Sports Marketing in Horsleys Green

Get in touch

Sports Advertising in Horsleys Green

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Horsleys Green, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Horsleys Green?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Horsleys Green, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in HP14 3?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Horsleys Green get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Horsleys Green (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Hyde End Farnham Common Stratton Chase Woodham Charndon Weedon Bragenham Hardmead The Badgers Layters Green Buckingham Gerrards Cross Amersham Kingsey Fulmer Dorton Fenny Stratford Greenleys Willen Lake Sheepridge Milton Keynes Weston Underwood Lillingstone Dayrell The Lee Whaddon Griffitts Yard Bledlow Ridge Oakhill Emerson Valley Saunderton Poundon Cores End Shenley Brook End Old Wolverton Ivinghoe Aston Upton Chalfont Grove Kents Hill Blue Bridge Adstock Newlands Waterend Grange Farm Bye Green Crownhill Summer Heath Ballinger Bottom Wexham Street Clayhill Medmenham Hillesden Hamlet Fingest Linden Village Wolverton Mill South Diggs Pitch Green Simpson Chackmore Danesfield Whiteleaf Turville Heath Pednormead End Hambleden Mentmore Medbourne Slapton Sills Yard Watermead Turweston Bennett End Knotty Green Redmoor Milton Keynes Village Darvillshill Little Boys Heath Calvert Beanhill Wooburn Green Rotten Row Cold Brayfield Saunderton Lee Singleborough Great Linford Church End Aylesbury Wymbush Meadle Fleet Marston Caldecotte Chalfont St Peter New Bradwell Bradville Steeple Claydon Wolverton Mill Iver Penn Bottom Shenley Church End Heath End World's End Smokey Row Terriers Moulsoe Speen Lower Cadsden Ditchfield Bancroft St Leonards Hardwick Upper Winchendon Horton Swanbourne Fawley Dunton Alscot Long Crendon Woughton Park Hitchambury Clanking Redland End Towerage Lee Common Fulwell Chicheley Church End Horton Wharf Stacey Bushes Wooburn Common Olney West End Ickford Tattenhoe Princes Risborough Hollingdon Hazeley Mount Pleasant Dorney Reach Buckland Thornton Neath Hill Tongwell Westbury Great Holm Studley Green Kingswood Micklefield Haydon Hill Widmoor Mursley Little Marlow Grendon Underwood Woodrow Two Mile Ash Berryfields Middle Weald Bletchley Lillingstone Lovell Chisbridge Cross Pheasants Little Frieth Thorney Sedrup Holly Green Water Stratford North Marston Woodhill Nether Winchendon Chalfont St Giles Denbigh West Church End Penn Street Ravenstone Townsend Akeley North End Ballinger Common Castlethorpe Littleworth Common Tyringham Wooburn Forty Green Salden Tinkers End East End Oxley Park Chenies Hawridge Elmhurst Bucklandwharf Tickford End Warrington Chivery Fullers Slade Wavendon Blakelands Mantles Green Waterside Stone Hedgerley Green South Heath Willen Park Barley End Pednor Bottom Bledlow Colstrope Chetwode Crafton Littlecote Lent Quarrendon Stokenchurch Egypt Bourne End Kingston Dunsmore Addington Dorney Coleshill Mill End Nash Ilmer Hazlemere High Wycombe Skirmett Walton Shalstone Pitstone Hill Little Kimble Downs Barn Stewkley Dean Woolstone Downley Cadmore End Great Kimble The Bowl Goddards Netherfield Edlesborough Radnage Great Brickhill Loosley Row Ham Green Higher Denham Bury End Wendover Burcott Little Chalfont Water Eaton George Green Ashland Little Linford Hodge Lea Littleworth Corner Chartridge Bedgrove Great Horwood Great Hampden Naphill Tathall End Parmoor Sherington Giffard Park Mobwell Walton Court Coffee Hall Fishermead Newtown Shenley Wood Westcott West Wycombe Skittle Green Dagnall Little Ickford Oldbrook Little Crawley Haddenham Saunderton Winchmore Hill Bolter End Calverton East Burnham Stantonbury Soulbury Bolbeck Park Newton Leyes Burnham Upper Pollicott Beacon's Bottom Pheasant's Hill