Sports Marketing in Newtown

Get in touch

Sports Advertising in Newtown

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Newtown, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Newtown?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Newtown, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in RG9 1?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Newtown get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Newtown (Oxfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Temple Cowley Peachcroft Collins End Lower Arncott Brighthampton Milton West Hagbourne Rotherfield Peppard Chilton Little Heath Nethercote Cornwell Milton Common Worton Littleworth Witney East Adderbury Little Milton Moreton Kingwood Common Fulwell Gosford Wallingford South Stoke Warpsgrove Hampton Gay Path Hill Whistlow Wigginton Heath Townsend Milton Heights Upper Heyford Little Wittenham Leafield Sunnymead Shilton Westwell Barford St John New Hinksey Blewbury Winterbrook Greenfield Woodeaton Bletchingdon Whiteoak Green Park Town West End The Green East Hagbourne Lew Oakley Wood Ardington Juniper Hill Garsington Signet Cholsey Holton Ascott d' Oyley Clifton Hampden Chilson Bicester Village Little Minster West Adderbury Merton Baldon Row Hatford Coscote Sonning Common Filkins Binsey Milcombe Lower Radley Stoke Talmage Hempton Well Place Barford St Michael Shipton-under-Wychwood Newington Hornton Bloxham Radcot Chinnor Chimney-end Heathfield Village Crowell Hill Delly End North Hinksey Village Wildmoor Waterstock Childrey Islip Shippon Middle Barton Aston Rowant Scotland End Christmas Common Hempton Wainhill Chalkhouse Green Swerford Lower Tadmarton Minster Lovell Fulbrook Elsfield Cuddesdon North Moreton Exlade Street Howe Hill Blackbird Leys Gozzard's Ford Milton Hill Heath End Chadlington Caversfield Charterville Allotments Britwell Salome Campsfield Greenend Cuxham Chesterton Heythrop Garford Appleton Meadside Foscot Walton Manor Rack End Upper Arncott Barton Abbey Wootton Easington East Ginge Charlton Littlestead Green Kencot New Yatt Chipping Norton Broadwell Cleeve Hardwick Sibford Ferris Brookhampton Sonning Eye Clanfield Water Eaton Highmoor Harpsden Heights Hook End Ruscote Witheridge Hill Wheatley Henwood Little Faringdon Spelsbury Bicester Newnham Murren Wootton Pishill South Leigh Golden Balls Fawler Shutford Dorchester Noke Roke Watchfield Crowell Long Hanborough Shellingford Didcot Iffley Highmoor Cross Upper Wolvercote Mollington Lower Shiplake High Meadow View Kidmore End Kingston Lisle Sarsden Halt Shillingford Whitchurch-on-Thames Buckland Marsh Lewknor South Weston Lower Bourton Tusmore Fawler Bampton Stanton St John Drayton Florence Park Postcombe Lidstone Pusey Compton Beauchamp Long Wittenham Freeland Slade End Overy East End East Challow Eaton Hastings Idstone Chalgrove Brightwell Baldwin Thame Blackditch Southmoor Littlemore Sutton Thrupp Weston-on-the-Green Ascott Earl Fewcott Weald Sibford Gower Little Haseley Abingdon-on-Thames Shiplake Barnard Gate Newland Radley Park Frilford Heath Westcott Barton Oddington Grandpont Waterperry North Leigh Cumnor Hill Alkerton Black Bourton Dunthrop Cutteslowe Gagingwell East Hendred Worsham Wolvercote Dry Sandford Bessels Leigh Murcott Boars Hill Ramsden Coleshill Little Chesterton Ipsden Shotover Hill Banbury New Headington Broughton Poggs Cote Deddington Great Coxwell Henley-on-Thames Widford Ashbury Somerton Kennington Denchworth Highfield Townsend Shirburn Great Holcombe Burdrop Sparsholt Pishill Bottom Enslow Kiddington Buscot Wick Pishill Bank Broadplat Marcham Little Rollright Letcombe Bassett Swinbrook Northmoor Barton Woodstock Cowleaze Corner Stoke Lyne Nether Worton Idbury Hailey Dunsden Green New Marston Mount Skippett Steventon Hardwick North Newington Tokers Green Salford Dean