Bus Advertising in Emorsgate

Get in touch

Bus Marketing in Emorsgate

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Emorsgate - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Emorsgate - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Emorsgate- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Emorsgate - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Emorsgate (Norfolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Boughton Paradise New Rackheath Kidd's Moor Fen Street Oulton Lower Thurlton Wood Norton Mount Pleasant Runham Sea Palling Kelling Upper Street Dickleburgh Tunstead Foundry Corner Briston Crownthorpe Swafield Little Dunham Tilney Fen End Morton Newton Aldeby Carleton St Peter Snow Street Mautby Little Green Wereham Worthing Alderford Fritton Manson Green Drayton Great Walsingham Itteringham Common Great Ellingham Kirby Row Great Moulton Haveringland Mattishall Southgate Attlebridge Pockthorpe Downham Market Tungate Bowthorpe Guestwick Mill Green Hyltons Crossways Wiggenhall St Mary Magdalen Crostwight Plumstead Shammer Yelverton Thorpe Abbotts Toftwood Pottergate Street Wendling Swardeston Suton Street West Head Cake Street Lenwade Long Row Furze Green Necton Wiggenhall St Peter Pollard Street Edgefield Beckett End Marsham Eaton Harper's Green Eastmoor Fritton Limpenhoe North Tuddenham Gooderstone Brandon Creek Crabgate Croxton Southgate Yaxham Alpington Northall Green Horning Ingoldisthorpe Blofield Heath Beeston Guist Tittleshall Bengate South Burlingham North Lopham Starston Caston Wolferton Easthaugh Crossdale Street Roughton New Costessey Walpole Cross Keys Thorpland Watton Burgh St Peter Anmer Upwell Oxnead Bush Estate Barney Daffy Green Fritton Orange Row Kirby Cane New Hainford Ludham Upton Garboldisham Hengrave Pott Row Beeston St Lawrence King's Lynn Danemoor Green Walpole St Peter Keswick Marham Clint Green Taverham Little London Weasenham All Saints Burgh St Margaret Brandiston Stibbard West End Cranwich Edgefield Street Blackwater Burgh Stubbs Chapelfield Grove Queen's Hills Gateley Outwell Loddon Ingloss Hedenham Hilborough Newport Lot's Bridge Norton Hill Foundry Hill Mile Cross Shouldham Plumstead Green Roydon Upgate Street Claxton Horsford Metton Lamas Bawburgh Hill Filby Heath Thorpe Hamlet Whitlingham Godwick Shingham Meeting House Hill Westbrook Green Rackheath Larling Sidestrand Eau Brink Methwold Fodderstone Gap Ringland Saxlingham Thorpe Caistor St Edmund Bacton North Barsham Wolterton Burgh next Aylsham Rushford Nethergate South Denes Dersingham Snettisham Guilt Cross North Burlingham Forncett St Mary Garlic Street Ingleborough Heacham Broomhill Dunston Bridgham Suton West Raynham Rollesby Hevingham Deopham Green Little Hale Lundy Green Hainford Bush Green Tyby Martham Stradsett Sharrington Runham Vauxhall Bunwell Hill Upgate Gas Hill Thwaite St Mary Barford Hoe Runcton Holme Waterloo Wickmere Wimbotsham Framingham Earl Weasenham St Peter Great Dunham Lower Street Barningham Green Shepherd's Port Hellesdon Workhouse Common Long John's Hill South Lynn Norton Subcourse Nordelph Salhouse Pentney Upper Hellesdon Moulton St Mary Sparhamhill Southrepps Letton Green Silvergate Holkham East Ruston Whinburgh West End Rockland St Peter Fiddler's Green West Barsham Bradenham Shereford Cordwell North Pickenham Fincham Little Marsh Tunstall Temple Bar Butcher's Common Mattishall Burgh Intwood Crowgate Street Burgh Castle Lower Bodham Wicken Green Village Low Common Lyng Easthaugh Docking Wood