Sports Marketing in Woburn Sands

Get in touch

Sports Advertising in Woburn Sands

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Woburn Sands, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Woburn Sands?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Woburn Sands, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in MK17 8?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Woburn Sands get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Woburn Sands (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Newton Blossomville Edgcott Frieth Clifton Reynes Rotten Row Higher Denham Middle Weald Walton Hall Crownhill Simpson Cheddington Sedrup Waterside Great Hampden Gerrards Cross Southend Lee Clump Tetchwick Middle Green Mentmore Hardmead West Wycombe Bradwell Marsh Lower North Dean Far Bletchley Amersham Common Fawley Bottom Pitstone Hill Stokenchurch Sills Yard Hilltop Milton Keynes Stoke Mandeville Fingest Elmhurst Southcourt Radclive Burcott Pond Park Haversham Moor Common Lower Weald Upper Winchendon Ham Green Stoke Poges Medbourne Weedon Farnham Park Peartree Bridge Soulbury Chetwode Little Kingshill Bierton Littleworth Corner Stewkley Fort End Sherington Townsend Shipton Holmer Green Tinkers End Griffitts Yard Tilbrook Smokey Row Startop's End Oving Mantles Green Astwood Tinkers Bridge Bleak Hall Ascott Upper Weald Old Farm Park Little Linford Westcroft Cryers Hill Ditchfield Newton Leyes Hughenden Valley Marlow Common Hulcott Cores End Long Crendon Summer Heath Kingston Gibraltar Piddington Well End Poundon Pitch Green Clanking Parslow's Hillock Hillesden Hamlet Adstock Tyringham Stony Stratford Slapton Kingsmead Monkston Park Calvert Biddlesden Bancroft Park Tongwell Meadle Hotley Bottom Old Wolverton Marlow Buckland Lee Common Holtspur Walton Easington Ashland Chivery Chicheley Bradenham Whiteleaf Kingswood Great Kimble Filgrave South Heath Stone Furzton Lake Chackmore Flackwell Heath Little Chalfont Thornton Saunderton Lee Shipton Lee Ellesborough Stoke Goldington Codmore Great Hivings Ivinghoe Wolverton Mill East Stacey Bushes Layters Green Knowlhill Moulsoe Fenny Stratford Prestwood Bradwell Abbey Great Horwood Walnut Tree Hillesden Furzton Middleton Thorney Ashendon Rose Hill Horton Wharf Boveney Farnham Common Bury End Monkston Castlethorpe Dorney Reach Kimble Wick Cadmore End Loudwater Hunt's Green Nearton End Mount Pleasant Butler's Cross Little Missenden Willen Woolstone Redland End Beachampton Church End Ley Hill Shenley Lodge Conniburrow Clayhill Westcott Newport Pagnell Great Kingshill Stony Green Weston Turville Penn Bottom Westlington Cressex Flowers Bottom Barton Hartshorn Grendon Underwood Bragenham Gawcott Bradville Church End Ledburn Broughton Crossing Terrick Askett Horn Hill The Badgers Saunderton Cold Brayfield Green End Caldecotte Willen Lake Atterbury Downley Tickford End Green Hailey Buckmoorend Bennett End Lake End Bancroft Turville Heath Lent Rise Dadford Downs Barn Nup End Woodhill Austenwood Chalfont St Peter Winchmore Hill Lillingstone Dayrell Lenborough Cholesbury Woughton on the Green Hollybush Hill Little London Fox Milne Bockmer End Salden Shabbington Blakelands Netherfield Central Milton Keynes Pitstone Green Beaconsfield Long Street Lower Woodend Rout's Green Chearsley Pennyland Lacey Green Wavendon Gate Wilton Park Cuddington North Crawley Petsoe End Aston Sandford Lower End Swan Bottom Radnage Wexham Street Wooburn Wolverton Mill Shalstone Boarstall Caldecote Mill End Chalfont St Giles Rush Green Neath Hill Rockwell End Bledlow Leadenhall California Holly Green Beacon's Bottom Hanslope Westbury Ilmer Green End Downhead Park Woburn Sands Hedsor Amersham on the Hill Diggs Hazeley Winslow Kiln Farm Little Frieth East Burnham Church End Pednormead End Little Marlow Heelands Colstrope