Airport Advertising in Summersdale

Get in touch

Airport Marketing

Advertising in airports is something which is becoming increasingly popular, especially with large international brands who are recognised across the world. As options are fairly limited, sites and availability are at a premium and, therefore, highly sought-after.

With a captive audience and with airports now boasting fantastic shopping facilities, exposure to potential customers of all ages, backgrounds, and nationalities is excellent, with both business travellers and holidaymakers exposed to these adverts. For these reasons, airports are a favourite place to advertise expensive luxury brands, flight carriers, major local attractions and holiday companies.

If airport advertising is something you are interested in contact us today, tell us which airport you are interested in and we will come back with options to suit your budget and target market.

Most campaigns have a recommended minimum spend of £3000 to have a successful impact. 

Enquire Now

What is Airport Advertising?

Basically, it is advertising in airport terminals and the surrounding areas, such as car parks and roundabouts. 

It is a popular form of marketing as it represents a captive audience, who are often waiting, bored and with little to do, meaning that they are often receptive to a range of messages. 

It is popular with global brands as well as attractions local to the city. It is a growing and popular media outlet with various options to suit differing budgets. 

What Are The Options for Airport Advertising?

There are a number of advertising opportunities available when advertising in airports; these are mainly outdoor and out-of-home advertising techniques and typically include:

  1. Static or digital poster sites in the terminals and shopping areas.

  2. Full branded walkways to and from the flight terminals.

  3. Rest-room and restroom options.  

  4. Ads and poster sites in departure lounges.

As airports are often clean, white and spacious, highly visible, bright stand-out artwork works really well. More details on the outdoor advertising options can be found here.

Also, as there are people of all nationalities, strong images rather than text and word-based advertising is often more successful, so that is something to bear in mind when putting together the creative of the ad. 

What are the Costs of Airport Advertising?

The costs of airport advertising are dependent on a number of factors, namely:

  • Size of the airport - the size of the airport and the number of daily flights can affect the cost of the marketing options. Advertising in major international terminals with high footfall and numbers of passengers, such as Heathrow Airport, Gatwick Airport, Manchester and Birmingham, is more expensive than smaller, more local ones - but this is because they have many million passengers using them every year. Space is often booked in advance so get in early if you want to get the sites you desire.

  • Types of media employed – branding a whole walkway is expensive whilst posters in toilets or generally smaller poster sites can offer reach at a more affordable rate, however, there are options to suit most. 

  • Length of cycle - how long you want your advert to run for, most options are for a minimum period of two weeks. 

For more information on options and costs, contact us today. 

Get a Quote

Which Industries Use Airport Marketing?

Airport advertising is used by a range of different industry sectors to appeal to both new as well as existing customers. The most popular industries which use this type of marketing are below: 

The above are often universal service and products, so they appeal to a huge cross-section and demographic, often leading with strong visual imagery. 

Terminal, Airline and In-Flight Advertising Options

As well as advertising inside the airport it’s also worth thinking about advertising outside of the terminals.

Most people travel to an airport via train or taxi so think about poster sites at train stations or taxi branding, take a look at this page for more details on vehicle adverts.

Other options could be large outdoor poster sites and 48 sheets around the airport at key roundabouts.

For those with larger budgets, there are even options to brand planes as well as a host of in-flight magazines to consider.

Frequently Asked Questions

  1. "How much does it cost to advertise in an airport?" They are a number of advertising opportunities to consider and there are different associated costs attached. Typically seen by a million passengers or so, airport adverts aren't one of the cheapest on the market but they are proven to be very successful, particularly for global brands as well as attractions local to that specific city. 

  2. "Why do airports advertise?" They generally advertise to generate money for the upkeep of the airport and surrounding areas, targeting people living in that country and also advertising to tourists

Summary

A relatively new and evolving form of marketing, options are variable depending on the specific airport as they vary greatly in size and options. If you have a specific airport you are interested drop us a message and we will let you know the options suitable for your budget and target market. 

Also don't forget to check out our advertising blog which looks at a full range of subjects including regional marketing, the dos and don'ts on social media, advertising in the summer months, which outdoor ads work best and more!

Contact us

If airport advertising is something that you are interested contact us today. Let us know the airport you are interested in, what media you are interested in and an idea of the budget.

We will then put together a bespoke package for you.