Dalling Lordsbridge Coxford Pockthorpe Antingham Old Buckenham Broadmoor Frenze Little Melton Brockdish Bunwell Bottom Pudding Norton Drymere Clippings Green Buxton Shadwell Alby Hill Thorpe End Hilgay Morley St Peter Little Witchingham Guestwick Green Shelton Chedgrave South Runcton Primrose Corner Terrington St Clement Silver Green Trowse Millgate Ashby St Mary Corpusty Roudham Mustard Hyrn Little London Fairstead South Raynham Low Street Eaton Rise Bressingham Common Thorpe Row West Somerton Beeston Regis West Runton Pettywell Stody Snetterton Heath Hunstanton Stow Bardolph Newton Flotman Saham Toney Fulmodeston Toprow Denton Whitwell Street Sustead Puddledock Wattlefield Morston George Hill Broome Hellington Stratton St Michael Ickburgh Eastgate East Carleton Podmore Colney Wickhampton Barroway Drove Fakenham Hunworth Damgate Kerdiston Paston Green Alby Hardwick Scottow Oxborough Low Common Felthorpe Hackford Grub Street Brookville Mundesley Longham Matlaske Earsham Thorpe Thorpe Marriott Tilney St Lawrence Hawes' Green Upper Street Neatishead Saham Hills Gorleston-on-Sea Anchor Corner Three Cocked Hat West Earlham Easton Walpole St Andrew Gressenhall Brettenham Hemsby Castle Acre Beighton Bradwell Bodham North Denes Saxlingham Nethergate Witton Bessingham Weybourne Gasthorpe Witton Bridge Frans Green Bunwell Stiffkey Fair Green Withergate Lyon's Green Westfield Walcot Green Little Snoring Burlingham Green Brundish Newton St Faith Ketteringham Brumstead Tyegate Green Great Massingham East Wretham Wramplingham Warham Aldborough Great Witchingham Burnham Overy Staithe Browston Green Weston Longville Hethersett Bridge Green Burnham Deepdale Plaw Field St James Middleton Spooner Row West Rudham Old Lakenham Breckles Illington Westgate Tasburgh Stanford North Creake Lakes End Aslacton East Barsham Fersfield Crowshill Mundham Catton Grove Overstrand Aylsham Tacolneston South Pickenham Park Common Tuttington Holme next the Sea East Rudham Thorpe St Andrew Pockthorpe Johnson Street Bedingham Green East Walton Colton Threehammer Common Themelthorpe Wighton South End Wroxham Cawston White Horse Common Clenchwarton Hanworth Cockley Cley Mount Pleasant Eccles Road Happisburgh Welborne Common Woodrising Greensgate Foulden West Bilney Walton Warren Whitwell Pooley Street East Bilney Harpley Hall Green Salters Lode Keswick Setchey Sporle Welney High Kelling Kettlestone Saham Waite Shotesham West Dereham Saxlingham Dunburgh Black Carr Tuckswood Great Melton Anchor Street Roydon Langmere Lingwood Costessey Park Oulton Street Northrepps Lower Street Cangate Drabblegate Melton Constable Deopham Jordan Green Newgate Wolferd Green Smallworth Swaffham Bawsey Scarning Fordham High Green Swanton Hill Ormesby St Margaret New Buckenham Mill Street Pedham Edingthorpe Stanhoe Bircham Tofts Heigham Grove Frettenham Waterheath Workhouse Common How Hill Brinton Low Common West End Maypole Green Wacton Thursford Green Tattersett Lower East Carleton Southery Little Barningham Wymondham Thorpe Marriot Irstead Smallburgh Shouldham Thorpe Lower Gresham Fustyweed Cat's Corner Binham Saddle Bow Cess Fengate Hales Sharp Street Acle Brisley Tilney cum Islington High Street Needham North Runcton Ellingham Hempstead East Runton Tibenham Stanfield Bramerton Trunch Blofield Costessey East Raynham Feltwell Marlingford Browick Bellmount Holly End Pockthorpe Thetford Shipdham Fring South Creake Etling Green Haverscroft Street Ovington Fiddlers' Green Surlingham Stoke Holy Cross Hemblington