Sports Marketing in Rye Harbour

Get in touch

Sports Advertising in Rye Harbour

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Rye Harbour, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Rye Harbour?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Rye Harbour, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in TN31 7?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Rye Harbour get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Rye Harbour (East Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Harbour Heights Bachelor's Bump Beddingham Round Hill Alderbrook Northiam Halton Horney Common Ditchling Common Broyle Side Russell's Green Ticehurst Ore Horam Dale Hill Playden Portslade-by-Sea East Dean Frant Seaford Flackley Ash Broad Street Hartfield Wood's Corner Dukes Green Laughton Telscombe Selmeston Penhurst Splayne's Green Brighton and Hove Normans' Bay Westfield Offham Whitesmith Jevington Friday Street Stonegate Rushy Green Chilley Green Caldbec Hill Salehurst Marsh Green Tarring Neville Bevendean Marden's Hill Golden Cross Ashton Green Wallands Park Telham Burwash Weald Lidham Hill Trull's Hatch Silverhill Park Rushlake Green St Leonards Green Kingston near Lewes Bowlers Town Piddinghoe Bells Yew Green John's Cross Hamsey Hall's Close Budlett's Common Chapel Cross South Street Lower Horsebridge West Firle Ashburnham Forge Hadlow Down Iford Pebsham Down Street East Saltdean Whatlington Chapel Row Friar's Gate Pestalozzi International Village Norton Hooe Mount Ephraim Whydown Mill Corner Pett Level Henley's Down Three Oaks Chalvington Rockrobin Grisling Common Southern Cross Twelve Oaks Tilsmore Little Common Cooden Bohemia Battle Cuilfail Friston Old Town Hollingbury Harley Shute Hove Ewhurst Green Green Street Hampden Park Hazard's Green Heighton Street Bodle Street Green Guestling Thorn Sleeches Cross Bardown Wannock Barcombe Pevensey Bay Ditchling Sedlescombe Brighton Lower Dicker Moulsecomb Alfriston Rye Harbour Ringles Cross Firle Maresfield Park Flimwell Three Cups Corner Polegate Foulride Green West Hill New Town West Blatchington Sutton Chiddingly Sparrow's Green Ringmer Sheffield Green Best Beech Hill Upper Hartfield Groombridge The Pound Cousley Wood Danehill Rocks Park Bodiam Langney Village Chelwood Common Beckley Furnace Swaile's Green North Corner Cackle Street Beachlands Winchelsea Beach Nutley Blacklands Mark Street Roselands Herstmonceux Icklesham Stone Cross Fairlight Cove Burnt Oak Poundfield South Chailey Broomham Stanmer Fisher's Gate Crowborough Warren Boreham Street Silver Hill Pevensey Chapman's Town Town Row Wadhurst Laughton Common Blackboys Houghton Green Bulverhythe Gun Hill Ely Grange Potter's Green Landport Mile Oak Cowbeech Old Heathfield Dittons Brightling Heathfield Honey's Green Streat Moulsecoomb Holton Hill Woolbridge Rye Foreign Waldron Wych Cross Three Leg Cross High Hurstwood Burgh Hill North End Coldean Gallypot Street Broadstreet Green Peacehaven Heights Downside Boarshead Little Bayham Chiltington Trolliloes Chelwood Gate Buckham Hill Goatham Green South Heighton Cogger's Cross Foxhunt Green Jumper's Town Berwick Warbleton Park Corner Hollington Shover's Green Millbrook Ninfield Aldrington Meads St Anthony's Hill Steven's Crouch Oxley's Green Waterhall Peacehaven Hollingrove Catsfield Stream Eastbourne Vines Cross Teasley Mead Carter's Corner High