Contact Us

We cover Summersdale (West Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for airport advertising
Hurstpierpoint Little London West Lavant Ifieldwood Horsted Keynes Black Corner Nursted Woodmansgreen Faygate Haslingbourne Runcton Castle Town Nepcote Pease Pottage Tower Hill Hawkhurst Court Fisherstreet Worth North Mundham Crossbush Coldwaltham Earnley Sidlesham Common Rowhook Camelsdale Beggars Bush Up Marden Somerley Horsham South Mundham Brookpits Staples Hill East Preston Mannings Heath Offham Hassocks White's Green East Lavington Smock Alley Bolnore Horsemere Green West Worthing Petworth Chownes Mead Dial Green Manor Royal Slinfold Rose Green Bolney Bury Eastergate Bolnore Village Portfield Durleighmarsh Itchingfield Yapton Nyetimber Minsted Cinder Hill Burleys Wood Lowfield Heath River Shopwyke Leggatt Hill Fyning Shopp Hill Woolbeding Blackstone Selsfield Common Watersfield Bognor Regis Hickstead Ashurst Wood Norton Steyning Fernhurst Dell Quay Heyshott Green Keymer The Haven Goddards' Green Broadfield Cocking Causeway Woodcote Trotton Cote Bilsham Linchmere Burpham Loxwood Ford South Stoke North Bersted Felpham Duncton Upperton Adversane Elsted Eartham Walberton Westbourne Pagham Rotherbridge Kingston by Sea Oakhill Shoreham Beach Washington Handcross Nutbourne Common Highbrook Quags Corner Little Heath Westerton Madehurst Fittleworth Lickfold Colworth Slindon Keynor Estate Sharpthorne North Heath Bosham Hoe Ansty Borden Saddlescombe Brook Street Goose Green Storrington Sompting Abbotts Cowfold Twineham Green Buchan Hill Foxhill Green Street East Ashling Smithbrook Albourne South Ambersham Stonequarry Maplehurst St John's Common Turners Hill Woldhurst Hatch Farm Hill Trotton Marsh West Itchenor Prinsted Sunnyside Hole Street Sidlesham Broadwater Salvington Halfway Bridge Hurst Wickham Tisman's Common Bedlam Street Copsale Plaistow Sompting Ifield Lyoth Common Lagness Coates Highleigh Barns Green Edburton Whitemans Green East Wittering Walderton Wisborough Green Pickhurst Southwick The Common Wiggonholt Elsted Marsh Henley East Worthing West Kingston Findon Valley West Tarring Iping West Town Titty Hill Broadbridge Heath Birdham Balls Green Midhurst Balcombe Lane Three Bridges Littlehampton Furnace Wood Slindon Common Barnham Wheatsheaf Common Upper Norwood East Harting Lower Beeding Ifold Henley Common Compton Albourne Street Chilgrove Warningcamp Haywards Heath Selham Tortington Flathurst Gospel Green West Ashling Lordington Warnham Crockerhill Bepton Slough Green Tilgate North Stoke Forestside West Marden West Chiltington Common Singleton Kingsley Green Lodsworth Poling Mackerel's Common Doomsday Green Shripney Broomershill Bignor Greatham Woodmancote Whyke Hambrook Rudgwick Bedham Southgate Pound Hill Langley Green North End Parbrook Halnaker Worthing Plummers Plain Selsey Cootham Hangleton Goring-by-Sea Stubbermere Navant Hill Stedham Colgate Fontwell The Close Nutbourne Barlavington Whitehall Scayne's Hill Almodington Ferring Lumley World's End Brooks Green Woodgate Oving Marylands Park Kent Street Forge Wood Amberley Strood Green Cuckfield Littleworth Habin Blackwell Gay Street Inlands Holbrook Redford South Bersted Abingworth Pulborough Northgate North Lancing Upper Cokeham Elbridge Fox Lea Lodsworth Common Deanlane End Bury Hollow Upwaltham East Dean Burgess Hill Furnace Green Nuthurst Aldwick Adsdean Rogate Hoyle Bracklesham West End West Grinstead Gossops Green Andrew's Hill Rock Middleton-on-Sea Milland Ifield Green West Dean Tillington High Cross Newpound Common Rowfant Commercial Square Shoreham-by-Sea Staplefield Lower Cokeham Ashurst Cocking Climping Churchwood Kingsfold Avisford Albourne Green Broomer's Corner Terwick Common Alfold Bars Lidsey Ashington Gorehill Graffham Southwater Roundstreet Common West Green Balcombe Fox Hill Southwater Street Hammerpot Shipley Bridge Fisher Clapham New Town Little Haven West Hoathly Lickfold Ebernoe West Harting Roffey Sayers Common Snow Hill East Marden Coombes Sullington Warren West Durrington Woodmancote Warninglid Poling Corner Durrington-on-Sea Sta Franklands Village Thakeham West Barnham Partridge Green Hardham Newtimber Shermanbury Billingshurst Elmer Small Dole Aldsworth Withypitts Apuldram Kingston Gorse Crabtree Bines Green Langley West Lavington Stoughton South Lancing Two Mile Ash Nutbourne Worth Abbey Sutton Queen's Corner Balls Cross Ingrams Green Botolphs Fishbourne Robins Wiston Fernhill Byworth High Salvington Henfield Maidenbower Nep Town County Oak Old Shoreham Upper Beeding Donnington Hillgrove Broadford Bridge Pyecombe Baldwins Hill Rookwood Wepham Monk's Gate Didling Easebourne Thorney Island Fulking Racton Funtington North End Shillinglee Bosham Hooksway Lambs Green Heath End Lower Horncroft Westergate Chichester Windfallwood Common Ardingly Angmering Crosspost Toddington Stopham Hammer Southbourne Rapkyns Sutton End Twineham Stockbridge East Kingston Bexleyhill Shipley Westlands Atherington Tangmere Tullecombe Rusper South Harting Bepton Common West Chiltington North End Flansham Crawley Chorley Common Shipton Green Sullington Upper Wardley Rake Broadbridge Street End Trotten Marsh Hampers Green Down Park Ashfold Crossways Merston Tyler's Green Gunter's Bridge Arundel Bucks Green East Beach Heyshott Bewbush Elmers Marsh Marley Heights Nyewood Summersdale Warminghurst East Grinstead West Thorney Maudlin Northchapel Birchgrove Norton Westhampnett Kirdford Crabbet Park West Burton Five Oaks Lurgashall Slaugham Burndell East Lavant Dragons Green Codmore Hill Lindfield West Stoke Clayton Mid Lavant Marehill North Marden Lower Fittleworth Breach Poynings Bramber Wick Houghton Durfold Wood Rustington Wineham Hunston Waterbeach Coolham Chidham Boxgrove Nyton Topleigh Findon Halecommon Walstead Tilgate Forest Row Aldingbourne Bury Common Crawley Down Charlton Crouchers Dumpford Church Norton Cross Gate Chithurst Rackham Treyford East Hampnett Woodend Abbotsford Lyminster Binsted Strettington Copthorne Tinsley Green Dial Post Lancing Coneyhurst Little Bognor Ancton Riverhill West Wittering Patching