Thursford Newtown Blickling Threxton Hill Bull's Green Ivy Todd Northwold Brock's Watering Thuxton Belaugh Old Hall Street High Common Bracon Ash Caudlesprings Larlingford Lynford Stacksford Syderstone Filby Upper Sheringham Wretton Cobbler's Green The Drove Sheringham Oby Mill Hill Northacre Upper Guist Framingham Pigot Thurgarton West Newton Saxlingham Green South Green Great Hautbois Hungry Hill Sedgeford Walpole Marsh Dowe Hill Limpenhoe Hill Broome Street Wiggenhall St Germans Hamrow Crimplesham The Street South Walsham Tottenhill Row Barmer Hethel Potter Heigham Dickleburgh Moor Billingford Panxworth Woodgate West Tofts Sco Ruston Garvestone Rockland All Saints Tower End Topcroft Potthorpe Litcham Great Ryburgh Woodbastwick Walton Highway Cley next the Sea The Lings Besthorpe Hardley Street Bodney Stonebridge Cliftonville South Lopham Primrose Green Trimingham Itteringham Pockthorpe Middle Harling Beckhithe Fundenhall Red Pits Lower Easton Glandford Raveningham Mill Common Great Fransham Kirstead Green Howe Suffield Park Shelfanger Oxwick Whittington Burgh Common Brancaster Staithe Walcott Green Emneth Hargate Old Hunstanton Hingham West Caister Skeyton Wash Dyke West Winch Catfield Pennygate Irstead Street Topcroft Street Briningham Caister-on-Sea Horningtoft Little Ryburgh Hardingham Highgate Penny's Green Flordon North Earlham Mileham Seething Shepherds' Gate Tivetshall St Margaret East Harling Ingham Corner Bastwick Cromer Bradfield Lower Stow Bedon Burnham Overy Town New Sprowston West Lexham Holt Blackwater Lyngate Cranworth Whissonsett Neaton Sloley South Acre Hopton on Sea Bedingham Corner Lushbush West Beckham Salthouse Titchwell Cantley Corner Dereham Watton Green Copy's Green Diss Upper Street Langham Castle Rising Gaywood Frost Row Gaultree Norwich Little Barwick Tottington Bustard's Green Cockthorpe Redenhall Dumpling Green Deopham Stalland Horsey Corner Horstead Cringleford Wiggenhall St Mary the Virgin Bushy Common Cat's Common Foulsham Mulbarton Broomholm St John's Highway Old Catton Badersfield Pulham St Mary Foxhole Lower Street Little Fransham RAF Coltishall Trowse Newton Weeting Misery Corner Coslany Hempstead Broadflash Great Cressingham Langley Street Denver Tumbler Hill Balsam Field Coltishall Dunton Honingham Southtown Blakeney Stalland Common North Wootton Wells-next-the-Sea East Somerton Hickling Crostwick Emorsgate Brampton Mundford Didlington Barton Turf East Lexham Crane's Corner Thurning Craymere Beck Southwood Welborne Woodton Sisland Witton Bressingham Blackmoor Row Ashwellthorpe Tilney High End East Tuddenham Old Beetley Tottenhill Thrigby Hempnall Hindolveston South Green Ashwicken Horsey Ringstead Flaxlands Brundall New Catton Long Stratton Broomsthorpe Narrowgate Corner Upton Green Wormegay Wortwell Merton Lyng Wiveton Stalham Runcton Bottom Great Yarmouth Great Bircham Thompson Forncett End Felmingham Narborough Erpingham Aylmerton Thurlton Links The Green Pulham Market Coston Waterloo Wilney Green Hockering Strumpshaw Letheringsett Ridlington Street Buckenham Quidenham Kenninghall Heath Tatterford Little London Wreningham Colegate End Bexfield North Green Brandon Parva Sutton Blo' Norton Tivetshall St Mary Knapton Bergh Apton Lower Tasburgh Hindringham Felbrigg Baconsthorpe Sparham Methwold Hythe Dilham Gayton Ditchingham Dam Scratby Flitcham Great Green Burnham Norton Booton Carbrooke Beetley Repps Nogdam End Little Ellingham Highoak Snetterton Houghton Bagthorpe Stow Bedon The Close Earlham Rise