Crocker End Down End West Hendred Wendlebury Church End Chawley Hailey Whitchurch Hill Ascott-under-Wychwood Bould Begbroke Burford Holwell Rose Hill Bix Jericho Newton Purcell Rotherfield Greys Tiddington Great Bourton Netherton Eaton Church Hanborough Clare Clifton Ledwell Over Norton Taston Godington Neithrop Great Rollright Westhall Hill Great Haseley Lower Heyford Burcot Neat Enstone Cottisford Carswell Marsh Mixbury Watlington Radfordbridge Churchill Duns Tew North Aston Alvescot West Lockinge Sutton Courtenay Bure Park Harwell Bruern Abbey Great Milton Rousham Faringdon Woodleys Sarsden Bridge End Launton Bainton Headington Hill Oxford Spires Park Asthall Eastend Headington Quarry Finmere Hanwell Twyford Blackthorn Stanton Harcourt Woodway Aston Upthorpe High Cogges Buckland Woolstone Yarnton Kingston Bagpuize Chastleton Checkendon Bayworth Greys Green Bodicote Piddington Hensington New Botley Langford Village Old Chalford Finstock Shiplake Bottom Chazey Heath Upper Milton Eynsham Draycot West Hanney Cane End Bradwell Grove Southrop Culham Little Coxwell Wootton Village Drayton Pyrton Hinton Waldrist Aston Appleford-on-Thames Sunningwell Stratton Audley Brightwell-cum-Sotwell Marston Filchampstead South Hinksey Newbridge Cumnor Southcombe Wilcote Tubney Preston Crowmarsh Rokemarsh Goring Heath Ambrosden Drayton St Leonard Westcot Frilford Lower Assendon Baulking Little Bourton Norham Manor Binfield Heath Cowley Forest Hill Cassington Sydenham Asthall Leigh Longcot Milton Letcombe Regis Ardley Mackney Wytham South Newington Williamscot Shrivenham Harcourt Hill Fyfield Berinsfield Hill Bottom Fifield Hook Norton Goosey Shipton-on-Cherwell Denton Lodge Hill Summertown Harpsden Hardwick Taynton Oxford Balscote East Hanney Fordwells Baynard's Green Crowsley East Lockinge Kingham Charlbury Bucknell Milton-under-Wychwood Little Tew Lower Highmoor Hampton Poyle Cropredy Ewelme Kingston Blount Mapledurham Bunkers Hill Chiselhampton Cothill Grimsbury Blenheim Goring Northcourt Greenwood King's End Claydon Park Corner Maidensgrove Swalcliffe Camp Corner Albury Shorthampton Charney Bassett Tadley Headington Fencott Adderbury Mongewell Grafton Steeple Aston Brookend Emmington Ardington Wick Buscot Kirtlington Hethe Catslip Glympton Kingston Stert Rowstock Woodgreen Longworth Woodfield Millend Fringford Nettlebed Gainfield Radley Hopcroft's Holt Gibralter Aston Tirrold Swinford Dane Hill Shores Green Satwell East End Moreton Henton Upper Wardington Adwell Broughton Crowmarsh Gifford Shifford Langford Stonor Stonesfield Enstone Westend Chimney Knighton Bushey Ground Cleveley Middle Assendon Russell's Water Bradwell Woodcote West Ginge Cogges Sandhills Epwell New Osney Wigginton Play Hatch Benson Horspath Clattercote Carterton Beckley Botley Bourton Sandford-on-Thames North Stoke Belmont Tetsworth Souldern Combe Toot Baldon Lower Wainhill Gallowstree Common Harpsden Bottom Over Kiddington Caldecott Calthorpe Stanford in the Vale Charlton-on-Otmoor Cray's Pond Sandford St Martin Kelmscott Risinghurst Lyneham Berrick Salome Curbridge Stoke Row Bladon Middleton Stoney Horley Nuffield Kingstone Winslow Lower Wolvercote Caulcott Wantage Fritwell East End Kidlington Ducklington Lyford Peppard Hill Upperton Towersey Yelford Middle Aston Easington Fernham Nuneham Courtenay Shepherd's Green Stadhampton Standlake Warborough South Moreton Newtown Grove Osney Wroxton Horton-cum-Studley Field Assarts Shenington Littleworth Great Tew Nuney Green Old Woodstock Tackley Steeple Barton Little Clanfield Garden City Tadmarton Upton Dean Court Wardington Oakley Poffley End Over Worton Crawley Radford Moulsford West Challow Trench Green Foxcombe Hill Cold Harbour Upton Uffington Farmoor Church Enstone Huntercombe End Shiplake Row Marsh Baldon Cookley Green Brize Norton Oakley Court