Sports Marketing in Fleetville

Get in touch

Sports Advertising in Fleetville

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Fleetville, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Fleetville?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Fleetville, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in AL4 0?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Fleetville get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Fleetville (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Oakfield Chells Church End Little Berkhamsted Blackmore End The Node Ardeley Barwick Harpenden Common Nether Street Symonds Green Hoo End Ayot St Peter Roestock Albury End Pirton Buckland Woollensbrook Hadham Cross Turnford Bendish Colney Heath Munden Patchetts Green New Town Mangrove Green Heronsgate St Julians Clapgate Langley End Little Heath Bower Heath Shephall Sarratt Youngsbury Temple End Holwell Bovingdon Kings Langley Brookmans Park Wandon End Trims Green Willian Little Wymondley Northaw Valley Sherrardspark Monks Green Pottersheath Northaw Todd's Green Wadesmill Kitts End Boxmoor Whempstead Thorley Street Bragbury End Westbrook Hay Hastoe Walsworth Rosedale Redbourn West End Belsize Whippendell Bottom Royston High Cross Leasey Bridge Paynes End Cow Roast Little Almshoe Bedwell Ashbrook Hemel Hempstead Carpenders Park Great Munden Weston Epping Green Aspenden Childwick Green Swanley Bar Green End Cockernhoe Batford Northchurch Flamstead End Mackerye End Barwick Ford Cheshunt Ganwick Corner Reed Two Waters Chipperfield Wymondley Bury West Watford Ayot Green Caldecote Gosmore Water End Staines Green Hare Street Therfield Meesden Sandon Aldbury Hertford Heath Darley Hall Tringford Adeyfield Helham Green Sacombe Green Hatching Green Wood End Watford Heath Cottered Cheapside Upwick Green Rushden Piccotts End East End Puttenham Langley Bottom Newtown Shenley Shilley Green Friar's Wash Moor Green Wildhill Buntingford Poynders End Benington Langley Deacons Hill Clothall Common West Hyde Bayford Jersey Farm Chapmore End Graveley Harmer Green Newnham Puttock's End Flaunden Nash Mills Broadoak End Whitwell Oxhey Purwell Great Hormead Hall's Green Bury Green Smith's End Latchford Bury Green Burn's Green Sopwell Napsbury Park Hunsdonbury How Wood Stanstead Abbotts Hailey Bozen Green Green Street Hertingfordbury Chiswell Green Radlett Titmore Green Green Street Hitchin Hill Churchgate Thorley Houses Wilstone Green Wormleybury St Margarets Broad Colney Wallington Woodside Loudwater Easthall Barleycroft End Cherry Green Albury Snow End Bernards Heath Pimlico Stocking Pelham Sandridge Colney Street The Willows Caldecote Hill Redcoats Green Hunton Bridge Cromer Hyde South-end Cold Christmas Langleybury Wigginton Bottom Sarratt Bottom Wareside Micklefield Green Winkwell Kemprow Chipping Chorleywood Newgate Street Ashwell End Patient End Ansells End Marshmoor Clay End South Mimms Bedmond High Wych Woodhall Cooper's Green Kettle Green Preston Westwick Row Green End Woodside Welwyn Sleapshyde Mill End New Ground South Hatfield New Mill Ayres End Bull's Green Felden Digswell Park Presdales The Ryde Allen's Green Fishers Green Burnham Green Chorleywood West Redhill Furneux Pelham Church End Little Hadham Daw's End Hartham London Colney Temple Dinsley Standon Nast Hyde Tring Wharf Thundridge Haultwick Rusling End Marshalls Heath Kelshall Wheathampstead Rye Park St Albans Thorley West Leith North Mymms Welwyn Garden City Hickman's Hill Highfield Bromley Reed End Corner Hall Church End Commonwood Chells Manor Eastbury Nasty Waltham Cross Hadham Ford Frogmore