Sports Marketing in Fernhurst

Get in touch

Sports Advertising in Fernhurst

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Fernhurst, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Fernhurst?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Fernhurst, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in GU27 3?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Fernhurst get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Fernhurst (West Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Ifieldwood Bepton Common Arundel Halnaker Crockerhill Broadwater Findon Valley Staples Hill Westbourne West Marden Walderton Smock Alley Birchgrove Portfield The Haven Hurst Wickham East Kingston Hooksway Dragons Green Hardham Eartham Furnace Wood Compton Nuthurst Little Haven Whitehall Westhampnett Warningcamp Coldwaltham Roundstreet Common Slindon Kingston by Sea Stoughton Rogate Norton Topleigh Bury Hollow Graffham Westerton Chichester West Ashling Lagness Plummers Plain Crosspost Broomer's Corner New Town Clayton Offham Hickstead Summersdale Nyton Pyecombe Riverhill South Lancing Woodgate Lickfold Horsted Keynes Furnace Green Bepton Scayne's Hill Abbotsford Bolney Upper Wardley Eastergate Lower Fittleworth Albourne Green Fulking Keynor Estate Twineham Green Slaugham Woodmansgreen Merston West Itchenor Staplefield South Ambersham Sullington Cote Smithbrook Bolnore Somerley Ifield Prinsted Southbourne Ashfold Crossways Wisborough Green Beggars Bush Up Marden Bosham Kingston Gorse Lambs Green South Mundham Steyning Strood Green Lickfold Green Street Aldwick Trotten Marsh Tillington Crossbush Bury Common Nutbourne Common Black Corner Broadbridge Heath West Tarring Hambrook North End Turners Hill Pound Hill Sidlesham Fittleworth Hatch Farm Hill Gossops Green Upwaltham West Durrington Codmore Hill Gay Street Fisher Lowfield Heath Fernhurst Shipton Green West Hoathly Bignor Warnham Salvington Brook Street Fox Lea Elmers Marsh Shopp Hill Alfold Bars West Stoke Southgate East Harting West Thorney Lumley Toddington Bilsham East Ashling Goring-by-Sea Tilgate Ancton Tisman's Common Keymer North Marden Hawkhurst Court Leggatt Hill Shoreham-by-Sea Elsted East Beach Rustington Faygate Halfway Bridge Down Park West Lavington River White's Green Forestside Stockbridge Shipley Bridge Chidham North Stoke Thorney Island Queen's Corner Poling Corner Bury Lurgashall Five Oaks Hunston Andrew's Hill Elmer Slinfold Inlands Chilgrove Maidenbower Partridge Green Runcton Pickhurst Dumpford Sutton Barns Green Deanlane End Nutbourne Hammerpot Woodmancote World's End Woolbeding Whyke Petworth Watersfield Parbrook Wineham Street End Franklands Village Upper Cokeham Avisford Norton Withypitts Brooks Green Albourne Street Broadbridge Warminghurst Upper Beeding Camelsdale Rackham Woodend Nepcote West Dean Langley Green Cocking Monk's Gate Mid Lavant Shripney East Lavant West Green Hole Street Titty Hill Worth Abbey Saddlescombe Balcombe Trotton Marsh Maudlin East Preston Dial Green Shipley Redford Middleton-on-Sea Rowfant Bolnore Village Three Bridges Woodmancote East Marden Blackstone Little Bognor Wiggonholt Southwater Southwater Street Selsfield Common Upperton Dial Post Hangleton North End Tower Hill Bexleyhill Northchapel Oakhill Newtimber Littlehampton Atherington Botolphs Pagham Mackerel's Common Linchmere Funtington Tyler's Green Fontwell Poling Goddards' Green High Cross Henley Common Ebernoe Adsdean Felpham Washington Wheatsheaf Common South Bersted North End Hoyle Singleton Cinder Hill Tortington Clapham Commercial Square Burndell Warninglid Bracklesham Aldingbourne Sutton End Windfallwood Common Donnington Shopwyke Woldhurst Highbrook West Burton Westlands Patching Rose Green Ford Madehurst East Worthing Aldsworth Baldwins Hill Stonequarry Crouchers Abingworth West Wittering Small Dole Chorley Common Crawley Fisherstreet Horsham Apuldram Lindfield East Dean Bedlam Street Duncton Barnham South Stoke Colgate Woodcote Cuckfield Marley Heights Plaistow Coneyhurst Elsted Marsh Ingrams Green Sharpthorne Lower Cokeham Nyetimber Henfield Blackwell Ashurst Broomershill Selham Snow Hill Stedham Robins Hillgrove Nutbourne Marylands Park Flathurst Rusper Strettington Rudgwick Amberley West Town Northgate Holbrook Charlton Easebourne Greatham Ashurst Wood West Harting Cocking Causeway Tangmere County Oak Almodington Copthorne Lancing Whitemans Green Oving Tullecombe Worth Nursted Ifield Green Borden Bewbush Yapton Churchwood Cootham Kingsley Green Bramber Lodsworth Durrington-on-Sea Sta Chithurst Haywards Heath West Chiltington Byworth Upper Norwood Treyford Navant Hill Quags Corner Lower Horncroft Sunnyside Kirdford Broadford Bridge Manor Royal Sompting Abbotts Kent Street Walberton Findon Forge Wood Albourne Midhurst East Hampnett Chownes Mead Handcross Binsted Burgess Hill Heath End Iping Minsted Copsale Fernhill Hampers Green Coates Shermanbury Castle Town East Wittering Gorehill Newpound Common Houghton South Harting Crabbet Park Two Mile Ash Roffey Terwick Common Wiston Lyminster Burpham Elbridge Doomsday Green Rake Nep Town Angmering West Lavant Lordington Halecommon Milland Maplehurst Billingshurst Trotton Marehill Little Heath Climping Bognor Regis Itchingfield Bosham Hoe Pease Pottage Haslingbourne Kingsfold East Grinstead North Mundham Wepham Ashington Sidlesham Common Foxhill Earnley North Lancing Sompting West Barnham West Worthing Thakeham Little London Birdham Littleworth Fishbourne High Salvington Adversane West Grinstead Goose Green Edburton Broadfield Fyning Colworth Selsey Highleigh Barlavington Henley Brookpits Ferring Walstead Gunter's Bridge Langley Habin Dell Quay Heyshott The Close Slindon Common Southwick Breach Wick Durleighmarsh Sullington Warren Bines Green West Chiltington Common Slough Green Coombes Pulborough Flansham Bedham Balls Cross West End Ifold Hassocks Cross Gate Balls Green Stopham Bucks Green East Lavington Durfold Wood Horsemere Green North Bersted Stubbermere Mannings Heath Shillinglee Rock The Common Rotherbridge Rookwood Fox Hill Twineham Crawley Down Ardingly Coolham Heyshott Green Rapkyns Poynings Burleys Wood Lidsey Balcombe Lane Cowfold Lyoth Common Sayers Common Tinsley Green Westergate St John's Common North Heath Buchan Hill Storrington Didling Crabtree Waterbeach Shoreham Beach Lodsworth Common Church Norton Racton Old Shoreham Worthing Loxwood Ansty Rowhook Hammer Hurstpierpoint Nyewood Tilgate Forest Row West Kingston Boxgrove Gospel Green Lower Beeding