonby Kirkcambeck Wath Hilton Kidburngill Woodrow Four Lane Ends Skelton Wood End Newbiggin Moorhouse Brandlingill Townfoot Strawberry Bank Tallentire Nenthall Heaning Parkhead Water Garth Nook Broughton in Furness Studholme Church Brough Warwick-on-Eden Quality Corner Newby Briar Rigg Hyton Howbeck Coupland How Low Nibthwaite Wreaks End Docker Warwick Bridge Crosby Garrett Nether Wasdale Hawksdale Ravenglass Burneside Legburthwaite Dean Hensingham Skelsmergh Eveninghill Rheda Park Barrow-in-Furness Leece Town Head Canal Foot Unthank End Westlinton Penruddock Burnhill Ackenthwaite Pategill Aikrigg Cumrew Aughertree Threlkeld Nook Highlaws Boothby Culgaith Wellgill Sunderland Bampton Grange Longrigg Aiketgate Distington Laithes Troutbeck Drigg Wetheral Pasture Steel Green Waterside Winster Hethersgill Penny Bridge Carwinley Woodhouse Doddick High Walton Upperby Great Orton Middleton Place Standingstone Little Arrow Matterdale End Penton Casterton Birkett Mire Cockermouth Birkby Rowell Brigham Hewer Hill Fell Foot Lenacre Holme St Cuthbert Aldingham Kirksanton Boltongate Keswick Arnside Kirkandrews-on-Eden Near Sawrey Foulbridge Crackenthorpe Edentown Grayrigg Brougham Stockdalewath Dunnerholme Little Strickland Goodyhills Town End Haresceugh Stainton Kilnhill Mains Moss Side Rannerdale Staveley-in-Cartmel Coniston Galemire Alston Cunsey High Ireby Kinkry Hill Wellington Fenton Friars' Ground Hawcoat Mosser Mains Milton Sockbridge Croasdale Clifton Elterwater Whitrigg North Scale Leasgill Dent Little Asby Parton Hetherside Risehow Hampsfield Three Bridges Brackenthwaite Lyneholmeford Old Hutton Barbary Plains Glenridding Killington Patton Bridge Aldoth Lambfoot Foxfield Newby Head Blawith Biglands Lee Houses Barber Green Allonby Longthwaite Wood Broughton Hall Temple Sowerby Rockcliffe Harker Marsh Glen Dowlin Metal Bridge Hartley Beckhouse Raffles Laversdale Haverigg Bardsea Sellafield Nenthead Watchgate Whitbarrow Village Penrith Beckbottom Hawkshead Hill Witherslack High Sellafield Sleetbeck Hawkshead Caldewgate Midgeholme Wasdale Head Morland Blennerhasset East Curthwaite Pelutho Little Broughton Town End Low Lorton Colt Park Lakeside Thornthwaite Newby Bridge Broughton Mills Beanthwaite Edenhall Crosslands Nentsberry Garnett Bridge Tummer Hill Little Orton Millbeck Stainton Newbiggin Bootle Torpenhow Swallohurst Little Braithwaite St Bees Uppertown Shawfoot Roosebeck Haltcliff Bridge Scarrowhill Bromfield Wigton Crewgarth Summerlands Irthington Caldbeck Thornhill Strands Irton Parton Cowgill Denton Holme The Common Scarness Borwick Rails Soutergate Wythburn Mealrigg Braithwaite Rosewain Castletown Stanthwaite Grange Fell Albyfield Cardew Crookdake Ellonby Little Loughrigg Eamont Bridge Bowscar Dufton Keekle Clappersgate Blackdyke Loweswater Brockleymoor Sebergham North Walney Newton Reigny Shoregill Newland Bottom Great Musgrave Thrimby Tarnside Great Asby Stanger North Row Town Bank Papcastle Faugh Bigrigg Scotsdike West Curthwaite Staveley Plumbland Ings Greengarth Hall Crosby Villa Skinburness Carleton Hall Langrigg Nateby Sleagill Crosthwaite Brow Edge Eskdale Green Bolton Low Houses Kirkland High Cunsey Kirkby Lonsdale Winder Low Cotehill Maulds Meaburn Moorhouse Low Geltbridge Outcast Plantation Bridge Pardshaw Park Broom Finsthwaite Askam in Furness Bowland Bridge Beck Side Greenrow Swinside Wiggonby Newby East Roa Island High Wray Brigflatts Cotehill Greenbank Newtown of Rockcliffe Sand Side Carleton Beck Wythop Little Urswick The Hill Etterby Bayles Lindale Woodville Kirkbride Kingstown Baycliff Talkin Thackthwaite Braystones Hall Senna Broughton Moor Hornsby Knock High Longthwaite Sandwick The Howe Holme East Causewayhead Bewaldeth Selside Oughterby Busk Wheyrigg Raisbeck Ruckcroft Stank Kingside Hill Banks Kirkland Guards Parkside Stainton Mountain View Townhead Woodhouses Deanscales North Side Sedgwick Glassonby Hallbankgate Wetheral Mirehouse