End Datchworth Washall Green Tring Flamstead Hoddesdon Kinsbourne Green Holdbrook Bulstrode Westmill Brook End Bushey Bishop's Stortford Bell Bar Bennetts End Cradle End Nuthampstead Black Green Childwick Bury Green Tye Codicote Bottom Gilston Park Barley Smug Oak Baker's End Much Hadham Mill Green Tonwell Letchworth Gorhambury Abbots Langley Hammerfield Oxlease St Stephens Shaftenhoe End Oaklands Sawbridgeworth Hatfield Garden Village Counters End The Flints Fields End Potten End Stapleford Marshalswick Ashwell Sunnyside Aston End Hare Street Harpenden Berkhamsted Tolmers Bricket Wood Slip End Borehamwood Markyate Old Hall Green Cromer Gustard Wood Wyddial Old Town Cokenach Park Corner Hook's Cross Hall Grove Batchworth Heath East End Green Thorley Wash Digswell Water Smallford Aston Radwell Rush Green Hay Street Hebing End Cumberlow Green Rableyheath South Oxhey Bucks Hill Anstey Nobland Green Leverstock Green Round Bush Burge End Hatfield Wakeley Colliers End Elstree Sergehill Jockey End The Heath Paradise Old Bricket Wood Tylers Causeway Leavesden Green Labby Green Patmore Heath Throcking Chandler's Cross Chaulden Water End Bramfield Lower Woodside Little Tring Hunsdon Birchwood Letty Green Peartree Clothall Hudnall Corner Green End Upper Dunsley Garston Watford Charlton Bassus Green Trowley Bottom Napsbury Puckeridge Cuffley Nettleden Gadebridge Coleman Green Grovehill Danesbury New Greens Potters Bar Frithsden Bushey Heath Little Gaddesden Gravesend Driver's End Dancers Hill St Paul's Walden High Cross Baldock Tea Green Wilstone Rucklers Lane Great Gaddesden Dudswell The Frythe The Swillett Tyttenhanger Levens Green Little Offley The Folly Lilley Waterdale Waterford Braughing Friars Moneyhill Amwell Redbournbury Bamville Wood Shenleybury Broadwater Barkway Lower Green Perry Green Bourne End Fiddler's Hill Handside Dane End Roe Green Great Amwell Shaw Green Essendon Stanborough Lucas End Snailswell Norcott Hill Westmill Piper's End Meriden Kingswood Lemsford The Rookery Mardleybury Maple Cross Eastwick Spitalbrook Hay Green Hogpits Bottom Cheverell's Green Aldenham Fleetville King's Walden Lea Valley Howe Green Tewin Wood Dassels Breachwood Green Shootersway Goff's Oak Bentley Heath Hatfield Hyde Lower Green Frogmore Green End Wigginton Digswell Lower Titmore Green Poplars Brickendon Cadwell Nup End Green Westland Green Broadgreen Wood Moor Park Walkern Potters Crouch Wellpond Green Chapel Croft Rush Green Rooks Nest Kimpton Bullen's Green Ickleford Holywell Woodcock Hill Broxbourne Brent Pelham North Watford Wormley Hitchin Lincoln Hill Rickmansworth Hexton Church End Old Knebworth Panshanger Hertford Great Offley Hammond Street Bengeo Hockerill Haldens Norton Green End Southern Green Hudnall Warren's Green Peters Green Wormley West End Luffenhall Painter's Green Pouchen End Chorleywood Bottom Watton at Stone Tower Hill Ayot St Lawrence Ridge Gilston Damask Green Sacombe Ware Old Hatfield Widford Ley Green Stevenage Standon Green End Roe Green Long Marston Spellbrook Birch Green Batchworth Well End Newhall Green Welham Green Nomansland Gubblecote Batlers Green Venus Hill Ringshall Braughing Bulbourne Croxley Green Broken Green Cole Green Mill End Cupid Green Pin Green Roe End Babbs Green St Ibbs Perry Green Great Wymondley High Leigh Park Street Townsend Astrope Appspond Ballingdon Bottom Letchmore Heath Crabbs Green Datchworth Green The Folly Little Hormead St Ippolyts Pine Hurst Knebworth Bygrave Apsley Codicote Rossway Park Frogmore Newsells Warners End The Camp Woolmer Green Hinxworth Tewin Ellenbrook Porter's End Walnuttree Green Bury End