Wickham Langney East Blatchington Nash Street Godleys Green Ratton Village Glynde Norlington Tolhurst St Anne's Milton Street Highgate Shortgate Portslade Village Newhaven Wivelsfield Bexhill-on-Sea Balls Green Etchingham East Hoathly Duddleswell Muddles Green Westdean Ovingdean Wood's Green Upper Dicker Skippers Hill Caneheath Riseden Chuck Hatch East Guldeford Cross in Hand Alciston Wilmington Chilsham Flowers Green Dallington Plumpton Falmer Silverhill Westham Poundford Fletching Arlington Brede Robertsbridge Brownbread Street Sharpsbridge Mark Cross Bexhill Clive Vale Five Ashes Rickney Ponts Green Chitcombe Wartling Burwash Common Broadland Row Newbridge Roser's Cross Glyne Gap Hawkhurst Common Fairlight Plumpton Green Fletching Common Withdean Mayfield Earl's Down Woodingdean Lunce's Common Guestling Green Danegate Crowborough Lions Green Sharp's Corner Watermill Hankham Quabrook Red House Common Snagshall Hartwell Broad Oak Belmont Marle Green Wellbrook St Helen's Wivelsfield Green Ginger's Green Hollingdean Buxted Withyham Iden South Malling Great Maxfield Lewes Litlington Maynard's Green St Leonards-on-Sea Bishopstone Hailsham St John's Eason's Green Westmeston Cliff End Swiftsden Barcombe Mills Hammerwood Berner's Hill Saltdean Cooper's Corner Crumbles Broad Oak Wickstreet Starr's Green Old Town Northease Uckfield Peter's Green Winton Barcombe Cross Shortbridge Framfield Ripe Rose Hill Peasmarsh Lower Cousley Wood Cripp's Corner Stunts Green Roedean West Marina High Cross Birchett's Green Wilmington Green Canadia St Helen's Wood Crowlink Pell Green Cottenden Lyewood Common Mountfield Hooe Common Thunder's Hill Collier's Green Sweethaws Little Horsted Friar's Hill Whitehill Westdene Upperton Denton Little Norlington Poundgate Jenkins' Green Kent Street Darwell Hole Cornwell's Bank Rottingdean The Platt Etchingwood Durgates Coggins Mill Terrible Down Udimore Baldslow Blackness Balcombe Green Union Street Cackle Street Pounsley Hale Green Palehouse Common Sidley Town Littleworth Butcher's Cross Davis's Town Coleman's Hatch Foul Mile Willard's Hill Mutton Hall The America Ground Catsfield Southover Cade Street Furner's Green Glyndebourne Staplecross Cock Marling Dodd's Bottom Northbridge Street Tile Hurst Rusher's Cross Preston Upper Wellingham Beckley Pett Whitehawk Southease Jury's Gap Birchden Magham Down North Moulsecoomb Punnett's Town Newbury's Exceat Four Oaks Stone Cross Castle Hill Tompset's Bank Waldron Down Kemp Town Cooksbridge Argos Hill Horsted Green Isfield Jarvis Brook Primmers Green Glenleigh Park Witherenden Hill Hollington Park Piltdown Hastings Winchelsea Blackham Halland East Chiltington Lunsford's Cross Cliffe Steel Cross Rotherfield Rye Grove Hill Churches Green Forest Row Folkington Maresfield Wallcrouch Fairwarp Mount Pleasant Burlow Holtye Burwash Broomsgrove Five Ash Down Broomgrove Chailey Rodmell Cackle Street Eridge Green Upper Horsebridge Windmill Hill Church Wood Founthill East Moulsecoomb Clayhill Black Rock Blackness Birling Gap Crowhurst Mott's Mill Newick Beacon Down North Chailey Cowbeech Hill Eckington Corner Patcham Hellingly Heron's Ghyll Little London Filching Dodd's Hill Golden Cross Spithurst Tidebrook Horns Cross Telscombe Cliffs Willingdon Ridgewood Pound Green Camber Vinehall Street Hurst Green Mark Cross Hangleton Holmes's Hill Netherfield Lower Willingdon Mount Pleasant