East Grizebeck Brampton Brampton Paradise Seatoller Cumwhitton Murton Brownrigg Mosedale Kirkhouse Allerby Harraby Martindale Kents Bank Ponsonby Morton Newton Bleatarn High Bankhill Redmain Embleton Wreay Grinsdale Green Bank Newby West Thackthwaite Little Corby Shap High Scales Gleaston Watendlath Cardewlees Carleton Houghton Kirkby-in-Furness Allithwaite Skelton Abbotsmead Butterwick Clickem Portinscale Homewood Dockray Blencarn Sunbiggin Dubwath Abbeytown Gullom Holme Carlisle Whasset Troutbeck Chapel Stile Dalton Shire Crossgates Calder Westnewton Wampool Rockcliffe Cross Crooklands Milton Mill Side Blindcrake Thrushwood Warwicksland Rampside High Harrington Rickerby Hutton Moor End Salt Coates Croftlands Bradley Brough Garrigill Dykesfield Skelwith Bridge Raise Bolton New Houses Hindpool Buckabank Watermillock Dunnerdale Kells Berrier High Braithwaite Holmwrangle Swarthmoor Satterthwaite Mosser Newbiggin Moorend New Rent Grisdale Aspatria Hall Santon Bowmanstead Bridgefoot Preston Patrick Oldwall Mansriggs Workington Haggbeck Eaglesfield Oulton Bleatarn Helmside Leadgate Seathwaite Mossedge Angerton Slack Cotes Orthwaite Rottington Hurst Grassgarth Silloth Great Crosthwaite Townhead Scales Stapleton Waterhead Whitehaven Scar Head Ousby Burton-in-Kendal New Hutton Easton Low Wood Bardsea Green Stubble Green The Flatt Stone Raise Skirwith Blagill Barugh Dale Hardendale Rusland Gatebeck Baldwinholme High Casterton Ullock Lowick Bridge Outgate Meathop Whiteclosegate Cockley Beck Yanwath Roosecote Skiprigg Clawthorpe Hartbarrow Mawbray Force Forge Brownrigg Greenholme Belah Kingmoor House Cardurnock Corney Motherby Farlam Monkhill Ellenborough Santon Low Biggins Ayside Gaitsgill Carr Bank Ormathwaite Newton Rigg Flitholme Camerton Silecroft Eden Mount Oakshaw Ford The Nook How Wharton Hoff Wolsty Moresby Parks Smithfield Hallgarth Glasson Helbeck Millholme Windermere Storth Croslands Park Egremont Mirehouse West Hayton Ambleside Whicham Dale Bottom High Hesket Kelleth Lowther Chapelburn Beck Houses Appleby-in-Westmorland Stonethwaite Southernby Catterlen Ormsgill Kirkbampton Beck Boot Bransty Dalston Chapels Reagill Greenscoe Parkgate Thwaite Head Rosthwaite Marton Row Mallsburn Dowbiggin Seaton Kirkborough Old Carlisle Low Row Lady Hall Sandside Lockhills Mirehouse Spark Bridge Mansergh Bridgend Frizington Little Ormside Port Carlisle Burnrigg Backbarrow Hycemoor Prospect Burnbanks Moorthwaite Thickholme Storrs Ludderburn Stair Marthwaite Sandwith Newtown Baggrow Gawthwaite Bassenthwaite Kirkbarrow Hunsonby Warcop Millhouse Gaisgill Bolton Wood Lane Salterbeck Harras Millom Sandford Newbiggin Boltonfellend Hutton End Roadhead Birkthwaite Smardale South Newbarns Brisco Catholes Drybeck Rusland Cross Hesket Newmarket Newbiggin Ravenstonedale Rydal Stanwix Beaumont Millness Barton Bowness-on-Solway Uldale Thursby Wythop Mill Milnthorpe Calvo Calthwaite Linstock Hole Bullgill Deepdale Barrows Green Langwathby Force Mills Far End Longdales Ulcat Row Castle Carrock Sunbrick Crosby Prior Rigg Burtholme Colton Drumburgh Far Arnside Little Musgrave North Stainmore Greengill Greystoke Gill Lane Head Yottenfews Mockerkin Scilly Bank Galligill Head Crag Hayton Cautley Aglionby Sour Nook Vickerstown Walton King's Meaburn High Seaton Water Yeat High Side South Stainmore Newtown Coulderton Lamonby Low Moresby Mungrisdale High Whinnow Cartmel Laversdale Lane Tarns Rosgill Calder Bridge Brunstock Cargo Low Knipe Colby Duddon Bridge Unthank Shopford Plumgarths Heggerscales Bank End Knowefield Willow Holme Waberthwaite Soulby Powter How Levens Great Corby Branthwaite Edge Troutbeck Bridge Old Tebay Winton Barclose Garth Row Thwaite Flat Hincaster How Plumpton Fothergill Upper Denton Grange-over-Sands New Cowper Stainton with Adgarley Gillbank Low Hesket Ireby Great Easby Blackford Bridekirk Keisley Knotts Oxen Park Cumwhinton Harker Kirkby Stephen Hutton Row Newland Kendal Pica