Prestwood Cressex Tingewick Moor End Wilton Park Brook End Kingsmead Hilltop Dinton Honeyburge Hoggeston Penn Little London Middle Green Downhead Park Creslow Tylers Green Hotley Bottom Loughton Westcroft Bierton Little Kingshill Drayton Parslow Horsenden Lye Green Frieth Rockwell End Westlington Lee Gate Fawley Bottom Hunt's Hill Ascott Berghers Hill Holmer Green Beachampton Marsworth Elfield Park Oakley Grove Hyde Heath Mop End Nash Lee Brinklow Burcott Upper Hartwell Northend East Claydon Horsleys Green Lower Hartwell Walter's Ash Kingsash Padbury Buckmoorend Little Brickhill Ibstone Stewkley Kimble Wick Nearton End Nup End Boarstall Chesham Farnham Park Bishopstone Church End Ford Ellesborough Mundaydean Bottom Forty Green Petsoe End Shenley Lodge Hollybush Hill Bottrells Close Lower Weald Easington Central Milton Keynes Sands Atterbury Conniburrow Amersham Common Browns Wood Quainton Lower Bois Church End Shabbington Wood Green Rose Hill Rowsham Victoria Park Green Hailey Stratford Fields Newport Pagnell Little Horwood Parslow's Hillock Bow Brickhill Fern Woburn Sands Rush Green Monkston Aston Clinton Rooksley Cryers Hill Shipton Lee Latimer Amersham on the Hill Bockmer End Leckhampstead Hillesden Worminghall Hanslope Long Street Ashendon Oving Granborough Biddlesden Owlswick Cheddington Ley Hill Iver Heath Butler's Cross Piddington Caldecote Great Kingshill Broughton Gayhurst Little Wood Corner Longwick Heath End Chalfont Common Great Missenden Woughton on the Green Bellingdon Asheridge Pitstone Green Lower North Dean Springfield Little Missenden Lane End Linford Wood Thornborough Bradwell Wingrave Stony Stratford Swan Bottom Maids Moreton Old Farm Park Green End Love Green Tatling End Well End Bovingdon Green Halton Cuddington Winterhill Stoke Goldington Baker's Wood Barton Hartshorn Wolverton Mill East California Dadford Furzton Lake Startop's End Wardrobes Greatgap Wotton Underwood Brill Lower Pollicott Marlow Bottom Drayton Beauchamp Foscote Preston Bissett Beamond End Widmer End Lent Rise Fox Milne Wycombe Marsh Lower Woodend Leadenhall Northfield Walton Manor Kiln Farm Tinkers Bridge Askett Verney Junction Waddesdon Haversham Langley Corner Burroughs Grove Whelpley Hill Monkston Park Stoke Hammond Newton Longville Aston Sandford Farnham Royal Shipton Aston Abbotts Monks Risborough Turville Taplow Bradwell Common Lavendon Lathbury Wavendon Gate Emberton Broughton Rout's Green Shreding Green Walton North Crawley Ivinghoe Whitney Marlow Common Lee Clump Holtspur South End Chessmount Buffler's Holt Pitchcott Wing Page Hill Cholesbury Marsh Gibbon Upper North Dean Northall Eaglestone Brook End Far Bletchley Sprig's Alley Pond Park Beaconsfield Middle Claydon Peartree Bridge The City Twyford Knowlhill Hunt's Green Spurlands End Jordans Clifton Reynes Botolph Claydon Marsh Orchard Leigh Booker Wroughton Park Bleak Hall Edgcott Furzton Heelands Fort End Southcourt Hedgerley Newton Blossomville Lake End Stoke Poges Seer Green Manor Park Little Hampden Pennyland Radclive Lacey Green Whitchurch Wendover Dean Hughenden Valley Tilbrook Botley Amersham Old Town Flackwell Heath Chalkshire Great Hivings New Denham Gibraltar Tetchwick Hulcott Southend North Lee Chesham Bois South End Crownfield Weston Turville Cublington Upper Weald Stony Green Stoke Mandeville Loudwater Campbell Park Lower Ascott Marlow Green End Boveney Ledburn Middleton Willen Winslow Ludgershall Terrick Tyler's Hill Gawcott Moor Common Bryant's Bottom Bancroft Park Chilton Bradwell Abbey Hedsor Coombe Walnut Tree Richings Park Stoke Green Greenlands Lenborough Chearsley Denham Stonebridge Austenwood Wheeler End Astwood Hedgerley Hill Pitstone Filgrave Buckland Common Ashley Green Codmore Horn Hill Flowers Bottom Wooburn Moor Broughton Crossing Bradenham Wolverton Walton Hall Lower End