Kenninghall Halvergate Piccadilly Corner Suspension Bridge Broom Green Richmond Hill West End Dunton Patch Shimpling Damgate Gayton Thorpe Hales Street Alburgh Street Walpole Highway Burnham Market Brooke South Wootton Holme Hale Boyland Common Heggatt Street Thurton Swainsthorpe Burston Church Field Bawdeswell Wilby St James' End Lessingham Tilney All Saints Boyces Bridge Bale Swanton Abbott Rougham Kimberley Little Cressingham Cantley Stubbs Green Loddon The Heath Suffield Watlington Great Hockham Little London Low Tharston Little Massingham Saxthorpe Forncett St Peter Cobholm Island Egmere Ragmere Florence Walk Ten Mile Bank Upper Brandon Parva Bircham Newton Calthorpe Street Babingley Freeland Corner Waxham Hickling Green Ridlington Arminghall St John's Fen End Field Dalling Hapton Hoveton Winterton-on-Sea Happisburgh Common Westgate Street Blackborough End Scole Common California Spa Common Earlham Houghton St Giles Salle Spixworth Thelveton Bow Street Sneath Common Hockering Heath Toft Monks Morningthorpe Banningham Cargate Common Horsham St Faith Worstead Baconsthorpe Swannington Colkirk Scole Edingthorpe Green Poringland Wicklewood Harris' Green Norton Corner Whimpwell Green Briggate Haddiscoe St Olaves Billockby Morley St Botolph Nordelph Corner Hunt's Corner Foxley Thickthorn Hall Hemblington Corner Geldeston Attleborough Alburgh West Acre Bintree Waterden Bird's Corner Little Walsingham Town Green Sculthorpe Calthorpe Croxton Stockton Heydon Baynard's Green Swanton Morley Griston North Green Thurlton Sandringham Little London West Poringland Westwick Little Hautbois Old Brigg Low Street Thornham Stokesby Hempton Bittering Ormesby St Michael Shropham Little Plumstead Redcastle Furze Stoke Ferry Twyford West Lynn Cucumber Corner Drury Square Fersfield Common Skeyton Corner Kirby Green Peaseland Green Carleton Forehoe Brewers Green Waterloo Hellington Corner Marshland St James Emneth Hungate Dam Green Winfarthing Mundham Common Fen Street Shernborne Newgate Corner Dockeney Sheringwood North Barningham Stow Bridge Gissing Brandon Bank Paston Kirby Bedon Sparrow Green Billingford King Row West Harling Hillington New Holkham Toftrees West Walton Honing Ingworth Reepham Ashmanhaugh North Lynn Brakefield Green Heartsease Hempnall Green Hassingham Barnham Broom Postwick East Winch Blofield Corner Arlington East Beckham Helhoughton Gresham Upper Stoke Belton Lakenham Runhall Newtown Thunder Hill Goose Green Chequers Corner Upgate North End Brancaster Gunthorpe Ditchingham Reedham Barton Bendish Road Green Swanton Novers Pound Corner Beachamwell Clippesby Colby Corner Stratton Strawless Pilson Green Downham Walcott Burnham Westgate Freethorpe Darrow Green Dam Brigg Hockwold cum Wilton The Banks Carleton Rode Three Holes Great Plumstead Scoulton Great Snoring Lyngate Silfield Bexwell Wacton Common Ashill Great Barwick Harleston Ingham Great Green Leziate North Walsham Frogshall Runham Sprowston North Elmham Burnham Thorpe Stalham Green Fundenhall Street Sidestock The Common Rushall Terrington St John North End Collett's Br Thurne Congham Gimingham Banham Moorgate South Green Colby Tharston The Arms Heckingham Gillingham Muckleton Rockland St Mary Low Common Wheatacre Wellingham Grimston Wood Street Eccles on Sea Short Green Upgate Street Little Thornage The Grove Harling Road Hickling Heath Frankfort The Ling Pristow Green Thorpe Market Weston Green Wereham Row Southburgh Ranworth Thornage Bawburgh Hardwick Reymerston Rush Green Little London Elsing