Shenley Brook End Oldbrook Northall Walter's Ash Littlecote Wendover Speen Calverton Richings Park Tingewick Olney Greenleys Seer Green Lent Amersham Nash Buckland Common Charndon Princes Risborough Little Brickhill Broughton Upper Pollicott Chalkshire Bedgrove Towerage Goddards Haddenham Loughton Dorney Chesham Wycombe Marsh Leckhampstead Preston Bissett Ibstone Marlow Bottom Verney Junction Lane End Waddesdon Fulmer Shenley Church End Penn Lavendon Lathbury Dagnall Kingsey Longwick Stantonbury Wheeler End Cublington Knotty Green Grove Blue Bridge Honeyburge Ashley Green Mursley Brill The Bowl Widmer End Little Horwood Loosley Row Heath End Wing Giffard Park Northend Bryant's Bottom Weston Underwood Chalfont Grove Sands Terriers Ford Newton Longville Beamond End Denbigh West Bye Green Micklefield Bolbeck Park Foscote Addington Nether Winchendon Emberton Whitney Wymbush Langley Corner Great Missenden Wooburn Common Dorton Greatgap Lower Pollicott Forty Green Aston Clinton Thornborough Swanbourne Drayton Parslow Farnham Royal Wavendon Crafton Lye Green Grange Farm Ballinger Bottom Jordans The Lee Lower Ascott High Wycombe Newtown Springfield Elfield Park Redmoor Horton Wotton Underwood Fishermead Oxley Park Danesfield Mundaydean Bottom Tattenhoe Chilton Monks Risborough Kents Hill Tatling End East End Horsleys Green Coleshill Dinton Egypt Greenlands Rooksley Walton Court North End Browns Wood Bovingdon Green Amersham Old Town Great Brickhill Wooburn Moor Mobwell St Leonards Walton Watermead Lower Cadsden Darvillshill Hedgerley Green Hyde End Iver Heath Chessmount Shreding Green Stoke Hammond West End Church End Lower Bois Church End Wardrobes Two Mile Ash Drayton Beauchamp Linden Village Page Hill Studley Green Oakley Skirmett Little Kimble Barley End World's End Ludgershall Oakhill Haydon Hill Winterhill Littleworth Common Whitchurch Asheridge Aylesbury Stonebridge Lee Gate Little Crawley Little Boys Heath Buckingham Hawridge Berghers Hill Shenley Wood Manor Park Baker's Wood Hollingdon Stewkley Dean Hitchambury Owlswick Linford Wood Eaglestone Northfield Marsh Gibbon Ickford Bletchley Alscot Burcott Wolverton Mill South Upper North Dean Iver Warrington Buffler's Holt Bourne End Woughton Park Twyford Sprig's Alley East Claydon Saunderton Bledlow Ridge Moor End Newlands Wood Green Pheasants Victoria Park South End Hardwick Chalfont Common Latimer Spurlands End Granborough Wingrave Chisbridge Cross Love Green Naphill Medmenham Akeley Creslow Lower Hartwell Upper Hartwell Hodge Lea Denham Ivinghoe Aston Penn Street Kingsash Ballinger Common Chesham Bois Brook End Waterend Water Eaton Stratford Fields Bow Brickhill Woodrow Beanhill Stratton Chase Stoke Green Hoggeston The City Parmoor Burnham Steeple Claydon North Lee Skittle Green Willen Park Tylers Green Whelpley Hill Quainton Little Ickford Hunt's Hill Ravenstone Halton Hedgerley Great Linford Forty Green Berryfields Pitchcott Fullers Slade Orchard Leigh Little Wood Corner Marsworth Tathall End Chenies Rowsham Wooburn Green Pheasant's Hill Aston Abbotts Bishopstone Hedgerley Hill Turville Heath End Brinklow Brook End Mop End Horsenden Campbell Park Pednor Bottom Water Stratford New Denham Hyde Heath Edlesborough Upton Dunton Sheepridge Maids Moreton Quarrendon Nash Lee Padbury Bottrells Close Wolverton Hambleden Turweston Whaddon Walton Manor Pitstone Tyler's Hill Singleborough New Bradwell Taplow Bolter End Woodham Lillingstone Lovell Bucklandwharf Great Holm Fulwell Fern Dunsmore Milton Keynes Village Broughton Middle Claydon Wendover Dean Burroughs Grove Booker Bellingdon Botolph Claydon Fleet Marston South End Botley Chartridge Emerson Valley Crownfield Gayhurst Hazlemere Worminghall Coffee Hall Fawley Bradwell Common Wroughton Park Coombe Little Hampden George Green Widmoor North Marston