Sports Marketing in Rhostyllen

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Sports Advertising in Rhostyllen

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Rhostyllen, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

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What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Rhostyllen?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Rhostyllen, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

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What is the Cost of Advertising in The Sports Industry in LL14 4?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

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If you are looking to promote your company in the highly competitive sports and fitness industry in Rhostyllen get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

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We cover Rhostyllen (Clwyd)

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Garden Village Pen-y-ffordd Colwyn Bay / Bae Colwyn Windy Hill Trevor Uchaf Penley Croes-wian Newmarket / Trelawnyd Dolywern Pwll-glâs Nantglyn Pen-y-cefn Alltami Afon Eitha Bryn-newydd Llanrwst Llandudno Junction / Cyffordd Llandudno Lower Mountain Pandy'r Capel Highfield St Asaph / Llanelwy Glascoed Llanddoged Golftyn Druid Three Sisters Melin-y-coed Blaenau dolwyddelan Cwlach Argoed Llangwm Bwlchgwyn Glasdir Pen-y-felin Pentre-Llanrhaeadr Walwen Redbrook Pentre Broughton Terfyn Nant Trefnant Gwersyllt Big Mancot Pandy Llandyrnog Caerwys Merehead Geufron Gwyddelwern Commins Gatewen Cefn Rhyd-y-foel Clawdd-newydd Cefn Berain Holywell / Treffynnon Honkley Tal-y-cafn King's Mills Rhosrhedyn Capel Garmon Per-ffordd-llan Smithy Gate Little Arowry Bradley Bryn Merllyn Bryn Pydew Calcoed Pontfadog Ty'n-y-groes Tremeirchion Cock Bank Clocaenog Brymbo Cefn Ysgeibion Queensferry / Y Fferi Isaf Newbridge Leadmill Knolton Dolphin Meliden / Gallt Cefn-eurgain Llidiart Annie Brymbo Fenn's Bank Tai-nant Coppa View Gwernaffield-y-Waun Burton Llangwstenin Hafod-y-Green Glasfryn Glan-yr-afon Spon Green Peniel Nercwys Wallington Talacre Dolwen Maeshafn Arowry Pentre Pont-newydd Groes Efa Afon-wen Gwaenysgor Rhes-y-cae Bryn Offa Buckley Mountain Deganwy Catch New Brighton Pentre-bont Rhewl-Mostyn Gwern Estyn Stryt-issa Pentre Uchaf Gell Bryn Celyn Cadnant Park Little Mancot Rhosrobin Llansannan Fron-Bache Pentre Isaf Ddol Aber-oer Marian Cwm Rhyl Old Sontley Rhosddu Maes Pennant Ffordd-las Bodelwyddan Mold / Yr Wyddgrug Cefn-brith Llannerch-y-môr Hope / Yr Hôb Wern-y-gaer Hirwaen Nant-y-Pandy Prion Brynhovah Isycoed Fron-dêg Llanfairfechan Lower Wych Llandrillo Gronant Minera Maes-y-Dre Llangynhafal Brynford / Brynffordd Rhydtalog Pentre Penmaenan Pwll-melyn Pentre Denbigh / Dinbych Llanbedr-Dyffryn-Clwyd Ysbyty Ifan Morfydd Penmachno Pen-y-lan Knolton Bryn Berth-ddu Groesffordd Glan-y-don Tywyn Cwm Penmachno Blaenau Caergwrle Ridleywood Llanelidan Pwll-du Gorddinog Marchwiel 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Pont-y-pant Little Green Rhosymadoc Glanwydden Aifft Llangollen Pentre-llyn-cymmer Derwen Flint Mountain / Mynydd y Fflint Greenfield / Maes-Glas Trevor Bryn Pen-y-lan Pentre St George / Llansan Sior Bretton Ochr-y-foel Tre-lan Trofarth Southsea Wern Bedwell The Dunks Fron Nant-y-Rhiw Cross Lanes Groes-fawr Drury Cefn-bychan Waen-trochwaed Llanbedr-y-cennin Llechwedd Froncysyllte Plas Coch Caerhun Rhôs-on-Sea Horseman's Green Llanrhychwyn Three Fingers Waen Pentre Garden City Graig-fechan Llandudno Pwll-clai Conwy Rhiwbebyll Croes Eneurys Padeswood Pandy Cader Johnstown Holway Ponterwyl Kinnerton Green Galltegfa Bangor-on-Dee / Bangor-is-y-coed Tyddyn Angharad Park Lane Pentre Bychan Walwen Ty-nant Geinas Rhewl-fawr Rhewl Bryn y Castell Llanfwrog Brookhouse Eglwysbach Dinas Mawr Pentre-celyn Pentre Halkyn / Pentre Helygain Llanasa Dre-gôch Bedwlwyn Dwygyfylchi Fron Isaf Dolgarrog Wepre Mount Sion Llwynmawr Gogarth Tafarn-y-Gelyn Llandynan Caer Estyn Pensarn Melin-y-Wig Lane End Pont-y-blew Trevalyn Pontybodkin Penrhyn Bay Penyffordd Little Mountain Soughton / Sychdyn Whelston Hendrerwydd Talwrn Darland Llansanffraid Glan Conwy Sutton Green Lower Threapwood Leeswood / Coed-Llai Ffynnongroyw Nebo Little Overton Hendre Summer Hill Halkyn / Helygain Naid-y-march Llanferres Rackery Acrefair Pont-Cyfyng Mount Pleasant Eyton Belgrano Burton Green Pentre Tanyfron Esgyryn Towyn Milwr Sandycroft Castell Llanelian-yn-Rhôs Pennant Graig Pengwern Rhosesmor Gwernymynydd Celyn-Mali Gellioedd Hawarden / Penarlâg Bryneglwys Lawnt Rhosnesni Bronington Pen-rhewl Burntwood Pentre Pennant Henryd Flint / Y Fflint Efenechtyd Llwyneinion Maes Maelor Rhosllanerchrugog Nant Mawr Northop Hall The Moor Pentre-Clawdd Pen-y-bryn Ddol Plâs Berwyn Rhosllannerchrugog Llanrhos Maerdy The Wern Llanddulas Pandy Tudur Pont-Ystrad Abergele Higher Kinnerton Eryrys Bryniau Llanarmon-yn-Ial Pandy Dinmael Trewen Erbistock Rhŷd-y-ceirw Pantasaph Glanyrafon Pwll-Glas Chweffordd Pentrefoelas Gwytherin Ysceifiog Mancot Royal Waen Carrog Old Warren New Brighton Higher Shotton Pentre Bersham Pen-Ucha'r Plwyf Llanarmon Dyffryn Ceiriog Lenten Pool Halkyn Mountain Mwynbwll Carmel Plas Madoc Groesffordd Marli Capelulo